A organização da informação hipertextual no artigo jornalístico: em busca das marcas ideológicas

Discusses some aspects of newspaper hypertextual article in order to find their ideological marks. Assumes that the choice of the element of contact with other texts (links), when producing an article reveals the author's ideology and the institution he represents. Intends to offer the less experienced reader of news, conditions to the development of more fruitful reading. Argues that reading is a process of interaction between reader and text and that requires the presence of an active reader, able to construct new meanings. Establishes as a general objective to identify the ideological marks presents in hypertext and its relation to the critical reading of the media. This theme is treated with special attention to its educational aspects, aiming at understanding the reality that educators must become familiar with, in order to turn more effective the processes of education for the media.

Oportunidades de melhorias no gerenciamento de resíduos sólidos em uma indústria de plásticos: um estudo de caso

Pós-graduação em Engenharia de Produção - FEB

Qualidade fisiológica e sanitária de sementes de amendoim durante o processo de produção

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

As relações públicas na sociedade da informação: a comunicação digital nas organizações

This monograph deals with the participation of public relations professionals as a subject acting role in organizational communication in the face of new communication and informational technologies that have emerged in recent years and characterize the digital era. The present study begins with the cultural, economic and social changes that were triggered by the new communicational reality e how these changes affected the ways of acting and thinking of society. In this context, we look at how modern organizations are adapting to this new demand and how the public relations may participate in the development and management of communications strategies to relate to the new publics arising through the consolidation of digital media

Proposta de intervenção e gerenciamento das áreas potencialmente contaminadas: estudo dos brownfields no distrito Belém em São Paulo

In the district of Belém, at São Paulo’s city, the economic transformations have ended up destabilizing the economy industrial leaving marks that can be found today. Idle sheds, abandoned or undefined uses structures are found throughout the neighborhood, creating a scene of decay and abandonment. Despite the problems caused by brownfields, they may be seen as an area of possibilities. The reuse of these areas allows the reutilization of abandoned space in locations where the infrastructure is already available, stopping the expansion of urban spot in places not yet degraded. In the case of disabled older industries, there is a great possibility of site’s contamination that may also pose risks to people and unforeseen during refuncionalization. Therefore, the proper management of these sites is needed before any intervention in the area, where stages of study and research must be conducted in order to prove their actual situation. The survey and study of these areas in the district of Belém in São Paulo provides an overview about the brownfields in Brazil at the same time that contributes to the development of intervention plans and proposes a scenery for the refuncionalization of these sites in the neighborhood.

Análise do gerenciamento de projetos de produtos na área de desenvolvimento de motores em uma indústria automotiva

L'un des facteurs nécessaires pour qu’une entreprise reste compétitive sur le marché est la création ou l'amélioration d'un produit afin qu’il réponde aux besoins et aux attentes des clients, ainsi, le Processus de Développement de Produits (PDP) est essentiel. Pour la réussite du PDP, il est souhaitable de suivre un système standard de gestion de projet. L'objectif de cette étude est d'analyser la gestion de projets dans le processus de développement de produits dans l'industrie automobile afin d'identifier les possibilités d’amélioration. Par conséquent, nous avons procédé à une revue de littérature sur le sujet, analysé les lignes directrices et les pratiques du processus de développement de produit dans l’entreprise. Comme résultat, il a été obtenu que le système de développement de produits créé par l’entreprise requiert la clarification des outils utiles à la gestion de projet. Un problème de communication et de gestion des coûts a également été constaté dans le domaine du développement du moteur lourd

Gestão de Estoques: análise e melhoria do processo de inventário físico em uma indústria siderúrgica

Accuracy in physical inventory process is essential to develop anefficient inventorycontrol. This ensures the availability of products and ensure that the information contained in the information systems areinaccordancewith the reality of inventories. The inventory management policies of the company aim ofthis study established that all the materials in their inventory must becounted, which is proving a challenge. Therefore, the aim of thiswork is to identify the critical inventories and analyze them, seeking flaws and possible improvements in the inventory count process. For this, we used the tools of quality management, such as Pareto and Cause and Effect Diagrams in an action research. The results show that the stocks of finished products are critical in volume and can be hampered by a lack of training and personnel trained in performing the process, as well as limitations in ERP used. With the actions taken against these problems, we could notice an improvement in the process, because the data collection and processing of data has become easier, besides the occurrence of errors decreased. In addition, there was an acceleration in meeting targets compared to the previous period

Verificação da eficiência da metodologia Seis Sigma na redução da divergência de estoque em uma indústria de condutores de fluídos

This work was developed in order to reduce the discrepancy found between the stock data of an item in the system and the amount found physically in stock in the company presented on this study case. Therefore, this paper makes a study on system of information that can assist in the collection, control and manipulation of data regarding the company's stock. It is very important to do the inventory management, so we can control the level of this sub-product to meet sales orders and production. In the study discussed below, we used the Six Sigma methodology to identify points that had flaws in the process and thus improve their work where the results show grater process control and provide a reliable database to the point where no further problems of lack of components in stock

