A dinâmica urbana de cidades médias do interior paulista sob o Estatuto da Cidade

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Tumblrs fotográficos como lugares de memória: a profanação do acontecimento e a lógica de arquivo

From the assumption that digital photography not only opened new photographic practices, but also formulated new forms of image appropriations, including how photos are linked to our collective memory, this paper aims to study the Tumblrs pages that use historic photographs in its compositions. From the notion that the archives are an opening to the public space and a place of symbolic assignment, we will discuss the notion that the function of these photographs suffers a displacement that gives priority to the file itself as an object of interest over the event alluded. In other words, it is the file that becomes the object of the representation of a place of memory.

Princípios da cultura de paz e estratégias de sensibilização em relações públicas no Programa Cidades Sustentáveis

The proposal of this article is discuss about the concept of social responsibility in the context of the activity of Public Relations in order to verify how this concept is related to the notion of Peace Culture. It is a complex concept supported by the United Nations Educational, Scientific and Cultural Organization (UNESCO) which, among other objectives, seeks to interpret and also paid up organizational objectives to local and global demands by articulating social actions that lead to a sustainable development and management of cities. For this, we will defend the use of audiovisual resource for awareness of stakeholders as a strategic tool in Public Relations for the efficacy of topics related to "Sustainable Cities Program”, about which we will briefly discuss. The Program is a nonpartisan initiative that focuses on the sustainable management of cities so it functions as a tool that assists municipal managers in making strategic decisions.

Marcas e lugares: um estudo sobre marcas turísticas no Rio de Janeiro

This paper, through a literature review, demonstrates the importance of the use of brands by men, initially as a form of expression and communication. History has shown that the visual language and the use of images in the form of the brands, proved a very efficient and direct interpretation, with accuracy to what it represents, setting the brand as a financially valued member. The paper deals with analysis of the Spanish example that argues the way that touristic points has been used to represent places in the whole world; then, at the same time, it measures the case of the Brazilian city of Rio de Janeiro where brands are created for special events and there is not a representative tourist brand to this town; But when analyzing the places in the city, symbols like The Copacabana Promenade has a strong presence in the collective imagination, that's the reason why it has been used as an element of strong local identity and in the Industrial Design.

Planos diretores participativos e gestão urbana em cidades médias sob o estatuto da cidade

The paper analyzes the implementation of the new regulatory framework of urban policy in Brazil, synthesized by the Constitution of 1988 and its subsequent regulations by the Statute of the City (Federal Law No. 10.257/2001). The empirical analysis focuses on three medium-sized cities in the state of São Paulo (Piracicaba, Bauru and Rio Claro), and addresses three complementary dimensions. First: interprets the participatory processes that resulted in the new Master Plan. Second, analyzes the crisis of the developmental model for understanding the transformations experienced by the Brazilian urban network, through which the medium-sized cities took on increasing economic relevance. Third: examines the inclusion and regulation of Special Zones of Social Interest (ZEIS) and how this instrument has been used in dealing with urban problems and the housing deficit. Apart from normative considerations, the study aims to assess the actual contribution of the City Statute in the democratization of urban management.

O clima urbano das cidades do interior do estado de São Paulo: uma análise do campo térmico de Assis, Cândido Mota, Maracaí e Tarumã

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

desafio de radical experimentação: intervenção em área urbana deteriorada no antigo leito ferroviário de Marília-SP

O crescimento desordenado, a precariedade, a obsolência dos espaços e o desrespeito às preexistência construídas e não construídasrevelam áreas humanas deterioradas, vazias e abandonadas, espaços residuais sem destinação e a desvalorização de áreas centrais consolidadas, acarretando uma generalização de ordem moral, em que os espaços públicospassam a ser lidos como Terra de ninguém. Uma questão difícil para ser enfrentada pelas novas gerações, que estão sendo educadas diante da proliferação dos espaços privatizados e autonomizados. Mas, sobretudo, perante uma falta de reconhecimentodo espaço públicocomo um espaço necessário de convíveo e das trocas humanas, como ummeio o Estado de violência, medo e insegurança nas nossas cidades...

Era uma vez...literatura na escola?: memórias recentes do ensino da literatura na educação básica paulista

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

As dinâmicas espaciais do comércio e do consumo em pequenas cidades: Ipeúna (SP)

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Conflito de interesses ambientais e urbanísticos dentro do contexto da gestão sustentável de cidades de médio porte no Estado de São Paulo

Responsible entrepreneurs responsible for housing project "Vale do Sol III" (claim of deployment) had proposed technique in order to solve conflicts of interest, arising with respect to residents of Vale do Sol I (already implemented). Conflicts gave up due to environmental and urban problems, originated in a notification of responsible concessionaire for the administration of Marechal Rondon highway (entry and exit of people on the road, in the city of Botucatu, Sao Paulo state). This work, based on study case method, within a deductive approach, analyzed urban and environmental aspects of the area in order to contribute to sustainable management of medium-sized cities. There was, moreover, use of GIS software for purpose of supporting this technical analysis. Investigations were carried out within environmental and urban viewpoints about Água Fria watershed, as well as technical and legal basis arising devices both municipal and federal regulations. It was concluded that proposed project of Vale do Sol III, about containment of stormwater and alternative technical and locational traffic, not presented as necessary solution, sufficient and satisfactory in the sense of, at least, mitigate sustainability problems of surrounding area (Água Fria watershed, into which could insert even Vale do Sol I condominium, subject to notification).

Análise de oportunidades de poligeração em edificações e cidades

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Estudo comparativo dos programas de habitação social nas cidades de Franca/Brasil e Praia/Cabo Verde: convergências e discrepâncias

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Soroprevalência, isolamento e diagnóstico molecular para leptospirose em bovinos de fazendas de cria e de centrais de receptoras de embrião da região de Bauru- SP: Diagnóstico de leptospirose bovina em Bauru - SP

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Dos sujeitos e lugares da punição: da passagem do/a jovem perigoso/a para o/a jovem em perigo: um estudo das dimensões do dispositivo da gestão dos riscos e de controle social da juventude

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)