Brands Analysis Using Informational Ergonomics Concepts: A Proposal

Currently, a lot of visual information present in all media is form vehemently, for example, in print media and interfaces used for publicity in conjunction with informational design. This visual information has great influence in the life of human beings, since the vision of these individuals is the most used sense. Studies on visual identity have not explored this issue in a satisfactory manner, favoring thus the subject of this small development projects in the area. It is noted the need for analyzes to enable implementation principles of project, making them accessible to the comprehension of most individuals. This study aimed to propose an evaluation of visual identities, which were analyzed by means of visual concepts of usability, design methodologies and Gestalt. We contacted design firms specialized in visual identity projects, places where interviews were conducted to collect the brands allowed for analysis. The results point to a frequent demand for the employment of visual usability principles, design methodologies and Gestalt design in visual identities.

Capas de Vicente Di Grado na década de 1960: análises e leituras

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

O ensino da metodologia projetual no desenvolvimento de produtos de moda: um estudo de caso na Universidade Estadual de Londrina

Pós-graduação em Design - FAAC

Literatura infantil: para crianças de 0 a 3 anos

From a bibliographical study, the objective is the study of children's literature and its contributions in the lives of pre-readers, especially from zero to three years. This course of completion of work includes Children's Literature and Visual Arts, addressing the relationship between the illustration and children's books, indicating the importance of their contact from the first years of life, and how much contribute to the emotional, cognitive and child's learning, also helping to solve problems they will face throughout life, awakening the imagination and creativity, necessary factors in the child's education. By reading the stories, by adults, children are immersed in an imaginary world which stimulates the drawing, the music, to leave, thinking, imagining, playing, seeing the book and write, so the allies books Early Childhood Education will help the child, making it capable person, critical and interested in learning. In addition to attracting and marvel children, illustrations and graphic design aroused the interest in books and reading, inspiring the imagination and creation, therefore, the books submitted for babies should be made of materials that are suitable for their age group therefore more resistant and attractive, containing attributes for the development of motor and sensory skills of babies and children

A contribuição do projeto de identidade corporativa na redução da poluição visual nas cidades

One of the actual biggest problems in big towns is the visual pollution. The advertising has become a necessity for any type of business, resulting in the use of as urban spaces as possible like fronts structures, lights, with too many colors and details to keep the attention of sight, thus becoming an important problem for the social and cultural coexistence. The work of graphic designer can reduce this problem through the concepts of visual identity applied on the enterprise building front, giving harmony in the colors and spaces where they can apply the advertising without to attack the urban beauty and esthetics.

Concepções geométricas de percepção e representação da forma no desenho

A study on means of developing of perception and reading of the form by the conception and development of a Teaching Methodology of Drawing with emphasis in its early stages, its development and application in the initial stages of the Design process, dissecting it as a mental and physical process. We will be addressing the contributions of Geometry as a mean of simplification of the reading and materializing configurations as some pointers for addressing the Drawing teaching in the reported course.

A cidade e o sanduíche: análise da capa do primeiro exemplar da revista Traço (1987)

This paper conducts an analysis of the cover of the first issue of Trace magazine, conceived and edited by a group of graphic artists from Bauru (SP) published in November 1987 from the study proposed by Donald Norman (2008) especially through the visceral, behavioral and reflective approaches. This is a critical exercise, based on the study, of the use and application of the theory of Norman, which focuses on the development and focusing the scope of graphic design.

Projeto gráfico de livros didáticos da educação de jovens e adultos: análise sob a perspectiva dos docentes de escolas de Bauru (SP) e de Avaré (SP)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Fluxos decisórios na formulação das condicionalidades de saúde do programa bolsa família

Os programas de transferência condicionada de renda (TCR) entram na agenda pública por sua potencialidade em interferir no ciclo intergeracional de pobreza. Este artigo tem como objetivo analisar o processo de formulação das condicionalidades de saúde do Programa Bolsa Família e, secundariamente, avaliar sua interface com a trajetória das políticas de alimentação e nutrição no Brasil. Para isso, o estudo adotou como referencial analítico o modelo de análise de múltiplos fluxos, proposto por Kingdon, para quem a mudança na agenda pública acontece com a convergência entre o fluxo dos problemas, o fluxo das soluções e alternativas e o fluxo político. A trajetória desses fluxos foi recomposta por meio da análise de documentos governamentais e de relatos orais obtidos por meio de entrevistas. No momento da formulação das condicionalidades de saúde, no fluxo de problemas, havia a necessidade de mudar a estratégia de combate à desnutrição, devido às críticas ao Incentivo ao Combate às Carências Nutricionais (ICCN) e à extinção do Programa de Distribuição de Estoques de Alimentos (PRODEA). No que diz respeito ao fluxo das soluções, diversas propostas de TCR estavam em curso. No fluxo político, havia a decisão de criação de uma rede de proteção social. Nesse processo, a Coordenação Geral da Política de Alimentação e Nutrição assumiu o papel de empreendedora de políticas. A reflexão sobre esse processo ajuda a compreender o papel dos serviços de saúde em um programa de caráter intersetorial.

