Website de jornalismo: o lado bom do mundo

O presente trabalho tem como proposta a curadoria e produção de notícias positivas, de modo que o público tenha acesso ao seu conteúdo em um único lugar, ao invés de procurá-lo em outros veículos. Além da seleção de informação, o projeto ainda conta com outros recursos jornalísticos e projetos que agregam valores positivos ao site. Se faz importante frisar que o conteúdo deste trabalho tem o intuito de contribuir para o exercício da função social do jornalista, a de informar o que é bom para o leitor, de modo a causar um impacto positivo na sociedade. Ao contrário dos jornais tradicionais, que carregam em suas páginas, na maioria das vezes, conteúdos negativos ou violentos

A construção da notícia no portal choike.org: comunicação alternativa na internet

This project aims to study the influence of information technology in the construction of new forms of citizenship. A large space as possible by the Internet allows the emergence of alternative news sources, as opposed to the means of mass communication. The research will take from the study of the news portal Choike.org. Maintained by civil society representatives, the website has a proposal to address topics that are infrequent in the media hegemony. To facilitate the study, we established a cut. Let's look at five bulletins Choike.org portal between the years 2005 and 2010 that address the issue of agrarian reform in Latin America, especially in Brazil. The issue is discussed by the media in general, however has more emphasis between the means of alternative journalism. For Choike.org portal, agrarian reform this intrinsically linked to social development. Therefore, this analysis seeks to highlight the role of new technologies as an important tool to aid discussion of the issue in the media as having specific focus to the issue of land reform

Campanha eleitoral e twitter: a utilização do microblog durante o 2º turno da eleição presidencial de 2010

Não disponível

Instrumentos e atividades realizadas para a coleta de um corpus de aprendizes em língua inglesa para integrar o Br-ICLE (The Brazilian Portuguese Sub-corpus of ICLE)

This paper presents and discusses initiatives taken in a public university in the state of São Paulo in order to collect and organize a corpus composed of argumentative texts to be part of Br-ICLE – a subcorpus of ICLE1 – which is composed of texts produced by Brazilian students enrolled in the courses of Arts and Languages and Translation. The discussion is based on a three-year project in which we could observe underuse and overuse features in the texts produced by Brazilian undergraduate students.

Crenças sobre compreensão oral em língua estrangeira de alunos concluintes de um curso de Licenciatura em Letras

In this article we present and discuss a number of beliefs about listening comprehension among students who were in their last year of a teachers’ certification Letters course in Italian and Portuguese. The data were collected by means of questionnaires answered by all the participating students, logs and interviews conducted with five of the participating students, classroom observation, lessons recorded on audio and video, and diaries. The study is supported by a rationale on beliefs and on definitions of listening comprehension as a skill. The analysis indicate that a number of students showed lack of motivation and low expectations about developing oral comprehension skills due to several drawbacks in foreign language learning during their teacher education course. However, other beliefs that emerged from the data, such as the importance of visual aids to help understanding an oral text, seem to have a positive effect towards a satisfactory proficiency level in oral comprehension.

Os ídolos nas revistas teen: uma análise de Atrevida, Capricho e Todateen

This study aims to conduct a comparative analysis of the cover stories of magazines Atrevida, published by Escala, Capricho, published by Abril, and Todateen, published by AltoAstral, published between 2008 and 2012, which give prominence to the phenomena with more recurring presence on the covers. The objective of the research is to analyze the criteria for newsworthiness adopted by publications targeting a teenage audience, relating them to cover highlights involving idols of that audience. As object, we study the press coverage given to four magazines phenomena of cultural industry: the actors in the Twilight saga, the actors of the Disney Channel series, singer Justin Bieber and actors of Brazilian soap opera Rebelde. The work begins with a history of magazine journalism, from its origin to the journalism geared toward teenage readers, through the history of women's magazines and variety. Then, we present the theoretical concepts from the Theory News (Traquina) in confrontation with the notions of consumption (Canclini) and behavior (Featherstone). Finally, analysis of the corpus, which was defined by a cutout thematic within this period, divided into two major groups of news reports: those in which the idol is the news, and those in which he serves as a guide for the reader

