The interactive potential of Web 2.0

Following the position of Beer and Burrows (2007) this paper poses a re-conceptualization of Web 2.0 interaction in order to understand the properties of action possibilities in and of Web 2.0. The paper discusses the positioning of Web 2.0 social interaction in light of current descriptions, which point toward the capacities of technology in the production of social affordances within that domain (Bruns 2007; Jenkins 2006; O’Reilly 2005). While this diminishes the agency and reflexivity for users of Web 2.0 it also inadvertently positions tools as the central driver for the interactive potential available (Everitt and Mills 2009; van Dicjk 2009). In doing so it neglects the possibility that participants may be more involved in the production of Web 2.0 than the technology that underwrites it. It is this aspect of Web 2.0 that is questioned in the study with particular interest on how an analytical option may be made available to broaden the scope of investigations into Web 2.0 to include a study of the capacity for an interactive potential in light of how action possibilities are presented to users through communication with others (Bonderup Dohn 2009).

Protecting web 2.0 services from botnet exploitations

Recently, botnet, a network of compromised computers, has been recognized as the biggest threat to the Internet. The bots in a botnet communicate with the botnet owner via a communication channel called Command and Control (C & C) channel. There are three main C & C channels: Internet Relay Chat (IRC), Peer-to-Peer (P2P) and web-based protocols. By exploiting the flexibility of the Web 2.0 technology, the web-based botnet has reached a new level of sophistication. In August 2009, such botnet was found on Twitter, one of the most popular Web 2.0 services. In this paper, we will describe a new type of botnet that uses Web 2.0 service as a C & C channel and a temporary storage for their stolen information. We will then propose a novel approach to thwart this type of attack. Our method applies a unique identifier of the computer, an encryption algorithm with session keys and a CAPTCHA verification.

Organizational support and enterprise web 2.0 adoption : a qualitative study

The emerging growth of Web 2.0 has been observed by users in the workplace, and has therefore encouraged organisations to introduce Web 2.0 technologies in their businesses. Although its adoption is beneficial, it could meets with employees resistance due to some organisational factors. The successful implementation of Enterprise Web 2.0 is based on employee adoption of such social technology. Using a qualitative study, this research explores how organizational support can influence employees’ adoption of Enterprise Web 2.0. The findings show that organisational support encourages and facilitates a smooth adoption. Such support can be provided by management and colleagues in several forms: developing a Web 2.0 strategy, providing required resources for such training, recognising and encouraging adopters, and involving managers in the adoption.

A presença empresarial online e a incorporação de tendências Web 2.0

Numa época marcada pelas novas tecnologias da comunicação e informação, o sector empresarial debate-se com a necessidade de marcar a diferença. Inovar na forma de contactar o cliente (ou possível cliente) e promover a sua marca são objectivos ambicionados pelas empresas ao investirem na sua representação online. Na Web 2.0 a partilha de informação, a instantaneidade nos contactos, o feedback imediato e a proximidade (aparente) são levados ao extremo e apresentam-se como argumentos capazes de suscitar alterações profundas ao nível das estratégias de comunicação empresarial online. Abordando as mais recentes tendências e ferramentas da Web 2.0 na presença online das organizações, recorrendo a revisão bibliográfica alargada, à aplicação e análise de inquéritos por questionário e à observação de presenças organizacionais na World Wide Web, neste estudo procura-se compreender “como estão as empresas nacionais a integrar, na sua presença online, características / ferramentas da Web 2.0”. ABSTRACT: In an era marked by new technologies of information and communication, the business sector has to contend with the need to make the difference. Innovating in the manner of contacting a (possible) client and promoting their brand is a companyʼs desired objective when investing in their online presence. In Web 2.0, the share of information, the instant contact, the immediate feedback and (apparent) proximity are taken to the extreme and are presented as arguments capable of modifying strategies related with a businessʼs online communication. Exploring the latest trends and tools of Web 2.0 in the online representation of organizations, as well as the use of an extended literature review, the application and analysis of surveys and the observation of organizational presences on the World Wide Web; this study seeks to understand "in what way are national companies integrating in their online presence features/tools of the Web 2.0".

La diffusion d'archives à l'aide des technologies du Web 2.0 : le cas du Musée McCord

Ce mémoire explore le concept de diffusion des archives à l’ère du Web 2.0. Dans le contexte nord-américain, la diffusion en archivistique englobe les aspects de promotion, de mise en valeur et de communication des archives. Le Web 2.0 offre un potentiel très intéressant pour la diffusion d’archives. Ce moyen de diffusion est défini comme étant un ensemble de principes et de technologies qui crée et facilite l’interaction entre plusieurs individus. Peu d’études ont été menées sur la diffusion des archives à l’ère du Web 2.0, c’est pourquoi notre recherche s’est intéressée à un milieu qui a intégré le Web 2.0 afin d’instaurer un dialogue avec ses usagers, connus et potentiels, pour exploiter ses archives et augmenter sa visibilité, soit le Musée McCord. Dans cette étude de cas simple certains membres du personnel du Musée McCord ont été rencontrés, afin de découvrir les motivations de l’institution à se lancer dans l’utilisation d’outils issus de ces technologies. De plus, l’étude a permis d’observer quels outils ont été choisis, comment et pourquoi. Ensuite, les avantages et les désavantages de cette nouvelle utilisation ont été mis en lumière. Enfin, les étapes de la mise en place d’outils du Web 2.0 sont exposées.

