Óbidos, literary village: innovation in the creative industries?

The village of Óbidos was recognized in 2015 as a creative city in the area of literature, becoming a member of the UNESCO Creative Cities Network. The attribution of the title depends on the fulfillment of a number of criteria the regions have to integrate. In addition to Óbidos, UNESCO attributed the same title in the same year to other European cities, including Barcelona, Nottingham, Ljubljana, Tartu and Lviv. This article intends to co nduct a case study to the cultural and artistic offer, as well as the cultural and literary legacy that different cities provide to be able to inquire the innovation of the proposals. The study aims to assess how much Óbidos, compared to other cities with the same title, is creative. Knowing that the concept of creative city (Landry and Bianchini, 1995) results from the emergence of new technologies and a new type of economy based on creativity and innovation and that creativity implies removing economic or social value of the creative work or talent, the study aims to determine to what extent the processes generated gave rise to new ideas (creativity) and what processes led to its implementation (innovation). Being innovation in the creative industries asso ciated with product, process, positioning, paradigmatic and social innovation (Storsul and Krumsvik, 2013), it is concluded that, in Óbidos, the entrepreneurship initiatives are more focused on tourists who occasionally visit the village and the business o pportunities that are generated there. New innovative and creative spaces were created, promoting literature and adding value and quality to urban space. This urban intervention resulted in the attraction of individuals who streamlined new habits of being and acting in the village

An exploratory study of creativity, personality and schooling achievement

International audience

Carbon reduction activism in the UK: lexical creativity and lexical framing in the context of climate change

This article examines discourses associated with a new environmental movement, “Carbon Rationing Action Groups” (CRAGs). This case study is intended to contribute to a wider investigation of the emergence of a new type of language used to debate climate change mitigation. Advice on how to reduce one's “carbon footprint,” for example, is provided almost daily. Much of this advice is framed by the use of metaphors and “carbon compounds”—lexical combinations of at least two roots—such as “carbon finance” or “low carbon diet.” The study uses a combination of tools from frame analysis and lexical pragmatics within the general framework of ecolinguistics to compare and contrast language use on the CRAGs' website with press coverage reporting on them. The analysis shows how the use of such lexical carbon compounds enables and facilitates different types of metaphorical frames such as dieting, finance and tax paying, war time rationing, and religious imperatives in the two corpora.

Work creativity as a dimension of job performance

To stay competitive, many employers are looking for creative and innovative employees to add value to their organization. However, current models of job performance overlook creative performance as an important criterion to measure in the workplace. The purpose of this dissertation is to conduct two separate but related studies on creative performance that aim to provide support that creative performance should be included in models of job performance, and ultimately included in performance evaluations in organizations. Study 1 is a meta-analysis on the relationship between creative performance and task performance, and the relationship between creative performance and organizational citizenship behavior (OCB). Overall, I found support for a medium to large corrected correlation for both the creative performance-task performance (ρ = .51) and creative performance-OCB (ρ = .49) relationships. Further, I also found that both rating-source and study location were significant moderators. Study 2 is a process model that includes creative performance alongside task performance and OCB as the outcome variables. I test a model in which both individual differences (specifically: conscientiousness, extraversion, proactive personality, and self-efficacy) and job characteristics (autonomy, feedback, and supervisor support) predict creative performance, task performance, and OCB through engagement as a mediator. In a sample of 299 employed individuals, I found that all the individual differences and job characteristics were positively correlated with all three performance criteria. I also looked at these relationships in a multiple regression framework and most of the individual differences and job characteristics still predicted the performance criteria. In the mediation analyses, I found support for engagement as a significant mediator of the individual differences-performance and job characteristics-performance relationships. Taken together, Study 1 and Study 2 support the notion that creative performance should be included in models of job performance. Implications for both researchers and practitioners alike are discussed.^

Innovation for Sustainability and Networking

Throughout human history, innovation has been the main factor in adapting humanity to its settings. On the basis of earlier practice, human creativity allows the finding of new, permanent ways to do things. their applications encourage new spaces, new necessities and new lifestyles. Innovation has been an element of human capacities from its earlier stages, but it has been recognized only recently as a clear device of social and economic change.

