Análise do impacto do comércio eletrônico na economia: um estudo sobre o varejo de moda e o poder de influência dos blogs

This study addresses the topic of e-commerce as a competitive strategy for companies seeking innovation and to reach new markets. In last few years, the e-commerce has intensified in Brazil, as a result, many companies have adapted to that new market demand and have invested in new strategies. An example, is the use of social medias to promote the products, specifically the fashion retail industry, which promotes its products through partnerships with fashion blogs. To prove this new market trend, based on researches and indicators, this study will present growth data of e-commerce in Brazil, the fashion industry characteristics and the influence of blogs to increase sales, to further, understand its relation to the growth in e-commerce of fashion and future expectations

Círculo de cultura e economia solidária: uma investigação dessa aliança no cotidiano dos catadores da Coocassis

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Políticas públicas de Economia Solidária e a SENAES: um balanço preliminar (2003-2006)

This paper focuses on the process of institutionalization of public policies of Solidarity Economy in the federal government during President Lula’s first term (2003-2006). During this period, the authors analyze in particular the creation and operation of the National Secretariat for Solidarity Economy (SENAES) – a structure established under the Ministry of Labor in order to implement social inclusion policies designed to generate jobs and income. This approach allows the formulation of hypotheses about the institutional context of SENAES, its scope, limits and challenges.

Sobre três processos educativos em educação matemática para empreendimentos em economia solidária

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Economia Criativa e a Mídia Radical: laboratórios experimentais para a inovação de plataformas midiáticas, conteúdos e recursos midiáticos

The Creative Economy is an experimental laboratory for the creation , innovation , invention and reinvention of the universe of media - analog and digital . The scenery in the media and converging technologies favors the process of “ creative destruction and destructive creation “ of this field . The mapping of basins and technological corridors distributed through the territory of concentrated areas creates an infrastructural chassis for the production of content , information and entertainment . As locus and logos of immaterial production , digital ecology that gives speed to the flow of production - planning, fundraising , publishing , distribution and enjoyment - and allows the dispossession of their local clusters , the fragmentation and dilution of their creative chains . The collective cultural production and creation appropriating these capilarizados articles and produce content against political, economic and social status quo . The land is fertile and favorable to the emergence of radical media and rebels that recreate the public sphere , and edit poor public spheres , alternative , radical and efficient , the tactical point of view . This article aims to contribute to studies and research that scour the ecosystem of the media for understanding the management of their creative processes, actors and critics of tangible and intangible resources that support their communication actions .

Obsolescência do direito autoral e modalidades de licenças pública para a economia criativa

En este artículo se reflexiona sobre la obsolescencia de la condición de autor de hoy mediante la revisión de los diferentes métodos de licencias públicas y sugiere su adopción como una posible base para la reforma legal en torno al tema, para conciliar la ampliación de la circulación de contenidos y protección de los derechos producción de películas en el nuevo contexto de la economía creativa. A través de la investigación exploratoria, el documento analiza cómo y en qué medida las licencias copyleft y creative commons puede guiar esta reforma. Se considera que las licencias públicas buscan un equilibrio entre el derecho de autor y los preceptos actuales de la sociedad del conocimiento, proporcionando los parámetros más adecuados para la revisión necesaria de ese estatuto.

A economia do crowdfunding

Crowdfunding is a collective financing tool that has gained notoriety in recent years. Among its qualities, it allows founders easy access to data from previous projects, which tends to reduce the information asymmetry and thereby provide greater certainty for project. As this is a mechanism that, in a way, breaks the paradigm of traditional systems of financing, it is quite relevant in evolutionary economics studies. Other factors that make the common ground between crowdfunding and the evolutionary economics. The goal of this study is to evaluate the crowdfunding's potential in selecting projects properly and being an alternative to traditional sources of financing to entrepreneurs

Faces da intervenção: crise e ação estatal na economia cafeeira na República Velha (1895-1906)

Pós-graduação em História - FCHS