936 resultados para General Motors Corporation. Cadillac Motor Car Division


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Mode of access: Internet.

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Mode of access: Internet.

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Trata do reposicionamento empresarial de um fornecedor interno de componentes vitais de veículos automotivos, onde existem divergências entre as maiores montadoras do mundo quanto a sua posição estratégica. A partir de um cenário global e da identificação do mapa de competências do processo atual, o objetivo é elaborar algumas alternativas estratégicas e/ou táticas para o reposicionamento que permita atender as novas necessidades competitivas

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National Highway Traffic Safety Administration, Washington, D.C.

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"1903-1953"

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Includes bibliography.

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signed: Henry Helwig Fenton, Interior of Buick Motor Company, plant no. 1

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National Highway Traffic Safety Administration, Washington, D.C.

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The purpose of this thesis is to identify areas for improvement in the current stakeholder management literature. The current stakeholder management theories were analyzed to determine their benefits and detriments. To determine how these theories work in a corporation, General Motors was selected as a single-case study to determine the patterns of stakeholder management over time. These patterns demonstrated the need for dynamic stakeholder management over time, with an emphasis on collaboration and the necessity of recognizing the greater stakeholder network surrounding the corporation. Proper stakeholder management in the early years of General Motors would have prevented its failure, while the organizational culture as a path-dependent variable made it difficult for General Motors to alter long-standing stakeholder relationships.

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Photo album title: Three Men in a Six. President H. B. Joy; Chief Engineer Russell Huff; General Superintendent B. F. Roberts