1000 resultados para Relações publicas - História


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O Estado do Acre, território mais recentemente incorporado ao Brasil, até meados do século XIX apresentava em seu território apenas povos tribais ameríndios, que lá habitavam desde milênios. O histórico de povoamento mais recente do estado (a partir da segunda metade do século XIX) está atrelado com o mercado internacional da borracha, a região foi o destino de milhares de pessoas em busca de fazer a vida explorando as seringueiras. A partir de então uma série de disputas fundiárias ocorreram na região, o que foi um dos fatores que influenciaram na conformação da sociedade acreana. O movimento ambientalista surgiu no estado como resultado dessas disputas fundiárias na segunda metade do século XX. No final da década 90 o governo estadual, assimilando o discurso ambientalista, assume o governo com a Frente Popular do Acre, composta por uma série de partidos, com o autodenominado “Governo da Floresta” e usando o neologismo “florestania” como símbolo do projeto do governo. Apesar de utilizar amplamente em seu discurso temáticas ambientais e dos povos da floresta, acabou ao longo dos anos tendo atitudes com um cunho mais doutrinador do que emancipador. A discrepância entre a prática e o discurso do “Governo da Floresta” é então analisada a partir de conceitos como “Ecologia dos Saberes” e “Biopoder”, conceitos que auxiliam na identificação das atitudes de cunho doutrinador postas em prática pelo governo. Considerando como “ecologia dos saberes” aquela forma de conhecimento que tem a premissa um reconhecimento da pluralidade de conhecimentos heterogêneos que em interações sustentáveis e dinâmicas entre eles não comprometem suas autonomias e “biopoder” como aquela forma de poder que exerce a sua dominação sobre a própria vida da população, estabelecendo como é que esses devem viver

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Natural history studies aim to know where the organisms live, what they do, and their relationships within the environment, including the other organisms. The anurans, among other vertebrates, exhibits the greatest variety of reproductive modes as well as a high complexity of social organization, that may enable a lot of naturalist studies. Anurans modes of organization are direct related to parental care, vocalization of chorus organization, and with males territoriality. In general, the social organization is influenced by species reproductive pattern. This study aim to get information about the natural history of Hypsiboas albopunctatus (perereca-cabrinha) a species of the family Hylidae, on the region of Rio Claro Municipality, São Paulo State, Brazil. The major aspects discussed were: seasonality, spatial distribution, acoustic and visual communication, reproductive mode, reproductive site, abiotic factors influences, territoriality, courtship behaviour, satellite male behavior, embrace and defensive behavior. To obtain this data, nocturnal field excursions were realized monthly. Two sites of Rio Claro county where chosen as studies sites, the sítio Cantaclaro (22o19’36’’S; 47o42’57’’O), on the District of Itapé and Floresta Estadual Edmundo Navarro de Andrade (FEENA) (22o24’58’’S; 47o31’26’’O).

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The aim of this study is to investigate the importance of playfulness and interpersonal relationships at school. The methodology of the study was divided into three phases: the first phase was a survey and analysis of studies in the field of childhood playfulness and interpersonal relationships, from a reference from a multidisciplinary reference, supported in the areas of Educational Psychology and history and sociology of childhood and the second was the realization of an empirical study in a classroom of 1st year of elementary school, in which we use as instruments the use of participant observation, semistructured interviews with six selected students and collected school records and the third phase focused on analysis of data from a qualitative perspective with dialogues between literature in the area and data analysis. Among the main directions of study have the following problematizations: school world not adapted in order to enroll in elementary school, lack of playfulness, interpersonal relations in this context. By analyzing this information and the main results we have the advancement of education in the new environment where playfulness, as the jokes were not taken during the year by the teacher, but remained present in the actions of children, highlighting also the symbolism and sets of rules. Interpersonal relationships were present at all times, between being a friend, share and discuss, through the interactions. Therefore, we consider that there are still challenges to deal with this new child who enters school as it relates to your mood, the play, study or friendship

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The dependency of psychoactive substances whether licit or illicit, among adolescents is a topic that has aroused much discussion today. One of the psychoactive substance that has caught the attention of authorities and experts, its potential dependence, increasing the number of addicts and speed with which triggers the human degeneration is the crack (a derivative of cocaine - Erythroxylon coca), used via the smoked administration. Understanding the phenomenon of increasing their use requires an analysis of the concepts of addiction throughout history, current research encompassing scientific findings in epidemiology and statistics involving several types of pharmacological substances, and especially the analysis of data related specifically to crack the focus of our theme. In order to contribute to ongoing discussions and offer possible alternatives for effective intervention, especially in schools, we conducted a survey that sought to find evidence of a possible relationship between crack use and moral reasoning. Since our work specifically theoretical nature, we use to reach our goals, assumptions, two researchers in the concept of human morality: Jean Piaget (1994) and Lawrence Kohlberg (1992) both traveling within the proposed cognitive-evolutionary human development. For an understanding of the proposals of these two researchers, we use research to (Lepre, 2005), as guiding thesis of this work. The results presented indicate that adolescents who use crack are very close to a level of moral reasoning pre-conventional and conventional, although it is important to state that more accurate results require further research on the subject, including those involving field research. Yet we can conclude that prevention must go through a dialogue that privileges the moral education as possible means of effective intervention against the use of crack, allowing the construction of autonomy... (Complete abstract click electronic access below)