Un aporte a la comprensión de las estrategias emergentes en las organizaciones a través del concepto de improvisación y la metáfora musical

Este trabajo se inscribe en uno de los grandes campos de los estudios organizacionales: la estrategia. La perspectiva clásica en este campo promovió la idea de que proyectarse hacia el futuro implica diseñar un plan (una serie de acciones deliberadas). Avances posteriores mostraron que la estrategia podía ser comprendida de otras formas. Sin embargo, la evolución del campo privilegió en alguna medida la mirada clásica estableciendo, por ejemplo, múltiples modelos para ‘formular’ una estrategia, pero dejando en segundo lugar la manera en la que esta puede ‘emerger’. El propósito de esta investigación es, entonces, aportar al actual nivel de comprensión respecto a las estrategias emergentes en las organizaciones. Para hacerlo, se consideró un concepto opuesto —aunque complementario— al de ‘planeación’ y, de hecho, muy cercano en su naturaleza a ese tipo de estrategias: la improvisación. Dado que este se ha nutrido de valiosos aportes del mundo de la música, se acudió al saber propio de este dominio, recurriendo al uso de ‘la metáfora’ como recurso teórico para entenderlo y alcanzar el objetivo propuesto. Los resultados muestran que 1) las estrategias deliberadas y las emergentes coexisten y se complementan, 2) la improvisación está siempre presente en el contexto organizacional, 3) existe una mayor intensidad de la improvisación en el ‘como’ de la estrategia que en el ‘qué’ y, en oposición a la idea convencional al respecto, 4) se requiere cierta preparación para poder improvisar de manera adecuada.

Enterprise longevity in Colombian companies From a perspective of innovation and corporate social responsibility as a strategy

Hoy en día la Innovación y la Responsabilidad Social Empresarial son una herramienta clave para la perdurabilidad de una empresa a través del tiempo. Este es el caso de las organizaciones colombianas donde las decisiones de gerencia son enfocadas en el desarrollo de plataformas que soportan practicas sociales y éticas ya que estas incentivan a los trabajadores ofreciéndoles a sus clientes un mejor servicio y son necesarias para generar una estrategia de reputación, ganar fidelidad y credibilidad por parte de los consumidores. Crepes & Waffles es uno de los restaurantes colombianos más exitosos y que ha logrado mantenerse en el tiempo aún así en tiempos turbulentos. Su éxito se debe al uso de RSE en su estrategia, ellos crean innovación de valor en cada uno de sus platos al hacerlos diferentes, en el servicio al cliente y en los servicios y el buen trato que se le ofrece a los trabajadores. Por otro lado, Procolombia es una organización que promueve las exportaciones no tradicionales, la inversión extranjera y la marca país. Ellos al igual que Crepes & Waffles también se enfocan en la RSE y crea innovación de valor en sus procesos de orientar a las empresas a través de conferencias, seminarios, entrenamientos entre otras.

Impacto de la innovación tecnológica en las estrategias de YouTube y Google

El concepto de administración ha venido cambiando constantemente a través del tiempo y de las ideologías de diferentes autores que han marcado dicho concepto, en donde se ha podido establecer de mejor forma el significado que ésta ciencia tiene con la innovación y la estrategia. El objetivo de este trabajo es mostrar los fundamentos teóricos de la administración, la innovación y la estrategia, para así mostrar los alcances e impactos que estos tienen en las organizaciones visitadas durante la misión empresarial al Silicon Valley, principalmente a YouTube y Google. Para cumplir con dicho objetivo se realizaron encuestas a diferentes trabajadores pertenecientes a las organizaciones, obteniendo así, información valiosa para el estudio realizado. Con la información obtenida de la entrevistas, se logró recopilar información pertinente que permitió concluir que la innovación es un pilar fundamental para el buen funcionamiento de las empresas pertenecientes al Silicon Valley y así mismo ser base indispensable para la creación y formulación de las principales estrategias de las empresas.

Intercâmbio de experiências e levantamento de demandas ergonômicas em unidades de beneficiamento de frutos do cerrado, mandioca e café em comunidades do Norte de Minas Gerais.

Este relato descreve a experiência realizada por meio de uma parceria entre o Projeto Rio Pardo, da Embrapa Cerrados e a Escola Politécnica/USP, visando inserir a questão do trabalho agrícola familiar nas ações desenvolvidas junto aos agricultores de três comunidades de Rio Pardo de Minas/MG, produtoras de frutos do cerrado, goma/farinha de mandioca e café sombreado. O objetivo foi levantar possíveis demandas ergonômicas existentes nestas unidades de produção, que estão implantando agroindústrias familiares para realizar o beneficiamento da produção. As demandas relacionam-se a problemas com a produção, a organização do trabalho e a saúde dos trabalhadores. Percebe-se a coexistência do saber tradicional, transmitido entre gerações, com a inovação em termos de maquinário e instalações. Há diversos arranjos produtivos presentes, fruto da criatividade e sabedoria aplicada dos agricultores. Estas inovações podem ser o embrião de projetos futuros de novos maquinários e arranjos produtivos. Trata-se de fazer comunicar dois saberes, dos projetistas e dos usuários, contribuindo para que estes últimos possam ser empoderados no papel de criadores de inovações, contribuindo para a incorporação de aspectos ergonômicos na evolução dos equipamentos e instalações. Abstract: This report describes the experience carried out through a partnership between Project ? Rio Pardo ?, Embrapa Cerrados/DF and the Polytechnic School of USP, in order to put the issue of family farm labor in the actions developed by farmers in three communities of Rio Pardo de Minas, north of Minas Gerais. The main products are fruits of the cerrado, cassava starch and manioc flour and shaded coffee. The initial goal was to raise possible these existing ergonomic demands of family farming units, which are in the process of implementation of family agri-industries to undertake the processing and beneficiation production. The ergonomic demands are related to production problems with the organization of work and the health of farm workers. In preliminary analyzes, it was possible to perceive the coexistence of traditional knowledge transmitted between generations, with innovation in terms of machinery and facilities. There are several productive arrangements, result of creativity and knowledge of farmers. These innovations, developed by who performs the work, may be the starting point for future designs of new machinery and productive arrangements. It could demonstrated the importance of communication between two knowledge, from the designers and from the users (farmers), contributing to the latter to be empowered in their role as creators of innovation and contributing to the incorporation of ergonomic aspects in the context of setting up their equipment.

