Relações públicas e impacto ticomia: um case de sucesso

El mercado de trabajo sigue cada día más selectivo, que promueve el aumento en el numero de vacancias y instituciones de enseñanza superior. Con el crecimiento de este mercado, también aumenta el número de nuevos profesionales, ayudando en el fomento de un nuevo y promisor mercado: las graduaciones. El crecimiento de las graduaciones se da principalmente en los últimos diez años, periodo en que Impacto Ticomia fue creada y desarrollada. La necesidad de un trabajo estructurado de comunicación en la empresa fue indispensable para la sobrevivencia en el mercado y para el éxito pretendido. El análisis de la comunicación estratégica de Impacto Ticomia fue hecha en la óptica de cuatro teorías esenciales de relaciones publicas propuesta por Gruning, por las cuales están la teoría organizacional, teoría de gerencia, teoría de comunicación y teoría de conflicto-resolución. En este análisis procura-se demonstrar el valor de las contribuciones del trabajo de las relaciones publicas para las organizaciones

Sucessão estratigráfica do Andar Alagoas na Serra do Tonã, Bacia do Tucano (BA)

STRATIGRAPHIC SUCCESSION OF ALAGOAS STAGE ON SERRA DO TONÃ, TUCANO BASIN (BAHIA). Located in northeast of Bahia, serra do Tonã is a NS elongated plateau that standsout in the flattened relief of Tucano Basin. The stratigraphic succession belongs to the Aptian post-rift sequence of this basin. Based on facies analysis, vertical stratigraphic profiles and satelite images interpretation, three stacked stratigraphic units were recognized: (1) lower carbonate unit, composed by laminated limestones and breccias, 5 m thick, correlated with Camadas Batateira of Arripe Basin; (2) intermediate siliciclastic unit, 100m thick and made of sandstones exhibiting finning upward cycles, overlaid by mudstones and sandstones wich sedimentary structures suggest action of tidal currents and (3) upper carbonate unit, composed by laminated limestones, 2-10 m thick, related with Santana Formation, that record lacustrine environment with possible marine influence. Paleocurrent analysis indicates proviniance from north and paleoflows towards south, similar to the Aptian fluvial facies of Araripe Basin, showing that both basins integrated the same continental paleodrainage

Efeitos indiretos das aranhas Peucetia spp. (Oxyopidae) e Misumenops argenteus (Thomisidae) no sucesso reprodutivo de Trichogoniopsis adenantha (DC) (Asteraceae) e no comportamento das guildas associadas à planta

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Sistemas de cultivo em área de reforma de cana-de-açúcar e a sucessão de culturas na composição da comunidade infestante

Pós-graduação em Agronomia (Produção Vegetal) - FCAV

Definição de um modelo de análise de sucesso das empresas baseado em índices contábeis e na análise multivariada

The objective of this paper is to relate the set of financial ratios that are directly related to the success of public traded companies using a methodological approach and the method of multivariate principal component analysis. This study consists in the use of profitability ratios, debt and liquidity, to define the relationship between financial ratios with the best public traded companies listed in the magazine Exame Melhores e Maiores of 2013. Multivariate analysis was used to reduce the dimensionality of multivariate data, making linear combinations of the original variables (financial ratios) and express the data in principal components that result in new variables that contains much of the original data. As a result, we got the optimal number of five principal components, and both represent 95.6% of the original data. Among of all financial ratios, we can highlight the direct relationship between profitability ratios for the first principal component, and the direct relationship between the liquidity ratios, both inversely related with non-capital participation rates and degree indebtedness to the second principal component

Avaliação econômica do cultivo da soja em Rotação e sucessão de culturas: um estudo de Caso no município de Ourinhos-SP

Pós-graduação em Agronomia (Energia na Agricultura) - FCA

Avaliação da prevalência das doenças peri-implantares e do sucesso e sobrevivência de implantes osseointegrados com 8 a 10 anos de função

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Sistemas de cultivo com milho e braquiária e nitrogênio em cobertura no feijoeiro em sucessão no plantio direto

Pós-graduação em Agronomia (Produção Vegetal) - FCAV

O craque, o sex symbol e o homem de sucesso: a construção da imagem de Neymar no mercado brasileiro de revistas (2010/2011/2012)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Avaliação biogeográfica em área de progradação positiva em Ilha Comprida/SP: um estudo de sucessão ecológica

The city of Ilha Comprida, located on the Environmental Protection Area Cananéia-Iguape-Peruíbe (APA CIP) and Lagoon Estuary Complex of Iguape-Cananéia-Paranaguá, is located at the southern end of the coast of the state of São Paulo. Ilha Comprida is a progradational barrier consists predominantly of sandy sediments of the Quaternary Period. Bibliographic and cartographic surveys demonstrate a large amount of sediments in the last centuries, leading to the expansion of the island in hundreds of meters towards SW / NE. The island has been suffering intense morphological change in the northeast corner - NE, growing 35 meters per year. The objective of this study is to measure and analyze the floristic diversity found in its extreme NE, recent accumulation area of sediment, comparing the results with data obtained in equivalent segment, located on the edge SW, agradation preterit area. Given this reality, we chose to assess how the process of ecological succession respond to these dynamics. That is, if we think of ecological succession, NE end (latest) is assumed to possess plant species in the initial stage of succession as well as the SW portion. However, it is assumed certain differentiation between species in both areas, and less diversity in the first case (NE). Using the method of fixed installments adopted for similar quadrants, we attempted to measure and analyze the floristic diversity of the NE end and compare the data obtained in the field with those listed for the SW end. The results confirmed the hypothesis of the research, and prompted several questions that point to the need for further deepening research on this theme

Um mesmo professor da 1ª à 4ª série do ensino fundamental: uma chance para o sucesso

This article discuses the ramifications of the restructuring of educational institutions of the state basic education in the state of São Paulo in 1996. The changes promoted by the Education Department included the distinction between physical space including students from lower grades of elementary school students and the second cycle of this level of education. More that issues relating to changes in itself, is important here to check the influence that managers exercise, especially school principals in the perception of the community (parents, students etc.) relative to the changes implemented in the field of education. v

Parcelamento da adubação nitrogenada no feijão em sucessão a sistemas de cultivo com milho e Urochloa ruziziensis em plantio direto

Pós-graduação em Agronomia (Produção Vegetal) - FCAV

Cultivo de milho verde em sucessão ao arroz no Vale do Ribeira, SP: subsídios para adoção de zonas de manejo

Pós-graduação em Agronomia (Energia na Agricultura) - FCA

Calagem superficial e aplicação de gesso em sistema plantio direto de longa duração: efeitos no solo e na sucessão milho/crambe/feijão-caupi

Pós-graduação em Agronomia (Agricultura) - FCA

Relações públicas: elemento potencializador para o sucesso de um evento

This study aims to discuss the role of the professional of public relations and the marketing tools in organizing events. Taking as parameter the concepts of events, marketing and public relations and highlighting the contributions on strategic planning, the communication process and the relationship with stakeholders as key elements on this management, it is intended to form arguments to demonstrate that the work of a skilled professional is essential for the empowerment of the events not only as a communication tool, but as well as a relationship tool. The methodology utilized is based on literary data and on the exemplification of this process, with the analysis of three mega events. As a result, we leave a reflection about the importance of professionally events management, in addition to excellent communication and expansion of economic resources, since it defends the idea that management needs to generate lasting relationships across all the stakeholders' chain