7 resultados para Organisational Change, Communication Theory

em Repositório Institucional UNESP - Universidade Estadual Paulista "Julio de Mesquita Filho"


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This paper analyzes land use change in Rio Claro City and its surroundings, located in the southeastern state of Sao Paulo, in the period from 1988 to 1995, using air-borne digital imagery and a cellular automata model. The simulation experiment was carried out in the Dinamica EGO platform and the results revealed a constrained urban sprawl, resulting from both the densification of residential areas implemented in previous years and the economic recession that led to an internal financial crisis in Brazil during the early 1990s. The simulation outputs were validated using a multi-resolution procedure based on a fuzzy similarity index and showed a satisfactory fitness in relation to the historical reference data. © 2013 IEEE.

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Pós-graduação em Estudos Linguísticos - IBILCE

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Pós-graduação em Psicologia - FCLAS

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What is the place of theory in the field of communication? From this epistemological inquiry, this paper examines the tensions and connections between theory and practice in the discipline of Communication. It discusses the segmentation of Undergraduate courses of Communication in Journalism, Public Relations, Advertising, and Radio and the emphasis on technical and vocational training that occurs in the communicator’s education. It discusses some components of the new curriculum guidelines of the course of Journalism and articulates this segmentation with the Postgraduate area. The paper also discusses the deduction and induction movements in the construction of the area’s knowledge and advocates a dialectical examination of the relationship between science and experience, theory and practice, leading to a praxis of communication.

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Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC