Style and the “Idea” of the sophist after Plato : the impact of form typology on sophistic teaching and writing on interdisciplinary scholarly work

Resumen: Después de la primera sofística, los sofistas actuaron entre el resto de los pensadores del Mediterráneo como un grupo definido. Dado que hay muchos ejemplos que muestran que los sofistas ejercían sus prácticas y que también eran personas comprometidas en otras actividades, vamos a examinar aquí diversos casos de semejanzas y diferencias entre ellos y otros grupos de pensadores. Nuestras tres preguntas fundamentales son: qué, cómo y por qué los sofistas escribían y enseñaban. Intentaremos responder haciendo un análisis diacrónico de las principales formas y géneros de escritura que produjeron (qué). El cómo lo responderemos en su desenvolvimiento como una actividad comunicativa más allá de las fronteras de las disciplinas de la época. El por qué tendrá su respuesta al enfatizar la necesidad de la actividad de los sofistas en la socialización de la época y en la educación de la antigüedad. Al aseverar que el estilo era la idea de los sofistas, ponemos la noción de idea en Platón en el contexto de idea derivado de los sofistas contemporáneos a él y de los sofistas posteriores (segunda sofística) y centramos el foco en la función de visualidad expresada en su concepto de idea desde las obras sofísticas más tempranas en la época de Platón hasta las contribuciones posteriores.

Sophistic 3.0 and the end of media relations

This paper looks at Web 2.0 as a new form of discursive art which may be changing human subjectivity - which may be producing new kinds of people. It casts the Web 2.0 era as the 'Third Sophistic' in comparison to the two other sophistics: (1) the period from the Ancient Greek Enlightenment when grammar, rhetoric and dialectic were invented by the original pre-Socratic sophists up until the times of Plato, Aristotle, and Isocrates; and (2) the Second Sophistic in the early centuries of the Common Era when 'epideictic,' that is subtle, artistic rhetoric was perfected. These sophistics marked alterations in the possibilities for human cultural expression and conception. Are we experiencing a 'Sophistic 3.0'? If so what are the likely consequences for contemporary discourse and its media?

A sophistic rhetorical approach to public relations

This article introduces a thesis that understanding rhetoric properly will lead to the best way of understanding public relations properly. It acknowledges but then critiques Robert Heath’s advocacy of the rhetorical paradigm. It also acknowledges the more critical contributions to the rhetorical theory of public relations of Jacquie L’Etang, Øyvind Ihlen, Andrej Skerlap and Lee Edwards. However in declining to favour the approaches of any of these authors it argues that no writers have so far revealed the true significance of a proper application of the notion ‘rhetoric’ to the field of public relations. The claim will be that if the true relevance of the fields of public relations and rhetoric to each other is fully recognised the stature of public relations would be raised to a considerable extent beyond current thinking.

United States certificate programs in technical communication : a feminist-sophistic investigation

Technical communication certificates are offered by many colleges and universities as an alternative to a full undergraduate or graduate degree in the field. Despite certificates’ increasing popularity in recent years, however, surprisingly little commentary exists about them within the scholarly literature. In this work, I describe a survey of certificate and baccalaureate programs that I performed in 2008 in order to develop basic, descriptive data on programs’ age, size, and graduation rates; departmental location; curricular requirements; online offerings; and instructor status and qualifications. In performing this research, I apply recent insights from neosophistic rhetorical theory and feminist critiques of science to both articulate, and model, a feminist-sophistic methodology. I also suggest in this work that technical communication certificates can be theorized as a particularly sophistic credential for a particularly sophistic field, and I discuss the implications of neosophistic theory for certificate program design and administration.

