Escolha profissional na contemporaneidade: verso e reverso

Neste trabalho, problematizamos as práticas de escolha profissional dos jovens e suas articulações com o mundo do trabalho, a educação e os processos de produção de subjetividade na cena contemporânea. Adotamos o referencial teórico da Análise Institucional, as ferramentas conceituais de Foucault e a Filosofia da Diferença e, como ferramenta metodológica da Filosofia da Diferença, a Cartografia. Sendo esta puro processo, sem começo nem fim, cartografamos, de forma parcial e provisória, os caminhos em que vida e trabalho foram se constituindo nas práticas localizadas e cotidianas dos jovens. A Cartografia permitiu-nos acompanhar a invenção de um percurso de pesquisa ditado pelos deslocamentos e práticas de contágio com jovens, pesquisadora e pesquisa. A radicalidade da experiência foi tanta que afetou o próprio corpo da escrita, produzindo o reverso, um outro lado do texto. Com o conceito de prática de Foucault, seguimos a formação discursiva do conceito de vocação e as suas articulações com as transformações do capital e os efeitos da lógica do mercado na vida dos jovens na atualidade. Diante das intricadas articulações, passamos a questionar a escolha como uma possibilidade, já que esse tema adquire um lugar central nas investigações atuais, pois a máquina capitalista se reinventa na própria produção de desejo. Em outra vertente, analisamos as práticas educacionais que produzem o Homo Economicus e outras práticas inventivas que questionam e se reinventam na composição com um Homo Politicus, numa intervenção em que as escolhas seguem com o outro e não sobre o outro. Trabalhamos com as oficinas como dispositivos de pesquisa que nos permitiram seguir os múltiplos atravessamentos nos jovens e em seus processos de vida, primeiramente em um colégio de uma área semirrural do município de Petrópolis RJ, e depois em Lisboa, Portugal, numa escola secundária pública, numa organização de apoio a migrantes e numa ONG que trabalha com a cultura hip-hop. Esses caminhos nos levaram a um modo de orientação profissional como processo, ao deslocar de uma orientação responsiva, linear, que orienta para um lugar no mundo, para uma orientação intensiva, que acolhe as dúvidas e que se abre a multiplicidades de práticas inventivas com o outro. Uma aprendizagem que pede tempo e corpo e potencializa novos modos de fazer vida, quiçá mais dignos, interessantes e solidários.

Health care and neoliberalism in Ireland: withholding the gift and corrupting the social contract

The health of a nation tells much about the nature of a social contract between citizen and state. The way that health care is organised, and the degree to which it is equitably accessible, constitutes a manifestation of the effects of moments and events in that country's history. Using four case studies, this thesis uses a historical genealogical approach to explain the evolution of Ireland's particular version of health care provision. The total social fact of the gift relationship, central to all human relations, will be used to form a theoretical and conceptual framework on which to build an analysis of Ireland's health and welfare conditions. Additionally, social contract theory will enable an examination of the role of solidarity in relation to social expectations around health care provision. Through the analysis of these cases, the complex matrix of the influential forces that have shaped current conditions are exposed and revealed, enabling a critical understanding of the extent of acquiescence to the inequitable system that arguably exists. The vulnerability of citizens in need of care to the external and global effects of market forces and neoliberalism, therefore, becomes central to any argument for state-provided health and welfare. The hegemony of such forces can be seen to influence the manner in which the idea of individual self-reliance, in place of collective solidarity, is conceptualised and subsequently infiltrated into a range of aspects of the social world. For example, the particular discourse of the market and of economic concerns succeeds in shaping understandings of responsibilities around central areas of health and welfare. Similarly the 'possessor principle' can be seen to be misplaced within the context of health and social care, but yet has become normalised within this discourse. Within this matrix of complex influencing factors, the welfare state struggles to impose a balance between market values and social values. Responsibilities of the state to support and compensate its citizens for the ills of the market have become devalued, as the core values of classical liberalism have become distorted beyond recognition, leaving instead bare neoliberal concerns. This thesis traces the genealogical origins of this transition within the recent history of Irish health care and thereby reveals the embedding of individualism in place of solidarity, the on going reneging of the social contract and the corruption of the gift relationship.

