The effects of the service process on satisfaction, trust and value as creators of customer loyalty in a daily deals concept

This study aims at applying the customer behaviour studies of satisfaction, trust, perceived value and loyalty to a daily deals concept. The goal is to find out whether the relationships are the same in this specific context when compared to previous e-commerce studies. The study examines how the daily deals service process affects customer satisfaction, trust and value, and how these in turn impact customer loyalty and each other. The data was collected via e-mail survey from case company customers, and research was conducted on a quantitative basis by using multivariate methods as tools. The results suggest that daily deals service process and service quality do have a direct and positive effect on customer satisfac-tion, trust and value. Additionally, positive correlations between the latter variables and customer loyalty were found. The results imply that the daily deals concept does not differ from other e-services when considering the studied factors. The results also emphasize the importance of recognizing what determinants have the greatest impact on customer loyalty in this specific context.

Quality of outsourced IT services in different degrees of offshoring

The Finnish IT service market can be described to be at a turning point. The clients are ever more interested on services delivered from offshore but certain issues keep them cautious. There is a lack of knowledge on what implications different degrees of offshoring have on service quality. Although there has been significant amount of research related to both service quality and offshoring, several questions are unanswered, terminology remains ambivalent and research findings are inconsistent. The study focuses on the interception of these two fields. The purpose of the study is to learn more about service quality in different degrees of offshoring. At the same time it aims to contribute in narrowing the research gaps. The degree of offshoring can be divided to three delivery modes: onshore, collaboration and offshore. The study takes a mixed method approach where the quantitative and qualitative phases are executed sequentially. First data was gathered from incident management system. Resolution time in different degrees of offshoring was analyzed with Kruskal-Wallis and Jonckheere-Terpstra tests. In addition, the compliance to Service Level Agreement (SLA) in different degrees of offshoring was examined with cross tabulation. The findings from the quantitative analysis suggested that the services with offshore delivery mode perform the best in terms of promptness and SLA compliance. However, several issues were found related to the data and for that reason, the findings should be considered with prudence. After the quantitative analysis, the study moved on to qualitative data collection and analysis. Four semi-structured interviews were held. The interviewees represented different organizational roles and had experiences from different delivery modes. Several themes were covered in the interviews, including: the concept of quality, the subjectivity or objectivity of service quality, expectations and prejudices towards offshore deliveries, quality produced in India, proactiveness of offshore resources, quality indicators and the scarcity of collaborative deliveries. Several conclusions can be made from the empirical research. Firstly, the quality in different delivery modes was found to be controversial topic. Secondly, in the collaborative delivery covered in the study, the way tasks and resources are allocated seem to cause issues. On the other hand inexperienced offshore resources are assigned to the delivery and on the other hand only routine tasks are assigned to the resources. This creates a self-enforcing loop that results in low motivation, low ownership and high employee turnover in offshore. Nevertheless, this issue is not characteristic only to collaborative deliveries but rather allocation of tasks and resources. Moreover, prejudices were identified to affect the perceived service quality in non-predictable way. The research also demonstrated that there is a need in focal company for further data gathering and analysis.

Asiakaspalveluprosessin kuvaus ja laadun arviointi

Prosessien kuvaaminen yrityksissä on olennainen osa niiden kehittämisen kannalta. Prosessien kehittämistä varten niitä ohjaavien mittareiden valinta on keskeisessä roolissa. Tutkimuksen kohteena oleva kohde-yritys haluaa luoda teknisen asiakaspalvelun prosessin kuvauksen sekä valita mittarit ohjaamaan prosessia. Lisäksi palvelulle halutaan tehdä laadun arviointi. Diplomityön tavoitteena oli luoda kohdeyrityksen teknisestä asiakaspalvelusta prosessin kuvaus sekä, sitä ohjaavat, mittarit sairaalahygienian välinehuollon liiketoimintasektorille. Tavoitteena oli myös suorittaa palvelulle laadun arviointi hyödyntäen teoriasta löydettävän työkalun avulla. Työssä tutkittiin teorian osalta prosessien kehittämiseen ja kuvaamiseen liittävää tietoa, palvelun laatuun liittyviä seikkoja sekä menetelmää arvioida laatua SERVQUAL kyselyn avulla. Laatua arvioitaessa verrattiin asiakkaiden palvelu-kokemusten ja odotusten välistä eroa. Työ tuotti kohdeyrityksen tekniselle asiakaspalvelun sairaala puolelle prosessin kuvauksen sen palvelutoiminnalle. Kaksi mittaria, laatu ja tuottavuus, saatiin ohjaamaan palveluprosessia. SERVQUAL laatukyselyn avulla havaittiin, että asiakkaiden palvelukokemukset alittivat odotukset monella palvelun osa-alueella.