La divulgación de la Ciencia española en la Web 2.0: el caso del Consejo Superior de Investigaciones Científicas en Andalucía y Cataluña

El sistema ciencia, tecnología y sociedad no está consolidado en España por el desequilibrio que existe entre el desarrollo de la investigación y su divulgación. Además, la cultura científica de la sociedad está por debajo de la media europea y en la última década han descendido las vocaciones científicas entre los más jóvenes. En este contexto, se ha analizado si las instituciones de investigación utilizan las herramientas de la Web 2.0, principal canal de comunicación de los jóvenes entre 15 y 24 años, para mostrar a la sociedad los resultados de sus trabajos. Para ello, se han seleccionado como objeto de estudio los centros de investigación del Consejo Superior de Investigaciones Científicas en Andalucía y Cataluña. Entre los principales resultados obtenidos, a través del diseño de una checklist ad hoc, destaca el escaso uso que hacen de este canal de comunicación, ya que solo un 4,5% de los centros analizados utilizan todas las herramientas estudiadas. La efectividad de la comunicación ha sido otro de los valores observados, en este caso, en función de la conectividad (seguidores en sus perfiles sociales) e intensidad (número de publicaciones). Ambos ítems presentan también valores muy bajos. Por otro lado se observa un escaso nivel de popularidad de sus sitios web (número de enlaces que reciben) y una casi inexistente relación entre los mismos a través de hipervínculos que los conecten. Este último aspecto, se ha determinado con las herramientas webmétricas Webometric Analyst y ScoSciBot.

Informed learning in online environments : supporting the higher education curriculum beyond Web 2.0

As boundaries between physical and online learning spaces become increasingly blurred in higher education, how can students gain full benefit of Web 2.0 social media and mobile technologies for learning? How can we, as information professionals and educators, best support the information literacy learning needs of students who are universally mobile and Google-focused? This chapter presents informed learning (Bruce, 2008) as a pedagogical construct with potential to support learning across the higher education curriculum, for Web 2.0 and beyond. After outlining the principles of informed learning and how they may enrich the higher education curriculum, we explain the role of library and information professionals in promoting informed learning for Web 2.0 and beyond. Then, by way of illustration, we describe recent experience at an American university where librarians simultaneously learned about and applied informed learning principles in reshaping the information literacy program.

Web 2.0 technology: Social learning tools in higher education in Saudi Arabia

Information and communication technology (ICT) has created opportunities for students' online interaction in higher education throughout the world. Limited research has been done in this area in Saudi Arabia. This study investigated university students' engagement and perceptions of online collaborative learning using Social Learning Tools (SLTs). In addition, it explored the quality of knowledge construction that occurred in this environment. A mixed methods case study approach was adopted, and the data was gathered from undergraduate students (n=43) who were enrolled in a 15-week course at a Saudi university. The results showed that while the students had positive perceptions towards SLTs and their engagement, data gathered from their work also showed little evidence of high levels of knowledge construction.

Techno Teacher Moms: Web 2.0 Connecting Mothers in the Home Education Community

Home education is on the rise in Australia. However, unlike parents who choose mainstream schooling, these parents often lack the support of a wider community to help them on their educational and parenting journey. This support is especially lacking as many people in the wider community find the choice to home education confronting. As such, these parents may feel isolated and alienated in the general population as their choice to home educate is questioned at best, and ridiculed at worst. These parents often find sanctuary online in homeschool groups on Facebook. This chapter explores the ways that Facebook Groups are used by marginalized and disenfranchised families who home educate to meet with others who are likeminded and aligned with their beliefs and philosophies. It is through these groups that parents, in relation to schooling it is especially mothers, are able to ask for advice, to vent, to explore options and find connections that may be lacking in the wider community.

