Análise da recepção de um programa de transformação de cultura organizacional em uma empresa de tecnologia

The Organizational Culture has been in the spotlight in the last 25 years, studies show the influence of the culture in the production processes and in the strategy decisions of the companies. Changes in the organizational culture is necessary in key-moments of the corporation and this transformation moment influences directly the personal life and the professional life of the employees. The objective of this monograph is to verify the application of the “Transformation Program”, which is the changing program of a technology enterprise, and to attest the acceptation degree and the knowledge of the employees about the program, as well the main difficulties found by the company while implementing the project. Using a quantitative pool, the acceptation degree, the knowledge of the employees and their engagement with the Transformation Program were analyzed by checking the favorability of the answers and comparing the percentage of the whole company and its locations, besides with the results an understanding change curve was created, it identifies the stage that he employees are during the changing process. An interview with the actual and the previous program officers and two project managers was done, in order to identify their alignment with the theory and their perception about the difficulties found while applying the program. It was noted that the employees have heard about the Transformation Program and the majority is in the exploration phase of the understanding change curve, although it is necessary an special attention with the leaders, because the researches showed that the leaders are acting like a bottleneck in the communications by keeping the information that should be shared

Visões seiscentistas do paraíso e do inferno: passos na construção da recepção da litratura brasileira na Alemanha

The present text intents to explore how the observation and the annotation of cultural practices of a nation can have a decisive role in the image construction of its literature and how this image can be decisive for the perception of the texts written about the target nation. To exemplify this idea, some important topics for the construction of the image of Brazil and for the text written about this country in Germany are taken under consideration.

Recepção de Odorico Mendes: (a)casos de crítica de tradução no séc. XIX

This paper aims at gathering evidences about the reception of Odorico Mendes Greek andRoman translations among his contemporaries. Some of the most celebrated lusophone writersof the 19th Century such as Joaquim Manoel de Macedo, Gonçalves Dias and AntónioFeliciano de Castilho left us their reviews on the work of Mendes, the most productiveand controversial Brazilian translator of the time. The analysis of those data provides valuabledocuments of translation criticism that could constitute evidence of translation practices andmethods in an historical period in which Ancient Literature poetic translations were mostlyproduced.

O ensino da recepção estético-lierária e a formação humana

In this article are defended the possibility and the necessity of the teaching of the reception of art works in school education. Firstly, some relations between art and the development of both the human species and the individual are analysed in Georg Lukács and Lev Vygotsky’s works. In order to put in question the old assumption that opposes education and instruction, the discussion made by Gramsci on the grammatical teaching of Latin and Greek in the traditional school education is explored. In the article is concluded its path analysing the intentional and systematic formation of the reception of art works provided by school education based on Aleksei N. Leontiev’s works on the appropriation process of culture by the individual.

Sobre o pensamento bakhtiniano: uma recepção de recepções

There are several receptions of the Bakhtinian work: those which situate it in a cultural and historical perspective, making it possible to understand the context inherent to it, the interchanges with which it was instituted and its development paths; those which separately take one or other of its ideas, and those which search to infer a less or more systemized framework from it in order to consider a specific object. When we concentrate on those last ones and on the field of studies about language, we examine the receptions of the Bakhtinian thought as a pragmatics, a sociolinguistics, a semiotics, a social theory, a theory of the discourse. The perspective of this branch of instruction is the one on which we lastly focus in order to reflect upon some of its fundamental basis.

Dramaturgia de Dea Loher na peça Inocência: o hibridismo teatral na cena contemporânea

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Ser ou não ser (de santo)?: aspectos do campo religioso afro-brasileiro na peça teatral Balbina de Iansã, de Plínio Marcos

To be or not to be (of candomblé)? – aspects of Afro-Brazilian religious field in the theater play Balbina de Iansã, by Plínio Marcos. In 1970, the playwright born in Santos-SP Plínio Marcos writes and directs the spectacle Balbina de Iansã, an adaptation (in form of a musical) from Romeo and Juliet, by Shakespeare. The action happens in a candomblé yard, managed authoritatively by a Mãe-de Santo, who tries to prevent the young protagonist couple’s love. This study analyzes the representation of some rites and principles of Afro-Brazilian religion in the play, especially concerning the critique of the relations of power that exist in the yards of São Paulo.

A recepção crítica das peças de Victor Hugo na França e no Brasil

Les premières pièces de Victor Hugo ont été les responsables d'une véritable révolution dans l'histoire de las Litterature Française, mais elles n'ont pas eu une acceptation immédiate de la part de la critique, qui s'est partagée entre les partidaires des romantiques et, par conséquent, de nouvelles idées diffusées par le Cénacle et les classiques, les adversaires des jeunes écrivains qui ont embrassé les concepts hugoliens, Au Brésil, la réacrion a été postérieure, mais identique. Qualqu'on ne trouve pas dans les journaux des discussions à propos de la nouvelle école, des nouvelles idées ont été, au début, rejetées par les intellectuels brésiliens et, quelque temps plus tard, adoptées par les écrivains désirant créer un théâtre national basé sur les prinipes défendus par Victor Hugo, le porte-parole du mouvement romantique.

Literatura, leitor e mass media: um estudo sobre a recepção de A Metamorfose, de Franz Kafka

Pós-graduação em Letras - IBILCE

O lugar da fotografia na cena teatral paulistana no século XXI

Pós-graduação em Artes - IA

A recepção de Machado de Assis por jovens leitores do século XXI

Pós-graduação em Letras - FCLAS

A recepção crítica de J.-K. Huysmans em periódicos no Brasil (1884 – 2013)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Recepção por demanda de ficção seriada televisiva

O presente trabalho investiga a adequação para a recepção por demanda da estrutura da ficção seriada televisiva, matriz concebida para a veiculação em fluxo dentro da lógica da grade de programação. Centrando no gancho e repetição narrativa, foram realizados estudos de cena em Mckee (2006) e aplicadas as funções das personagens de Propp (1986) no corpus: A Grande Família, Duas Caras e Filhos do Carnaval. Em seguida, simulou-se a sua recepção por demanda e fluxo.

Convergência, jovens digitais e tendências para a recepção radiofônica no século XXI

The paper aims to present a theoretical and applied analysis of the relationship of the young members of Generation Internet with forms of reception of content defined in the current scenario of convergence of media and languages. The paper aims at highlighting the direct relationship of these young people with the radio, and present data that can serve as reference for the current research on reception and media culture. Para ello, los datos de una investigación empírica sobre los hábitos, las formas y los niveles de consumo con los modelos de interferencias directas y procesos de gestión se presentan hasta hoy.

Direção teatral na perspectiva de Anne Bogart

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)