Collaboration on social network sites: Amateurs, professionals and celebrities

Amateurs are found in arts, sports, or entertainment, where they are linked with professional counterparts and inspired by celebrities. Despite the growing number of CSCW studies in amateur and professional domains, little is known about how technologies facilitate collaboration between these groups. Drawing from a 1.5-year field study in the domain of bodybuilding, this paper describes the collaboration between and within amateurs, professionals, and celebrities on social network sites. Social network sites help individuals to improve their performance in competitions, extend their support network, and gain recognition for their achievements. The findings show that amateurs benefit the most from online collaboration, whereas collaboration shifts from social network sites to offline settings as individuals develop further in their professional careers. This shift from online to offline settings constitutes a novel finding, which extends previous work on social network sites that has looked at groups of amateurs and professionals in isolation. As a contribution to practice, we highlight design factors that address this shift to offline settings and foster collaboration between and within groups.

Young adult Brazilian beauty consumers perception of Lancôme and the effectiveness of social media relationhips with local celebrities on their purchase intention

The aim of this research is to evaluate if a premium beauty brand, in this case, Lancôme, can influence positively the purchase intention from Brazilian young adults, between 18 and 29 years old, consumers of beauty products, by initiating a relationship with a local celebrity or “it” girl on social media. This hypothesis has not been tested, and this research is a first attempt of evaluating it. Additionally, the consumer behavior, brand preferences and social media activeness of this age segment in Brazil are further studied as important insights for beauty brands to conquer these consumers. Results did not confirm the positive influence of local celebrities on this age segment’s purchase intention but several suggestions are made for future research to revisit this topic. Furthermore, there is a significant brand love for M.A.C., an international Lancôme competitor, amongst this target, as well as a probable price sensitivity facing premium beauty brands.

Spectacular foodscapes: food celebrities and the politics of lifestyle mediation in an age of inequality

This editorial introduces a special issue of Food, Culture & Society and works to add a parallel, substantive take on the phenomenon of the food celebrity and the mediated, everyday cultural politics they create. We start by exploring the concept of the foodscape. Specifically, we argue that food celebrities represent a fundamental component of contemporary foodscapes, how they “perform” and function, and the socio-material means by which they are produced. We then explore the key roles and privileges of food celebrity, arguing that the celebrity chef is not the only high-profile, mediating figure at work on the foodscape. Key food celebrity paradoxes are identified and discussed: food celebrities must work to be authentic and aspirational, accessible yet exclusive, responsibilizing but also empowering. We conclude with a short contextualization of the papers in this special issue, and argue for the rich potential of food celebrity scholarship as a way to better understand food inequalities

Scandal thresholds for sports celebrities as charitable ambassadors

This paper considered the charitable ambassador role sports celebrities assume. The research analysed the media attention and the impact on organisations when celebrities transgressed.

Sensing celebrities

Sensing celebrities involves recognition of the way complementary sensory-based elements come together to create, produce and transmit levels of affect and intensities. This chapter explores celebrity through the lens of sensory aesthetics. It begins by defining sensory aesthetics, linking it to the phenomenology of celebrity, and particularly the work of Vivian Sobchack and Laura U. Marks. The chapter draws upon the unique concept of the celebaesthetic subject to address the intersubjective relationship between fan and celebrity. Using Miley Cyrus as a case study, the chapter draws into the analysis the issue of gender and race, and the way conductive “skin” can be made to function as a sensory stereotype. It highlights that mobilization of the celebrity senses touched by transgression may be best understood to take place through the confession, and in the celebrity carnival.

... Celebrities off parade; pen-and-ink portrait sketches

"First edition."

Biographical sketches of Bath celebrities, ancient and modern : with some fragments of local history /

Includes index.

London and its celebrities.

The Last War of the Roses, an historical drama (p. [205]-360)

Turf celebrities I have known /

Mode of access: Internet.

Benefit auction of manuscripts, letters, and books, under the auspices of the League of American Writers and the Booksellers Guild of America, in cooperation with the American Guild for German Cultural Freedom, Inc. for the benefit of exiled anti-Nazi writers, and the rehabilitation fund of the Abraham Lincoln brigade. To be held at the Hotel Delmonico, Park Avenue at 59th Street ... February 19th, 1939 ... Sale conducted by Mr. Edward Lazare (assisted by many celebrities)

Mode of access: Internet.

Celebrities of the army /

Includes index.

French celebrities, as seen by their contemporaries. A series of brief biographies of the foremost Frenchmen of our day.

Vol. 2 has title: French celebrities. Part second. By Jules Claretie, and others.