A retomada da sofística em Nietzsche

Dedicamo-nos ao estudo do modo como ocorre a retomada da sofística em Nietzsche. Partimos, então, do pressuposto de que há uma ligação entre Nietzsche e os sofistas e, por isso, dialogamos com os principais estudos que aproximam Nietzsche e a sofística. Nosso objetivo é, primeiramente, apresentar a visão geral entre as investigações sobre a relação de Nietzsche com a sofística. Para, então, mostrar certos equívocos no modo habitual de relacionar a filosofia nietzschiana ao movimento sofista. Nossa principal investida é contra o modo habitual de aproximação entre Nietzsche e a doutrina do homem- medida de Protágoras. Também discutimos o lugar de Cálicles no pensamento nietzschiano, principalmente, porque na visão geral que aproxima Nietzsche e os sofistas, a doutrina de Cálicles, acerca do direito do mais forte, está relacionada à idéia nietzschiana de além-homem. Acreditamos que nem na abordagem de Protágoras nem na de Cálicles, há argumentos condizentes para uma retomada da sofística no pensamento nietzschiano. Nossa defesa é de que o sofista Górgias é a palavra-chave no entendimento da relação de Nietzsche com os sofistas. Nosso argumento tem sua base na importância do historiador Tucídides para a concepção nietzschiana de história. Defendemos uma influência da retórica sofista, cujo principal representante é Górgias, tanto na apresentação quanto no modo de investigação do trabalho tucidideano. Tal influência resultará em uma articulação entre Nietzsche, Tucídides, sofística e história. Para apresentação dessa articulação, nosso estudo expõe a importância do elemento ficcional, tanto para as reflexões nietzschianas quanto para a retórica sofística de Górgias, de modo relacionar essa importância à concepção de história de Tucídides.

A psicologia social e a noção de verdade: do conhecimento do erro à feitura de tramas

Este estudo visa compreender a relação que a psicologia social estabelece com a noção de verdade e de que modo este conceito foi fundamental na aquisição de seu estatuto científico. Tomando como ponto de partida a análise semântica do termo, principalmente a partir do seu paradigma grego (alétheia), a análise teórica se subdivide em três eixos principais. O primeiro deles irá abordar a tensão que se estabelece acerca das exigências do conhecimento entre o movimento sofístico e o modelo platônico. Num segundo momento, serão analisadas as torções promovidas pelas ciências modernas, transformando o método científico e racional num instrumento de classificação de todos os erros. Na parte final, o foco se desloca para as especificidades da psicologia social, buscando apontar um contraste entre as pesquisas de W. Wundt (1832-1920) e sua influência nas experiências clássicas da psicologia experimental e no empirismo radical de W. James (1842-1910). O pensamento de James será analisado dando ênfase à influência indeterminista presente nas suas propostas filosóficas e psicológicas e à análise de uma de suas principais contribuições: a teoria da verdade.

Medici del corpo contro terapeuti della parola: una riflessione su medicina e sofistica

The aim of the present paper is to investigate the connection between ancient medicine and sophistry at the end of 5th century B.C. Beginning with analyses of some passages from the De vetere medicina (VM), De natura hominis (NH) and De arte, the article identifies many similarities between these treatises, on the one hand, and the sophistic doctrines, on the other: these concern primarily perceptual/intellectual knowledge and the interaction between reality, knowledge and language. Among the Sophists, Gorgias was particularly followed and imitated, as he was admired not only for his tremendous rhetorical skills, but also for his philosophically significant work On not being, which probably influenced various discussions in the Hippocratic treatises. However, if Gorgias argues in favor of language as dynastēs megas, the authors of VM, NH and De arte consider knowledge to be far more relevant and reliable than logos. These Hippocratic treatises criticize the philosophical thesis and the resulting kind of reductionism. Above all they defend the supremacy of medicine over any other art. By using the same argumentative and rhetorical strategies that were employed by Gorgias, these treatises reverse the thought of those Sophists who exalted only the technē tōn logōn.

