Igualdade de gênero no ambiente corporativo: desafios, avanços e tendências para grandes empresas com atuação no Brasil

Ao longo dos últimos anos, diversas iniciativas empresariais surgiram no Brasil como forma de organizar, fomentar e atuar como catalisador da igualdade de gênero no ambiente corporativo nacional, seja na esfera pública ou na privada. Diferente das pesquisas que buscam retratar a realidade das empresas através da percepção de presidentes, diretores ou representantes internos, este estudo teve como objetivo ir além do discurso institucional, tentando captar a percepção qualitativa dos coordenadores desses grupos representativos (selos, redes, movimentos, organizações), que, juntos, mobilizam mais de 200 empresas no país. As entrevistas com estes indivíduos puderam propiciar uma maior capilaridade e visão crítica em relação aos avanços, desafios e tendências para questão de gênero nas grandes empresas com atuação no Brasil.

Análise dos determinantes da decisão do financiamento corporativo: o caso dos deputados federais no Brasil

O objetivo deste trabalho foi investigar os determinantes do financiamento político em deputados federais. A partir da análise da carreira, da produtividade e da reputação dos deputados federais, buscou-se compreender possíveis critérios que indiquem, de um lado, o que as empresas têm levado em consideração na escolha dos parlamentares e, por outro lado, entender quais são os parlamentares que têm retribuído de maneira mais efetiva os investimentos recebidos de empresas e setores econômicos. A análise empírica foi dividida em três momentos: o primeiro verificou os cargos ocupados pelos deputados federais; o segundo investigou a produtividade; e o terceiro explorou a reputação do candidato. Em relação a carreira do deputado federal, o cargo legislativo mostrou-se significativo e um fator atrativo para as empresas financiadoras. Em relação à produtividade do parlamentar, a produtividade do deputado federal durante a 53ª legislatura mostrou-se importante para o financiamento político. Já a variável reputação, não demonstrou resultado significativo. A principal contribuição do estudo é o financiamento corporativo com análise na produtividade do parlamentar, ou seja, monitorando os projetos de lei e projetos de lei complementar que o candidato produz durante o exercício na legislatura. Essa pesquisa explorou uma parte inédita no campo da Estratégia Política e, além disso, alcançou êxito em demonstrar resultados que se mostraram significativos, abrindo espaço para pesquisas futuras que investiguem esse processo racional de financiamento político por empresas privadas.

Vigilância eletrônica no trabalho bancário: do controle consentido ao totalitarismo corporativo

This dissertation addresses the electronic surveillance theme in the banking context. The research that originated it, which was held in an organization called for the fiction name Banco Total, started from the following driving question: How do workers at a bank perceive electronic surveillance at their process of work? The research s main objective was to comprehend how workers perceive electronic surveillance at their process of work. The study adopted an interdisciplinary perspective, having Management as the original field, establishing a dialogue with others disciplines, like Philosophy and Sociology. About its methodology, it s a qualitative research that addressed its object in oral (interviews with live history elements) way. . Ten individuals were interviewed. The analytical process utilized the hermeneutical-dialectics technique.. From the analyses (hermeneutics) of the data, the following themes have emerged: (i) Acquiescence ; (ii) Monitoring; (iii) Time and Motion; (iv) Fear; (v) Interdiction; and (vi) Resistance . From the discussion (dialectic) of the results, this work presents three synthetic propositions that culminate in the following dimensions (i) control; (ii) acquiescence; (iii) corporative totalitarianism. It can be concluded that electronic surveillance is one mechanism of control emerged from the apply of technology at Total Bank; that information technology has been improving the control mechanisms of management theories; and that the imbrications between management and material technology control mechanisms at a context where there is acquiescence by workers contribute for the emergency of corporative totalitarianism components

Potencialidades do uso do blog em educação.

