Relações Públicas pela sustentabilidade: o profissional dentro das organizações

This research has the purpose of highlighting one of the acting areas of the public relations' professional, ensuring that he has enough competence to develop his work within an organization, implementing actions and programs in pursuit of a sustainable growth. The study starts with an analysis of the organizations and their communication process to further expand the understanding of the concept of sustainable development and finally addressing the role of public relations and the scenario organizational that it is envolved. In the globalized world we live in, our relationships are mediated by the capitalism: economic system that is concerned with the higher production seeking only profits. Thus, some organizations - acting in accordance with this model, end up don't caring about the environment around them, using it only like an instrument for achieving their goals. However, because this type of action, the contemporary society is facing serious environmental problems, fact that arouses the attention of civil society members and international organs, concerned to combine progress with sustainable development. The public relations' professional, concerned about the concretization of a concept and favorable institutional identities, besides the obvious envolvement with environment, can act in defense of this, implementing policies and campaigns ecologically correct for sustainability

Ciências no ensino infantil: contribuições da introdução de atividade lúdicas e investigativas para o processo de ensino e aprendizagem

Here we present the introduction of a range of science´s experimental activities, designed and developed with a focus on the investigative methodology in an interdisciplinary context. The activities have as main theme water and covers topics of heat and temperature, density and states of matter. The relevance of this project is to promote the first contacts of children with Science in an attractive way, and correctly of the scientific point of view, respecting the cognitive level of each child, trying to stimulate the development of hypotheses, creativity and critical thinking, as well as the development of the narrative, descriptive language and drawing. We developed seven lesson plans that were applied in the year of 2012, during three weeks in a school for early childhood education in the city of Bauru. The activities were conducted with fifteen children aged four to six years old together with the teacher responsible for the group. As main contributions in the teaching learning process we cite: acquiring of new vocabulary, progress in the development of hypotheses, development of collective work, evolution of knowledge of the topics covered, and use of the acquired knowledge to new problems and situations

Estudo exploratório sobre o desempenho em aritmética utilizando o soroban como ferramenta auxiliar

Pós-graduação em Matemática em Rede Nacional - IBILCE

Competências do professor no processo de ensino-aprendizagem de língua estrangeira

In this article we discuss competences demanded from the foreign language teacher for him or her to perform in the teaching-learning process efficiently. Our reflections are based mainly on Paulo Freire (2001), Philippe Perrenoud (2000), Edgar Morin (2003), Maurice Tardif (2002) and Almeida Filho (1999), providing, in this way, a reflective dialogue among studies that focus on teachers’ competences. The main objective is a better understanding of the necessary knowledge about teaching practices so that foreign language teachers’ actions can meet the needs of education at present. We expect to highlight important issues in the development of the aforementioned competences, and suggest that their development can contribute for better language teaching.

Potencial evocado auditivo de tronco encefálico em equinos

Pós-graduação em Medicina Veterinária - FMVZ

Construção de um sistema de gestão de materiais - MRP - Integrado ao Jogo de Empresas Mercado Virtual

Pós-graduação em Engenharia de Produção - FEB

Educação em valores: solução para a violência e indisciplina na escola?

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Ensino e aprendizagem do atletismo nas escolas públicas estaduais de Bauru a partir do currículo de educação física do estado de São Paulo

Athletics in most of its history, turned to competition, giving it little pedagogical knowledge, prevailing knowledge grounded in records, indexes and competitions. Thus, although it is considered a classic content of Physical Education, this modality is still not widespread in schools. The present study aimed to investigate possible progress in the teaching and learning of athletics in the State Schools of Bauru from the implementation of the Curriculum of the State of São Paulo for Teaching Physical Education. We attempted to checking the perspective of teachers and students, the changes in teaching and learning as well as difficulties encountered from the deployment. To that end, we conducted survey of the theoretical and practical alternatives developed by Physical Education teachers, about athletics theme, since the implementation of the Curriculum of the State of São Paulo for the Teaching of Physical Education in 2008, in seven (7) state schools in Bauru-Sao Paulo, randomly chosen, prioritizing different regions of the county. There was the purpose of investigating, through questionnaires, interviews (applied to teachers and students), what progress has been achieved with regard to the approach of collegiate athletics in the teaching/learning process, if there are difficulties, what are these and how they could be addressed in order to improve teaching and learning in school athletics. The collected data were analyzed comparatively, before and after implementation of the Curriculum of the State of São Paulo for Physical Education, gathering and specifying negative and/or positive aspects raised by teachers and students. It was concluded that the students' knowledge of the sport has increased, but the practice of sport is still far from being normal to them, doing so is necessary to include content from the earliest school years. Teachers attribute the greatest difficulties to lack of infrastructure and materials suitable for this...