Teletandem interinstitucional português x espanhol

Este trabajo es parte de una investigación todavía en curso y objetiva observar cómo alumnos brasileños de la carrera de Letras - portugués y español - organizan y ponen en práctica la enseñanza del portugués a parejas hispanohablantes, en el contexto Teletandem. Buscamos comprender cómo/si son planificados los contenidos de LP que enseñan y el impacto de las prácticas de Teletandem a la formación de esos profesores de idiomas. Esta investigación es basada en la metodología cualitativa crítica, más específicamente en la visión de Carspecken. Los datos obtenidos hasta ahora muestran que, debido a la proximidad de las lenguas, este contexto de aprendizaje virtual requiere la presencia de un mediador que les señale a los aprendices aspectos lingüísticos y culturales que deben ser considerados.

Um estudo sobre a influência do sistema de gestão ambiental ISO 14001 sobre a imagem de organizações industriais e o papel das relações públicas

The consumers' requirements are constantly growing, as well as the concern for the environment. Considering this change of scenario, industrial companies started paying more attention to environmental issues and decided to resort to solutions such as the adoption of the Environmental Management System based on the ISO 14001 model. It is believed that the adoption of this model changes the organizational image, both internally and externally. This possible change was the focus of this research, considering that many publics related to certified companies may have the wrong idea about what being a green company really means. The objective of this study is to verify, through a survey research, the relation between the Environmental Management System based on ISO 14001 with organizational image of Brazilian firms. At first, this paper presents a theoretical review on Environmental Management System, IS0 14001, Organizational image, green Marketing, Greenwashing and Public Relations. Next, the research method is presented, as well as the results obtained through theoretical study, the research application and data analysis, and a brief analysis of the Public Relations' role in the organizational environment at issue. Finally, it presents the results obtained by tabulating the questionnaires, analysis of related data, and consideration about these

Linguagem transmídia, uma narrativa para a arte de se fazer jornalismo

Tell a story is one of the primary forms and instinctive communication in humanity. The essence of narrating daily events remains the same, but the channels through which these stories are told to reshape over time and adapt to the desires of your audience. Given this reformulation and with the advent of the internet as an essential part of contemporary communication, technology plays an essential role in assisting in the development of languages and new ways to create, manage and communicate content, in addition to democratize and expand these processes. With this work, it is hoped, provide subsidies for new research in the area are made, and contribute to the production of transmedia journalistic

Jornalismo, industrias criativas e propriedade intelectual: o Google como novo mediador e distribuidor de notícias

Since the decade of 1990's, a debate has grown about the so called creative industries. The creatives industries are build for sectors where the creativity emerges as a main input for the products elaboration which are valued by intellectual property statutes. The present monograph intends to describe Journalism as a creative activity, expose how intellectual property works in this area and analyze the function of news aggregators, like Google News, both in author rights matter terms, as about on the recent news mediator and distributor role on digital platforms

Chega de Fiu Fiu: o papel do ciberfeminismo na construção do feminismo na era da Web 2.0

Esta monografia tem como objetivo abordar o ciberfeminismo, um fenômeno social e político recente, na construção do feminismo na era da Web 2.0 a partir de conteúdos produzidos por mulheres, para mulheres e sobre mulheres e veiculados na internet por meio de blogs e redes sociais. Para isso, será feito um estudo de caso do think tank Olga e seus desdobramentos em blog, redes sociais e campanhas contra o assédio sexual batizadas de Chega de Fiu Fiu. Para analisar esse material, o pensamento pós-estruturalista foi o escolhido, junto ao saber situado, por suas afinidades com a perspectiva feminista

