Educating readers: Breast cancer in Australian women's magazines

Women's magazines in Australia have become increasingly involved in various public health awareness campaigns. In particular, breast cancer has been targeted as an issue for attention. This disease occupies a privileged position in women's magazines, being represented as treatable and survivable with an emphasis on the advocacy of early detection through breast self-examination and screening programs. In this way, women's magazines can be seen to be proactive in serving the public interest of their readers. Information and advice about breast cancer are not limited to medical articles, advice columns and diet pages, but occur, perhaps more accessibly, in feature articles of personal accounts of experiences with breast cancer. This paper looks at coverage of the disease in Australian women's magazines over the last 3 years to see how this role in public health awareness operates. It pays particular attention to illness narratives in feature articles and to stories associated with the magazines' own breast cancer campaigns.

Radio leaks: Presenting and contesting leaks in radio news broadcasts

his paper analyzes the discursive construction and contestation of ‘leaked’ stories in news broadcast programmes. Drawing on a sample of BBC Radio 4 news programmes recorded between May and June 2000, we analyze four items of news presented as leaks about upcoming events. We suggest that these examples highlight the leaking of information as a valuable newsworthy commodity in that it not only allows news organizations to report what is going to be news before it happens but also enables speculative discourse as to the meaning of the event yet to happen. However, in order for a story to be accepted as a leak it must be seen to fulfil a number of criteria. With this in mind, we identify four features accompanying the introduction of the news items as leaks in the process of authentification: secrecy, authorship/ownership and future orientation. The article then discusses how these features are used when contesting the status of a news story as a leak, and how temporal play contributes to downgrading the content of the leak and, hence, its relevance, immediacy and newsworthiness.

Belgrade vs. Serbia: Spatial re-configurations of belonging

This article explores the relationship between the nation, the city, narratives, and belonging in Serbia through an analysis of narratives of a set of 30 interviews with young Belgrade intellectuals aged 23-35. I argue that what appears to be emerging in post-Milosevic Serbia is a new articulation and a new scale of belonging. Most of my informants are mobilising their city identities, moving from a national to an urban perspective. They imaginatively defend their city identity through a discourse that, others' its newcomers, i.e. the rural residents. However, the article is critical of their articulated dichotomous rhetoric of 'Us, the City Cosmopolitans' vs. I Them, the Rural Nationalists' My overall aim is to offer an analysis of the Serbian case, where one sees that the city of Belgrade has become a microcosm and a symbolic expression for modernity, resistance, openness and democracy. However, instead of seeing urbanity as the only locus of modernity, one needs to understand that urbanity does not one-dimensionally lead to the urbanisation of the mind, implying that once you have cities, or live in a city, there is a specific urban, cosmopolitan experience.