The Effect of Weight on the Perception of Political Candidates

Chris Christie recently visited the famous “Wailing Wall” in Jerusalem, Israel, during his first trip abroad as governor of New Jersey. The New York Post reported on his trip with the headline “The Whale at the Wall” (Campanile 2012). Given headlines like this, it is easy to see anecdotal evidence of the stigmatization that surrounds obesity within contemporary American society. What’s more important is that these social stigmas that Americans are faced with every day are not merely surface level jokes bantered about for a cheap laugh. They are often prejudices that permeate every aspect of human life. Whether it comes to finding a date, looking for a job, or trying to be taken serious by one’s peers, weight is always a topic of concern. In an effort to understand how far entrenched these biases are in society, this thesis studies the ramifications of obesity in politics. In this thesis, I attempt to understand to what extent, if any, obesity matters in regard to candidate appearance, voters' choices, and political behavior.

Los medios como formadores de la imagen de los políticos

Resumen: Cuando los medios se refieren a los candidatos políticos en una situación de campaña electoral proyectan una cierta imagen de los mismos a partir de las verbalizaciones que preponderan en los mensajes informativos. El presente trabajo analiza estas verbalizaciones de los medios en el marco de la teoría de la Agenda Setting, más específicamente en el segundo nivel de esta teoría, la cual hace referencia a los atributos o aspectos que caracterizan a los protagonistas de las noticias, para este estudio en particular, los políticos. Esta teoría fue puesta a prueba repetidamente desde su aplicación en las elecciones estadounidenses de 1968 de la mano de sus autores Maxwell McCombs y Donald Shaw. La misma se ha extendido con paso firme desde su país de origen hacia otras latitudes. El objetivo general es describir la imagen de los candidatos presidenciales a partir de las expresiones que preponderan en los medios masivos de comunicación, durante la campaña presidencial en Argentina ocurrida en octubre de 2011. El procedimiento consiste en el relevamiento realizado durante los meses anteriores a las elecciones presidenciales. Para ello fue necesario armar un corpus compuesto por la selección de los medios masivos de comunicación a analizar. Seguidamente se realiza el análisis de contenido del corpus y se procede al análisis de los datos, de ello deriva una base de datos, donde la unidad de análisis fue la mención de los diversos aspectos o características de los candidatos políticos. Los aspectos o características fueron tomados de investigaciones anteriores que aplicaron la misma metodología y que fueron realizadas en nuestro país también en situaciones de contextos electorales. Por ello es factible de efectuar comparaciones en el tiempo, ya que una de las enormes riquezas de la teoría de la Agenda Setting es la de ser susceptible de comparación por tratarse de una metodología de análisis sistemático. La revisión de la teoría de la Agenda Setting que enmarca esta investigación pretende introducirnos primeramente en las investigaciones de medios masivos en general para luego focalizar en la teoría propiamente dicha y más aún en el segundo nivel de la teoría que trata de los atributos de los personajes públicos Se realiza posteriormente una breve sinopsis de investigaciones en Latinoamérica y Argentina, sobre temas relacionados con campañas electorales y no electorales para finalmente de manera concatenada dar cuenta de trabajos realizados en nuestro país en situaciones de campañas políticas

La imagen de los candidatos presidenciales en la agenda de los medios

Resumen: El presente estudio se enmarca en la teoría de la agenda setting. Esta teoría tiene dos niveles; en el primero sostiene que la agenda de los medios transfiere al público la importancia relativa de los asuntos públicos, en qué pensar y discutir. En un segundo nivel, sostiene que los medios también transfieren la manera como evaluamos a los protagonistas de esos mismos asuntos públicos, en este estudio en particular, a los políticos. La presente investigación describe y analiza la imagen y características que destacan los medios masivos de comunicación acerca de los candidatos políticos que compitieron durante las elecciones presidenciales en Argentina de octubre 2011

Marketing social : a otica, a etica e sua contribuição para o desenvolvimento da sociedade brasileira