Cohesion Metrics for Improving Software Quality

Abstract Software product metrics aim at measuring the quality of software. Modu- larity is an essential factor in software quality. In this work, metrics related to modularity and especially cohesion of the modules, are considered. The existing metrics are evaluated, and several new alternatives are proposed. The idea of cohesion of modules is that a module or a class should consist of related parts. The closely related principle of coupling says that the relationships between modules should be minimized. First, internal cohesion metrics are considered. The relations that are internal to classes are shown to be useless for quality measurement. Second, we consider external relationships for cohesion. A detailed analysis using design patterns and refactorings confirms that external cohesion is a better quality indicator than internal. Third, motivated by the successes (and problems) of external cohesion metrics, another kind of metric is proposed that represents the quality of modularity of software. This metric can be applied to refactorings related to classes, resulting in a refactoring suggestion system. To describe the metrics formally, a notation for programs is developed. Because of the recursive nature of programming languages, the properties of programs are most compactly represented using grammars and formal lan- guages. Also the tools that were used for metrics calculation are described.

Décrire quantitativement les interventions téléphoniques des infirmières au service Info-Santé selon le niveau de compétence novice - compétent - expert

Ce mémoire est un des segments d'une recherche de plus grande envergure sur le service Info-Santé, et qui se déroule au Centre de Santé et de Services sociaux de Laval.

Service provider switching: a study on the switching process in retail banking

In a business environment that is characterized by intense competition, building customer loyalty has become a key area of focus for most financial institutions. The explosion of the services sector, changing customer demographics and deregulation and emergence of new technology in the financial services industry have had a critical impact on consumers’ financial services buying behaviour. The changes have forced banks to modify their service offerings to customers so as to ensure high levels of customer satisfaction and also high levels of customer retention. Banks have historically had difficulty distinguishing their products from one another because of their relative homogeneity; with increasing competition,the problem has only intensified with no coherent distinguishing theme. Rising wealth, product proliferation, regulatory changes and newer technologies are together making bank switching easier for customers. In order to remain competitive, it is important for banks to retain their customer base. The financial services sector is the foundation for any economy and plays the role of mobilization of resources and their allocation. The retail banking sector in India has emerged as one of the major drivers of the overall banking industry and has witnessed enormous growth. Switching behaviour has a negative impact on the banks’ market share and profitability as the costs of acquiring customers are much higher than the costs of retaining. When customers switch, the business loses the potential for additional profits from the customer the initial costs invested in the customer by the business get . The Objective of the thesis was to examine the relationship among triggers that customers experience, their perceptions of service quality, consumers’ commitment and behavioral intentions in the contemporary India retail banking context through the eyes of the customer. To understand customers’ perception of these aspects, data were collected from retail banking customers alone for the purpose of analysis, though the banks’ views were considered during the qualitative work carried out prior to the main study. No respondent who is an employee of a banking organization was considered for the final study to avoid the possibility of any bias that could affect the results adversely. The data for the study were collected from customers who have switched banks and from those who were non switchers. The study attempted to develop and validate a multidimensional construct of service quality for retail banking from the consumer’s perspective. A major conclusion from the empirical research was the confirmation of the multidimensional construct for perceived service quality in the banking context. Switching can be viewed as an optimization problem for customers; customers review the potential gains of switching to another service provider against the costs of leaving the service provider. As banks do not provide tangible products, their service quality is usually assessed through service provider’s relationship with customers. Thus, banks should pay attention towards their employees’ skills and knowledge; assessing customers’ needs and offering fast and efficient services.

