Media futures: A review essay on'The Future of Reputation','TV Futures', and'The Future of the Internet and How to Stop It'

In his 1987 book, The Media Lab: Inventing the Future at MIT, Stewart Brand provides an insight into the visions of the future of the media in the 1970s and 1980s. 1 He notes that Nicolas Negroponte made a compelling case for the foundation of a media laboratory at MIT with diagrams detailing the convergence of three sectors of the media—the broadcast and motion picture industry; the print and publishing industry; and the computer industry. Stewart Brand commented: ‘If Negroponte was right and communications technologies really are converging, you would look for signs that technological homogenisation was dissolving old boundaries out of existence, and you would expect an explosion of new media where those boundaries used to be’. Two decades later, technology developers, media analysts and lawyers have become excited about the latest phase of media convergence. In 2006, the faddish Time Magazine heralded the arrival of various Web 2.0 social networking services: You can learn more about how Americans live just by looking at the backgrounds of YouTube videos—those rumpled bedrooms and toy‐strewn basement rec rooms—than you could from 1,000 hours of network television. And we didn’t just watch, we also worked. Like crazy. We made Facebook profiles and Second Life avatars and reviewed books at Amazon and recorded podcasts. We blogged about our candidates losing and wrote songs about getting dumped. We camcordered bombing runs and built open‐source software. America loves its solitary geniuses—its Einsteins, its Edisons, its Jobses—but those lonely dreamers may have to learn to play with others. Car companies are running open design contests. Reuters is carrying blog postings alongside its regular news feed. Microsoft is working overtime to fend off user‐created Linux. We’re looking at an explosion of productivity and innovation, and it’s just getting started, as millions of minds that would otherwise have drowned in obscurity get backhauled into the global intellectual economy. The magazine announced that Time’s Person of the Year was ‘You’, the everyman and everywoman consumer ‘for seizing the reins of the global media, for founding and framing the new digital democracy, for working for nothing and beating the pros at their own game’. This review essay considers three recent books, which have explored the legal dimensions of new media. In contrast to the unbridled exuberance of Time Magazine, this series of legal works displays an anxious trepidation about the legal ramifications associated with the rise of social networking services. In his tour de force, The Future of Reputation: Gossip, Rumor, and Privacy on the Internet, Daniel Solove considers the implications of social networking services, such as Facebook and YouTube, for the legal protection of reputation under privacy law and defamation law. Andrew Kenyon’s edited collection, TV Futures: Digital Television Policy in Australia, explores the intersection between media law and copyright law in the regulation of digital television and Internet videos. In The Future of the Internet and How to Stop It, Jonathan Zittrain explores the impact of ‘generative’ technologies and ‘tethered applications’—considering everything from the Apple Mac and the iPhone to the One Laptop per Child programme.

Design and flight testing of an integrated solar powered UAV and WSN for greenhouse gas monitoring emissions in agricultural farms

There is an increased interest in measuring the amount of greenhouse gases produced by farming practices . This paper describes an integrated solar powered Unmanned Air Vehicles (UAV) and Wireless Sensor Network (WSN) gas sensing system for greenhouse gas emissions in agricultural lands. The system uses a generic gas sensing system for CH4 and CO2 concentrations using metal oxide (MoX) and non-dispersive infrared sensors, and a new solar cell encapsulation method to power the unmanned aerial system (UAS)as well as a data management platform to store, analyze and share the information with operators and external users. The system was successfully field tested at ground and low altitudes, collecting, storing and transmitting data in real time to a central node for analysis and 3D mapping. The system can be used in a wide range of outdoor applications at a relatively low operational cost. In particular, agricultural environments are increasingly subject to emissions mitigation policies. Accurate measurements of CH4 and CO2 with its temporal and spatial variability can provide farm managers key information to plan agricultural practices. A video of the bench and flight test performed can be seen in the following link: https://www.youtube.com/watch?v=Bwas7stYIxQ

The new screen ecology : A new wave of media globalisation?

There may be a new wave of media globalisation based on what may appear to be the virtually frictionless, near-global reach of major digital content delivery platforms, pre-eminently YouTube. This article looks at the scale and significance of this new screen ecology, considering its continuities and discontinuities with established understandings of media globalisation, arguing against the notion that it provides a platform for new forms of cultural hegemony. Focusing on the periphery rather than the centre, it uses Australia as a case study in asking the question: in what ways does it make sense to talk about a nationally demarked YouTube space?

