Interação no rádio: a participação do ouvinte no programa debates do povo

The radio is just not seen as conveying information, but a media able to establish ways that generate certain direction. We see an inclusion of the listener in the construction of programs, is exposing their life stories, commenting on facts, answering questions, choosing subjects and participating in some form of radio programming. This insertion of the listener in radio programs is generally thought of as a constituent element of the message. This study aims to analyze the participation of the listener and the forms of interaction in the " Debates of the People" that thirty- past two years is the schedule for CBN Fortaleza. The investigation was conducted through observation in studio, interview, transcription, content analysis and association analysis. This is a qualitative and quantitative research while. We found that the listeners of the program had no acceptance of interactive tools such as the Internet and social networks to make their holdings. In clipping analyzed, we noted that the participation of the listener was selected according to their relationship and proximity to the topic discussed. Also detected that the opinion is superior to the listener questions on the topic. The presenter has the function to put the questions in the listener program. Among the public comments are questions and opinions on the subject and speaks of the debaters. Among the authors, use Barbosa (2009 ), Ferraretto (2007 ), Lopez (2010 ), Ortriwano (2001 ), Peruzzo (2004 ), Prata (2009 ), Primo (2006 ), Thompson (2009 ), among others

Sinalização cromática da condição reprodutiva de fêmeas de segui comum (Callithrix jacchus)

As social animals, primates use different sensory modalities (acoustic, chemical, tactile and visual) to convey information about social and sexual status to conspecifics. Among these modalities, visual signals are widely used, especially color signals, since primates are the mammalian group that displays the greatest variety of colors in their skin and fur. Studies with Old World primate species suggest that hormonal variations are related to variations in the colors of individual faces and genitals. Therefore, chromatic cues can be used by conspecifics to identify the reproductive condition of an individual. To date, studies with the same approach are unknown for New World species. However, behavioral and physiological studies suggest that different New World primate species seem to perceive reproductive conditions such as the timing of female conception and gestation. Thus, in this study, our aim was to: i) identify whether there are chromatic cues on the skin of female common marmosets, (Callithrix jacchus) that indicate their reproductive condition; ii) define whether this chromatic variation can be perceived by all visual phenotypes known in this species; iii) identify if these chromatic cues can be perceived under different light intensity levels (dim, intermediate and high). For this, we selected 13 female common marmosets in four distinct reproductive conditions: pregnant female preceding parturition, postpartum mothers, noncycling and cycling females. The coloration of the skin in genital and thigh areas in females was measured using a spectrophotometer. Using mathematical models of visual perception, we calculated the values of quantum catch for each photoreceptor type known in this species, the visual opponency channels and color contrast between those body spots. Our results indicate the occurance of chromatic variations in the genital area during the weeks that precede and follow parturition, forming a U-pattern of variation perceptible to males and females in natural conditions of low and high luminosity. Furthermore, we observed distinct color patterns in the genital skin of pregnant and cycling females that indicate their reproductive conditions. Finally, we present evidence of color contrast in noncycling females that is higher than that of pregnant ones. This study suggests that there is a chromatic xii variation in the genital skin of females that can be perceived by conspecifics and that may be related to hormonal changes typical of pregnancy and the ovarian cycle

Os usos da mídia em aulas de Educação Física escolar: possibilidades e dificuldades

The media through images, sounds and information influences the way students interpret reality. This way, there is the need for the school to reflect on these issues and create teaching strategies to take advantage of this apparatus. The objective of this research was to analyze some possibilities of a proposal that addressed the content body culture through reports published by the newspaper Folha de São Paulo in Physical Education classes. The data indicated the media as a good teaching resource for classes of this course, since the students considered enriching classes for learning.

Social stratification and mobility in Guatemala

Includes bibliography

Comunicação midiática nas (arqui)dioceses do Brasil: possibilidades para ser igreja virtual

Pós-graduação em Comunicação - FAAC

Gestão da informação: da criação à recepção. Estudo de caso : Revista Todateen - para público adolescente

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

O diálogo entre trabalhadores em saúde e usuários: análise do processo de comunicação praticado em um hospital público sob a ótica das tensões sociais

Pós-graduação em Comunicação - FAAC

Jornalismo na internet: a influência das redes sociais no processo de confecção das notícias de entretenimento e celebridade

Pós-graduação em Comunicação - FAAC

Teoria y metodo para el estudio de la estructura de clases sociales (Con un análisis concreto: Chile, 1970). Tercera Parte: La metodologia

Incluye Bibliografía

Los derechos de la infancia en la era de Internet: América Latina y las nuevas tecnologías

Incluye bibliografía.

Identificação das áreas com maior risco de morbimortalidade neonatal a partir de geoprocessamento

Pós-graduação em Saúde Coletiva - FMB

Palafitas Digitais: comunicação, convergência cultural e relações de poder em Afuá