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Pós-graduação em História - FCHS

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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

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Pós-graduação em História - FCLAS

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From August 2005 to March 2007, the two seasons (with 12 and 10 episodes respectively) of the award winning miniseries HBO‟s ROME were aired by the Home Box Office (HBO) channel. With screenplay signed by various writers and directors, the TV series was a coproduction of HBO (USA) and BBC (UK) with support from RAI (Italy), and the show was filmed in multiple locations, but mainly in Cinecittà Film Studios in Rome, very famous for having been headquarters also for Federico Fellini‟s movies. In the first season, the miniseries depicts the conquest of Gaul, made by the military genius of Gaius Julius Caesar, and the political trajectory that made him accumulate power to such an extent that this divided Roman citizens into two factions, one supporting and the other opposing him, the latter focused mainly on the historic figure of General Gnaeus Pompey Magnus. The second season shows the period of civil war following the assassination of Caesar, and the future rise to power of his nephew, adopted son and sole heir, Gaius Octavian Augustus, who was destined to overcome his rivals as well as their allies in the triumvirate that had been formed to pursue and punish Caesar‟s assassins. These facts are well known and usually crowd the mind and imagination of every minimally educated person. The HBO series broke new ground not only for the talent of its writers, directors and actors, not only for its visual effects and locations nor for the vibrancy and grandeur of historical scenes – after all, “historical movies” in general do the same – but it has done so also by the (re)construction of historical events from the perspective of a pair of protagonists of whom too little is known: the centurions Titus Pullo and Lucius Vorenus, who are the only low-rank soldiers mentioned by Caesar in his book Commentaries on the Gallic War (Commentarii de Bello Gallico V.44). Thus, the fictionalization of events also took into account several Roman civilization data which were scattered through historical sources and also those that belong to the modern knowledge of material culture, resulting in a TV series whose filmic aesthetics has rare beauty and creativity. From the survey of textual, historical and cultural data put together in this film, as well as the distance featuring the creative space in the dimension of the gap between them, this paper aims to highlight two pivotal moments of visual and narrative strategies of the show: the opening credits footage and the final scenes of the first season of HBO's Rome.

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La novela A cidade de Ulisses (2011), de la escritora portuguesa contemporánea Teolinda Gersão, nos presenta una Lisboa envuelta en mitos e historia. Este trabajo pretende inferir las relaciones entre estos dos campos del conocimiento y sus implicaciones para la construcción de los sentidos del texto. Teniendo en cuenta la leyenda que cuenta que la capital portuguesa fue fundada por Ulisses, el héroe homérico, la narrativa se vale de elementos míticos para, junto con el relato del personaje Paulo Vaz acerca de sus relaciones románticas con Cecília Branco y Sara, hacer referencia a cuestiones del pasado y del presente histórico portugueses, siempre de manera crítica. Buscamos, así, indagar, a través del mito, cómo se introduce la historia en el universo del texto.

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The aim is to analyze some aspects of the strategy of intertextual Maria Rosa Lojo and her importance to the translation of two tales Historias Ocultas en la Recoleta. Then, the theory by Umberto Eco about the intertextual irony and its implications in the act of tranlation were used to the understanding. The theories and considerations by Linda Hutcheon on intertextuality, parody and discourses of history also contributed.

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This research consists in photograph reading, more specifically, school photographs related to primary teaching in the city of Campinas, between 1897 and 1950. It is based on a heritage constituted of 55 images that analyzes four categories of photographs: school architecture, student classes, teaching body and school activities, these categories illustrate the discourse about school, human contexts and social relations revealed by those images. The text also focuses the iconography documentation relevance for History of Education research, specially, about educational institutions.

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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The anticipation of trends has become vital in today's market due to the shortening of product life cycle. For this reason, the organizations need to be alert to ongoing changes so as to satisfy the consumer market. Given the current profile of these consumers, the reducing of the products life cycle and the transformations of cultural and social aspects, has developed the coolhunting research that uses different processes from those used by traditional trends research and focuses the analysis in the young public. This work investigates the characteristics of this new research proposal in the contemporary society and your rise in the coming years, In addition to relating the work of Public Relations in this innovative proposal

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This work aims to study the luxury and discuss their applications in business, through the vision of a public relations professional. The author believes that luxury is based on high product quality at all stages that involve the co nsumption of this, and public relations professional is able to show how to use because it is trained to recognize and communicate with the most different audiences. Therefore, understanding the concept of luxury not only as a market, but guiding values in contemporary society, and from this concept of questioning, seeking to apply it, becomes, as proposed in this paper, a goal for any company want to keep the market through customer acquisition