Peppers, Don e Rogers, Martha, One to One B2B, Currency books, Double Day, Radon House Inc, Copyright, 2001

Há muito que se fala do fim do Marketing tal como o conhecemos. A segmentação cada vez maior de mercados e clientes e a importância da customização, tornaram obsoletas a maior parte das abordagens do marketing de massas. A evolução da economia e das TI (tecnologias da informação) e as consequentes alterações que esse processo implicou na cadeia de valor das empresas, nomeadamente das organizações de grande dimensão, fez com que o B2C –Business to Customer – tenha deixado de fazer sentido para estas empresas. O advento da World Wide Web e o impacto que as tecnologias «interactivas» têm actualmente sobre a economia, provocou grandes alterações nas relações entre as organizações e os seus clientes. Ao Marketing de massas sucedeu-se a relação individualizada cliente a cliente, emergente no B2B – Business to Business –one to one, onde mais importante do que as vendas é o relacionamento com o cliente que assume particular importância, nomeada mente em ordem à sua transição para outras zonas de negócio, como a Internet.

Genetic variability for synthesis of bioactive compounds in peppers (Capsicum annuum) from Brazil

AbstractThe objective of this study was to evaluate the genetic variability for synthesis of bioactive compounds in pepper (Capsicum annuum, Solanaceae). Total phenolics, anthocyanins, carotenoids and antioxidant activity were evaluated in 14 accessions of Capsicum annuum from the Capsicum Genebank of Embrapa Temperate Agriculture (Pelotas – RS, Brazil). Thirty plants of each accession were cultivated in the field during spring and summer. The experimental design was a complete randomized block with 14 treatments (accessions) and three replications. The laboratory evaluations followed the same experimental design to field, but with two repetitions more. Seeds were discarded and opposite longitudinal portions of fruits were manually prepared for chemical analyzes. The data obtained showed high genetic variability for phenolics, anthocyanins, carotenoids and antioxidant activity. The P39, P77, P119, P143 and P302 accessions exhibited the highest levels of antioxidants, which are strongly indicated to be used in breeding programs of Capsicum peppers.

Accumulation of nutrients in sweet peppers cultivated in coconut fiber

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Influence of osmotic dehydration on ascorbic acid loss in pickled dry peppers (Capsicum chinense)

The objective of this work was (1) to develop a dehydrated pepper with 45% humidity, determining the drying curves for pepper, with and without osmotic pre-treatment and (2) to evaluate the influence of both drying and osmotic treatment on the content ascorbic acid (vitamin C) in fresh pepper and pepper with 45% humidity. The experiments were carried out using the peppers cut in half, with and without osmotic pre-treatment, followed by drying in an oven at 70 ºC. The results showed that the osmotic pretreatment did not influence the retention of ascorbic acid during the drying of pepper. The sensory analysis regarding the color, flavor, and texture attributes revealed that there was no difference in the acceptability.

Alterations in levels of NPK, electrical conductivity and pH of substrate, in cultivation of peppers

The objective of this work was to evaluate the chemical alterations of the substrate in the cultivation of pepper in coconut husk fiber, in a protected environment. Initially, 160 pepper plants ('Eppo') were divided into four blocks, where two pots per block were analyzed every 21 days after transplanting. The cultivation of pepper was carried out in plastic pots of 13 L, containing coconut husk fiber, and placed in double rows with a spacing of 0.5×0.8 m between single rows and 1.10 m between double rows. After removal of the plants from the pots, individual samples of substrate (approximately 1 L) were collected from each pot and dried at ambient temperature. Electrical conductivity (EC), pH, and levels of NH4 +-N, NO3 -, P and K were determined for all periods of the cultivation. These analyses were performed using the method of extraction 1:1.5 v/v. For the conditions which the experiment was conducted, there was an increase in substrate EC, as well as in the levels of nitrogen, phosphorus and potassium.

Chemical alterations of substrate in the cultivation of peppers

The objective of this study was to evaluate the chemical alterations of the substrate in the cultivation of peppers grown in coconut husk fiber, in a protected environment. Initially, 160 pepper plants ('Eppo') were divided into four blocks, where two pots per block were analyzed every 21 days after transplanting. The cultivation of pepper was carried out in plastic pots of 13 L, containing coconut husk fiber, and placed in double rows with a spacing of 0.5×0.8 m between single rows and 1.10 m between double rows. After removal of the plants from the pots, individual samples of substrate (approximately 1 L) were collected from each pot and dried at ambient temperature. The levels of Ca, Mg, S, Cl, Na, B, Fe, Mn, Cu and Zn were determined for all periods of the cultivation. These analyses were performed using the method of extraction 1:1.5 v/v. There was an increase in the levels of all the nutrients evaluated. Further studies should be conducted to develop a better nutrient solution.

Influence of Osmotic Dehydration on Ascorbic Acid Loss in Pickled Dry Peppers (Capsicum chinense)

The objective of this work was (1) to develop a dehydrated pepper with 45% humidity, determining the drying curves for pepper, with and without osmotic pre-treatment and (2) to evaluate the influence of both drying and osmotic treatment on the content ascorbic acid (vitamin C) in fresh pepper and pepper with 45% humidity. The experiments were carried out using the peppers cut in half, with and without osmotic pre-treatment, followed by drying in an oven at 70 degrees C. The results showed that the osmotic pretreatment did not influence the retention of ascorbic acid during the drying of pepper. The sensory analysis regarding the color, flavor, and texture attributes revealed that there was no difference in the acceptability.