Aspects de la représentation de l'autre dans les romans grecs et "Les Métamorphoses" d'Apulée

Les romans grecs et les Métamorphoses d'Apulée - même si les modalités sont différentes pour ce dernier - sont des fictions en prose qui fonctionnent autour de topoi auxquels la figure de l'Autre n'échappe pas. Bien que le monde grec soit alors radicalement différent de ce qu'il était au Ve siècle avant J.-C, période à laquelle l'identité grecque est construite par opposition à la figure du barbare, les romanciers qui prennent la plume à partir du 1er siècle avant notre ère utilisent un certain nombre de stéréotypes hérités de l'époque classique, alors mise à l'honneur par le mouvement de la Seconde Sophistique. Il s'agit d'étudier dans le détail certains éléments de la représentation de l'Autre pour déterminer qui il est, comment il se comporte, ce qui le constitue en Autre. Puis, à partir de cette esquisse, nécessairement incomplète, d'évaluer ce que cette représentation peut induire sur l'image de l'identité grecque à l'époque impériale, par le jeu de miroir que F. Hartog a décelé dans l'oeuvre d'Hérodote. Une première partie est consacrée aux rapports entre l'homme et l'animal ainsi qu'à l'image de la sauvagerie, ce qui permet d'explorer les bornes romanesques de l'humanité. La seconde partie s'attache à des éléments que l'époque classique a plus particulièrement mis en avant pour distinguer les Grecs des non-Grecs : le critère de la langue, l'art de faire la guerre et le discours politique qui est tenu sur les institutions barbares. La troisième partie étudie la place des dieux et des pratiques religieuses dans la définition de l'Autre. J'espère ainsi contribuer à la compréhension du genre romanesque et des représentations culturelles de l'empire « gréco-romain ». -- The Greek novels and The Metamorphoses of Apuleius, even if it is in different terms for the last, are prose fictions which are based on topoi, and the figure of the Other is one of them. Although the Greek world was radically different of what it was in the fifth century BC, time during which Greek identity is contructed as opposed to the figure of the barbaros, the authors of novels, who wrote from the first century BC onward, used some stereotypes inherited from classical period, which was celebrated by the Second Sophistic movement. The aim of this thesis is to study in detail some elements of the representation of the Other to determine who it is, how he behaves, what makes him other. Then, from this sketch, necessarily incomplete, to evaluate what this representation says about the image of Greek identity in the imperial age, according to the play of the mirror detected by F. Hartog in the text of Herodotus. The first part of the thesis is dedicated to the relationship between man and animal and to the image of savagery, in order to explore the novelistic limits of humanity. The second part concentrates on elements that classical period had particularly insisted on to promote the distinction between Greeks and non-Greeks : the linguistic criterion, the way to make war, and the politic discourse on the barbaric institutions. The third part study the place of the gods and of religious practices in the definition of the Other. I hope to contribute to the understanding of novel genre and of cultural representations of the « greco- roman- empire ».

The Sophists (Ancient Greek)

The sophists were itinerant professional teachers and intellectuals who frequented Athens and other Greek cities in the second half of the fifth century B.C.E. In return for a fee, the sophists offered young wealthy Greek men an education in aretē (virtue or excellence), thereby attaining wealth and fame while also arousing significant antipathy. Prior to the fifth century B.C.E., aretē was predominately associated with aristocratic warrior virtues such as courage and physical strength. In democratic Athens of the latter fifth century B.C.E., however, aretē was increasingly understood in terms of the ability to influence one’s fellow citizens in political gatherings through rhetorical persuasion; the sophistic education both grew out of and exploited this shift. The most famous representatives of the sophistic movement are Protagoras, Gorgias, Antiphon, Hippias, Prodicus and Thrasymachus.

The historical and philological difficulties confronting an interpretation of the sophists are significant. Only a handful of sophistic texts have survived and most of what we know of the sophists is drawn from second-hand testimony, fragments and the generally hostile depiction of them in Plato’s dialogues.

The philosophical problem of the nature of sophistry is arguably even more formidable. Due in large part to the influence of Plato and Aristotle, the term sophistry has come to signify the deliberate use of fallacious reasoning, intellectual charlatanism and moral unscrupulousness. It is, as the article explains, an oversimplification to think of the historical sophists in these terms because they made genuine and original contributions to Western thought. Plato and Aristotle nonetheless established their view of what constitutes legitimate philosophy in part by distinguishing their own activity – and that of Socrates – from the sophists. If one is so inclined, sophistry can thus be regarded, in a conceptual as well as historical sense, as the ‘other’ of philosophy.