Observations on the Architecture of Evil: A New Reading of Eichmann on Kant

En route from Birmingham to Syria in 2013, British-Jihadi neophytes aged 22, Yusuf Sarwar and Mohammed Ahmed purchased two books via Amazon to prepare for their mission in Syria after joining ISIS: The Koran for Dummies and Islam for Dummies. Journalists were swift to disparage their reading. The book’s author, Princeton University campus imam, Sohaib Nazeer Sultan remarked “Even though they may have ordered it, I don't think they read it.” In 1933, aged 27, Adolf Eichmann moved to Berlin to join the Sicherheitsdienst SD whereupon he read Immanuel Kant’s book the Kritik der praktischen Vernunft (The Critique of Practical Reason) for the first time. After his trial in Jerusalem, Hannah Arendt of course dismissed Eichmann’s reading of the German philosopher as thoroughly vacuous. Ever since, writers have sought to undermine the veracity of Eichmann’s account. The global Jihadis are illiterate, a journalist recently commented: they’re not well read in the Qur’an, and if they have read it, they have thoroughly misunderstood it. He cited as evidence Abdul Raqib Amin’s YouTube rhetorical: Forget everyone. Read the Koran, read the instruction of life. Find out what is jihad. Eichmann on the other hand was not illiterate in his youth. Before Berlin, he had already read Kant’s Groundwork of the Metaphysics of Morals ; he would also re-read the Critique of Practical Reason, and from his testimony and terminology we can infer he was familiar with Kantian concepts that extend beyond both books...

CAVVA: Computational Affective Video-in-Video Advertising

Advertising is ubiquitous in the online community and more so in the ever-growing and popular online video delivery websites (e. g., YouTube). Video advertising is becoming increasingly popular on these websites. In addition to the existing pre-roll/post-roll advertising and contextual advertising, this paper proposes an in-stream video advertising strategy-Computational Affective Video-in-Video Advertising (CAVVA). Humans being emotional creatures are driven by emotions as well as rational thought. We believe that emotions play a major role in influencing the buying behavior of users and hence propose a video advertising strategy which takes into account the emotional impact of the videos as well as advertisements. Given a video and a set of advertisements, we identify candidate advertisement insertion points (step 1) and also identify the suitable advertisements (step 2) according to theories from marketing and consumer psychology. We formulate this two part problem as a single optimization function in a non-linear 0-1 integer programming framework and provide a genetic algorithm based solution. We evaluate CAVVA using a subjective user-study and eye-tracking experiment. Through these experiments, we demonstrate that CAVVA achieves a good balance between the following seemingly conflicting goals of (a) minimizing the user disturbance because of advertisement insertion while (b) enhancing the user engagement with the advertising content. We compare our method with existing advertising strategies and show that CAVVA can enhance the user's experience and also help increase the monetization potential of the advertising content.

Moodle-n integratutako mediateka baten kudeaketarako modulu baten garapena

Eduki desberdinen kudeaketa onartuko duen sistema baten garapena. Edukiak era desberdinean agertu daitezke, bai era fisikoan (liburuak, DVDak...) edo era digitalizatuan (lainoan egondako artxiboak, youtube, linkak...). Modulo hau EVEAn (entorno virtual de enseñanza y aprendizaje) integratuko da, moodlen hain zuzen ere. PHP ingurunea erabiliko da eta datu basea kudeatzeko MySQL.

Efectos de la interacción entre las respuestas emocionales hacia anuncios publicitarios y contenidos generados por los usuarios en redes sociales on-line

Máster en Dirección Empresarial desde la Innovación y la Internacionalización. Curso 2013/2014

Marketing y responsabilidad social

[ES]Este trabajo de fin de grado se centra en el estudio y análisis del esfuerzo de RSE realizado por empresas vascas especialmente relevantes y la comunicación on line de dicho esfuerzo. Además, tratamos de conocer en qué medida este tipo de esfuerzos pueden contribuir al logro de objetivos propios del marketing. Tras comenzar con un breve marco conceptual basado en la revisión bibliográfica de autores expertos en responsabilidad social, marketing y comunicación, se ha procedido a realizar un estudio empírico descriptivo, consistente en el ESTUDIO de CASOS, de los esfuerzos de RSE realizados por importantes empresas Vascas. Para ello se analiza la comunicación sobre cuestiones de RSE, contenidas en las webs corporativas y los canales de Youtube de las empresas que componen el ranking de Reputación Corporativa del Informe Recor Euskadi 2014. Por último, se presentan los resultados y conclusiones obtenidas y se recogen unas posibles futuras líneas de trabajo.

