Modern enhancements in teaching design theories to mechanical engineering students

This paper describes the application of computer aided design (CAD) in teaching advanced design methodologies to fourth-year undergraduate students majoring in mechanical engineering. This involves modern enhancements in teaching strategies for subjects such as design-for-X (DFx) and failure mode effect analysis (FMEA) concepts, which are traditionally categorised as advanced design methodologies. The main subsets of DFx including design-for-assembly (DFA), design-for-disassembly (DFD), design-for-manufacturing (DFM), design-for-environment (DFE) and design-for-recyclability (DFR) were covered by studying various engineering and consumer products. The unit was designed as a combination of practical hands-on workshop-based classes along with a software-based evaluation of different products. In addition to CAD, finite element modelling techniques were utilised to enhance the students’ understanding of design faults and failures. The inquiry into teaching practice and design of this fourth-year unit was carried out during past two years and it revealed some interesting outcomes from our teaching practice in terms of students’ learning experiences. Finally, the paper discusses some critical factors in the context of teaching advanced design methodologies to the undergraduates in mechanical engineering and even manufacturing engineering.

'Catastrophic failure' theories and disaster journalism : evaluating media explanations of the Black Saturday bushfires

 In recent decades, academic researchers of natural disasters and emergency management have developed a canonical literature on ‘catastrophe failure’ theories such as disaster responses from US emergency management services (Drabek, 2010; Quarantelli, 1998) and the Three Mile Island nuclear power plant (Perrow, 1999). This article examines six influential theories from this field in an attempt to explore why Victoria’s disaster and emergency management response systems failed during Australia’s Black Saturday bushfires. How well, if at all, are these theories understood by journalists, disaster and emergency management planners, and policy-makers? In examining the Country Fire Authority’s response to the fires, as well as the media’s reportage of them, we use the 2009 Black Saturday bushfires as a theory-testing case study of failures in emergency management, preparation and planning. We conclude that journalists can learn important lessons from academics’ specialist knowledge about disaster and emergency management responses.

Contemporary service theories integrated into construction project management

Project management plays an important role in successful completion of construction projects. One trend in the construction sector is a growing emphasis on project management. Ineffective integration of project management of project-based enterprises and operational processes of project owners, contractors and consultants prevents synergistic effects and causes resource waste and management inefficiency. Contemporary service theories, specifically service science and service-dominant logic, elucidate the involvement of clients in the creation of value and reinforce the nested relationship between project management service providers and clients. This study expands understanding of service theories by complementing service systems from project management and proposes a new framework for project management service systems, embedding service exchange and value co-creation in the construction processes. Research outcomes represent the importance of project management embedded with service theories in the construction industry and suggestions of research questions for future work.

Orientation dependence of the substructure characteristics in a Ni- 30%Fe austenitic alloy deformed in hot torsion

The present work examines the microstructure and texture evolution in a Ni-30wt.%Fe austenitic model alloy deformed in torsion at 1000 °C, with a particular emphasis on the orientation dependence of the substructure characteristics within the deformed original grains. Texture of these grains was principally consistent with that expected for simple shear and comprised the main A, B and C components. The deformation substructure within the main texture component grains was characterised by "organised" arrays of parallel microbands with systematically alternating misorientations, locally accompanied by micro-shear bands within the C grains. With increasing strain, the mean subgrain size gradually decreased and the mean misorientation angle concurrently increased towards the saturation. The stored deformation energy within the main texture component grains was principally consistent with the respective Taylor factor values. The microband boundaries corresponded to the expected single slip {111} plane for the A oriented grains while these boundaries for the C oriented grains represented a variety of planes even for a single grain.

Special issue : recent advances in soft computing : theories and applications

Soft Computing is an interdisciplinary area that encompasses a variety of computing paradigms. Examples of some popular soft computing paradigms include fuzzy computing, neural computing, evolutionary computing, and probabilistic computing. Soft computing paradigms, in general, aim to produce computing systems/machines that exhibit some useful properties, e.g. making inference with vague and/or ambiguous information, learning from noisy and/or incomplete data, adapting to changing environments, and reasoning with uncertainties. These properties are important for the systems/machines to be useful in assisting humans in our daily activities. Indeed, soft computing paradigms have been demonstrated to be capable of tackling a wide range of problems, e.g. optimization, decision making, information processing, pattern recognition, and intelligent data analysis. A number of papers pertaining to some recent advances in theoretical development and practical application of different soft computing paradigms are highlighted in this special issue.

Place branding and cross-cultural visual communication : how do the theories and practices of place branding inform our understanding of cross-cultural visual communication design?

In a globalised environment, visual communication designers are now required to understand their audience’s needs, values and unique methods of communication, creating a new focus on the recipient. In a cross-cultural design context, the visual communication also needs to appeal to a broad range of stakeholders and multiple recipients who hold a strong emotional investment in the message being sent. Our understanding of the complexities of designing in this environment can be informed by recent developments in the research of place branding where the focus is on the increased possibility for failure, the strong potential for criticism and the issues associated with a broad range of stakeholders.

The outcomes of this connection are explored further in a case study involving eight countries as diverse as Australia, Brazil, Mexico, South Africa, Turkey, Qatar, United States of America and Zimbabwe. More than 140 student and lecturer participants reviewed a student driven cross-cultural visual communication project that produced over 560 designs. The increased potential for failure and strong, emotional criticism raised questions about the role of images and symbols in cross-cultural visual communication. The impact these have on the reception of the design, challenge our views on the use of stereotypical imagery. This paper will discuss the movement towards designing visual images that are generic and lacking in cultural representation presenting the view that stereotypical imagery is important to the recipient who relies on these cultural references to effectively read the message.

Surface wrinkling of the twinning induced plasticity steel during the tensile and torsion tests

'Heterogeneous twinning' is defined as plastic deformation due to the formation and progress of twins resulting in surface wrinkles on the deforming part when the initial grain size is relatively large compared to the typical size of the part. In the case of a Twinning Induced Plasticity (TWIP) steel with an initial grain size of ~160. m, the heterogeneous twinning generated visible wrinkles, an orange peel effect, under medium uni-axial strains. The heterogeneous twinning did not occur in the material subjected to high shear strains. The complications resulting from this phenomenon on strain hardening characterization of the TWIP steels using two commonly used mechanical tests, tensile and torsion are discussed along with some experimental aspects of heterogeneous twinning. © 2014.

Theories and their uses in social marketing

'This is essential reading for social marketing practitioners, researchers and students. the book describes a comprehensive range of behavior change theories of relevance to social marketing and is complemented with illustrative case ...