Agitating for a design and regeneration agenda in a postconflict city: the case of Belfast

Introduction

Belfast has been a focus of academic attention for the last forty years with most interest centred on various aspects of ‘the Troubles’. Where there has been interest in the built environment, it has largely been about how the ‘security situation’ impacted directly on architecture and on the design and layout of social housing. This paper seeks to go beyond this to explore how the political- administrative culture of ‘the Troubles’ interacted with ‘normal’ market forces to shape the central area of the city, and to consider the responses of a recently formed activist group, known as the Forum for Alternative Belfast (hereafter referred to as the Forum). The paper is written by three of the directors of the Forum.1 Moreover, the empirical research presented here was undertaken by the Forum as part of a campaign to address issues relating to the design, layout and quality of Belfast’s built environment. In the longstanding tradition of participant observation working within an action-research paradigm, the participants have attempted to offer an account that is evidentially and purposefully selfcritical and reflective. It is of course recognised that while this approach offers many positive attributes, such as phenomenological access through immersion in the project, it also has the potential to bring compromise on research detachment and objectivity.2 To address the latter, the authors have attempted
to avoid polemical argument, and to support claims with primary or secondary research evidence. The authors also acknowledge that action-research has a chequered history; however, they would argue
that their approach is faithful to a concept that sees ‘research’ defined as understanding and ‘action’ defined as seeking change. The Forum’s very purpose is to seek change, but to do this requires evidence, collaboration and demonstration. And in this sense, it is a learning process for all participants, including the research activists, government officials, community organisations and students. The authors also recognise the complexity of factors that affect urban management and change, particularly in a city such as Belfast, which has had to cope with political violence for over thirty years. And they appreciate that in the context of conflict, governance is skewed to cope with political realities. Hamdi reminds us, however, that in practice there is an ‘important dialectic between top-down planning, with its formal and designed laws and structures, and bottom-up selforganizing collectivism—those “quantum and emergent systems” which Jane Jacobs argued long ago give cities their life and order.’3

Recycling of demolition waste in Merseyside

There have been considerable developments in Merseyside over the last fifteen years with regards to the commercialisation of recycled demolition aggregate. Liverpool is an urban region that at the time was undergoing regeneration. This required the demolition of old infrastructure. Subsequent reconstruction required new construction materials. A project started in 2001 to investigate the economics, practicalities and technicalities of using recycled demolition aggregates in concrete precast products. It was estimated that if all six demolition contractors around Liverpool worked round the clock (i.e. assuming there was enough feed material) they would still have found it difficult to maintain the required supplies for a single precast factory. Investment in equipment was therefore required to guarantee supply and improve the quality of the recycled demolition aggregate. The market forces and the incentives/drivers for construction companies to adopt sustainable practises have encouraged investment of several million pounds to be made in new recycling plants and has resulted in ‘urban quarries’. This paper describes the developments in recycling of construction and demolition waste over the last decade in Merseyside and shows that recycling is not only sustainable but also profitable.

Gatekeepers to the profession: recruitment to initial teacher education in the United Kingdom

We develop a framing for research on the relationship between context, process and outcomes in recruitment to the teaching profession. We do this through a ‘home international’ comparison of policies, outcomes and recruitment processes in England, Northern Ireland, Scotland and Wales. There is plenty of movement between these countries in the graduate labour market, but the contexts for teacher supply and demand vary in terms of: (i) scale, (ii) excess supply or demand, (iii) reliance of policy on market forces or bureaucracy and (iv) beliefs of policymakers about whether teaching is a craft or a profession. Recent changes in England and Wales have highlighted the importance of recruitment to initial teacher education (ITE as a policy issue whilst also creating further points of comparison which are useful for research. We draw on trends in data on recruitment to teaching and in-depth interviews with gatekeepers to the profession in each country.