Praxisrelevante Auswirkungen des Vorschlages für eine EU-Verordnung KOM/2000/7/final, 2000/0212(COD) des europäischen Parlaments und des Rates von der Kommission der Europäischen Gemeinschaften auf die Verkehrsplanung des öffentlichen Personennahverkehrs

Die Arbeit behandelt den Vorschlag für eine EU-Verordnung KOM/2000/7/final, 2000/0212(COD) des europäischen Parlaments und des Rates von der Kommission der Europäischen Gemeinschaften als Grundlage einer Marktöffnungsverordnung und welche Veränderungen sich dadurch in Deutschland einstellen werden. Ausschreibungen von Verkehrsleistungen werden zunehmen. Die Ausschreibungsarten werden sich in ländlichen Regionen von denen in Verkehrszentren unterscheiden. In der Region werden sich Bedarfslösungen stärker durchsetzen. Kürzungen von Verkehrsleistungen werden hier stärker ausfallen als in den Zentren und damit zu einem kleineren Leistungsvolumen führen. Aufgrund des geringen Leistungsumfangs gibt es weniger Interessenten. Bei Standardausschreibungen werden deshalb auch häufig die Varianten der beschränkten oder die freihändige Vergabe gewählt. Funktionale Ausschreibungen haben nur eine untergeordnete Bedeutung. In den Verkehrszentren sind die Lose größer und damit für viele Anbieter interessant. Die Verkehrszusatzleistungen sind zudem komplexer. Standardausschreibungen in öffentlicher Vergabeart werden sich hier vermutlich als Norm durchsetzen. Die VOL/A wird sicherlich ihre Bedeutung und ihren dafür notwendigen Regelungsumfang in Deutschland als deutsches oder als europäisches Recht behalten. Ob der empfehlende Charakter der DIN EN 13816 Norm „ÖPNV: Definition, Festlegung von Leistungszielen und Messung der Servicequalität“ erhalten werden kann und nicht als Steuerungselement zur Standardisierung im ÖPNV beitragen wird, ist dabei zu bezweifeln. Durch diese Wettbewerbspflicht wird der Aufgabenträger zum Besteller von Verkehrsleistungen. Damit geht die Verkehrsplanung in die Verantwortung des Aufgabenträgers über und gerät stärker in den Einflussbereich der Politik. Die strategisch abstrakte und die konkrete Verkehrsplanung wachsen für den Normfall der Standardausschreibung zusammen. Die Hoffnung auf eine bessere Netzintegration und eine Standardisierung des ÖPNV Angebots und der ÖPNV Qualität entsteht. Es entwickelt sich dadurch aber auch die Gefahr der Abhängigkeit des Nahverkehrsangebots von der derzeitigen Haushaltslage oder der Interessenlage der Politik. Kontinuität in Angebot und Qualität werden zu erklärten Planungszielen. Der Verkehrsplaner auf der Bestellerseite muss die Planung in Ausschreibungsunterlagen umsetzen. Dies erfordert erweiterte Kompetenzen in den Bereichen Betriebswirtschaft, Logistik, Jura, Informatik und Führungskompetenzen. Ausbildende Institutionen müssen darauf bereits im Vorfeld der Umsetzung reagieren. Durch die zeitliche Verzögerung der Umsetzung der Planung durch die Ausschreibungsschritte sind in der Verkehrsplanung längere Planungsvorlaufzeiten einzukalkulieren. Vorausschauender zu planen, wird dabei wichtiger. Auch eventuelle Fehler in der Planung sind nicht mehr so einfach zu korrigieren. Durch den gestiegenen Einsatz von Technologien in den Fahrzeugen besteht für den Verkehrsplaner dafür häufiger die Möglichkeit, Planungsänderungen auf ihre Wirksamkeit im Hinblick auf Attraktivität für den Fahrgast anhand von den ermittelten Fahrgastzahlen zu kontrollieren. Dasselbe gilt auch für Marketing- und Vertriebsmaßnahmen, wie für die Tarifpolitik. Die Zahlen stehen nicht nur für diese Rückkopplung zur Verfügung, sondern dienen auch als Planungsgrundlage für zukünftige Maßnahmen. Dem Planer stehen konkretere Zahlen für die Planung zur Verfügung. Ein Aspekt, der aufgrund der Sanktionsmaßnahmen bei Ausschreibungen an Bedeutung gewinnen wird, ist die Möglichkeit, Qualität von Verkehrsleistungen möglichst objektiv beurteilen zu können. Praxisrelevante Auswirkungen auf die Verkehrsplanung des öffentlichen Personennahverkehrs ergeben sich hauptsächlich durch die gestiegene Komplexität in der Planung selbst und den dadurch unverzichtbaren gewordenen Einsatz von Computerunterstützung. Die Umsetzung in Ausschreibungsunterlagen der Planung und die Kontrolle stellen neue Elemente im Aufgabenbereich des Verkehrsplaners dar und erfordern damit breiter ausgelegte Kernkompetenzen. Es werden mehr Verkehrsplaner mit breiterer Ausbildung benötigt werden. Diese Arbeit hat aufgezeigt, dass sich mit der Integration des Ausschreibungsgedankens in den Ablauf der Verkehrsplanung eine sprunghafte Entwicklung in der Planungstätigkeit ergeben wird. Aufgrund der in Zukunft steigenden Qualität und Quantität der Planungsgrundlagen und der ebenfalls gestiegenen Ansprüche an die Bewertungsparameter ergeben sich Veränderungen und neue Anforderungen auf diesem Gebiet, die in erster Linie für die Hochschulen und andere ausbildende Einrichtungen, aber auch für die Verkehrsplanung unterstützende Industrie.