Hyperspectral imaging and other optical techniques for (in-field/in-lab) physico-chemical attributes estimation of agri-food vegetal products

In the agri-food sector, measurement and monitoring activities contribute to high quality end products. In particular, considering food of plant origin, several product quality attributes can be monitored. Among the non-destructive measurement techniques, a large variety of optical techniques are available, including hyperspectral imaging (HSI) in the visible/near-infrared (Vis/NIR) range, which, due to the capacity to integrate image analysis and spectroscopy, proved particularly useful in agronomy and food science. Many published studies regarding HSI systems were carried out under controlled laboratory conditions. In contrast, few studies describe the application of HSI technology directly in the field, in particular for high-resolution proximal measurements carried out on the ground. Based on this background, the activities of the present PhD project were aimed at exploring and deepening knowledge in the application of optical techniques for the estimation of quality attributes of agri-food plant products. First, research activities on laboratory trials carried out on apricots and kiwis for the estimation of soluble solids content (SSC) and flesh firmness (FF) through HSI were reported; subsequently, FF was estimated on kiwis using a NIR-sensitive device; finally, the procyanidin content of red wine was estimated through a device based on the pulsed spectral sensitive photometry technique. In the second part, trials were carried out directly in the field to assess the degree of ripeness of red wine grapes by estimating SSC through HSI, and finally a method for the automatic selection of regions of interest in hyperspectral images of the vineyard was developed. The activities described above have revealed the potential of the optical techniques for sorting-line application; moreover, the application of the HSI technique directly in the field has proved particularly interesting, suggesting further investigations to solve a variety of problems arising from the many environmental variables that may affect the results of the analyses.

Linguagem corporal de expressão da criatividade e seu (des)envolvimento na educação fisica

Universidade Estadual de Campinas. Faculdade de Educação Física

Da busca pela natureza aos ambientes artificiais : reflexões sobre a escalada esportiva

Universidade Estadual de Campinas . Faculdade de Educação Física

Jogando com o psicodrama : uma contribuição para a psicologia do esporte

Universidade Estadual de Campinas . Faculdade de Educação Física

Desenvolvimento de capacidades e gestualidade espontânea

O objetivo deste artigo é apresentar e discutir, em uma interlocução com o pensamento winnicottiano, a potencialidade mutativa de uma modalidade de prática psicológica denominada Enquadre Clínico para Desenvolvimento de Capacidades; propõe, ainda, uma elaboração conceitual que distingue capacidades integradas e competências dissociadas. À luz de tal distinção, essa alternativa clínica pode ser compreendida como constituição de um ambiente facilitador que favorece tanto o desenvolvimento de capacidades incipientes como a integração de competências dissociadas, que passam a ser vividas transicionalmente como experiências criativas. Esse enquadre vem sendo utilizado produtivamente na forma de uma oficina voltada ao desenvolvimento da capacidade de escrever.

Chemical characterization and anticorrosion properties of corrosion products formed on pure copper in synthetic rainwater of Rio de Janeiro and Sao Paulo

This work aims to characterize corrosion products formed on copper samples exposed to synthetic rainwater of Rio Janeiro and Sao Paulo. XRD and XPS were employed to determine their composition, while electrochemical techniques were used to evaluate their protective properties. XRD and XPS indicated the thickening of the corrosion layer with time. Electrochemical results showed that the protectiveness of the corrosion layer depends on the solution composition. Based on our findings a corrosion mechanism for copper in simulated rainwater is proposed where the role of NH(4)(+) ions in the cuprite layer partial regeneration is taken into account. (C) 2009 Elsevier Ltd. All rights reserved.