Ser professor e a relação ensino-aprendizagem: uma contribuição piagetiana

Pós-graduação em Educação - FFC

Avaliação da usabilidade de representações cartográficas em diferentes escalas para sistema de navegação e guia de rota em automóvel

Pós-graduação em Ciências Cartográficas - FCT

Os estilos cognitivos na educação escolar e sua dimensão conceitual como aporte teórico para a orientação do ensino e da aprendizagem

The contributions of studies on Cognitive Styles are presented and discussed in this text, introductory and conceptually, in order to clarify and facilitate the discussion within the school education. With the theoretical origin in the cognitive psychology, more specifically, in studies of human cognition in differential perspective, the Cognitive Styles, are constructs developed to describe perceptual characteristics of the individual called "Dependence and Independence Field." In the course of this conceptual construction it is evidenced that individual perceptions are part of a broad set of interrelated factors that reflect the level of psychological differentiation of individuals. The studies show subjects with different Cognitive Styles, that are distributed in a "continuum" in order to set up a statistical normality. Therein some educational implications related to the Cognitive Styles are evident in relation to how the students learn, how the teachers teach, to the formal education in itself and to the career plan. The Cognitive Styles has a broad spectrum of influence on the relationship established in the teaching-learning process. So, these concepts need urgently to be better understood in the context of education.

Inclusão de alunos com deficiência em escolas do campo: desafios da docência em contextos multisseriados

The challenges of dealing with diversity in the school, in a society that values standards, which homogenizes subjects, have been one of the main issues raised, both by researchers in the field of education as the segments that produce the policies in our country. The teatchers transformations, in the new needs prevailing in the era of postmodernity have inspired improvements in the teaching- -learning process and provide conditions to seek training professionals aware and critical in the process of being on social diversity. The present study aimed to investigate the challenges of teaching practice in the process of inclusion of students with disabilities in public schools in the Field of Concordia-SC. Such institutions have structures in their multigrade classes and organizations – with one teatcher for all. The methodological approach was qualitative in nature, with the instruments to collect data, semi-structured interviews and non-participant observation. We research subjects, two teachers of multigrade classes, Azucena and Dalia, which have enrollment of disabled students and the schools that comprise the Concordia Field. It was observed that as a result the main themes emerged from the interviews were: 1) Valuing and respecting the characteristics and capabilities of each student, 2) Design of classroom space as heterogeneous, rich in human diversity, 3) Cooperative work as a potentiator rhythms and different styles of learning, 4) continuing training of teachers: ensuring a “know-how”. It is hoped that the results of this study contribute to the formation and performance of the teacher in the process of inclusion of students with disabilities in school areas, especially in schools field.

Os professores e os projetos nas escolas públicas estaduais paulistas: um trabalho possível?

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Considerações sobre sessões de Teletandem como gênero discursivo: breve estudo e exemplificação

The reflex of social and cultural changes in discursive practices can indicate that language has a fundamental role in transforming the society and attempts of defining the directions of changes must include new forms of language practices. One of these forms concerns to computer media in teaching-learning process, showing how technology and culture interact in a significant way to interfere in language uses. In this context, it has been developed in UNESP/Assis linked to the Center for Language and Teacher Development the project Teletandem Brasil: Foreign Languages for All as a new practice of language teachinglearning through technological resources. The present paper aims to present a description of the teletandem sessions as a discursive gender according to the Bakhtin’s gender theory. The data was collected during the second semester of 2010, in sessions of interaction with an American university. The considerations are directed by the following questions: (a) how are the statements of a session discursively organized; (b) what kind of relationship the partners have with their mother language when they teach it as a foreign language, in this context. The analysis allowed us to conclude that: (a) the sessions can characterize a hybrid and secondary gender in this specific area of human activity, even the partners still find difficulties in this gender domain; (b) the teletandem sessions constitute an important instrument for the critical language awareness between the partners.

O desestranhamento em relação ao alemão na aprendizagem do idioma: um processo de aproximação ao outro sob a perspectiva da competência intercultural

This article aims to approach, under a critical perspective, images about German language and their speakers, presented by Brazilian university students interested in or engaged in learning this language in the first stage of studies. The purpose is to deal with evidences of the occurrence of stereotypical images and to discuss their implications in/for the teaching-learning process, aiming with this study to show the importance of considering and establishing as a relevant goal in the teaching of German, the necessity of a destrangement route or period, through a methodological approach aimed at helping the students in the process of developing intercultural competence. Such discussions are founded in theoretical conceptions related to the notions of other and self, intercultural competence, intercultural approach, as well as in results obtained through an investigation conducted within the field of foreign language (German) learning.