The impact of broadband quality standards on internet services market structure in Colombia

This paper develops a structural model which allows estimating the impact of regulatory decisions looking for the setting of download-speed standards on market structure and performance. We characterize a setting under which quality standards improve both service quality and availability. As to quality, we evaluate the impact of quality standards on the performance of local demand from a detailed database of broadband internet subscribers, discriminated by the main attributes of an internet subscription contract as location, supplier, monthly-fee, download- and upload-speed features. From these results, we are able to identify the effect of quality regulation on the behavior of internet providers in a differentiated product market approach. As a consequence, we are able to assert that the response of internet service providers to quality regulation is a more intense product differentiation that contributes to demand expansion and therefore to improve broadband penetration indicators.

Mesura de la qualitat en el sector serveis

El treball desenvolupat en aquesta tesi consisteix en l'adaptació a la llengua catalana d'un model de mesura de la qualitat en el sector serveis, el model servqual, i la seva contrastació a través d'una aplicació empírica al sector de les entitats financeres de les comarques gironines. El primers capítols del treball constitueixen un bloc introductori al tema principal de la tesi, la mesura de la qualitat en el sector serveis, i indiquen la necessitat i la conveniència d'obtenir una mesura fiable de la qualitat per tal d'aconseguir un avantatge competitiu sostenible tant en el mercat nacional com en el mercat internacional actual. El desenvolupament metodològic de la tesi es realitza en dues vessants diferents, per una banda es procedeix a l'adaptació a la llengua catalana de l'instrument de mesura que es vol contrastar, i per l'altra es descriu, es discuteix i s'aplica la metodologia estadística que permet descobrir variables latents, és a dir, constructes no observables directament, a través de l'estudi de la covariació de les variables observables o indicadors adequats. L'objectiu general que es vol aconseguir és l'avaluació de la qualitat percebuda del servei que ofereixen les entitats financeres de la província de Girona. Els objectius específics que es planteja el treball, a part de la obtenció de l'instrument adaptat a la llengua catalana per a la mesura de la qualitat percebuda en el sector de les entitats financeres, són: a) L'estudi de la validesa i de la fiabilitat de l'instrument, així com l'anàlisi de l'estabilitat de les dimensions inherents al model i que porten a la formació del constructe qualitat percebuda. b) L'anàlisi de la relació entre les percepcions i les expectatives com a manera d'avaluar la qualitat percebuda. c) La discriminació deis constructes qualitat, qualitat percebuda i satisfacció i les possibles relacions existents entre ells. d) L'estudi del poder predictiu del constructe qualitat percebuda sobre el comportament futur dels clients. e) L'impacte que tenen les característiques socioeconòmiqes deis clients, així com la distinció entre tipus d'entitat (caixes i bancs), en l'avaluació de la qualitat percebuda. L'elecció del sector empíric d'aplicació del treball no ha estat gratuïta i obeeix a dos motius principals. En primer lloc, i a diferència d'altres treballs empírics d'aplicació de l''escala servqual, no es vol fer l' estudi sobre una mostra de conveniència o sobre una llista de clients d'una determinada entitat sinó que planteja l'estudi sobre una mostra aleatòria geogràfica presa sobre el total poblacional censat a les comarques gironines. L' altra motiu l'imposa la mateixa metodologia al exigir que el client ha d'haver pogut escollir lliurament l'entitat que avalua i per tant que el seu judici sobre l'entitat no ha estat condicionat a priori. La mostra s'ha seleccionat realitzant mostreig aleatori simple proporcional a la mesura de l'hàbitat prèvia estratificació dels municipis segons tinguin mida censal inferior als 2.000 habitants, entre 2.000 i 10.000 habitants, entre 10.000 i 50.000 habitants i superior als 50.000 habitants. El total de la mostra de la primera fase (500 persones), s'ha administrat mitjançant entrevista personal per enquestadors entrenats prèviament. El nivell de resposta útil consta de 430 qüestionaris. La mostra utilitzada en la segona fase consta de 150 persones, seleccionades aleatòriament entre les que havien donar resposta valida en la primera fase i l'administració es va fer per correu. Les anàlisis exploradores realitzades mostren la poca estabilitat de les dimensions del model encara que l'escala de les percepcions