Designing for user engagement: The ALTC exchange for higher education

The Australasian Society for Computers in Learning in Tertiary Education (ascilite) has recently completed research to inform development of the ALTC Exchange, a new online service for learning and teaching in Australia. The research investigated resource identification and contribution, engagement with the repository and user community, and associated peer review and commentary processes. This article focuses on the data obtained and recommendations developed for engagement of potential end users. It reports a literature review and findings, including an international perspective on the ALTC Exchange, with specific focus on prospective user needs, contexts of use and policies necessary to facilitate engagement of the higher education sector with the ALTC Exchange

Plan de marketing. Menú 2.0

El trabajo que se presenta a continuación es un plan de marketing para la empresa Gastronomía Vasca, concretamente, para el desarrollo de uno de sus servicios, Menú 2.0, el cual se creó en 2012 y para el que se pretende establecer el camino de crecimiento para el periodo 2015/2016. Para la determinación del modo en el que desarrollar este crecimiento, en primer lugar, se va a analizar la situación en la que se encuentra actualmente tanto a nivel interno como respecto del entorno. Esto nos permitirá detectar las fortalezas y las debilidades que presenta la empresa, así como las amenazas y las oportunidades que le ofrece el entorno, y a partir de las cuales se definirán los objetivos que deben establecerse para Menú 2.0. Por último, tras la definición de los objetivos, se establecerán las estrategias y las acciones que se han de realizar para el cumplimiento de éstos. Además, se establecerán métodos de control para que la empresa pueda medir durante el desarrollo del plan, el cumplimiento de los objetivos planteados.

RuhrCampusOnline: Hochschulübergreifendes E-Learning in der Universitätsallianz Metropole Ruhr

Das Projekt RuhrCampusOnline zielt darauf ab, hochschulübergreifende Lehre für die Partnerhochschulen der Universitätsallianz Metropole Ruhr (UAMR) auf der Basis von Blended-Learning-Arrangements zu implementieren. Der Beitrag stellt die strategische Bedeutung dieses Vorhabens für die Universitäten im Ruhrgebiet dar und beschreibt die Organisation und Vorgehensweise im Projekt. Ziel ist es, einen Pool von Kursen zu implementieren, die einen hohen Online-Anteil haben, und von Studierenden hochschulübergreifend genutzt werden. Über die Internet-Plattform RCO werden diese Kurse sichtbar gemacht, das Belegen der Veranstaltung realisiert und der Austausch von Leistungspunkten unterstützt. Der Beitrag stellt erste Erfahrungen nach einem Jahr Projektlaufzeit vor. (DIPF/ Orig.)

The rise of the digital citizen-stakeholder: rebalancing multistakeholder governance

The principle feature in the evolution of the internet has been its ever growing reach to include old and young, rich and poor. The internet’s ever encroaching presence has transported it from our desktop to our pocket and into our glasses. This is illustrated in the Internet Society Questionnaire on Multistakeholder Governance, which found the main factors affecting change in the Internet governance landscape were more users online from more countries and the influence of the internet over daily life. The omnipresence of the internet is self- perpetuating; its usefulness grows with every new user and every new piece of data uploaded. The advent of social media and the creation of a virtual presence for each of us, even when we are not physically present or ‘logged on’, means we are fast approaching the point where we are all connected, to everyone else, all the time. We have moved far beyond the point where governments can claim to represent our views which evolve constantly rather than being measured in electoral cycles.
The shift, which has seen citizens as creators of content rather than consumers of it, has undermined the centralist view of democracy and created an environment of wiki democracy or crowd sourced democracy. This is at the heart of what is generally known as Web 2.0, and widely considered to be a positive, democratising force. However, we argue, there are worrying elements here too. Government does not always deliver on the promise of the networked society as it involves citizens and others in the process of government. Also a number of key internet companies have emerged as powerful intermediaries harnessing the efforts of the many, and re- using and re-selling the products and data of content providers in the Web 2.0 environment. A discourse about openness and transparency has been offered as a democratising rationale but much of this masks an uneven relationship where the value of online activity flows not to the creators of content but to those who own the channels of communication and the metadata that they produce.
In this context the state is just one stakeholder in the mix of influencers and opinion formers impacting on our behaviours, and indeed our ideas of what is public. The question of what it means to create or own something, and how all these new relationships to be ordered and governed are subject to fundamental change. While government can often appear slow, unwieldy and even irrelevant in much of this context, there remains a need for some sort of political control to deal with the challenges that technology creates but cannot by itself control. In order for the internet to continue to evolve successfully both technically and socially it is critical that the multistakeholder nature of internet governance be understood and acknowledged, and perhaps to an extent, re- balanced. Stakeholders can no longer be classified in the broad headings of government, private sector and civil society, and their roles seen as some sort of benign and open co-production. Each user of the internet has a stake in its efficacy and each by their presence and participation is contributing to the experience, positive or negative of other users as well as to the commercial success or otherwise of various online service providers. However stakeholders have neither an equal role nor an equal share. The unequal relationship between the providers of content and those who simple package up and transmit that content - while harvesting the valuable data thus produced - needs to be addressed. Arguably this suggests a role for government that involves it moving beyond simply celebrating and facilitating the on- going technological revolution. This paper reviews the shifting landscape of stakeholders and their contribution to the efficacy of the internet. It will look to critically evaluate the primacy of the individual as the key stakeholder and their supposed developing empowerment within the ever growing sea of data. It also looks at the role of individuals in wider governance roles. Governments in a number of jurisdictions have sought to engage, consult or empower citizens through technology but in general these attempts have had little appeal. Citizens have been too busy engaging, consulting and empowering each other to pay much attention to what their governments are up to. George Orwell’s view of the future has not come to pass; in fact the internet has insured the opposite scenario has come to pass. There is no big brother but we are all looking over each other’s shoulder all the time, while at the same time a number of big corporations are capturing and selling all this collective endeavour back to us.