Perhaps because of the interpretative difficulties mentioned above, the sophists have been many things to many people. For Hegel (1995/1840) the sophists were subjectivists whose sceptical reaction to the objective dogmatism of the presocratics was synthesised in the work of Plato and Aristotle. For the utilitarian English classicist George Grote (1904), the sophists were progressive thinkers who placed in question the prevailing morality of their time. More recent work by French theorists such as Jacques Derrida (1981) and Jean Francois-Lyotard (1985) suggests affinities between the sophists and postmodernism.

This article provides a broad overview of the sophists, and indicates some of the central philosophical issues raised by their work. Section 1 discusses the meaning of the term sophist. Section 2 surveys the individual contributions of the most famous sophists. Section 3 examines three themes that have often been taken as characteristic of sophistic thought: the distinction between nature and convention, relativism about knowledge and truth and the power of speech. Finally, section 4 analyses attempts by Plato and others to establish a clear demarcation between philosophy and sophistry.

El agón entre sofística y filosofía : Entre la esclavitud del alma y la esclavitud del cuerpo

Este trabajo analiza una de las instancias del clásico agón entre sofística y filosofía, tal como aparece planteado en el Fedón de Platón. El eje de mi abordaje está constituido por las diversas relaciones de esclavitud que se pueden establecer entre el alma y el cuerpo. La hipótesis que aspiro a demostrar es que mientras la esclavitud del cuerpo al alma es postulada como la condición filosófica por excelencia, la esclavitud inversa (del alma al cuerpo) admite ser calificada de "sofística". Esto no significa que el sofista sea el creador de tal esclavitud anti-filosófica; la misma no es más que la forma de vida cotidiana del pueblo ateniense, regulada por deseos corporales que persiguen constantemente la consecución del placer. El rol del sofista en este contexto consistiría específicamente en la justificación y profundización de esa disposición preexistente, tanto a través de sus enseñanzas teóricas como de su práctica política

La gloria frente a la historia en De Republica de Cicerón

El tema de la gloria se relaciona de manera estrecha con la concepción de la historia. Frente al realismo del pensamiento ciceroniano, que busca la vigencia de un orden permanente, fundamento de la historia y la actividad humana que se integra al concepto de gloria, encontramos una ideología de carácter dogmático, el estoicismo y el epicureísmo, con un mayor o menor fundamento, junto a movimientos iniciados en el idealismo de la sofística griega, que no valora el concepto de gloria

Agon logon en Medea de Eurípides, vv.446-626

Las tragedias griegas ofrecen una riquísima variedad formal y temática en la composición de los agones, cimentada en la específica funcionalidad dramática que cada poeta trágico desea dar a sus debates. La maestría y el encanto de Eurípides se revelan, entre otras cosas, en la diestra transferencia de las técnicas retóricas y los argumentos sofísticos contemporáneos a la escena mítica

A propósito de algunos epigramas atribuidos a Luciano

La Antología griega incluye entre sus poemas un conjunto de epigramas que suelen atribuirse a Luciano de Samosata, pero dicha atribución ha sido puesta en duda. Nuestro propósito es revisar algunos de esos epigramas, todos ellos del libro XI, en el que se concentran la mayor parte de epigramas de carácter burlesco dentro de la colección. Se trata de poemas relacionados con el ámbito del simposio, de la erudición y de la sofística, ya que son éstos motivos habituales sobre los que abunda la sátira mordaz del samosatense a lo largo de su obra.

Diálogo, justicia y educación : La paidea socrático - platónica frente a la educación sofista en el Gorgias

Los cambios políticos de mediados del siglo V exigen para Atenas una educación que garantice la inserción de los ciudadanos en la sociedad como miembros activos. En este contexto surge la educación sofista: un hombre dedicado a la política, además de poseer cualidades para gobernar, debe incrementar su capacidad de pronunciar discursos oportunos y convincentes. La retórica se vuelve, así, en pilar fundamental de este nuevo escenario pedagógico y Gorgias llega a ser el principal representante de esta actividad. Platón realiza una asunción crítica de la sofística y propone al "diálogo filosófico" como instancia superadora de la retórica tradicional.