recull un percentatge de variabilitat superior a l'escala servqual i proporciona valors superiors per l'alfa de Cronbach. Les anàlisis confirmatòries efectuades per a contrastar l'existència de les cinc dimensions del model (tangible, fiabilitat, interès, seguretat i empatia), com a variables latents associades als seus corresponents models de mesura. ens permeten rebutjar-les globalment encara que observem ajustos menys dolents per al' escala de les percepcions que per a l'escala servqual. L'anàlisi en profunditat del model ens porta a la conclusió que els aspectes més significatius en l'avaluació de qualitat són els corresponents a aspectes de seguretat, fiabilitat i interès i que els percentatges de variabilitat explicada són superiors en tots els casos per a l' escala de les percepcions que per al' escala servqual. Atès que l' anàlisi de la bateria servqual indica que les percepcions dels clients només superen les seves expectatives en tres dels ítems corresponents a la dimensió tangible, que les valoracions de qualitat i de satisfacció global són molt bones i que la comparació de les puntuacions mitjanes a les expectatives amb puntuacions mitjanes d'importància dels diferents aspectes avaluats indiquen criteris semblants, concloem que l'escala de les percepcions té un poder explicatiu superior i que la interpretació de l'escala servqual s'ha de contextualitzar en el sentit que no es poden interpretar de la mateixa manera els gaps amb mateixa puntuació, sinó que la diferencia entre percepcions i expectatives és més important si la puntuació donada a les expectatives és més alta. Les anàlisis efectuades a través de proves Anova i interpretades a través d'anàlisis de classificació múltiple indiquen que els aspectes socioeconòmics que més incideixen en les valoracions de qualitat són els que fan referència a la mida de l'hàbitat i al nivell d'estudis. Veiem el paral·lelisme en l'explicació de les dues escales, percepcions i servqual, però sempre a favor de l'escala de les percepcions pel que fa a significativitat i a percentatge de variabilitat explicada. El model estructural saturat entre els constructes que mesuren de manera global la qualitat, les percepcions de qualitat i la satisfacció global, ens permet rebutjar la hipòtesis que es tracta de mesures de tres constructes iguals i ens permet establir relacions entre ells. El modelat amb equacions estructurals de dos models equivalents excepte pel que fa a la direccionalitat entre qualitat i satisfacció entre les percepcions, la qualitat, la satisfacció i el comportament futur del client, ens porta a ajustos completament equivalents. De la mateixa manera, el planteig de models equivalents per discernir quin dels dos constructes, qualitat o satisfacció, és el que causa un efecte directe sobre el comportament futur del client ens porta també a ajustos equivalents. Les principals conclusions del treball són que les percepcions de qualitat dels clients de les entitats financeres de les comarques gironines són molt bones i que els aspectes més importants per a la valoració de la qualitat són els que fan referència a seguretat, fiabilitat i interès. Els aspectes que fan referència a les dimensions tangibles i d'empatia són molt poc significatius estadísticament. Destaca el fet que l'escala de les percepcions té un poder predictiu més alt a nivell individual que l'escala servqual analitzada i que l'escala de les expectatives permet relativitzar la importància de les conclusions extretes a través de l'escala de les percepcions. S'ha comprovat la validació de criteri de l'instrument a través de la predicció del comportament futur del client en l'ajust estructural realitzat i la fiabilitat de l'instrument s'ha comprovat a través de la prova test-retest efectuada entre les dues fases del treball empíric sobre la mateixa mostra de persones en dos moments de temps. Qualitat i satisfacció són la mesura de dos constructes diferents entre els que no hem pogut decidir el sentit de causalitat. El poder predictiu del constructe qualitat percebuda sobre el comportament futur dels clients es mesura a través d'un efecte indirecte a través de les variables de qualitat i de satisfacció global i és significatiu. Les variables socioeconòmiques són importants per entendre millor el comportament dels diferents sectors de mercat així com dels dos tipus d'entitat avaluades (bancs i caixes). L' escala servqual és un esquelet vàlid per a la mesura de la qualitat dels serveis però cal un treball qualitatiu previ a la seva implantació en un sector concret per recollir una part més gran de la variabilitat de les respostes i la seva força està en la utilització repetida al llarg del temps per captar canvis tant en les expectatives com en les percepcions de qualitat dels clients.

