Generalização cartográfica para um Sistema de Navegação e Guia de Rota em Automóvel áudio-dinâmico com múltiplas escalas

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

A poesia visual de Miguel de Frias: o universo da visualidade na poesia

Pós-graduação em Artes - IA

Gamearte e o caminho da espada

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Diagramação: um sistema para previsão e improviso na mancha de texto

Pós-graduação em Artes - IA

Jornalismo pós-televisivo: o caso do jornal Bom dia Bauru

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Estudo da metodologia de projeto gráfico aplicado ao contexto de uma empresa jornalística

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Adaptação de livros de literatura infantil para alunos com deficiência visual

Pós-graduação em Educação - FFC

Momento bossa nova: arte, cultura e representação sob os olhares da revista O Cruzeiro

Pós-graduação em História - FCLAS

Brands Analysis Using Informational Ergonomics Concepts: A Proposal

Currently, a lot of visual information present in all media is form vehemently, for example, in print media and interfaces used for publicity in conjunction with informational design. This visual information has great influence in the life of human beings, since the vision of these individuals is the most used sense. Studies on visual identity have not explored this issue in a satisfactory manner, favoring thus the subject of this small development projects in the area. It is noted the need for analyzes to enable implementation principles of project, making them accessible to the comprehension of most individuals. This study aimed to propose an evaluation of visual identities, which were analyzed by means of visual concepts of usability, design methodologies and Gestalt. We contacted design firms specialized in visual identity projects, places where interviews were conducted to collect the brands allowed for analysis. The results point to a frequent demand for the employment of visual usability principles, design methodologies and Gestalt design in visual identities.

Literatura infantil: para crianças de 0 a 3 anos

From a bibliographical study, the objective is the study of children's literature and its contributions in the lives of pre-readers, especially from zero to three years. This course of completion of work includes Children's Literature and Visual Arts, addressing the relationship between the illustration and children's books, indicating the importance of their contact from the first years of life, and how much contribute to the emotional, cognitive and child's learning, also helping to solve problems they will face throughout life, awakening the imagination and creativity, necessary factors in the child's education. By reading the stories, by adults, children are immersed in an imaginary world which stimulates the drawing, the music, to leave, thinking, imagining, playing, seeing the book and write, so the allies books Early Childhood Education will help the child, making it capable person, critical and interested in learning. In addition to attracting and marvel children, illustrations and graphic design aroused the interest in books and reading, inspiring the imagination and creation, therefore, the books submitted for babies should be made of materials that are suitable for their age group therefore more resistant and attractive, containing attributes for the development of motor and sensory skills of babies and children

A contribuição do projeto de identidade corporativa na redução da poluição visual nas cidades

One of the actual biggest problems in big towns is the visual pollution. The advertising has become a necessity for any type of business, resulting in the use of as urban spaces as possible like fronts structures, lights, with too many colors and details to keep the attention of sight, thus becoming an important problem for the social and cultural coexistence. The work of graphic designer can reduce this problem through the concepts of visual identity applied on the enterprise building front, giving harmony in the colors and spaces where they can apply the advertising without to attack the urban beauty and esthetics.

A cidade e o sanduíche: análise da capa do primeiro exemplar da revista Traço (1987)

This paper conducts an analysis of the cover of the first issue of Trace magazine, conceived and edited by a group of graphic artists from Bauru (SP) published in November 1987 from the study proposed by Donald Norman (2008) especially through the visceral, behavioral and reflective approaches. This is a critical exercise, based on the study, of the use and application of the theory of Norman, which focuses on the development and focusing the scope of graphic design.

Projeto gráfico de livros didáticos da educação de jovens e adultos: análise sob a perspectiva dos docentes de escolas de Bauru (SP) e de Avaré (SP)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Design da notícia: o desenvolvimento da indústria gráfica e a comunicação visual no Jornal Diário

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Design and ergonomics of package inserts of drugs in Brazil: a reality in construction

This research deals with the design of leaflets of medicines, evidencing the problems resulting from the lack of Brazilian normalization to promote the use of the graphical representation of instructional texts warnings. It approaches studies related to the effectiveness and efficiency of information systems, highlighting the semiotics and the cultural and informational ergonomics. The analysis of the context uses as method, an analytical study on selected warnings of thirty leaflets of medicines, followed by interviews lead with the public managers involved with the regulation of the pharmaceutical companies, and two experiments with users performed in city of Recife, in State of Pernambuco: one aiming at to identify how they interact with the leaflets of medicines, and the second one testing their understanding concerning standardized illustrations in the United States and the South Africa. The results show the need for improvements in presentation and graphic representation of leaflets of medicines, powering them to the role of communication, to ensure the consumption of medicine safely by its users. The conclusion congregates parameters and recommendations for the graphic representation of warnings in leaflets of medicines in Brazil.