945 resultados para Business model matrix


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This work proposes a model based approach for pointcut management in the presence of evolution in aspect oriented systems. The proposed approach, called conceptual visions based pointcuts, is motivated by the observation of the shortcomings in traditional approaches pointcuts definition, which generally refer directly to software structure and/or behavior, thereby creating a strong coupling between pointcut definition and the base code. This coupling causes the problem known as pointcut fragility problem and hinders the evolution of aspect-oriented systems. This problem occurs when all the pointcuts of each aspect should be reviewed due to any software changes/evolution, to ensure that they remain valid even after the changes made in the software. Our approach is focused on the pointcuts definition based on a conceptual model, which has definitions of the system's structure in a more abstract level. The conceptual model consists of classifications (called conceptual views) on entities of the business model elements based on common characteristics, and relationships between these views. Thus the pointcuts definitions are created based on the conceptual model rather than directly referencing the base model. Moreover, the conceptual model contains a set of relationships that allows it to be automatically verified if the classifications in the conceptual model remain valid even after a software change. To this end, all the development using the conceptual views based pointcuts approach is supported by a conceptual framework called CrossMDA2 and a development process based on MDA, both also proposed in this work. As proof of concept, we present two versions of a case study, setting up a scenario of evolution that shows how the use of conceptual visions based pointcuts helps detecting and minimizing the pointcuts fragility. For the proposal evaluation the Goal/Question/Metric (GQM) technique is used together with metrics for efficiency analysis in the pointcuts definition

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Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

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Pós-graduação em Ciência da Computação - IBILCE

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Quantifying the resources mobilized to tackle climate change makes it possible to ascertain the region’s status in this area and the opportunities it offers. It provides countries with the detailed information they need to move forward and prepare to meet the objectives of the United Nations Framework Convention on Climate Change (UNFCCC). With accurate, up-to-date information on climate finance flows, countries can define their strategies for the transition to more sustainable development scenarios with a smaller environmental footprint and fiscal agents can identify gaps between supply and demand for specific financial instruments. The hope is that, rather than investment by fund providers and managers in sustainable initiatives with a smaller environmental footprint being an exception or anomaly, it will become a business model that gradually decouples economic development, investment and social inclusion from greenhouse gas (GHG) emissions.

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Uma série de iniciativas para melhoria do processo de software surgiu recentemente visando melhorar a qualidade e a produtividade em organizações de desenvolvimento de software. Alguns modelos e normas têm buscado a implantação de melhorias no processo de desenvolvimento de software, o MPS.BR é um deles. Esse modelo de melhoria de processo é voltado para as micro, pequenas e médias empresas, de forma a atender as suas necessidades de negócio e foi o modelo escolhido para ser explorado nesse trabalho. Várias são as vantagens adquiridas com a implantação de um modelo de melhoria, umas delas é a definição de um processo sistemático de desenvolvimento de software, que auxilie tanto na qualidade e produtividade do processo quanto na qualidade do produto desenvolvido. Com um modelo de processo definido a organização pode contar com diversos benefícios associados à padronização, como, por exemplo, a otimização, a redução de custos com retrabalho, a redução de defeitos nos produtos, dentre outros. Mas não existem modelos prontos que possam ser aplicados diretamente a uma empresa específica de desenvolvimento de software e, por isso, é necessário modelar o processo, customizando-o, com o objetivo final de gerar um modelo que adequadamente represente o processo da organização. Uma das dificuldades para a implantação de modelos como o MPS.BR é a falta de metodologia que mostre como a implantação de melhoria deve ser feita e não apenas o que deve ser feito. Este trabalho propõe uma metodologia para a implementação do modelo MPS.BR baseada no modelo de implantação IDEAL, através de uma ferramenta específica, chamada WebAPSEE. A metodologia foi experimentada no CTIC - Centro de Tecnologia da Informação e Comunicação da UFPA que ao final do trabalho foi avaliado Nível G do MPS.BR.

