44 resultados para MERCADO OBJETIVO
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Pós-graduação em Engenharia de Produção - FEB
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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The main goal of this thesis is to describe in details the development and manufacturing of hydraulic fittings for application in truck's cabin tilting lines, covering all of the pre-project, drawing, quotation and supplying processes. This development was planned due to Eaton Corporation - Hydraulics Group's interest in competing on this market with this kind of application. Company's standard procedures were executed until the final supplying stage could be reached. Moreover, the year in which this project was conducted was ruled by a crisis in the automotive segment and new opportunities had to be pursued and developed. Eaton's USA, India and China (facilities located in Aurora, Pune and Shanghai, respectively) engineering team offered all the support in order for this project to come true. As a result there are new part numbers in the company's portfolio, which now offers new fittings and a new type of adapter that was unknown prior to the project. This way Eaton has conquered even more space with this cabin tilting application and the customers (OEMs) have an alternative and homologated supplier to purchase from. Financially speaking, the project's sales income may vary from US$800,000.00 to US$1,300,000.00 worth during the following supplying years
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The female identity in relation to the multiplicity of roles of contemporary women and their evolution in the labor market is the focus of the work that is developed from studies of French line Discourse Analysis refered to Michel Pêcheux and Michel Foucault. The objective is to reflect on the discursive mechanisms of print media, focusing on Veja magazines covers, which, by its verbal and visual language, constructs meaning effects and disseminates certain social thruths about the female changes. Considering that this media aspect plays an important role on society's opinion formation, it is worth to investigate, analyse and describe the elements present on the covers, as seduction and persuasion objects. The work analysis material is formed by six covers published by Veja magazine in the period of 1968-2012, which raise the theme of women in the labor market and show us their evolution and the changes in the representations about the female universe and the work in society
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Trabalho que tem por objetivo apresentar os principais mecanismos adotados pelo mercado financeiro, no processo de avaliação de ações negociadas nas Bolsas de Valores. Teorias e técnicas tanto da Análise Fundamentalista, que avalia os fundamentos econômicos das empresas, quanto da Análise Técnica, que avalia os padrões gráficos e indicadores estatísticos são apresentados, e aplicados em um grupo de ações buscando verificar sua eficiência prática
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Pós-graduação em Engenharia de Produção - FEB
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Introduction: The evaluation of the perception of graduates is an essential strategy to support the political project educational in universities. Objective: This study aimed to verify the perception of dentists which are working in the labor market, about the difficulties of professional insertion after the graduation, positives and negatives aspects and suggestions regarding the training received. Methodology: This is a qualitative survey conducted with graduates of the years 2000 to 2010, of dentistry course from a Brazilian Public University. A self-administered questionnaire was sent by mail/email to all graduates in the period. The data were transcribed and subjected to content analysis, divided into pre-analysis, characterized by carefully reading floating, material exploration, guidelines for finding the analysis itself. Result: The categories related to the difficulties in early life were: getting a job/workplace, adequate working conditions and low pay, insecurity and confrontation obtained the academic and lack of administrative experience. The perceived positive aspects for the training were: good infrastructure and reputation of the university, integrating teaching-research, teacher-student relationship. The negative aspects comprised the following categories: administrative preparation, lack of integration between content theoretical/ practical, concepts used in the labor market. The suggestions presented are consistent with the difficulties to the beginning of professional life and the negative aspects. Conclusion: The professionals have faced the saturation of the labor market and different reality from those found in academic life. Despite the positive aspects, graduates suggest changes in the course conducted.
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Ao refletir sobre a esfera do jornalismo sob influência da lógica mercadológica, esta pesquisa contextualiza teoricamente o cenário atual das características e tendências do jornalismo, especificamente o jornalismo cultural praticado pelo caderno Prosa & Verso, o suplemento literário do jornal carioca O Globo. O presente estudo tem por objetivo estudar a cobertura jornalística do citado suplemento, identifi- cando os valores-notícia presentes nas reportagens de capa, especificamente nos períodos referentes ao ano de 2008 em que ocorrem a Feira Literária Internacional de Paraty e a Bienal Internacional do Livro de São Paulo. Tratando, portanto, da cobertura de eventos do mercado editorial, propõe-se uma análise e reflexão acerca das tensões existentes entre campo jornalístico e campo literário, focando a influência da citada lógica mercadológica na produção jornalística. Com a elaboração da análise dos suplementos veiculados durante a ocorrência de ambos os eventos e a partir das relações entre produção da notícia, imposições de mercado e espetacularização na indústria cultural, verifica-se, entre outras questões, que a notícia não escapa da necessidade de possuir valor de troca, mesmo quando se trata do jornalismo cultural, uma vez que a cultura também tem sua própria economia.
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The objective of this paper is to verify and analyze the existence in Brazil of stylized facts observed in financial time series: volatility clustering, probability distributions with fat tails, the presence of long run memory in absolute return time series, absence of linear return autocorrelation, gain/loss asymmetry, aggregative gaussianity, slow absolute return autocorrelation decay, trading volume/volatility correlation and leverage effect. We analyzed intraday prices for 10 stocks traded at the BM&FBovespa, responsible for 52.1% of the Ibovespa portfolio on Sept. 01, 2009. The data analysis confirms the stylized facts, whose behavior is consistent with what is observed in international markets.
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This article aims to map the development of the market of digital TV in Brazil, under the aspect of the relation among culture, technology and politics. We start with a history of analog TV, since its inception, showing matrices of Brazilian TV. Then we try to show current conditions of the TV market in the country, its ambiguous relation with the internet and the possible ways for survival of open digital TV: respect for cultural diversity, the observation of the habits acquired from other media, the consistent use of digital language and the modifi cation of public policies in favor of the collective and not protectionism of large private communication companies.
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Pós-graduação em Economia - FCLAR
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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)