Mulheres fazem isso? Análise das estratégias de gestão do rúgbi feminino no Brasil

This paper presents the integrated sports marketing to female rugby management in Brazil and analyzes the strategies used to popularize this sport. The Brazilian Confederation of Rugby in 2011 developed a strategic planning with the objective of restructuring mode and has been using sports marketing concepts to promote rugby, aiming its growth, both in numbers of practitioners, as supporters and fans. To perform the proposed objective was conducted a survey exploratory on the rugby modality that will be present at the Olympic Games in 2016. We analyze also the history of women's Rugby Team and the tools of marketing and sportive management used by the Confederation. At the end is a study of the strategies of sports management female rugby in Brazil, taking into consideration also the gender issue, especially the obstacles women face athletes in a sport that is blended with the virility and strength male.

O jornalismo esportivo transmídia no ecossistema dos esportes eletrônicos (e-sports)

The purpose of this paper is to discuss the concept of e-sports (or electronic sports) in sports journalism in transmedia context. To achieve this goal are performed refl ections on the current concept of sport, the strong presence of game culture in contemporary society and their implications in the media ecosystem through the presentation of an on-line platform for electronic sports, called Twitch. Th is thread moves into a new media ecosystem created in interdisciplinary sphere that encompasses sports and media & technology. In this environment sports and video games seek merge into the concept of e-sport (electronic sport), a phenomenon of contemporary digital culture.

Entre Maria e as dores: cotidiano e subjetividades de mulheres em situação de violência doméstica, Marília – SP (2006-2014)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Potenciais corticais auditivos e modulação autonômica cardíaca em mulheres saudáveis

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Fatores de risco cardiovascular em mulheres com antecedente de pré-eclâmpsia e sua associação com hipertrofia miocárdica e espessamento médio-intimal de carótidas

Pós-graduação em Fisiopatologia em Clínica Médica - FMB

Efeitos do treinamento resistido sobre secreação de testosterona e cortisol: uma revisão bibliográfica

You can set the resistance training such as making a move against a resistance by performing a muscle contraction and generating a muscular adaptation. This form of training, was initially used only in training athletes aiming to strengthen and improve fitness. Some coaches did not give proper focus, as the increase in muscle mass would cause loss of flexibility and agility. But over time a huge evolution occurred within this area and the practitioners of resistance training are no longer just athletes, and reached the whole community, from young to elderly, being a physical activity that generates a large caloric expenditure and has several health benefits, improve the cardiovascular system and decreasing the amount of body fat in the body. Cortisol is a hormone secreted from a stressful stimulus to the body, secretion undergoes control of the hypothalamic-pituitary axis, which releases the hormone into the bloodstream andrenocorticotrópico, going to the adrenal cortex responsible for their release. This has catabolic function, acting in the metabolism of carbohydrates, proteins and lipids, as well as having an important effect antiflamatório. Testosterone is a steroid hormone cholesterol from being produced by the testicles in men, as in women is produced to a lesser extent in ovary and adrenal glands, has functions androgenic and anabolic. Androgen function is responsible for the development of male sexual characteristics, while on anabolic function operates in the growth of muscles and bones, influencing the development of the human body organs. Within the metabolic changes that occur in the resistance training testosterone plays an important role in protein synthesis, influencing the production of strength and / or power during exercise. The objective of this work is through a literature review to assess the effects of resistance training on the production of these hormones and the relationship between them

Por dentro da história: mulheres operosas no mundo do comércio em Parnaíba (1930 a 1950)

Pós-graduação em História - FCLAS

As mulheres não tão silenciosas de Roma: representações do feminino em Plínio, o Jovem (62 a 113 d.C)

Pós-graduação em História - FCLAS

Prevalência de bexiga hiperativa e avaliação do impacto desse diagnóstico em mulheres de diferentes faixas etárias

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Correlação entre a força muscular do assoalho pélvico e status hormonal da vagina em mulheres continentes

Pós-graduação em Bases Gerais da Cirurgia - FMB

Caracterização do consumo alimentar de mulheres obesas na fila de espera para cirurgia bariátrica.

Pós-graduação em Alimentos e Nutrição - FCFAR

Avaliação da composição corporal e consumo de macronutrientes de mulheres atletas do judô

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Aspectos ergonômicos do design de calçados com salto para mulheres com hiperidrose plantar

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)