Interspeech and identity on discourse about letter of country music manner Ferreirinha

This article has a purpose to study the interspeech on discourse about letter of country music. Since the beginning, we emphasize that, although there is interdependence between letter and melody, according Tatit (1996), we will privilege the discourse about letter. It is grounded by the contribution methodological - theorist of speech analysis, more specifically about the postulate enunciation-discursive from Maingueneau (2008), we start from presupposition about the interspeech, which has a strait relation with the discursive memory, shows features about the enunciator identity. Like object focus of analysis, we select the letter named Ferreirinha, who is considered a classical to be one of the most remembered and known by the people. It was made at the 50´s decade, this speech has a very strong representation, mainly at the Midwest and Southeast region from Brazil, they´re considered the crib of the culture from the hayseed man. The result shows us that the interspeech includes discourses that compound the discursive memory from rural migrant, showing their discursive identity.

"LEVY’S FRUIT OF THE LEMON" (1999) AND THE CONSTRUCTION OF IDENTITY

The slave-system, with extant repercussions on contemporary society, is accountable for the globalized exclusion scheme not only in the ex-colonies but even in the former metropolises. Official History is subverted by re-narrating what happened to non-Europeans during the last five hundred years and in Fruit of the Lemon black British author Andrea Levy utilizes orature to trigger the subjectification process in Faith Jackson, a British-born black female whose parents hail from Jamaica. Orature involve the construction of a new subject through revelations on the daily struggle for work, friendship, community-building, racial inclusion and the dire facts of the Caribbean diaspora. Since transindividual social tensions affect the British black subject, native or immigrant, the novel denounces the immigrants’ “amnesia” as a policy and the myth of a British multicultural society accepting peacefully ex-colonial subjects. Results show that remembrance through orature is a powerful means of subjectification and identity, besides being an antidote against a racialized society. In Fruit of the Lemon Levy installs an agonistic stance in which the authority of hegemonic discourse is subverted and a new liberating and hybridized discourse produced.

AMBIVALENCES IDENTITY IN THE BROTHERS, MILTON HATOUM

This article presents a reading of the novel The Brothers, by Milton Hatoum, focused on the narrator’s condition and his identity implications. Nael, the protagonist narrator, grew blended to a family of his own and random at the same time, without knowing his space amongst the group. The uncertainty of his origins have shaped a floating identity between the position of the son/grandson and the position of the employee aggregated to the group. The ambivalences of this identity are narrated searching for answers, the stabilization of Nael’s identity space. To this end, the main instrument is the memory, the only mean to resignify the past and fulfill the lack of wholeness which accompanies Nael: the wholeness is achieved with the agitation of the past, the memories and especially, the silences and the family forgetfulness. The reflections about the possible identity positions of the narrator find support in the theoretical concepts of memory and identity from a sociological and anthropological perspective. Key words: memory; identity; The Brothers.

AND THEY LIVED HAPPY FOREVER AND EVER: the dialogical relationship in a advertising campaign by O Boticario

According to Bakhtin, the discourse is always the result f intercrossing with other texts and from them the collective aspect from the “I”, tagged by voices which join to each other in the discourse. One of the ways of putting different voices into the discourse is the stylization. In it, there’s the imitation of another discursive materiality, that implies a dialogue whose effects of meaning are convergent among them. As an effect, it’s gotten a bivoiced discourse in which echoes are listened from the discourse which stylizes and also from the one which was stylized. Based on this, this paper has as an objective to find out the dialogue, made by the stylization, that the chosen advertising campaign maintain with some of the known fairy tales. The theoretical foundation will be Bakhtin’s studies and reflexions (1997; 1998; 2011) about the language dialogical character and studies from people who studied his studies, such as Brait (2005; 2010), Fiorin (2006a; 2006b), among others. The research methodology was, based in the balkintinian dialogism concept, in the reading and search for the dialogical relationship and texts which have the advertising style in relation to the childish tales. As a result, it was gotten the confirmation that the advertisement is always a memory from other texts by its intertextual and interdiscoursive characteristics. So, when the speaker created the campaign from already known voices, id arouse an expectation in the interlocutor, with whom, a dialogue will be held that, consequently, will result in a response. In this case, the interlocutor interest by the announced product.

AMBIVALENCE OF TERMS AND CONCEPTS: IMPLICATIONS FOR THE HYBRID LANGUAGE IN CONTEXT OF BOUNDARY

Faced with the perceived paradox between the scenario as sociolinguistically complex boundary and the pedagogical and educational policies that prioritize linguistic and cultural homogeneity, the objective of this article is to focus on the ambivalence of the concepts of language, culture, bilingualism and identity as concepts that guide different views toward writing hybrid "brasiguaio" students. The student, often taking as their mother tongue the Portuguese – as part of their family also uses the language of inheritance, for example, German and/or Italian - whose schooling in Paraguay focused on Spanish and Guarani languages, presents a hybrid language often stigmatized at Brazilian school, which usually leads low-esteem and school failure. The concepts presented open space to deviate attention from the idealized conception of the subject bilingual and consider that due to the characteristic muldimensional of bilingualism, the subject presents bilingual discourse practices in a constant process of mutation, and therefore also their cultural identities, which can facilitate identification with school success and distance to consider from prejudice.