Marketing as a social product, has been created, raised and spread alI over the world mainly as a tool to serve private, micro-economic, l?rofit, short run interests. Over the last twenty years,a steadly growing trend has been noticed in this field,due to the evidences that marketing has not delivered what it had promissed: society's needs fullfillment. Several American theorists and practioners marketino and non marketing specialists - are considered to have contributed to this evaluation of the marketing concept which has led to consolidate new "sub-disciolines" in the core o f marketing, name ly: "non business" (not for profi ti non orofit organizations, public services, government) "political candidates", "health, education, social services'; "ideas and social causes" marketing. This paper deals with the latter marketing subdiscipline , that applied to social causes and i ts oocasional contributions to Brazilian socio-economic development, considering both marketing and moral/ethical frameworks. The work suggests that are, have been and will be several possibilities of applying social marketing as a planning and implementing tool for both theorists and practioners of administration.

Campaign donation and government contracts in Brazilian states

A corporate firm may influence policies in its favor by transferring money to political candidates. However, empirical studies which document evidence about the return on campaign donations are rare (Großer, Reuben and Tymula, 2013). In this paper we estimate the net expected return of a campaign donation in eight Brazilian states using a Regression Discontinuity Design (RDD) to separate the return of winning and losing state deputy candidates in the electoral coalition in 2006. Our results show that that the net return is quite high (i.e., the investment of donor firms is almost 2% of the net expected return), and is larger among traditional electoral parties than any other parties, on average. Looking at the heterogeneity of local executive and legislative levels, we find that net returns are higher when donor firms finance deputies within a governor’s electoral coalition than deputies outside this coalition.

A campanha civilista nas ruas: uma análise de sua construção retórico-política

Pós-graduação em História - FCLAS

As perspectivas políticas da criação do Estado de Carajás a partir do ponto de vista das representações parlamentares municipais

Este estudo trata da perspectiva de criação do Estado do Carajás sob o ponto de vista das representações parlamentares dos municípios das regiões sul e sudeste do Pará. As teorias sobre representação política e as críticas da teoria das elites nortearam a análise, visto que a temática da redivisão do território paraense tem inflamado os discursos de candidatos a cargos políticos, e durante a campanha do plebiscito de dezembro de 2011 o debate reverteu-se em animosidade entre as frentes pluripartidárias do sim e do não, pela alegação da frente oponente à emancipação, que a divisão tratava-se de um projeto político das elites locais. De base empírica, o levantamento de campo foi aplicado a vereadores dos 39 municípios da região. A pesquisa revelou que a mobilização política regionalista ancora-se na distância do poder decisório que deixaria a região fora da agenda governamental e enfatiza o esquecimento do poder público estadual. Os vereadores veem o novo estado como uma possibilidade de atender às demandas por políticas públicas e oportunidades de emprego e renda, mas percebem claramente uma oportunidade de crescimento de suas carreiras políticas e de aumentar a paridade na balança da representatividade do norte no Congresso Nacional.

Bella Abzug's supporters

General note: Title and date provided by Bettye Lane.

Bella Abzug announces she is running for Mayor of New York City

General note: Title and date provided by Bettye Lane.

Bella Abzug at the Democratic National Convention

General note: Title and date provided by Bettye Lane.

Bella Abzug loses Senate race

General note: Title and date provided by Bettye Lane.

Bella Abzug running for Senate

General note: Title and date provided by Bettye Lane.

Bella Abzug announces her run for Mayor in New York City

General note: Title and date provided by Bettye Lane.

Women for McGovern at Madison Square Garden

General note: Title and date provided by Bettye Lane.

Crisis communication in politics: forgiveness as image restoration tool

Crisis communication is a widely treated field. There are lot of works and guides which provide helpful information in order to face crisis situations successfully (Alcat, 2005, Benoit, 1997) and articles about case studies (Nespereira, 2014, Blaney y Benoit 2001). Nonetheless, most of times, these guides are focused on business or corporations (Abeler, 2010) and there are not such information about crisis communications in politics (Gaspar e Ibeas, 2015). The field is smaller if we speak about forgiveness as restoration image tool in politics (Harris 2006). Despite all, we live in “forgiveness era” as Krauze said (1998) where people demand to politicians to apologize when they have mistakes (Harris et al. 2006:716). So, we will try to make an approach to forgiveness in politics as a image restoration tool and analyze its capabilities in order to face crisis management.