To Hell with Herbert Read

Freee write manifestos by taking a pencil (or a laptop) to an historical text, usually belonging to the entwined traditions of the avant-garde and political activism. Sometimes, as Tristan Tzara advised, we choose the text according to its length, while other times, such as in this instance, we selected the text according to the conditions of the invitation that triggered the writing of the manifesto. Our manifesto ‘To Hell with Herbert Read’ was written originally as a contribution to a conference held in Manchester that took its title from Herbert Read’s book ‘To Hell with Culture’. ‘To Hell with Culture’ is a book that cuts itself off from the world whereas ‘To Hell with Herbert Read’ relocates Read’s book in a world of cultural, social, economic and political actualities that are part of common experience. Read rejects culture because he thinks it is a useless, wasteful, elitist, puffed-up, decorative supplement to the functional, factual, palpable, purposeful world of things. He is a positivist kind of modernist who presents himself as the opposite, an enemy of the status quo. He is an anarchist of a particularly bourgeois hue: he wants us all to have decent pots and pans, not the inferior ones that are supplied by market forces cheaply. Rather than taking his aim precisely to target the dominant forces of his day - the industrial capitalists and their financiers - he rejects the world and all its inhabitants. He not only despises elitist culture but popular culture too.

To Hell with Herbert Read

Freee write manifestos by taking a pencil (or a laptop) to an historical text, usually belonging to the entwined traditions of the avant-garde and political activism. Sometimes, as Tristan Tzara advised, we choose the text according to its length, while other times, such as in this instance, we selected the text according to the conditions of the invitation that triggered the writing of the manifesto. Our manifesto ‘To Hell with Herbert Read’ was written originally as a contribution to a conference held in Manchester that took its title from Herbert Read’s book ‘To Hell with Culture’. ‘To Hell with Culture’ is a book that cuts itself off from the world whereas ‘To Hell with Herbert Read’ relocates Read’s book in a world of cultural, social, economic and political actualities that are part of common experience. Read rejects culture because he thinks it is a useless, wasteful, elitist, puffed-up, decorative supplement to the functional, factual, palpable, purposeful world of things. He is a positivist kind of modernist who presents himself as the opposite, an enemy of the status quo. He is an anarchist of a particularly bourgeois hue: he wants us all to have decent pots and pans, not the inferior ones that are supplied by market forces cheaply. Rather than taking his aim precisely to target the dominant forces of his day - the industrial capitalists and their financiers - he rejects the world and all its inhabitants. He not only despises elitist culture but popular culture too.

Implementação de uma marca de produção e distribuição de citrinos biológicos: Orange made in Algarve

Trabalho de projeto apresentado à Escola Superior de Comunicação Social como parte dos requisitos para obtenção de grau de mestre em Publicidade e Marketing.

Multi-agent Simulation of Bilateral Contracting in Competitive Electricity Markets

Traditional vertically integrated power utilities around the world have evolved from monopoly structures to open markets that promote competition among suppliers and provide consumers with a choice of services. Market forces drive the price of electricity and reduce the net cost through increased competition. Electricity can be traded in both organized markets or using forward bilateral contracts. This article focuses on bilateral contracts and describes some important features of an agent-based system for bilateral trading in competitive markets. Special attention is devoted to the negotiation process, demand response in bilateral contracting, and risk management. The article also presents a case study on forward bilateral contracting: a retailer agent and a customer agent negotiate a 24h-rate tariff.

Estudio sistémico del sector hotelero en Bogotá

En este trabajo se realiza un análisis estructural y un estudio prospectivo en el sector hotelero en Bogotá, identificando el nivel de hacinamiento, el panorama competitivo, las fuerzas de mercado, la competencia y los escenarios futuros que los empresarios deberán tener en cuenta para asegurar su sostenibilidad en el sector.

Definición de una estrategia de servicio para los adultos mayores en la modalidad de club: Club para Adultos Mayores de Bogotá "Porque tienes más de 60 razones para empezar a disfrutar"