Becoming “Librarian 2.0” : the skills, knowledge, and attributes required by library and information science professionals in a Web 2.0 world (and beyond)

In 2005, Stephen Abram, vice president of Innovation at SirsiDynix, challenged library and information science (LIS) professionals to start becoming “librarian 2.0.” In the last few years, discussion and debate about the “core competencies” needed by librarian 2.0 have appeared in the “biblioblogosphere” (blogs written by LIS professionals). However, beyond these informal blog discussions few systematic and empirically based studies have taken place. This article will discuss a research project that fills this gap. Funded by the Australian Learning and Teaching Council, the project identifies the key skills, knowledge, and attributes required by “librarian 2.0.” Eighty-one members of the Australian LIS profession participated in a series of focus groups. Eight themes emerged as being critical to “librarian 2.0”: technology, communication, teamwork, user focus, business savvy, evidence based practice, learning and education, and personal traits. This article will provide a detailed discussion on each of these themes. The study’s findings also suggest that “librarian 2.0” is a state of mind, and that the Australian LIS profession is undergoing a significant shift in “attitude.”

Connecting across continents : collaborative learning in a Web 2.0 world

Purpose – The article aims to review a university course, offered to students in both Australia and Germany, to encourage them to learn about designing, implementing, marketing and evaluating information programs and services in order to build active and engaged communities. The concepts and processes of Web 2.0 technologies come together in the learning activities, with students establishing their own personal learning networks (PLNs). Design/methodology/approach – The case study examines the principles of learning and teaching that underpin the course and presents the students' own experiences of the challenges they faced as they explored the interactive, participative and collaborative dimensions of the web. Findings – The online format of the course and the philosophy of learning through play provided students with a safe and supportive environment for them to move outside of their comfort zones, to be creative, to experiment and to develop their professional personas. Reflection on learning was a key component that stressed the value of reflective practice in assisting library and information science (LIS) professionals to adapt confidently to the rapidly changing work environment. Originality/value – This study provides insights into the opportunities for LIS courses to work across geographical boundaries, to allow students to critically appraise library practice in different contexts and to become active participants in wider professional networks.

Exploiting Web 2.0 technologies to forge live connectedness in class

The economics of supporting learning has seen institutional encouragement of a wide range of blended learning initiatives in face to face and online teaching and learning. This has become one of the key drivers for the adoption of technology in teaching, in a manner occassionally guilty of putting the cart before the horse. Learning spaces are increasingly equipped with a dizzying array of technological options testifying to institutional and governmental investment and commitment in supporting face to face blended learning (QUT, 2011, C/4.2). Yet innovation within traditional learning and teaching models faces a number of challenges both at an institutional level and at the teaching coal face. Web 2.0 technologies present a vast array of opportunities to harness and capture the attention of students in engaging learning opportunitites. This presentation will explore technologies supportive of active learning pedagogies.

Web 2.0 no desenvolvimento profissional docente do ensino não superior: o caso da interactic 2.0

O surgimento da Web 2.0 imprimiu uma mudança na postura dos utilizadores da Web que passaram a poder não apenas ler e pesquisar, como também colaborar e produzir e publicar informação, adotando uma postura ativa. As redes sociais são uma poderosa ferramenta à qual recorrem movimentos sociais e políticos, o mundo da publicidade e do marketing, com evidentes efeitos nos indivíduos e na sociedade. Por seu lado, o desenvolvimento profissional de professores é um processo permanente, pelo que é reconhecida a importância da aprendizagem ao longo da vida em ambientes formais, não-formais e informais. Neste contexto, as redes sociais surgem como potenciais instrumentos de comunicação, interação, partilha e trabalho colaborativo, determinantes para o crescimento profissional dos docentes que almejam uma contínua aprendizagem. Este estudo de caso, que se centra na Interactic 2.0, uma rede social profissional essencialmente dirigida a educadores e criada numa aplicação Web 2.0 (Ning), teve como principal objetivo verificar em que medida esta rede social, ao possibilitar a formação e o desenvolvimento de uma comunidade de prática online, contribui para o desenvolvimento profissional dos docentes do ensino não superior. Os dados obtidos através da aplicação de inquéritos por questionário aos membros da Interactic 2.0, de entrevistas aos administradores da rede e da análise de interações num grupo específico da rede, revelam que os docentes do ensino não superior utilizam as ferramentas Web 2.0 para fins profissionais, nomeadamente as redes sociais, as aplicações de escritório online e os blogues. Conscientes dos riscos associados às redes sociais, mas também da necessidade de um constante enriquecimento profissional, os professores do ensino não superior reconhecem o interesse das redes sociais em geral, e da Interactic 2.0 em particular, como privilegiados instrumentos de partilha que contribuem para a sua atualização sobre aspetos curriculares e pedagógicos. Muito embora apenas concorram para o fomento do trabalho colaborativo entre professores, a Interactic 2.0 contribui para o aumento das competências digitais dos seus membros e para uma melhor integração das TIC em contexto educativo. A Interactic 2.0 é, portanto, uma comunidade de prática, constituída por um vasto número de pessoas com um interesse comum, que partilham e constroem conhecimento em torno de um domínio, criando um espaço partilhado de reflexão crítica sobre os temas em torno da educação.