Consumer willingness to pay for in-flight service and comfort levels: A choice experiment

In the competitive aviation market as a result of the emergence of low cost carriers, charter airlines have had to reconsider their approach to service provision. Specifically, the reduction in service and comfort levels offered by the low cost airlines provides charter carriers with an opportunity to differentiate their product based on the quality of the offering. To consider this strategic option we employ an on-line choice experiment to examine consumer choices with respect to the bundle of services on offer when deciding to purchase a flight, With these data we use the Bayesian methods to estimate a mixed logit specification. Our results reveal that in principle passengers are willing to pay a relatively large amount for enhanced service quality. (C) 2008 Elsevier Ltd. All rights reserved.

Knowledge dissemination in the global service marketing community

Purpose– The evolution of the service marketing field was marked by the emergence of a global, vigorous and tolerant community of service marketing researchers. This paper seeks to examine the history of the service marketing community and argues that it may be an archetype for building the emergent global service research community. Design/methodology/approach– The study combines qualitative and quantitative approaches. The authors interviewed four pioneering service scholars and also collected descriptive data (e.g. Authorship, Affiliation, Title, Keywords) of all service related articles published in 13 top peer‐reviewed marketing and service journals over the last 30 years (5,432 articles; 6,450 authors). In a dynamic analysis the authors mapped global collaboration between countries over time and detected clusters of international collaboration. Findings– Findings suggest a growing international collaboration for the USA and the UK, while for other countries like Israel the global collaboration started from a high level and decreases now. Further, the service marketing community never became polarized and there were always contributions from researchers all over the world. Research limitations/implications– As the global service research community is developing, service marketing becomes a research neighborhood within the broader service research community. Simultaneously, other research neighborhoods are emerging within this new community (e.g. service arts, service management, service engineering, service science). Originality/value– Anchored on the social evolution and biological evolution metaphors, this study explains the evolution of the service marketing field from both qualitative and quantitative perspectives. Furthermore, it explains the development of the service marketing community as an archetype for building the global service research community.

Att tillämpa återkommande mätning av kundnöjdhet i IT-projekt : En vidareutvecklad modell baserad på modellerna American Customer Satisfaction Index (ACSI) och SERVQUAL

