297 resultados para perceived trust


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The development of Public Key Infrastructures (PKIs) is highly desirable to support secure digital transactions and communications throughout existing networks. It is important to adopt a particular trust structure or PKI model at an early stage as this forms a basis for the PKI’s development. Many PKI models have been proposed but use only natural language descriptions. We apply a simple formal approach to describe the essential factors of a PKI model. Rule sets for some PKI models are given and can be used to distinguish and classify the different PKI models. Advantages for this approach with conglomerate PKIs, those that are built from multiple distinct PKI models, are discussed.

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Trust is a fundamental issue in multi-agent systems, especially when they are applied in e-commence. The computational models of trust play an important role in determining who and how to interact in open and dynamic environments. To this end, a computation trust model is proposed in which the confidence information based on direct prior interactions with the target agent and the reputation information from trust network are used. In this way, agents can autonomously deal with deception and identify trustworthy parties in multi-agent systems. The ontological property of trust is also considered in the model. A case study is provided to show the effectiveness of the proposed model.

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We investigated college students' perceptions of a diverse sample of animated conversational agents. We also examined the pedagogical efficacy of those agents. We found that people perceive differences among the agents on several dimensions, such as likeability, and that the agents differ in pedagogical efficacy. However, none of the characteristics that we measured accounted for differences in pedagogical efficacy across the agents. We discuss implications for the field of agent studies with pmiicular emphasis on the creation of pedagogically effective conversational agents and suggest directions for future research.

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This study was performed to allow an understanding of some of the elements of trust that are apparent to encourage the Mäori Internet shopper to feel comfortable to shop online. Mäori arrived in New Zealand from the Pacific over 1,000 years ago. Since then, New Zealand was colonised by Europeans in the 19th century. As a result, the Mäori have become a minority (Belich, 1996). That is, their culture, language and values have become secondary to those of the dominant European culture (Liu, Wilson, McClure & Higgins, 1999). Mäori have been defined as including “all those who identify themselves as belonging to the New Zealand Mäori ethnic group, either alone or in combination with any other ethnic group” (Statistics New Zealand, 1998, p. 94).

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This study is concerned with the role of interpersonal trust in management control. On the basis of a questionnaire survey and interviews of senior managers from business organisations in sri lanka, the study explores the control behaviour of superior managers when they trust or distrust their subordinates. Sri lanka, a society in which the dependence on interpersonal trust is high, was chosen for the study to maximise the effect of interpersonal trust.

The findings of this study indicate that a superior's high trust in a subordinate is associated with a low level of monitoring, a high level of social interactions, and a low reliance on formal controls. In contrast, a superior's low level of trust in a subordinate is associated with a high level of monitoring, a low level of social interactions, and a high reliance on formal controls. Because the data emanate from experienced senior managers, these findings are at least indicative of control behaviour of superior managers in sri lanka and possibly of similar countries in asia. An understanding of the control behaviour of managers in this region is particularly important for designing and implementing effective controls systems for firms, subsidiaries, branches or joint-ventures operating in the region.