Relações públicas e gestão de eventos: pesquisa participante no carnatlética 2013

In the current dynamic environment in which the public relations professional is inserted and, considering their ability to perform various activities, the field of events, an area that comprehends many different aspects, ends up being very active and executed by professionals from other fields. The following research demonstrates the importance of the Public Relations professional in the management of an organizational event, aiming to present Public Relations as the area with the most expertize to put plan and organize events, due to the knowledge and theory that can be put into practice. Through a participatory research, the researcher recounts her experience with organizing Carnatlética, event in which she was a part of in 2013. Thus, it is concluded that the participation of a public-relations in the organization is critical to the success of an event, especially in issues related to advertising, media and planning

Relações públicas e eventos: um estudo sobre o Intercom Sudeste 2013

Based on the theoretical concepts about events, public relations and leadership, this work was developed with the aim of presenting in practical way the role of Public Relations professional in organizing events, checking his role as articulator of public interest in the cultivation of relationships. With definitions and characterization this study proposes legitimize the powers of the Public Relations event management. Beside this, the study aims to emphasize the exercise of leadership in management teams as one of the main points in the development of an event. So, the case of study develops a field research on the work of the infrastructure committee of the Southeast Intercom 2013

Relações públicas: elemento potencializador para o sucesso de um evento

This study aims to discuss the role of the professional of public relations and the marketing tools in organizing events. Taking as parameter the concepts of events, marketing and public relations and highlighting the contributions on strategic planning, the communication process and the relationship with stakeholders as key elements on this management, it is intended to form arguments to demonstrate that the work of a skilled professional is essential for the empowerment of the events not only as a communication tool, but as well as a relationship tool. The methodology utilized is based on literary data and on the exemplification of this process, with the analysis of three mega events. As a result, we leave a reflection about the importance of professionally events management, in addition to excellent communication and expansion of economic resources, since it defends the idea that management needs to generate lasting relationships across all the stakeholders' chain

Circulação recente de sedimentos costeiros nas praias de santos durante eventos de tempestades: Dados para a gestão de impactos físicos costeiros

The beachs of Santos are situated in Santos Bay, central portion of paulista coast, in São Paulo state. This beachs are frequently affected by cold fronts with winds and currents from the South. These fronts are responsible for the removal and transport of sediments (sand) in Santos beaches. In order to quantify this sedimentation the channels of Santos were analysed, due to their function as box colectors of sediments during storm events. The channels are filled by sands, which volume in channels 1 to 6 was estimated, by using the length, width and height of sand sedimented in the channels, in the event of 22-27 april 2005. The chanels 2, 3 and 1 presented the larger volumes of sands, confirming that the central and SW portion of the beaches of Santos present higher levels of sedimentation or re-sedimentation. That is due to the transport by ocean waves and currents and currents from the Channel of the Port of Santos. This central portion suffer invasion of marine water over street and buildings, caracterizated of geological rise area.

Gestão ambiental: um estudo referenciado na A3P em uma secretaria do município de Bauru - SP

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Eventos em megacidades e a vulnerabilidade climática: o caso de São Paulo

Pós-graduação em Geografia - IGCE

Incidentes relacionados a medicamentos em uma instituição hospitalar: subsídios para a gestão

Pós-graduação em Enfermagem (mestrado profissional) - FMB

Gestão de resíduos sólidos na Faculdade de Engenharia de Bauru: uma atividade de extensão universitária

Relacionar a sustentabilidade com ações desenvolvidas no Projeto de Extensão Recicla UNESP, FEB - UNESP BAURU. O mesmo visa contribuir com a Educação Ambiental nesta comunidade acadêmica, trabalhando com discentes, docentes e funcionários em palestras, treinamentos e eventos. Ocorre de forma contínua, coleta e quantificação de resíduos sólidos gerados em departamentos e outros setores. As atividades foram propostas após estudar práticas em instituições pioneiras nesta causa. A contribuição surge à medida que os benefícios podem ser vivenciados ao realizar a gestão de tais resíduos sólidos, consolidando o desejo constante pela conservação do meio ambiente.

Incorporação de incertezas associadas à predição de modelos hidrológicos aos instrumentos de gestão em recursos hídricos

Water management has in the watershed plans an important tool to plan the territory and adjust the activities develop over it to the natural resources availability. The incorporation of uncertainty analysis associated with hydrological modelling predictions is a manner to simulate scenarios and work with chances and probabilities that certain events happens inside these plans. Using stochastic methods is possible to consider uncertainty from estimations and even model it. Stochastic methods developed considerably during the last 30 years, but its applications to real-world problems have been limited, and did not turn into routine in hydrology. This paper brings an overview from eminent hydrologists about this subject and discuss the Brazilian and Paulista situation in the scope of groundwater monitoring.

Segurança do paciente: análise das notificações de eventos em um hospital privado

Pós-graduação em Enfermagem (mestrado profissional) - FMB

Gestão ambiental e o meio urbano do município de Franca: uma abordagem a partir da Política Nacional de Resíduos Sólidos

Pós-graduação em Planejamento e Análise de Políticas Públicas - FCHS

Melhoria de eficiência de máquinas pela metodologia DMAIC em eventos Kaizen

In a highly competitive and globally integrated market, excellence in production processes has become a survival factor, instead of just a differential point. In this context, companies from various sectors have resorted to philosophies and techniques already established in the literature to improve the efficiency of their production processes. This paper discusses aspects and techniques used to improve the production efficiency of a multinational company that manufactures surgical devices to a global market. Through DMAIC methodology, there were found opportunities to improve machines' efficiency by OEE, an efficiency indicator, in Kaizen Events. A case study was conducted to analyze the methodology and to identify good practices and difficulties along the way