O rúgbi e seus valores educacionais na escola

Physical education in their school environment can contribute positively in the training of students as it is in this discipline that many students feel more motivated to discuss and reflect on conflicts related to school life or in society. In this study we treat the rugby exploring attitudes and values that are present in this sport, considered important for the development of the student, with the methodological approach the dimensions of the contents developed by Coll et al. (2000) and Zabala (1998). Thus, the aim of this study was to develop rugby content emphasizing the values linked to it with students of the 5th year of primary education in a public school in the city of Rio Claro / SP. Among the values are integrity, passion, solidarity, discipline and respect that will be developed through conceptual and procedural lessons about rugby and its educational values, also taking advantage of situations up to during classes for discussions. The survey was conducted for 3 months. The evaluation was by holding a tournament organized by the students and by the researcher to observe what they learned regarding the dimensions of rugby contents (conceptual, Procedural and Attitudinal) and an essay where students expressed the experiences. As a result we see the importance of working educational values in society and the implementation of educational sports at school as a motivational tool. With the contribution of this research, it is expected that rugby can be worked in schools as an educational sport for the training of the individual and the development of physical culture of the students

Persuasão ou performance: as estratégias comunicacionais para transformar o rúgbi em paixão nacional

This paper analyzes the communication strategy of the Brazilian Rugby Confederation in the promotion of sport in the country, with three television campaigns developed since 2010 together with manufacturer Topper. One of the goals of the organization is to make the sport better known among the Brazilian public, with a view to inclusion of rugby in the Olympics in Rio de Janeiro in 2016. Very popular in countries colonized by Britain, the sport still has little visibility in the national sports scene, something to be transformed in organizational communication and advertising.

Rúgbi na escola?!... perspectivas de uma proposta diversificada, pautada na pedagogia do esporte para a educação física escolar do ensino fundamental

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Mulheres fazem isso? Análise das estratégias de gestão do rúgbi feminino no Brasil

This paper presents the integrated sports marketing to female rugby management in Brazil and analyzes the strategies used to popularize this sport. The Brazilian Confederation of Rugby in 2011 developed a strategic planning with the objective of restructuring mode and has been using sports marketing concepts to promote rugby, aiming its growth, both in numbers of practitioners, as supporters and fans. To perform the proposed objective was conducted a survey exploratory on the rugby modality that will be present at the Olympic Games in 2016. We analyze also the history of women's Rugby Team and the tools of marketing and sportive management used by the Confederation. At the end is a study of the strategies of sports management female rugby in Brazil, taking into consideration also the gender issue, especially the obstacles women face athletes in a sport that is blended with the virility and strength male.

Monitoramento geoambiental do estuário do Rio Paraíba do Norte - PB por meio da cartografia temática digital e de produtos de sensoriamento remoto

The North Paraíba River Estuary, located in the eastern portion of the Paraíba State, Northeast Brazil, on coordinates 34º50 00 -34º57 30 S and 6º55 00 -7º7 30 W, constitutes a fluvio-marine plain formed by the North Paraíba River and its tributaries Sanhauá, Paroeira, Mandacaru, Tiriri, Tambiá, Ribeira and Guia. This estuary comprises an area of about 260 km2. Increasing human demands on the estuary area and inadequate environment managing have generated conflicts. The present work main purpose is to evaluate the geodynamic evolution of the North Paraíba River Estuary in the period from 1969 to 2001, using digital image processing techniques, thematic digital cartography and multitemporal data integration, combined to geological-geophysical field surveys. The SUDENE cartographic database, converted to digital format were, used to obtain occupation and topographic maps from 1969 and to generate a Digital Elevation Model (DEM). Digital Landsat 7 ETM+ and Spot HRVIR-PAN satellite images interpretation allowed the environmental characterization of the estuary. The most important digital processing results were achieved color composites RGB 5-4-3, 5-3-1, 5-2-NDWI and band ratio 7/4-5/3-4/2, 5/7-3/1-5/4). In addition the fusion image technique RGBI was used by the inclusion of the Spot HRVRI and Landsat 7 ETM+ panchromatic band on I layer with RGB triplets 5-4-3, 5-3-1 and 5/7-3/1-5/4. The DEM and digital images integration allowed the identification of seven geomorphological units: coastal tableland, flowing tray, tide plain, fluvial terrace, submerged dune, beach plain and beach). Both Side Scan Sonar and Echosound were used to analyse underwater surface and bedforms of the estuarine channel, sand predominance (fine to very fine) and 2D dune features 5 m wide and 0.5 m height. This investigation characterized the estuary as an environment dominated by regimen of average flow. The channel depth varies between 1 m and 11 m, being this last quota reached in the area of Porto de Cabedelo. The chanel estuary is relatively shallow, with erosion evidences mainly on its superior portion, attested by sand banks exposed during the low tide. Multitemporal digital maps from 1969 and 2001 integration were obtained through geoprocessing techniques, resulting the geodynamic evolution of the estuary based on landuse, DEM geomorphology and bathymetric maps

O riso pela fama: análise dos filmes publicitários da topper e Confederação Brasileira de Rugby

Pós-graduação em Comunicação - FAAC

Agressividade no rugby

O rúgbi é um esporte coletivo de contato e algumas vezes durante o jogo ocorrem situações de confrontos que provocam alterações no estado emocional do jogador, fazendo com que ele possa sentir medo, raiva, ansiedade e outras emoções, este fato pode torná-lo mais agressivo. Através disso, uma pesquisa foi realizada na tentativa de explicar o que acontece dentro e fora de campo e que pode influenciar o jogador durante uma partida. Aqui fazemos uma apresentação do que é o jogo de rúgbi e suas regras, contamos um pouco da história da psicologia e seus ramos de trabalho também, dando enfoque na psicologia do esporte da sua importância para o esporte e a educação física. E finalmente mostramos o que acontece com o jogador que fica agressivo durante a partida, os motivos, as situações que o levam a ser agressivo