Microparticulated Hydrochlorothiazide Solid Dispersion: Enhancing Dissolution Properties via Spray Drying

The aim of the present study was to obtain microparticles of hydrochlorothiazide, a diuretic drug that practically insoluble in water, by spray drying and to investigate the influence of process parameters using a three-level, three-factor Box-Behnken design. Process yields, moisture content, particle size, flowability, and solubility were used to evaluate the spray-dried microparticles. The data were analyzed by response surface methodology using analysis of variance. The independent variables studied were outlet temperature, atomization pressure, and drug content. The formulations were prepared using polyvinylpyrrolidone and colloidal silicon dioxide as the hydrophilic carrier and drying aid, respectively. The microparticle yield ranged from 18.15 to 59.02% and resulted in adequate flow (17 to 32 degrees), moisture content between 2.52 to 6.18%, and mean particle size from 45 to 59 mu m. The analysis of variance showed that the factors studied influenced the yields, moisture content, angle of repose, and solubility. Thermal analysis and X-ray diffractometry evidenced no drug interactions or chemical modifications. Photomicrographs obtained by scanning electron microscopy showed spherical particles. The solubility and dissolution rates of hydrochlorothiazide were remarkably improved when compared with pure drug. Therefore, the results confirmed the high potential of the spray-drying technique to obtain microparticulate hydrochlorothiazide with enhanced pharmaceutical and dissolution properties.

Slice: experiência de gestão de um processo de projeto paramétrico, com superfícies complexas

O artigo apresenta uma reflexão sobre a gestão do processo de projeto paramétrico, com superfícies complexas, baseado em duas experiências realizadas no Instituto de Arquitetura e Urbanismo, da USP de São Carlos, pelo grupo de pesquisa Nomads.usp. SLICE é o resultado parcial de um pavilhão temporário, com superfícies complexas, desenvolvido por meio de projeto paramétrico e técnicas de fabricação digital. Utilizou-se o procedimento de uma pesquisa-ação2 com alunos de graduação e recém-formados em arquitetura, arquitetos do Nomads.usp e a indústria. Os experimentos apontaram para reflexões sobre algumas mudanças na gestão destes processos, para facilitar a viabilidade técnico-construtiva e gerar conhecimento nas áreas de projeto paramétrico, fabricação digital e gestão. O artigo tem caráter exploratório e o desafio é entender e avaliar a gestão do projeto paramétrico em relação a restrição de material, custo de execução e tempo de produção.

Datascapes: diálogos entre informação e espaço

This article reflects on the use of information in the production of spatialities and is part of an ongoing research about Project Experiences in Contemporary Housing that analyzes the projects of the Dutch office MVRDV. The text presented here focuses on the mapping of information as design process, a methodology used by the office that positions its production between research and project investigation. Then, it presents the Silodam project, a case study to illustrate aspects of the analysis intended by the research.

Quatro Desenhos de Frank Lloyd Wright

O objetivo deste trabalho é discutir aspectos do processo de projeto e sua representação gráfica, num momento em que softwares de projeto 3D vem se tornando hegemônicos na prática do arquiteto e no ensino de arquitetura, em contraponto às práticas de desenho em prancheta. Os motivos e circunstâncias não são objeto do trabalho, cujo foco está numa prática de projeto e representação gráfica 2D, mas que tem muito a contribuir para o debate do quadro acima: os desenhos de projeto de Frank Lloyd Wright. Casos de estudo: quatro pranchas desenhadas por FLLW. É importante notar que, no vasto quadro da historiografia wrightiana, análises e interpretações originais, pioneiras, da arquitetura vem surgindo nas últimas décadas, mas ainda há poucos textos sobre desenhos e representação gráfica do arquiteto. Este constitui uma primeira aproximação do autor acerca de tema que oferece abrangente potencial. São exemplos em que, na relação imagem-objeto, a representação bidimensional constrói o projeto tridimensional. A arquitetura emerge como experimentação sem cair na especulação formal. Demonstram uma prática mais lenta, reflexiva e laboriosa do que a oferecida pelos software 3D atuais – mas onde cada traço, textura e grafismo implica um significado de espaço e materialidade.

A new method for decision making in multi-objective optimization problems

Many engineering sectors are challenged by multi-objective optimization problems. Even if the idea behind these problems is simple and well established, the implementation of any procedure to solve them is not a trivial task. The use of evolutionary algorithms to find candidate solutions is widespread. Usually they supply a discrete picture of the non-dominated solutions, a Pareto set. Although it is very interesting to know the non-dominated solutions, an additional criterion is needed to select one solution to be deployed. To better support the design process, this paper presents a new method of solving non-linear multi-objective optimization problems by adding a control function that will guide the optimization process over the Pareto set that does not need to be found explicitly. The proposed methodology differs from the classical methods that combine the objective functions in a single scale, and is based on a unique run of non-linear single-objective optimizers.

Towards the stabilization of the low density elements in topology optimization with large deformation

This work addresses the treatment of lower density regions of structures undergoing large deformations during the design process by the topology optimization method (TOM) based on the finite element method. During the design process the nonlinear elastic behavior of the structure is based on exact kinematics. The material model applied in the TOM is based on the solid isotropic microstructure with penalization approach. No void elements are deleted and all internal forces of the nodes surrounding the void elements are considered during the nonlinear equilibrium solution. The distribution of design variables is solved through the method of moving asymptotes, in which the sensitivity of the objective function is obtained directly. In addition, a continuation function and a nonlinear projection function are invoked to obtain a checkerboard free and mesh independent design. 2D examples with both plane strain and plane stress conditions hypothesis are presented and compared. The problem of instability is overcome by adopting a polyconvex constitutive model in conjunction with a suggested relaxation function to stabilize the excessive distorted elements. The exact tangent stiffness matrix is used. The optimal topology results are compared to the results obtained by using the classical Saint Venant–Kirchhoff constitutive law, and strong differences are found.