Archetypes Library: Design of a Didactic Multimedia Contribute to Improving the Image of Librarianship in Costa Rica Society

This document describes each step of the research conducted to understand the factors that may be influencing the low enrollment of freshmen who have experienced the “Escuela de Bibliotecologia, Documentacion e Informacion de la Universidad Nacional” in recent years. It also raises a didactic - multimedia, in response to identified needs, to help improve the problems encountered by making use of technological tools with an educational foundation that fosters reflection of the population to be targeted by the product. Finally, it presents the conclusions and recommendations drawn from the research.

Resumen

Con agrado, se presenta un nuevo número de la Revista Bibliotecas. Incluye investigaciones de interés acerca de los siguientes temas: arquetipos bibliotecarios, alfabetización informacional e informática en la nube. En el artículo dedicado a los arquetipos, el autor afirma que la profesión bibliotecológica, al igual que ocurre con otras disciplinas, está expuesta a una serie de estereotipos. Tales impresiones y creencias provocan que las personas, motivadas por el prejuicio, no incursionen en una fascinante disciplina; como consecuencia, inciden en la matrícula de estudiantes de primer ingreso. Este escrito expone la situación de la Escuela de Bibliotecología, Documentación e Información, de la Universidad Nacional, y plantea una propuesta didáctica en aras de mejorar la concepción de la bibliotecología entre la población estudiantil de secundaria.

GENERATIVE LEADERSHIP

This article presents the results of a research project that studied leadership from the standpoint of the personal conceptions that influence the behavior of local government leaders, as well as those conceptions desired to generate the social transformation processes required in communities. Qualitative methodology was used. Categories of analysis were created based on Pearson’s (1992) model of psychological archetypes. A relevant finding was the limited advance shown by interviewees regarding self-knowledge and a fragmented vision between the observer and the observee, which hinders their ability to take on the challenges that current reality demands from them.