Governança corporativa no setor público: a comunicação pública no processo democrático

This work aims at the debate about the role of professional public relations practices in the Public Sector Governance, building concepts through policies to encourage public communication. The democratic regime in place in most national states gave up the struggle of social actors in the quest for greater participation and representation in public policy decisions. The communication processes established in the state-society relationship is not limited to the dissemination of information but should lead the public involvement in changing social reality. And public relations are responsible for the mediation in the dialectic of communication between governments and governed

Abordagem scrum de gerenciamento ágil para desenvolvimento de novos produtos aplicada a área de ensaios de uma fabricante de aeronaves

There are many approaches and techniques about Administration and Management of Projects in order to provide greater agility, efficiency and transparency during the development process of new products. Simultaneously, a pursuit for a management approach more flexible in its planning and strategic changes during the development campaign, such as, comprehend the project's unpredictability level and deal it by monitoring and estimates tools. These features tend to accentuate itself in manufacturers of complex products, as aircraft and other aerospace technologies. By these conditions thus research aims to describe a case when the Agile Management Processing of Project Development Scrum was used in the Test area of an aircraft manufacturer. Focused on the Scrum implementation over the area, its adaptation, evolution and achievements the research proposes to analyze the improvements, indicate the obstacles and discuss solutions, contributing then to the theoretical basis of the considered theme and futures updates applicable to the area. The research is classified as qualitative; furthermore the information and data analyzed were obtained by interviews with professionals and observations of the processes from the major aircraft manufacturer

PGCP - Plataforma para Gerenciamento Colaborativo de Projetos

Collaborative Systems are designed to support individuals in order to solve a problem together, or cooperatively (or collaboratively). Such systems have the advantage of not requiring the presence in the same location of the participants. The basis of any Collaborative System is communication, where users interact with each other in order to exchange information. Communication among individuals is accomplished through collaborative tools such as chat, email, document repository, etc.. Using these tools, companies can reduce operational costs, saving on travel and accommodation of its employees to attend meetings. The project members only need a computer with internet access to use collaborative tools. Project management is essential to the quality of the nal product. To perform a proper management, methodologies must be applied using methods, tools and procedures. There are some phases that are considered generic for all software process models, they are: de nition, development, maintenance and activity to support the software process. In this paper is described a platform for project management using the concepts and features of Collaborative Systems. The goal of this platform is to unify various collaborative tools (such as chat and document repository) in a project management system. Using the system, it becomes possible to manage projects, and the ability to maintain an active constant communication between members of each project

Concepção e Implementação de um Sistema de Controle de Arborização Urbana através da Integração de Softwares Livres e de Código Aberto

Suitable computacional tools allow to build applications that can link information to its physical location, and represent them into visual and interactive schemes, e ectively reaching the power of visual comunication. This leads the user to synthesize information in a simple and e cient way. These applications are linked to the de nition of Geographic Information System (GIS). GIS are comprised by many concepts and tools, which have the main purpose of collecting, storing, viewing and processing spatial data, obtaining the information needed for decision making. Within this context, this paper presents the Conception and Implementation of a Control System for Urban Forestry through Integration of Free and Open Source Software. This conception arose from the need of an Environmental Project developed by the Agriculture's House of the city of Regente Feij o, which has as main objectives cataloging and management of urban a orestation of the municipality. Due to this diversity of concepts, the challenge in building this system is the integration of platforms that are involved in all stages: collecting and storage of data, including maps and other spatial information, operations on the stored information, obtaining results and graphical visualization of the same. After implementation, it was possible to provide for the system users an improvement in the capacity of perception in the information analysis and facilitate the process of decision making

O processo de formação permanente em serviço e em exercício de formadores para a docência virtual

Pós-graduação em Educação - FCT

Gestão de recursos humanos em projetos de software: proposta integrada ao processo pessoal

The software quality represents a more and more important attribute for the survival and growth of software industries. In order to ensure the quality of products manufactured, various practices have been incorporated into the development process. In this context, some successful software organizations have invested in an approach to human resource management, which consists in integrating the management activities with a personal process called Personal Software Process - PSP, which has led to the maintenance of greater discipline and control over all development phases. Given this, this work presents a proposal for integration of techniques set out in the PSP with a web system previously developed, which is called System to Aid Project Management - SAPM.

Uma Experiência de implantação do método da corrente crítica no gerenciamento de portfólio de projetos de uma empresa tecnológica

TFor companies to remain competitive should seek investment in the project management through new tools. The method Critical Chain has been considered an innovative way to manage projects, to promote change and give great results. However, there are still some questions to be answered and there are few papers reporting on the implementation of CCPM method in real environment of multiple projects. This work analyze the deployment process of Critical Chain at a company in the technology sector, in order to check the risk factors, advantages and difficulties in that process. Showing not only the likely benefits, but also the possible difficulties, mainly cultural and behavioral, inherent in all business transformation processes in order to support the implementation of all theoretical architecture for corporate reality