To what extent do aspects of sustainability impact established firms' resilience

An organizations´ level of sustainability has so far been primarily been analyzed within the context of economic performance. This study changes that dependent variable to “resilience”, namely a company’s ability to recover from potential lethal shocks or disruptive events. The research questions aims to investigate whether sustainability and resilience are related. This study utilizes the financial crisis from 2007/08 as disruptive event, as it encompassed market phase-out but also survival by established firms. Two Swiss luxury watchmaking companies have been chosen as industry sample and the study’s investigation is based on a comparative case study approach. The latter applies both quantitative data, in the form of the respective annual company reports, and qualitative data, in the form of semi-structured interviews with three stakeholder groups. Findings indicate that the investigated measures of sustainability are related the investigated companies’ level of resilience. These findings contribute to the building of new theory towards resilience as this study outlines specifically which measures have been proven to be of relevance for companies’ resilience. Moreover, the results are of high relevance for companies that are operating in constant evolving markets and struggling adapting to any disruptive environment as it is outlined why and how comparative companies have to be sustainable in order to become more resilient towards future shocks.

How to promote and enhance communication between a big retailer's after-sales department and its suppliers

W is the biggest electronic goods retailer in Portugal accounting with almost fifty percent of market share in its area. During the last years, many small W suppliers had to close their doors, and many others are in huge troubles. Among the reason for this situation, the huge bargaining power of W in the relationship seems crucial. The focus of the directed research will be in the after sales department where I did an internship from September 2014 to January 2015.

Promoting the Big Slice Pizzaria and developing key partnerships

The Purpose of this Work Project is to develop a Marketing plan, with a special focus on promotional activities and partnerships’ developments, for the Big Slice, a fast food Pizzeria that is currently operating in Lisbon, where I'm currently working in the marketing and promotion department. The project aims at developing promotions and key partnerships that maximize the opportunity. For that, I have analyzed the major trends in the food sector in Portugal, and I have conducted several qualitative interviews among young individuals. Finally I have developed and implemented various alternative promotions and established important key partnerships.

Competition policy costs to firms

The existence of competition policy forces companies to adjust their behaviour. This is also costly. Using a database from a company on contracts, I will try to estimate if a specific competition policy disposition, supply contracts cannot be longer than 60 months, has costs for the coffee suppliers operating in the Portuguese “on-trade” coffee market. The estimation method used in this paper will be OLS. The results suggest that limiting the duration of exclusivity contracts to 60 months can be harmful to the coffee suppliers and it can even seriously affect the market functioning. Key

When not-for-profit try to influence firms

I study the influence of not-for-profit entities in companies, through shareholders proposals in the U.S. largest companies. This paper analyzes the not-for-profit entities involved, the issues addressed by the proposals and the financial characteristics of target companies, as well as market reactions and voting outcomes. Results indicate that not-for-profit entities tend to target companies with higher profitability and value more frequently than general investors. Furthermore, the voting outcome is influenced by insider ownership and types of proposals. Finally, market reactions change with profitability, leverage, ownership structure and types of proposals.

The implications of mandatory low-cost fuel provision

This work studies fuel retail firms’ strategic behavior in a two-dimensional product differentiation framework. Following the mandatory provision of “low-cost” fuel we consider that capacity constraints force firms to eliminate of one the previously offered qualities. Firms play a two-stage game choosing fuel qualities from three possibilities (low-cost, medium quality and high quality fuel) and then prices having exogenous opposite locations. In the highest level of consumers’ heterogeneity, a subgame perfect Nash equilibrium exists in which firms both choose minimum quality differentiation. Consumers’ are worse off if no differentiation occurs in medium and high qualities. The effect over prices from the mandatory “low-cost” fuel law is ambiguous.

The financial leverage of large Portuguese Firms in the European context

The Financial Leverage of Large Portuguese Firms in the European Context This paper studies the leverage, cost of debt servicing ability and structure of debt maturity of large Portuguese firms, over the pre-crisis (2006-2009) and post-crisis (2010-2013) periods through a comparative analysis with other European peers. We document that large Portuguese firms have been reducing their leverage since the end of 2009. We find that this decrease in leverage is not a consequence higher Equity levels but rather a result of asset’s downsizing. We also document that Portuguese firms are still more leveraged than their European peers, even though this difference has decreased over time. High corporate debt levels are transversal across industries.

Modelos de negócios para a internet das coisas baseados em big data : Muzzley, um estudo de caso

A Internet das Coisas tal como o Big Data e a análise dos dados são dos temas mais discutidos ao querermos observar ou prever as tendências do mercado para as próximas décadas, como o volume económico, financeiro e social, pelo que será relevante perceber a importância destes temas na atualidade. Nesta dissertação será descrita a origem da Internet das Coisas, a sua definição (por vezes confundida com o termo Machine to Machine, redes interligadas de máquinas controladas e monitorizadas remotamente e que possibilitam a troca de dados (Bahga e Madisetti 2014)), o seu ecossistema que envolve a tecnologia, software, dispositivos, aplicações, a infra-estrutura envolvente, e ainda os aspetos relacionados com a segurança, privacidade e modelos de negócios da Internet das Coisas. Pretende-se igualmente explicar cada um dos “Vs” associados ao Big Data: Velocidade, Volume, Variedade e Veracidade, a importância da Business Inteligence e do Data Mining, destacando-se algumas técnicas utilizadas de modo a transformar o volume dos dados em conhecimento para as empresas. Um dos objetivos deste trabalho é a análise das áreas de IoT, modelos de negócio e as implicações do Big Data e da análise de dados como elementos chave para a dinamização do negócio de uma empresa nesta área. O mercado da Internet of Things tem vindo a ganhar dimensão, fruto da Internet e da tecnologia. Devido à importância destes dois recursos e á falta de estudos em Portugal neste campo, com esta dissertação, sustentada na metodologia do “Estudo do Caso”, pretende-se dar a conhecer a experiência portuguesa no mercado da Internet das Coisas. Visa-se assim perceber quais os mecanismos utilizados para trabalhar os dados, a metodologia, sua importância, que consequências trazem para o modelo de negócio e quais as decisões tomadas com base nesses mesmos dados. Este estudo tem ainda como objetivo incentivar empresas portuguesas que estejam neste mercado ou que nele pretendam aceder, a adoptarem estratégias, mecanismos e ferramentas concretas no que diz respeito ao Big Data e análise dos dados.

The relationship between the education level of successor's and the firm performance in German publicly listed family firms- an empirical analysis

The purpose of this thesis is to investigate how far the education level of the second or third generation of publicly traded German family firms affects the post-succession firm performance. By conducting a correlational and regression design, the aim is to examine how several variables influence the performance of family firms. Performance measures, for example ROA and Tobin’s q and variables, like Education level and succession periods, examine analytically that a positive succession trend will occur. However, with the used model, only a less rigid model shows empirical evidence.