A tessitura do conhecimento via mídias digitais e redes sociais: itinerâncias de uma pesquisa-formação multirreferencial

A cibercultura é a cultura contemporânea estruturada pelos usos sociotécnicos e culturais das mídias digitais em rede. Suas dimensões vêm afetando diretamente os cotidianos no ciberespaço e nas cidades. Neste contexto, esta dissertação buscou compreender como os professores vêm utilizando as mídias digitais em rede. Constamos a emergência e a interconexão de práticas, narrativas e aprendizagens mediadas na e pela cibercultura. Para tanto, dialogamos com as abordagens da pesquisa-formação multirreferencial (Ardoino, Macedo e Santos) e com as pesquisas nos/dos e com os cotidianos (Certeau, Alves, Oliveira). Utilizamos uma bricolagem de dispositivos baseada em conversas presenciais e online (ambiente Moodle, via metodologia WebQuest interativa) no contexto formativo da disciplina "Informática na Educação" do EDAI - Curso de Especialização em Educação com Aplicação da Informática - da Faculdade de Educação da UERJ. Além do ambiente Moodle dialogamos com os praticantes via imersão nas mídias e redes sociais da internet (Orkut, Twitter, YouTube, Blogger). Para enunciar tais práticas recorremos, além dos estudos das abordagens multirreferencial e dos cotidianos, aos estudos da cibercultura (Levy, Castells, Lemos , Santaella, Santos, Silva) e da educação online (Santos, Silva). Analisando os rastros das itinerâncias e narrativas dos praticantes, chegamos aos seguintes achados: a) o digital em rede potencializa e faz emergir outros espaçostempos de aprendizagem e formação, proporcionando fazeressaberesfazeres autorais e colaborativos; b) as redes educativas são tecidas dentrofora do ciberespaço, das escolas e de outros espaços multirreferenciais; c) precisamos repensar os currículos em tempo de cibercultura, articulando propostas de formação na escola, na universidade e no ciberespaço.

Sarean dantzan: Youtubeko bideoen erabilgarritasuna Lehen Hezkuntzan

[eus] Lanaren helburu nagusia hauxe izan da: Lehen Hezkuntzako ikastetxeetan gehien dantzatzen diren, eta Youtubeko bideoetan agertzen diren, euskal dantzen erabilera aztertzea eta balioztatzea. Horretarako, Lehen Hezkuntzako eskolek eta dantza taldeek ekoiztutako dantzak behatu dira. Ikerketa hau egiteko etnografia birtualaren metodoa erabili da. Emaitzei erreparatuz, esan daiteke, eskoletako dantza gutxi dagoela Interneten, eta euskal dantzek ikasleen formakuntzan onurak edo laguntzak eskaintzen dituztela; izan ere, ikasleen garapen integralean beharrezkoak diren faktoreak lantzea eskatzen baitute. Gainera, euskal dantzei esker, ikasleek bere herriaren ondare kulturala ezagutzeko eta gozatzeko aukera izango dute.

Fazendo filmes na Ilha: produção de audiovisual como linha de fuga em Cotijuba, periferia de Belém

Fazendo filmes na ilha investiga as formas com que um grupo de jovens do sexo feminino e participantes assíduas do Cineclube Belém Insular na ilha de Cotijuba (Belém do Pará) se apropriam das imagens produzidas pelos diferentes dispositivos tecnológicos para exprimir as marcas territoriais do ambiente em que vivem. Analisa as produções realizadas por elas e verifica se expressam linhas de fuga às formas e formatos audiovisuais vigentes ou se apenas refletem os clichês visuais e sonoros, além das palavras de ordem, difundidos pelos meios de comunicação de massa. Esta pesquisa surge em decorrência do barateamento, facilidade de manuseio e de transmissão oferecidos pelo desenvolvimento das tecnologias de informação e comunicação, que permitiram novas formas de relação com as imagens. Se antes a produção e difusão das produções audiovisuais eram controladas pelos meios de comunicação de massa no formato um/todos, hoje, qualquer um com telefone celular, câmera fotográfica ou câmera de vídeo amadora é capaz de produzir um filme/vídeo e compartilhá-lo através das redes sociais e, principalmente, através de canais como o youtube. Dessa forma, territórios outrora isolados como a ilha de Cotijuba passam a ter acesso a informações locais e globais que se refletem em novos processos de subjetivação, transformando formas de pensar/agir e sentir na região. O campo conceitual circula entre Foucault, Deleuze e Guattari e outros autores pós-estruturalistas, além da bibliografia específica da área do audiovisual e das artes.

Biblioteka Uniwersytecka w Poznaniu w Web 2.0 - rozwój przyjaznej komunikacji cyfrowej i wynikające z niej korzyści