O presente trabalho tem por objetivo analisar as questões de comunicação na Amazônia. Para isso, procuro discutir os usos sociais que os sujeitos atribuem às diferentes tecnologias envolvidas nesse processo e as relações de poder que se estabelecem nesse ambiente. Para tal exercício, entre os diferentes teóricos que subsidiam essa pesquisa, parto da proposta teórico-metodológica de Jesús Martín-Barbero (2004), que identifica na cartografia uma perspectiva de estudo mais aberta e rigorosa e que possibilita ao pesquisador experienciar as dinâmicas do objeto. Essa vivência seria a chave para apreender a materialidade social, que necessita ser experienciada para, enfim, ser analisada. E, para observar esse cenário contemporâneo, também busco apoio na obra de Henry Jenkins (2012) a fim de entender que a cultura está passando por transformações e as diferentes Tecnologias da Comunicação e Informação (TICs) estão se articulando e proporcionando aos indivíduos uma experiência diferente de interação em sociedade. Contudo, é preciso ter em vista que nem todos participam da mesma forma e, nesse sentido, Michell Foucault (1996; 2008) dá suporte a essa investigação para compreender as questões analíticas do poder em sociedade, a maneira como se manifestam as disputas em pequenas ações e como os indivíduos exercem pequenas formas de dominação entre si. A partir dessas questões é possível afirmar que a Amazônia apresenta um contexto multifacetado, onde as diferenças se inscrevem em cada parte de seu território. Afuá é um exemplo da complexidade que existe na região. Localizada no extremo norte do Arquipélago de Marajó, na Amazônia paraense, a “Veneza do Marajó” (como a cidade é chamada pelos seus moradores) tem suas ruas, casas e construções elevadas sobre palafitas que sustentam a cidade inteira sobre o leito dos rios. Neste lugar particular, a web se popularizou há poucos anos pelo sinal da telefonia móvel e proporcionou um novo cenário de interação entre os seus moradores. Mas é preciso destacar que seu sucesso está fortemente atrelado à importância que as rádios possuem no estabelecimento das relações sociais dessa comunidade. Por esse fenômeno é possível perceber como cada forma de uso das TICs está ligada as experiências que se estabelecem em sociedade. Nesse sentido, pensar a comunicação na Amazônia é um exercício que exige olhar a “natureza comunicativa” dos fenômenos sociais (FRANÇA, 2001), sem perder de vista que esses acontecimentos (FRANÇA, 2012) traduzem contextos específicos, que particularizam o lugar onde se realizam. São esses contextos que possibilitam as práticas de apropriação e os usos sociais diferentes das mídias que estão à disposição dos sujeitos, que tornam a experiência dos indivíduos um acontecimento único e singular e que permitem compreender a amplitude do processo comunicativo, que vai além da simples interação social.

O contexto profissional do indexador no ensino de indexação

It is proposed the search of teaching methodology with socio-cognitive approach to present teaching strategies that simulate the experience of professional context that is propitious to work out the tasks of subject analysis for the indexing of documents. Taking into account the contact of the learner indexers with the actual professional context, the proposals of Fourie Portfolio (2002) and Hjørland (2002) principle of the information science social context were applied in the discipline “Indexing” at UNESP Librarianship course in Marília, SP, Brazil. The results taken from this research on teaching strategies in documentary reading show that the methodological and theoretical knowledge, in socio-cognitive perspective, provide a view of a professional context in which the learner indexer is conscious of his strategies of documentary reading and can develop his previous professional knowledge in order to accomplish the indexing tasks compatible to the user informational demand.

Relações públicas 2.0: um olhar sobre o twitter corporativo

This project analyses in theory the transformations that have occurred in the information society in the range of the organizational communication, developing the internet historical trajectory as a technology of transformation. We highlight the cyber culture study as a cultural expression that emerges with the current society needs, observed by an optic that focuses on digital communication, emphasizing the digital environment as a space for information trade, in the interior premise of communication: the relationship. The organizations will be approached in the project through a channel for communication, in the digital range, besides the traditional forms. In regards to the enterprises we will study in depth the consumer of this society of consumerism, with a special look at the generation Y, deeply inserted in this virtual context, describing the current type of consumption, mainly the relations of consumption with the social medias. After this transforming process in which individuals are inserted in the digital environment we intend to focus in the corporate digital communication, analyzing the organizational digital communication in the contemporary society. We emphasize the theories of Public Relations, one of the main activities, able to do planning, to put together and execute the strategies that will be used in the social medias as a form of corporate digital communication. We explicit Twitter as a tool of the corporate digital communication, because it reaffirms the theories described throughout the research as one of the most essential social media to turn loyal the relationship between the consumer and the organization in real time, as an example is the organization “camisetaria” that became a success case in the social medias; we detail the participation of the company on Twitter and the reach of this network through it’s strategies in the corporate digital communication

O twitter enquanto ferramenta de Relações Públicas para construir relacionamento: um estudo multicasos

Technological development in the IT and telecommunications sectors have transformed the way organizations communicate with their audiences. Social Media allow the exchange of information instantaneously, in a communication from many to many. With few studies in the area, many companies venture into the social media without a strategy and a generally end up denigrating their image itself. Thus, this study was conceived from the idea of contributing, analytically, based on the main concepts of Public Relations so the organizations effectively take advantage of their online presence to generate relationships, more specifically, on Twitter.Twitter is a social media with a mature public, requiring dynamics of information and quick answers, based on dialogue, referring to the idea of text messages (SMS). To better expose the results of this research, three organizations with expertise in twitter were chosen: Bradesco , Positivo Informática and Ponto Frio. The choice of case studies was based on the different segments that each one operates and that they are large companies with reputable commercial operations in the Brazilian scenario. To analyze their profiles, several authors were studied, like Fábio França, Maria Aparecida Ferrari, Margarida Kunsch e Marlene Machiori.The intent of the analysis of the Twitter profiles of these organizations is to understand whether they are using strategies for creating and maintaining relationships with your followers and how this occurs from specific categories, as other companies have committed serious errors and impairing their business because of mismanagement in social media. Therefore, the profiles were analyzed from the netnográfica methodology. As a result, it was observed that organizations have not yet developed the character of relationships in social media , treating this channel as another advertising channel It was observed that Positivo Informática has no specific strategy for Twitter...