Influence of osmotic dehydration on ascorbic acid loss in pickled dry peppers (Capsicum chinense)

The objective of this work was (1) to develop a dehydrated pepper with 45% humidity, determining the drying curves for pepper, with and without osmotic pre-treatment and (2) to evaluate the influence of both drying and osmotic treatment on the content ascorbic acid (vitamin C) in fresh pepper and pepper with 45% humidity. The experiments were carried out using the peppers cut in half, with and without osmotic pre-treatment, followed by drying in an oven at 70 ºC. The results showed that the osmotic pretreatment did not influence the retention of ascorbic acid during the drying of pepper. The sensory analysis regarding the color, flavor, and texture attributes revealed that there was no difference in the acceptability.

Industry-peppers harvest mechanization.

Production of peppers for deshidration (paprika) and for extraction of natural colorants is of great importance in some Mediterranean irrigation areas. In the area of Badajoz (Spain) traditional production, handling and postharvest systems are no longer feasible, although a very good quality and potential market exist for this product. All aspects of mechanized production and handling have been addressed: direct seeding and transplanting, cultivation systems and mechanical harvesting are searched to be adopted in a new production system. A study of size, shape and fruiting pattern of the new varieties was performed. A feasibility study of mechanized harvesting was also made. Results of field testing of different types of harvesters and performance of existing picking heads are presented, some of which yield a feasible solution for the growers of industry peppers in the area. The design, construction and field testing results of a new picking head based on the double-helix principle is presented.

Drying Peppers: Technolocy and Properties

The peppers can be very diverse, from sweet to hot peppers, varying in shape, in colour, in properties and usages. While some are eaten in the fresh state, many of them undergo a drying process to be preserved for a longer time and to increase availability and convenience. Hence, after harvesting, in many cases a drying operation is involved, and the present chapter aims to address this operation, of pivotal importance. In ancient times, the drying of foods in general and peppers in particular was done by exposure to the solar radiation. However, despite its cheapness and easiness, this process involved many drawbacks, like long drying times, probability of adverse atmospheric conditions and contaminations of the product. Hence, nowadays its usage is reduced. The most popular industrial drying method is the hot air convective drying. However, the high temperatures to which the product is exposed can cause changes in the composition and nutritional value as well as in the physical properties or organoleptic quality of the products. Other alternative methods can be used, but sometimes they are more expensive or more time consuming, such as is the case of freeze drying. Still, this last also has visible advantages from the quality point of view, minimizing the changes in texture, colour, flavour or nutrients. The knowledge of adequate drying operating conditions allows the optimization of the product characteristics, and hence to know the drying kinetics or the isotherms is fundamental to properly design the most adequate drying processes, and therefore preserve the organoleptic characteristics as well as the bioactive compounds present.

Market diseases of fruits and vegetables : tomatoes, peppers, eggplants /

Contribution from Bureau of Plant Industry.

Determination of carbamate and urea pesticide residues in fresh vegetables using microwave-assisted extraction and liquid chromatography

An analytical multiresidue method for the simultaneous determination of seven pesticides in fresh vegetable samples, namely, courgette (Cucurbita pepo), cucumber (Cucumis sativus), lettuce (Lactuca sativa, Romaine and Iceberg varieties) and peppers (Capsicum sp.) is described. The procedure, based on microwave-assisted extraction (MAE) and analysis by liquid chromatography– photodiode array (LC–PDA) detection was applied to four carbamates (carbofuran, carbaryl, chlorpropham and EPTC) and three urea pesticides (monolinuron, metobromuron and linuron). Extraction solvent and the addition of anhydrous sodium sulphate to fresh vegetable homogenate before MAE were the parameters optimised for each commodity. Recovery studies were performed using spiked samples in the range 250–403 µgkg- 1 in each pesticide. The pesticide residues were extracted using 20mL acetonitrile at 60 ºC, for 10 min. Acceptable recoveries and RSDs were attained (overall average recovery of 77.2% and RSDs are lower than 11%). Detection limits ranged between 5.8 µgkg- 1 for carbaryl to 12.3 µgkg- 1 for carbofuran. The analytical protocol was applied for quality control of 41 fresh vegetable samples bought in Oporto Metropolitan Area (North Portugal). None of the samples contained any detectable amounts of the studied compounds.

O difícil percurso da lusofonia pelos trilhos da ‘portugalidade’

Com este artigo, pretendemos observar de que modo a ‘portugalidade’ – termo cunhado durante o Estado Novo – pontua a construção da lusofonia, que é um conceito pós-colonial. Não obstante afirmar-se que apenas falta colocá-lo em prática, o conceito de lusofonia não é consensual, subsistindo vários equívocos interpretativos. Ou se olha para ele a partir de uma centralidade portuguesa, reconstruindo as narrativas do antigo império, pela via do luso-tropicalismo ou ainda numa lógica de história do ressentimento. Ainda que, de forma residual, o discurso político português faça a ligação entre ‘portugalidade’ e lusofonia, concluímos que ambos os conceitos, quando associados, são incompatíveis, já que remetem sempre para uma centralidade portuguesa, o que não é compaginável com uma lógica pós-colonial, de interculturalidade.