950 resultados para strategic view


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The present dissertation aims at contributing to a strategic view over the use of innovative medicines in the portuguese private health sector, as a way of being complementary to public system that nowadays finances most of the innovative medicines. With the rationalization of expenses in the public health sector, pharmaceutical companies tend to look for opportunities of expansion to the private sector. The creation of innovative financial models for the private sector to cover innovative treatments is the proposed way of surpassing the restriction on the NHS sales of innovative medicines. This can be both for differentiating private health providers from the NHS or for the creation of premium services that can be differentiated from other private providers of the portuguese market.

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Cities, which are now inhabited by a majority of the world's population, are not only an important source of global environmental and resource depletion problems, but can also act as important centres of technological innovation and social learning in the continuing quest for a low carbon future. Planning and managing large-scale transitions in cities to deal with these pressures require an understanding of urban retrofitting at city scale. In this context performative techniques (such as backcasting and roadmapping) can provide valuable tools for helping cities develop a strategic view of the future. However, it is also important to identify ‘disruptive’ and ‘sustaining’ technologies which may contribute to city-based sustainability transitions. This paper presents research findings from the EPSRC Retrofit 2050 project, and explores the relationship between technology roadmaps and transition theory literature, highlighting the research gaps at urban/city level. The paper develops a research methodology to describe the development of three guiding visions for city-regional retrofit futures, and identifies key sustaining and disruptive technologies at city scale within these visions using foresight (horizon scanning) techniques. The implications of the research for city-based transition studies and related methodologies are discussed.

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O presente estudo analisa a absorção dos conceitos de defesa da concorrência na ética pessoal de executivos das áreas comerciais de uma grande empresa monopolista. A estratégia que visa à defesa da concorrência é revista para o caso de uma empresa dominante de mercado, cujos planos de marketing devem prever as limitações impostas pela lei, adotando ações para diminuir o risco de infrações. O pressuposto básico da pesquisa é o de que o comprometimento com as práticas de conduta para defesa da concorrência deve estar disseminado entre os valores éticos dos funcionários e, sobretudo, dos gestores, minimizando o risco de problemas criados por decisões tomadas sob pressão, sem tempo hábil para consultas às áreas jurídicas. As conseqüências de atitudes equivocadas dos executivos que atuam diretamente nas áreas de comercialização motivaram a realização de uma pesquisa para estudar a disseminação desses valores morais entre a força de trabalho de uma empresa monopolista. Os conflitos morais esperados entre a busca pela rentabilidade e aumento da participação no mercado versus as atitudes contenciosas de práticas comerciais agressivas foram examinados sob a ótica da sua inspiração filosófica. As convicções éticas entre os gestores de áreas cujas atuações são potencialmente sensíveis às sanções previstas nas normas de conduta antitruste vigentes no país foram pesquisadas através de entrevistas qualitativas semi-estruturadas. O resultado final comprova que os conceitos de defesa da concorrência estão bem sedimentados na ética pessoal dos gestores da empresa pesquisada, minimizando o risco de ações que gerem infrações à legislação do tema. Como resultados secundários da pesquisa, foram obtidos dados que poderão auxiliar em outras análises complementares ligando a presença de valores éticos de boa conduta concorrencial ao cargo exercido na empresa, tempo de experiência e ganhos monetários percebidos. Outra sugestão para estudos futuros seria a extensão da pesquisa para análise da eficiência de programas semelhantes em outras empresas.

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The study recently published by the Division of International Trade and Integration of ECLAC considers that 2005 will be a good year for trade in the countries of the region. Despite a favourable international context, there are still serious problems of competitiveness. The region needs to increase productivity, promote technological innovation and take a proactive part in worldwide networks. The conclusions of the study include the need to update integration; to take a strategic view of the links to be constructed with China and the countries of the Pacific; to manage free-trade agreements so as to increase and diversify exports; to step up the pace of work and improve coordination with the developing countries on the Doha Round, and to gradually incorporate the demands of security into competitiveness policies, ensuring that they do not become protectionist barriers (traceability, food safety and maritime and port security).