Deutsche Welle Brasil: construção da notícia e representação social

Zusammenfassung: In dieser Studie wurde untersucht, wie Nachrichten, die vom Nachrichtenportal Deutsche Welle in portugiesischer Sprache veröffentlicht werden, produziert werden und inwieweit sie Brasilien und Deutschland bezüglich kulturellen, politischen und wirtschaftlichen Aspekten repräsentieren. Der staatliche deutsche Auslandsrundfunk zeichnet sich durch seine internationale Reichweite aus und schafft Dialoge zwischen Deutschland und anderen Nationen. Angesichts der Schnittstelle zwischen Journalismus und Internet, haben wir uns auf den Sender Deutsche Welle, und dort vor allem auf die brasilianische Nachrichtenredaktion fokussiert. Dadurch war es möglich, den Kontext, in dem der analysierte journalistische Inhalt produziert wird, genau zu verstehen. Die Nachrichten wurden über einen Zeitraum von einer Woche im Portal gesammelt und anschließend einer quantitativen und qualitativen Inhaltsanalyse unterzogen (BARDIN, 2009). Die Ergebnisse zeigen, wie die Inhalte beide Länder repräsentieren und gleichzeitig die Redaktionsstrategie des Senders bestätigt wird. In Anbetracht des Effekts, den die Nachrichten und die übermittelte Repräsentation der beiden Länder in den Beiträgen auf die Meinungsbildung der Zielgruppe haben könnten, trägt diese Studie zum wissenschaftlichen Verständnis im journalistischen Bereich bei und regt zu weitere Studien über die Deutsche Welle an

João Antônio e a forma do conto-reportagem: um estudo das fronteiras entre literatura e jornalismo em Malhação do Judas Carioca (1975)

Este trabalho teve como propósito central analisar as relações entre o jornalismo e a literatura em Malhação do Judas Carioca (1975), de autoria João Antônio. A obra em análise mostrou ter sido estabelecida sob os auspícios da forma do conto-reportagem, com um regime de diálogo que ora se fixa na matriz jornalística, que ora se fixa no plano mais literário e ficcional. Para atingir tais objetivos, percorremos diversas etapas ao longo do desenvolvimento e elaboração do trabalho. Após delimitarmos conceitualmente as categorias de conto e reportagem e, assim, situarmos o lugar de João Antônio na imprensa e na literatura dos anos 1970, partiu-se, na segunda etapa da pesquisa, para a análise da obra Malhação. Este trabalho, fruto de pesquisa de iniciação científica para FAPESP, procurou se situar numa lacuna de estudos existente nos estudos de jornalismo autoral, dando especial ênfase à relação de João Antônio com o mundo jornalístico

O uso do rádio e da TV por instituições religiosas: um fenômeno crescente nos mais variados canais de comunicação

In the present study aimed to study the use of radio and television in Brazil by the various Christian aspects rooted in the country. The main objective was to analyze how the churches define the orientation or the use of strategies of both comprehensive and traditional media vehicles, which are still the most popular mass media, both for the formation of culture and national public opinion in both states and municipalities, which demarcate and retain regional traits that differentiate culturally, economically and socially diverse Brazilian populations. Christian churches are increasingly seeking loopholes and legal facilities, public spaces and broadcast media to facilitate the achievement of followers of their theological ideologies. On the radio, on television and also through social networks of the Internet, pastors, priests, bishops and lay Christians to seek their potential both in public space and home individually, using old and new individual devices and portable reception of audiovisual content. All preachers fiercely competing for space leased the open television networks, in national and local radio stations and invest in the organization of broadcasters Community legalized or informal. The work also aims to study the radio and television concessions in Bauru, to show the failures that occur in broadcasting spectrum management by the federal government and also for the reader to understand what the Constitution says about the use of these vehicles public concession by religious institutions

Projeto dança-cidadã: uma articulação da Cia Estável de Dança de Bauru, poder público e comunidade na promoção da arte-educação

In recent years, the concept of art education has been changing substantially the artistic and cultural education in the Brazilian educational system, particularly in relation to the formation of a critical awareness and practice of citizenship. In this process, the Community Public Relations and Public Communication excel in fostering alliances between government and community. Based on literature review and authors debates, such as Geertz, Santos, White, Freire, Araujo, Barbosa, Kunsch e Peruzzo. Besides the analysis of important materials, official documents and Brazilian projects involving art, culture and education, such as Research-Action Report 2013, the National Plan for Culture, the National Education Plan and the Municipal Act 6119; this paper seeks to explicit this affirmation, assuming the social transformation aiming a full citizenship, as a motivational factor. In this paper we also present a plan that includes a project in art education for the Stable Dance Company and the public elementary schools in Bauru SP