166 resultados para Administração Gerencial


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O artigo Teoria Crítica e Administração Escolar procura esclarecer os pressupostos da Teoria Crítica, enquanto método que se opõe ao positivismo e que define objetivos, não apenas de controle da realidade, mas de intervenção e transformação da sociedade, por meio do desvelar dos parâmetros ideológicos presentes no contexto social. Tornando como ponto de partida a Teoria da Ação Comunicativa de Jürgen Habermas, procura discutir a atividade da Administração Escolar como movimento capaz de provocar processos de entendimento e participação coletiva.

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This article provides a survey of the demands placed by the labor market in relation to the profile of business administration professionals. It describes the characteristics of such profile and analyzes how UNESP/Tupa´s administration students fare in relation to such questions. The points raised show that the labor market is interested not only in technical-academic knowledge but also in knowledge and interpersonal and extracurricular skills. These points were identified through studies of the pertinent literature study and based on consultation of apprenticeship and employment forms of UNESP/Tupa´s job extension project for Internships and Jobs. The comparison between these sources made it possible to identify the main skills sought by companies when searching for an administrator. With the characterization of the object of study it was possible to compare the stage level in which the student was placed (3rd , 5th and 7th semesters), in regard to both day and night shifts, verifying whether these skills evolved with the student´s trajectory through the program. The study also concludes that it is not enough for administration students to restrict their training to academic knowledge. An appropriate profile demands the development of extracurricular activities that enhance competencies such as computer skills and languages. Relevant findings demonstrated that the education of students and how they react to demands are strongly connected to market demands.

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Pós-graduação em Engenharia Elétrica - FEIS

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Pós-graduação em Biotecnologia Animal - FMVZ

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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

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This paper reports on the trajectory of knowledge in educational administration, as published by the Brazilian National Association of Educational Policy and Administration (ANPAE). It reviews four early booklets on school administration – Cadernos de Administração Escolar – published between 1961 and 1968, and selected issues of ANPAE´s journal – Revista Brasileira de Política e Administração da Educação – published between 1983 and 2000, under different categories, and analyses those classified under the concepts of administration and management. The author refers to conceptual limitations, but concedes that the publications present relevant contributions on the theoretical development of educational administration in Brazil.

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This work has as objective understand the role of chief public relations professional in the design of strategies for an organization considering the theories of semiotics, particularly the concepts of Firstness, secondness and Thirdness defended and presented by Charles Sanders Peirce, and business administration. We will give attention to the process that the public relations of an organization sets the detection of a problem / opportunity until the moment that takes science for all individuals and is resolved / utilized in an organization. Then to better illustrate the concepts presented, it has been a case study of the performance of a public relations professional in an organization, and its importance in her career

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This paper analyzes the impact of implementing an information system, Enterprise Resource Planning - ERP, in a small business of the furniture industry. The goal this is show the impacts felt during and after implementation, showing behavioral and technological changes made by the study. The paper concludes by citing about the importance of cultural and behavioral changes for the good use of the system, besides showing the need to adapt to new technologies and ways of working to adapt to today's world of constant change and eternal conflict of the market