Poster pokazuje metody komunikacji z czytelnikiem stosowane w Bibliotece Uniwersyteckiej w Poznaniu w technologii mediów cyfrowych. Cyfrowe narzędzia komunikacji stały się bardzo pomocne, niemal niezbędne w pozyskiwaniu nowych czytelników, podtrzymywaniu i rozwijaniu współpracy w społeczności w sieci Web.2.0, zarówno tej globalnej, jak i lokalnej akademickiej. Strona WWW jako statyczna komunikacyjnie jest wspierana przez fora dyskusyjne, chaty, wideokonferencje, warsztaty informacyjne, które są prowadzone w czasie rzeczywistym. Twórczą siłę relacji społecznych z biblioteką rozwinęły interaktywne serwisy społecznościowe (Facebook) oraz komunikatory internetowe integrowane na platformie Ask a Librarian. Biblioteka stała się Biblioteką 2.0 ukierunkowaną na komunikację z czytelnikiem. Aktywne uczestnictwo i udział czytelników przy tworzeniu zasobów naukowych wdrożyliśmy w projekcie instytucjonalnego repozytorium - Adam Mickiewicz Repository (AMUR). Biblioteka zmienia się dla czytelników i z czytelnikami. Wykorzystywane platformy i serwisy społecznościowe dostarczają unikatowych danych o nowych potrzebach informacyjnych i oczekiwaniach docelowego Patrona 2.0, co skutkuje doskonaleniu usług istniejących i tworzeniu nowych. Biblioteka monitoruje usługi i potrzeby czytelników przez prowadzone badania społeczne. Technologie cyfrowe stosowane w komunikacji sprawiają, iż biblioteka staje się bliższa, bardziej dostępna, aby stać się w rezultacie partnerem dla stałych i nowych czytelników. Biblioteka Uniwersytecka w Poznaniu bierze udział w programach europejskich w zakresie katalogowania i digitalizacji zasobu biblioteki cyfrowej WBC, w zakresie wdrożenia nowych technologii i rozwiązań podnoszących jakość usług bibliotecznych, działalności kulturotwórczej (Poznańska Dyskusyjna Akademia Kominksu, deBiUty) i edukacji informacyjnej. Biblioteka Uniwersytecka w Poznaniu jest członkiem organizacji międzynarodowych: LIBER (Liga Europejskich Bibliotek Naukowych), IAML (Stowarzyszenie Bibliotek Muzycznych, Archiwów i Ośrodków Dokumentacji), CERL - Europejskie Konsorcjum Bibliotek Naukowych.

Broadening public input into science policy decision making: can the democratic model for science communication influence scientific, innovation and technological trajectories?

This PhD thesis investigates the potential use of science communication models to engage a broader swathe of actors in decision making in relation to scientific and technological innovation in order to address possible democratic deficits in science and technology policy-making. A four-pronged research approach has been employed to examine different representations of the public(s) and different modes of engagement. The first case study investigates whether patient-groups could represent an alternative needs-driven approach to biomedical and health sciences R & D. This is followed by enquiry into the potential for Science Shops to represent a bottom-up approach to promote research and development of local relevance. The barriers and opportunities for the involvement of scientific researchers in science communication are next investigated via a national survey which is comparable to a similar survey conducted in the UK. The final case study investigates to what extent opposition or support regarding nanotechnology (as an emerging technology) is reflected amongst the YouTube user community and the findings are considered in the context of how support or opposition to new or emerging technologies can be addressed using conflict resolution based approaches to manage potential conflict trajectories. The research indicates that the majority of communication exercises of relevance to science policy and planning take the form of a one-way flow of information with little or no facility for public feedback. This thesis proposes that a more bottom-up approach to research and technology would help broaden acceptability and accountability for decisions made relating to new or existing technological trajectories. This approach could be better integrated with and complementary to government, institutional, e.g. university, and research funding agencies activities and help ensure that public needs and issues are better addressed directly by the research community. Such approaches could also facilitate empowerment of societal stakeholders regarding scientific literacy and agenda-setting. One-way information relays could be adapted to facilitate feedback from representative groups e.g. Non-governmental organisations or Civil Society Organisations (such as patient groups) in order to enhance the functioning and socio-economic relevance of knowledge-based societies to the betterment of human livelihoods.

¿Qué es el límite de una función en un punto?

Este video muestra la idea intuitiva de límite de una función en un punto. Además muestra un par de casos típicos en los que es interesante calcular el límite.

Home is where my archive is

The miniaturization and dissemination of audiovisual media into small, mobile assemblages of cameras, screens and microphones has brought "database cinema" (Manovich) into pockets and handbags. In turn, this micro-portability of video production calls for a reconsideration of database cinema, not as an aesthetic but rather as a media ecology that makes certain experiences and forms of interaction possible. In this context the clip and the fragment become a social currency (showing, trading online, etc.), and the enjoyment of a moment or "occasion" becomes an opportunity for recording, extending, preserving and displaying. If we are now the documentarists of our lives (as so many mobile phone adverts imply), it follows that we are also our own archivists as well. From the folksonomies of Flickr and YouTube to the slick "media centres" of Sony, Apple and Microsoft, the audiovisual home archive is a prized territory of struggle among platforms and brands. The database is emerging as the dominant (screen) medium of popular creativity and distribution – but it also brings the categories of "home" and "person" closer to that of the archive.