Promoting healthy dietary behaviour through personalised nutrition: technology push or technology pull?

The notion of educating the public through generic healthy eating messages has pervaded dietary health promotion efforts over the years and continues to do so through various media, despite little evidence for any enduring impact upon eating behaviour. There is growing evidence, however, that tailored interventions such as those that could be delivered online can be effective in bringing about healthy dietary behaviour change. The present paper brings together evidence from qualitative and quantitative studies that have considered the public perspective of genomics, nutrigenomics and personalised nutrition, including those conducted as part of the EU-funded Food4Me project. Such studies have consistently indicated that although the public hold positive views about nutrigenomics and personalised nutrition, they have reservations about the service providers' ability to ensure the secure handling of health data. Technological innovation has driven the concept of personalised nutrition forward and now a further technological leap is required to ensure the privacy of online service delivery systems and to protect data gathered in the process of designing personalised nutrition therapies.

Priv-C : une politique de confidentialité personnalisable

Les politiques de confidentialité définissent comment les services en ligne collectent, utilisent et partagent les données des utilisateurs. Bien qu’étant le principal moyen pour informer les usagers de l’utilisation de leurs données privées, les politiques de confidentialité sont en général ignorées par ces derniers. Pour cause, les utilisateurs les trouvent trop longues et trop vagues, elles utilisent un vocabulaire souvent difficile et n’ont pas de format standard. Les politiques de confidentialité confrontent également les utilisateurs à un dilemme : celui d’accepter obligatoirement tout le contenu en vue d’utiliser le service ou refuser le contenu sous peine de ne pas y avoir accès. Aucune autre option n’est accordée à l’utilisateur. Les données collectées des utilisateurs permettent aux services en ligne de leur fournir un service, mais aussi de les exploiter à des fins économiques (publicités ciblées, revente, etc). Selon diverses études, permettre aux utilisateurs de bénéficier de cette économie de la vie privée pourrait restaurer leur confiance et faciliter une continuité des échanges sur Internet. Dans ce mémoire, nous proposons un modèle de politique de confidentialité, inspiré du P3P (une recommandation du W3C, World Wide Web Consortium), en élargissant ses fonctionnalités et en réduisant sa complexité. Ce modèle suit un format bien défini permettant aux utilisateurs et aux services en ligne de définir leurs préférences et besoins. Les utilisateurs ont la possibilité de décider de l’usage spécifique et des conditions de partage de chacune de leurs données privées. Une phase de négociation permettra une analyse des besoins du service en ligne et des préférences de l’utilisateur afin d’établir un contrat de confidentialité. La valeur des données personnelles est un aspect important de notre étude. Alors que les compagnies disposent de moyens leur permettant d’évaluer cette valeur, nous appliquons dans ce mémoire, une méthode hiérarchique multicritères. Cette méthode va permettre également à chaque utilisateur de donner une valeur à ses données personnelles en fonction de l’importance qu’il y accorde. Dans ce modèle, nous intégrons également une autorité de régulation en charge de mener les négociations entre utilisateurs et services en ligne, et de générer des recommandations aux usagers en fonction de leur profil et des tendances.

User-intimate requirements hierarchy resolution framework (UI-REF)

Abstract. This paper presents the User-Intimate Requirements Hierarchy Resolution Framework (UI-REF) based on earlier work (Badii 1997-2008) to optimise the requirements engineering process particularly to support userintimate interactive systems co-design. The stages of the UI- EF framework for requirements resolution-and-prioritisation are described. UI-REF has been established to ensure that the most-deeply-valued needs of the majority of stakeholders are elicited and ranked, and the root rationale for requirements evolution is trace-able and contextualised so as to help resolve stakeholder conflicts. UI-REF supports the dynamically evolving requirements of the users in the context of digital economy as under-pinned by online service provisioning. Requirements prioritisation in UI-REF is fully resolved while a promotion path for lower priority requirements is delineated so as to ensure that as the requirements evolve so will their resolution and prioritisation.

Ontology driven integration platform for clinical and translational research

Semantic Web technologies offer a promising framework for integration of disparate biomedical data. In this paper we present the semantic information integration platform under development at the Center for Clinical and Translational Sciences (CCTS) at the University of Texas Health Science Center at Houston (UTHSC-H) as part of our Clinical and Translational Science Award (CTSA) program. We utilize the Semantic Web technologies not only for integrating, repurposing and classification of multi-source clinical data, but also to construct a distributed environment for information sharing, and collaboration online. Service Oriented Architecture (SOA) is used to modularize and distribute reusable services in a dynamic and distributed environment. Components of the semantic solution and its overall architecture are described.

Proceedings of the IEEE.

Vols. 34- include section: Waves and electrons.

Journal of the American Institute of Electrical Engineers.

Mode of access: Internet.

The Geographical journal.

Includes the Proceedings of the Royal Geographical Society, formerly published separately.

La Radiologia medica : rivista mensile.

Editor: 1914- F. Perussia.

Journal of the Society of Chemical Industry.

Includes list of members, 1882-1902, proceedings of the annual meetings and various supplements.