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Corporative media, represented by TV, radio, press and internet conglomerates, is responsible for the biggest portion of audience and public all over the world. The commercial media was built upon media concentration and monopoly strategies and this business aims society’s economic and political control. Unfortunately, they don’t represent the biggest portion of population’s interests and, because of that, corporative media faces a crisis moment while alternative means of communication rise from the initiative of professionals who are committed to society’s marginalized sectors. Radical media intends to express a variant vision about hegemonic policies, priorities and perspectives. Citizen journalism is one of radical media arms and this research proposition is to analyze the business model of commercial media in Brazil and in the world, its means of production, and compare them with citizen journalism methods. This work also intends to analyze radical media and how it is opposite to corporative media by studying Escola de Notícias, an educommunication project from São Paulo

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The present study sought to identify which are the facilitators and restrictive in the creation and management of franchises from the point of view of process factors franchisees. For this, we first proposed to critically analyze its creation and management.The specific objectives of this work are: a) to understand in the light of the theory , the basic requirements for creating franchises b ) identify, from the literature review , facilitators and restrictive factors in the process of franchise management , c) develop a survey tool to critically analyze the processes of creating and managing a franchise from the point of view of the franchisee , and d ) to review the process of creating and managing franchises , from the perspective of four franchised food services in the municipalities of Ribeirão Preto and Sao Jose do Rio Preto - SP . A descriptive qualitative work, which found the most important features about the franchises, through a study of 4 franchises in the food industry of São Paulo was performed. To complete the survey was conducted a semi-structured interview, containing questions regarding the main elements of a business: creating, planning, organization, direction and control. It was found that franchising is a business model with controversies. There are people who deal well with the system and that through him realize dreams such as owning their own business. Others need to think many times before embarking in business since the entrepreneurship factor can be so intense that it hinders the acceptance of norms and duties to the system. This causes some factors such as communication, measurement of outcomes, implementation plan and among others are considered restrictive or facilitators in the process of strategy management of franchises

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From the informations collected on the Commercial Football Club, the city of Ribeirao Preto, there was a case study in order to identify and describe the management model adopted by the club, to overcome the financial and administrative crisis. It was used as reference to analyze the concepts of social capital and historic capital, considered decisive for the choice of the management model adopted. In addition, we also used the proposals contained in sports management studies to identify the business model chosen by the Commercial Club Football Club. In the final considerations argued that the adopted model already includes some results, as the club qualified to participate the Series A-1 League football Paulista, one of the targets set by the new management of the club

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Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

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Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

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The quantitative research conducted on communication in organizations from bauruenses has served as inspiration for: the development of applied research regarding Brazilian organizational reality, to the communication courses and on the improvements in the communication aspect of the organizations in the region. The goal is to provide information related t the role of organizational communication and the public relations role in this process, measuring the empowerment of this community. The mapping methodology is based on structured questionnaires in order to capture ordinary factors, active and retroactive, from the communication processes such as: relationship types, channels and media, degree of interaction and interdependence between the parties; types of public involved in the process and the expectations of the organization in relation to goals, objectives, actions, events and activities programmed in communication. For the delineation of a reflective proposal from the data, we chose to work on analyzing three dimensions: the strategic communication, linked to the business model and information technologies; the internal communication, linked to culture, to the organizational structure and management that implies the new paradigms of relationship; and lastly, the intention to materialize the collected data on indicators and scales from attributes caused or inhibited from the excellent communication, including evaluation of the practice of Public Relations. This article presents the main results related to micro companies in Bauru, São Paulo.

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The audiovisual market carefully observes a tendency in television consumption habit: viewers are increasingly watching television content while surfing the internet through mobile devices like tablets, smartphones and laptops. Known as second screen, viewers interact simultaneously across these devices, sharing information about the programming on social networks, seeking additional information about the contents well aired, in addition to being likely to purchase products and services on platforms of mobile-commerce persuaded by the scheduling of programming through commercials. Given this, the aim of this article is to propose and prototyping an application visually in second screen with emphasis on business model with possible application on TV Unesp, where the viewer to interact with the programming through the application is exposed to previously scheduled ads, links to mobile-commerce and posts indicating purchase suggestions.