El desarrollo de este trabajo busca la definición y presentación de la mejor estrategia de servicio en la modalidad de club exclusivo y de esparcimiento para a adultos mayores de la ciudad de Bogotá y potencialmente la de todo el país. Con el propósito de definir la mejor estrategia para logar un proyecto exitoso, y de esta manera cumplir con el objetivo propuesto, el trabajo fue estructurado de la siguiente manera: primero definió, conceptualizo y caracterizo la población objetivo; segundo, formuló una estrategia de servicio para esta población en orden de brindar una solución al problema de: “escasez de instituciones integrales y diferentes a casas u hogares geriátricos y que cumplan con los parámetros legales e instituidos para el cuidado y la distracción de los adultos mayores” guiada por la teoría de la estrategia competitiva, enfoque y posición estratégica de Michael Porter, tercero intentó validar dicha estrategia a través de la aplicación de dos herramientas: panorama competitivo y análisis de fuerzas del mercado pertenecientes a la teoría de análisis estructurales de sectores estratégicos, cuarto presentó y evaluó como posible barrera de entrada un marco legal para el proyecto, y por ultimo realizo una proyección financiera para el mismo, mostrando su viabilidad y reafirmando que la estrategia presentada realmente puede hacer de este proyecto una empresa perdurable y rentable.

Viabilidad de un centro comercial empresarial de alta tecnología en la ciudad de Barranquilla

La tecnología hoy en día es un factor determinante, tanto para el desarrollo continuo de las personas, como para el mundo en general; por esta razón, se busca el buen manejo y aprovechamiento de un puerto tan importante como lo es Barranquilla para el desarrollo del sector informático y de servicios, estudiando la viabilidad de un “Centro Comercial Empresarial de Alta Tecnología” CCEAT, para así lograr una evolución tanto para el departamento, como para el país.

Estado actual del sector estratégico hoteles boutique en Bogotá e identificación de los escenarios de desarrollo alternativos

En el presente trabajo se realizara la aplicación del modelo Análisis Estructural de los Sectores estratégicos y del análisis prospectivo para los hoteles que hacen parte del sector alojamiento en hoteles boutique en Bogotá en un periodo de cinco años. En estos modelos se tiene en cuenta la información financiera, interna y externa de la empresa y aspectos generales relacionados con la economía del sector. La investigación se desarrolló en dos etapas; la primera corresponde al desarrollo del AESE el cual se basa en cuatro herramientas (análisis de hacinamiento cuantitativo y cualitativo, levantamiento del panorama competitivo, análisis estructural de fuerzas del mercado y estudio de competidores) y el análisis prospectivo donde se aplica la metodología MICMAC, MACTOR y SMIC, en las cuales se determinan los escenarios alternativos teniendo presente la influencia que puedan tener los actores del sector y los aspectos sociales, políticos, tecnológicos y económicos en las definición de los escenarios.

Audiosystem´s PPS Ltda : análisis estructural del sector y consolidación de la ventaja competitiva

Audiosystem´s pps Ltda actualmente se dedica a la elaboración y comercialización de estuches Racks o Flightcases, posesionándose nacionalmente como la mejor en este mercado. Así mismo la empresa presta servicios de alquiler de maquinaria especializada para eventos y espectáculos reconociéndose a nivel local como una de las más importantes. En la actualidad la empresa pertenece al sector de Alquiler de otro tipo de maquinaria, pero los mismos integrantes del sector pertenecientes al área de eventos lo han adoptado como: “sector de equipos especializados para eventos”. Este trabajo tiene dos grandes secciones en la primera se realiza el estudio estructural del sector estratégico, se define la cadena de valor y la posición estratégica de la empresa Y en la segunda parte se realiza un estudio Matricial con el fin de evaluar y adoptar nuevas estrategias. En el sector analizado se realizan diferentes pruebas y estudios para determinar si presenta diferentes fenómenos como el Hacinamiento igualmente se realiza el levantamiento del panorama competitivo con el fin de analizar si este sector puede encontrar nuevas oportunidades, así mismo el análisis estructural de las fuerzas del mercado ubica al sector y a la empresa dentro de un panorama de rentabilidad donde se tienen en cuenta las barreras de entrada y salida, en el análisis de Competencia se realizan una serie de cálculos tanto del sector como de la empresa con el fin de determinar la situación actual de su estrategia. En cuanto a la definición de la posición estratégica y la cadena de valor el estudio se realiza ya solamente para la empresa. El análisis matricial es un compendio de matrices que evalúan variables y circunstancias tanto externas como internas que afectan o benefician la estrategia que la empresa trabajada actualmente y ayuda a determinar el buen encaminamiento de lo propuesto en la primera parte.