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This article investigates how firms manage outsourcing in situations of a non-developed supplier market. This study followed the initial outsourcing activities and strategies of two case companies in the wood product manufacturing industry. The findings show that greater focus needs to be placed on operational aspects associated with non-developed supplier markets, which contrasts with the traditional strategic view of outsourcing. For practitioners, this article suggests that it is important to emphasise that the learning curve for a supplier can be lengthy, and also that alternative outsourcing routes are available when outsourcing to a non-developed supplier market.

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Information technology companies are having to broaden their overall strategic view in deference to the premise that it is better to be market-driven than technology-led. Cost and technical performance are no longer the only considerations, as quality and service now demand equal recognition. The production of a high volume single item has given way to that of low volume multiple items, which in turn requires some modification of production systems and brings flexible manufacturing, Just-in-Time production and total quality control into sharper focus for the achievement of corporate objectives.

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It is considered that the Strategic Alignment IT is the first step within the IT Governance process for any institution. Taking as initial point the recognition that the governance corporate has an overall view of the organizations, the IT Governance takes place as a sub-set responsible for the implementation of the organization strategies in what concerns the provision of the necessary tools for the achievement of the goals set in the Institutional Development Plan. In order to do so, COBIT specifies that such Governance shall be built on the following principles: Strategic Alignment, Value Delivery, Risk Management, Performance Measurement. This paper aims at the Strategic Alignment, considered by the authors as the foundation for the development of the entire IT Governance core. By deepening the technical knowledge of the management system development, UFRN has made a decisive step towards the technical empowerment needed to the “Value Delivery”, yet, by perusing the primarily set processes to the “Strategic Alignment”, gaps that limited the IT strategic view in the implementation of the organizational goals were found. In the qualitative study that used documentary research with content analysis and interviews with the strategic and tactical managers, the view on the role of SINFO – Superintendência de Informática was mapped. The documentary research was done on public documents present on the institutional site and on TCU – Tribunal de Contas da União – documents that map the IT Governance profiles on the federal public service as a whole. As a means to obtain the documentary research results equalization, questionnaires/interviews and iGovTI indexes, quantitative tools to the standardization of the results were used, always bearing in mind the usage of the same scale elements present in the TCU analysis. This being said, similarly to what the TCU study through the IGovTI index provides, this paper advocates a particular index to the study area – SA (Strategic Alignment), calculated from the representative variables of the COBIT 4.1 domains and having the representative variables of the Strategic Alignment primary process as components. As a result, an intermediate index among the values in two adjacent surveys done by TCU in the years of 2010 and 2012 was found, which reflects the attitude and view of managers towards the IT governance: still linked to Data Processing in which a department performs its tasks according to the demand of the various departments or sectors, although there is a commission that discusses the issues related to infrastructure acquisition and systems development. With an Operational view rather than Strategic/Managerial and low attachment to the tools consecrated by the market, several processes are not contemplated in the framework COBIT defined set; this is mainly due to the inexistence of a formal strategic plan for IT; hence, the partial congruency between the organization goals and the IT goals.

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La Responsabilidad Social Empresarial renueva la concepción de la empresa, otorgando a ésta una dimensión amplia e integradora, que va más allá de la cuestión económica en la que se incorpora perfectamente la triple faceta de la sostenibilidad: económica, social y medioambiental. El término Responsabilidad Social Corporativa ha sido definido “La RSE es la integración voluntaria, por parte de las empresas, de las preocupaciones sociales y ambientales en sus operaciones comerciales y en sus relaciones con sus interlocutores”.

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This book is an empirical study of strategic management practices in the construction industry. It examines the dynamic capabilities paradigm within the context of the Indonesian construction industry. The characteristics of asset-capability combinations were found to be significant determinants of the competitive advantage of the Indonesian construction enterprises, and that such advantage sequentially contributes to organizational performance. In doing so, this study fills an important gap in the empirical literature and reinforces the dynamic capabilities framework’s recognition as a rigorous theory of strategic management. As the dynamic capabilities framework can work in the context of Indonesia, it suggests that the framework has potential applicability in other emerging and developing countries