I dagens samhälle är det allt viktigare för företag att behålla sina existerande kunder då konkurrensen blir allt hårdare. Detta medför att företag försöker vidta åtgärder för att vårda relationer med sina kunder. Detta problem är även högst relevant inom IT-branschen. Inom IT-branschen är det vanligt att arbeta agilt i IT-projekt. Vår samarbetspartner har sett ett ökat behov av att mäta servicekvalitet på ett återkommande sätt inom IT-projekt, detta för att mäta relevanta variabler som sträcker sig utanför kravspecifikationen. För att mäta framgång gällande detta arbetssätt vill man kunna mäta Nöjd Kund Index (NKI) för att kunna jämföra IT-projekt internt i företaget. Då tidigare forskning visat avsaknad av modeller innehållande både mätning av servicekvalitet samt NKI har lämplig litteratur studerats där det framkommit att modellen SERVQUAL är vedertagen för mätning av servicekvalitet och modellen American Customer Satisfaction Index (ACSI) är vedertagen för mätning av NKI. Detta har legat till grund för arbetets problemformulering och syfte. Syftet med arbetet är att skapa en vidareutvecklad modell för mätning av NKI för att jämföra IT-projekt internt samt återkommande mätning av servicekvalitet inom IT-projekt. Framtagande av denna modell har sedan skett genom forskningsstrategin Design and Creation. Intervjuer har genomförts för kravfångst till den vidareutvecklade modellen. Resultatet av denna forskningsstrategi blev sedan en vidareutvecklad modell baserad på ovan nämnda modeller med återkommande förhållningssätt för mätning av servicekvalitet inom IT-projekt och mätning av NKI för att jämföra IT-projekt internt i företaget. Den framtagna modellen har sedan verifierats genom ytterligare intervjuer med respondenter som innehar god erfarenhet från kundsidan av IT-projekt. Från dessa intervjuer kunde sedan slutsats dras att denna modell är att anse som applicerbar i empirin gällande IT-projekt.

Principles of Personalisation of Service Discovery

We define personalisation as the set of capabilities that enables a user or an organisation to customise their working environment to suit their specific needs, preferences and circumstances. In the context of service discovery on the Grid, the demand for personalisation comes from individual users, who want their preferences to be taken into account during the search and selection of suitable services. These preferences can express, for example, the reliability of a service, quality of results, functionality, and so on. In this paper, we identify the problems related to personalising service discovery and present our solution: a personalised service registry or View. We describe scenarios in which personsalised service discovery would be useful and describe how our technology achieves them.

Medição de satisfação e fidelidade do cliente :um estudo com pacientes de clínica particular

This Thesis deals with a study on customer satisfaction and loyalty measurement focusing on a model of factors antecedents of customer satisfaction and loyalty. The model is based on a Satisfaction Index model adopted in Norway developed by Johnson et al.(2001) and the service quality drivers from the literature. It is surveyed a sample of 130 patients of a gynecology clinical. It is used a multiple regression analysis as the main statistical method in order to verify the factors affecting satisfaction and loyalty. The main findings are that the quality model explain 54% of the satisfaction but the whole model explain only 31% of the loyalty. Although the results are consistent with the literature in term of quality as the main driver of the satisfaction and that the satisfaction is not only one factor to explain loyalty, both the quality model to satisfaction and the factors model affecting loyalty should be improved to explain better the satisfaction and loyalty in health care service

Análise da influência da qualidade em um ciclo de serviços na satisfação do cliente: estudo de caso em uma instituição de ensino.

With the increasing offer of education services in Brazil, it is necessary to evaluate the quality of service in education, especially in those institutions for vocational education which have a greater interaction with the labor market, in order to form qualified professionals and meet the growing demand that the country has today[A1] . In Brazil, the evaluation of the quality of library services has influenced the assessment of educational institutions and in this context, there needs to be a process to monitor the quality of services provided by libraries. However, the service is not done in a single moment and thus to a more detailed assessment it needs to be measured and evaluated each different time the customer uses it. Therefore, the aim of this work consists in measuring the quality in every moment of truth of a cycle of library services to assess which are the most relevant moments in the client's perspective at the library of the Federal Institute of Education, Science and Technology of Rio Grande do Norte (IFRN) Campus João Câmara in building the overall quality of service. In the literature review, internal secondary sources were used, from the database of the institution studied, and also external sources, through literature in books, articles, dissertations, theses and journals on compost quality, service quality, cycle services, measuring quality, satisfaction, teaching activities, and on library services specifically. We applied a questionnaire to students in the library based on models of quality measurement SERVPERF and SERVQUAL and its variations such as SERVQUAL pondered and SERVPERF pondered . Through analysis based on concepts of reliability and validity of measuring instruments, it was found that the SERVPERF model is the instrument that most closely matches the dimensions of quality assessed in the library with customer satisfaction measured by the questionnaire. From there, the search results as measured by statistical techniques of analysis, indicated that the initial and final moments of truth of the cycle of service quality had the greatest influence on overall customer satisfaction with the library service