Relações públicas: elemento potencializador para o sucesso de um evento

This study aims to discuss the role of the professional of public relations and the marketing tools in organizing events. Taking as parameter the concepts of events, marketing and public relations and highlighting the contributions on strategic planning, the communication process and the relationship with stakeholders as key elements on this management, it is intended to form arguments to demonstrate that the work of a skilled professional is essential for the empowerment of the events not only as a communication tool, but as well as a relationship tool. The methodology utilized is based on literary data and on the exemplification of this process, with the analysis of three mega events. As a result, we leave a reflection about the importance of professionally events management, in addition to excellent communication and expansion of economic resources, since it defends the idea that management needs to generate lasting relationships across all the stakeholders' chain

Narrativas audiovisuais nas redes sociais: o consumo como elemento de identidade na campanha da Panvel

Pós-graduação em Comunicação - FAAC

A utilização das tecnologias assistidas por computador como elemento de integração, pesquisa e desenvolvimento nas disciplinas de projeto para a engenharia e design

The use of technologies called computedassisted, such as CAD - (Computed Aided Design), CAM - (Computed Aided Manufacturing) and CNC - (Computed Numerical Control), increasingly demanded by the market, are needed in the teaching of subjects technical drawing and design courses for engineering and design. However its use findl barriers in the more conservative wing of the academy, who advocate the use of traditional drawing, for the settling of the concepts and the development of spatial reasoning. This study aimed to show the results obtained with the design and production of an apparatus for measuring a three-dimensional computer-aided milling machine, interaction, integration and consolidation of concepts, fully demonstrating that the learning of computer-assisted technology is possible, and its use is most appropriate, meaningful and productive, than the use of instruments in the classic design.

Produção de biodigestor e horta orgânica como elemento integrador entre escola e comunidade

Pós-graduação em Docência para a Educação Básica - FC

O objeto cerâmico como elemento da cultura: um estudo a partir da Coleção Lalada Dalglish

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)