This research is an interpretative analysis of the type participatory research, developed in a qualitative and quantitative use of the blog as a support to a specific discipline, in order to identify the potential evident from its use. The report discusses the changes that have occurred in contemporary society, relating to the development of information technologies and communication (ITC s), presents a brief review of the historical background of the Internet and its use as an aid to education, emphasizing some environments inserted media the Internet, focusing on the main blog - its concept, origin and categorization, and analyzes the concepts of using the blog from the dialogues with teachers and students of pedagogy course at the Federal University of Rio Grande do Norte. Started from the assumption that the use of technological resources, such as blogging, with strictly educational purposes, can extend the knowledge beyond the walls of the classroom, thus creating a dialogic and interactive environment. Using data collected through interviews, questionnaires and observation, we seek to understand the object of study as a supportive environment for the teaching of a subject, raising some theoretical and methodological questions about its application to educational practice, and possible contributions to the construction of knowledge. The results indicate that there are several capabilities that make the blog a space conducive to teaching and learning process, and relates the concepts of the study participants about their use, highlighting the most important places to be solved, so that teachers and students to take ownership of knowledge necessary for capacity building required by the contemporary social context, due to the advancement of science and technology.

O gênero blog: ação social e multimodalidade.

Studies about discursive genres peak at a necessity to understand how these genres work in a society that is more and more submissive to the technology of informatics such as ours. In acknowledging that the virtual context of the Internet provides the manifestation and development of new genres of the discourse, we perceived that the online journal, or blog, as commonly known, is responsible for a variety of linguistic phenomena that would normally take severaI years to consolidate. Since its appearance in 1997 blogs rush as a virtual version of the personal diary and in a short time due to communicative demands suffers several changes, making new categories of blog genres emerge. Facing such phenomena, this work intends at first to characterize blogs as a genre that exercises a social action, evidencing its formal, structural and pragmatic characteristics from the notion of recurrence and rhetoric in a discursive-semiotic perspective. The methodological postulates adopted by this research are considered of qualitative basis in the sense that they are not restricted to looking at the discursive events as a product, but mainly they take into consideration a group of situational, cultural and ideologic factors that are present in the constitution of genre.

A linguagem do blog escolar em um trabalho com multiletramentos: compartilhando sentidos

This research, part of Applied Linguistics field, aims to analyze the language of a school blog, developed with the participation of students, as a work based on the conception of multiliteracies, focusing on the construction of different meanings. The research is carried on from the building and maintenance of a school blog, the Ieceblog, with students of Ensino Fundamental II, since 2008, in a private school in Natal-RN. The investigation of the language produced on a school blog is justified due to the interactive conceptions of writing and reading on the virtual environment. Given the fact that new technologies are a reality in the schools opened to the practices of multiliteracies, it is assumed that text, image, video, audio, non-graphic signs and hypertext intensifies the produced interaction, in which the students become real authors. In this perspective, some voices belonging to the statements that are formed through the posts and comments chosen to the analyses and reflection on the blog space as locus of productions of senses inserted in the school and the world environment, as well as for the identification of the language resources used to intensify the senses that emerge from it. From the view of dialogism conceptualized by Bakhtin Circle, the qualitative interpretive-research deepens the experience of a school blog focusing on digital language in line with the vision of digital literacy. From the blog posts, a corpus that promote the exposure of different manifestations of language in the design of digital multiliteracies is elected. Thereby, the method used was the dialogical analysis of speech based on Bakhtin s studies and the Circle. The corpus was taken from the blog s posts in order to point up the different language manifestations in the following categories: (i) mood reinforced by the mockery, (ii) search for compliance with school sphere, (iii) conflicting social values and consistent complicity between sense and verbal imagery, and finally (iv) social practices that take place from and through the discursive genre. The study points to the tension between the active voices in several directions, revealing the distorted unit of posts which, under the analytical observation raises multiple meanings in a responsive manner. The analysis of the dialogue interaction in which intersperses the digital one becomes more apparent that the multiliteracies events that are mediated by language in addition to structure of the language and makes us rethink the students