Strategic Marketing and Innovation Performance of Indian MSMEs

Micro Small and Medium Enterprises (MSMEs) is an integral part of the Indian industrial sector. The distinctive features of MSMEs are less capital investment and high labour absorption which has created unprecedented importance to this sector. As per the Development Commissioner of MSME, the sector has the credit of being the second highest in employment in India, which stands next to agricultural sector. The MSMEs are very much needed in efficiently allocating the enormous labour supply and scarce capital by implementing labour intensive production processes. Associated with this high growth rates, MSMEs are also facing a number of problems like sub-optimal scale of operation, technological obsolescence, supply chain inefficiencies, increasing domestic and global competition, fund shortages, change in manufacturing & marketing strategies, turbulent and uncertain market scenario. To survive with such issues and compete with large and global enterprises, MSMEs need to adopt innovative approaches in their regular business operations. Among the manufacturing sectors, we find that they are unable to focus themselves in the present competition. This paper presents a brief literature of work done in MSMEs, Innovation and Strategic marketing with reference to Indian manufacturing firms.

Information technologies in trade facilitation and their use by msmes

This issue of the Bulletin is based on the material presented at the seminar Information Technology for Development of Small and Medium-sized Exporters in East Asia and Latin America, which was held on 23 and 24 November 2004 at the headquarters of ECLAC in Santiago, Chile. The seminar was part of the project entitled Comparative Study on East Asian and Latin American IT Industry, financed by the thematic fund for information and communication technologies (ICT) for development of the United Nations Development Programme (UNDP) and has been carried out in close collaboration with the Institute of Developing Economies (IDE), an organization that belongs to the Japanese External Trade Organization (JETRO). This article contains a discussion of the concepts, definitions and standards associated with electronic commerce, as well as the opportunities to be seized and the challenges to be met so that MSMEs can expand their electronic business.

Micro, small and medium enterprise in insolvency: An international perspective

UNCITRAL Working Group I is presently developing a legal framework dealing with the entire lifecycle of Micro, Small and Medium Enterprises. The central focus of this work is to guide MSMEs in developing countries out of the grey economy and into the regulated, tax-paying space where these business will also have greater access to legitimate finance. Insolvency is an important, perhaps inevitable aspect of the life cycle of these enterprises. The question that is yet to be considered is a simplified insolvency regime for MSMEs. While the Working Group I is focused on the development of a model for developing economies, MSMEs in robust, highly developed economies also face particular challenges when faced with a solvency crisis. The present one-fits-all approach to insolvency requires a rethink.

Barriers Faced By Micro, Small And Medium Enterprises In Raising Finance

Worldwide, Micro, Small and Medium Enterprises (MSMEs) have been accepted as an engine of economic growth and for promoting equitable development. In developing countries including India, Micro, Small and Medium Enterprises sector constitute an important part in its development. In spite of this importance, this sector face number of constraints like absence of adequate and timely supply of bank finance, difficulties in procuring raw materials, marketing and distribution challenges and non availability of suitable technology. Review of literature found that there exists problem in accessing finance from banks and financial institutions and this problem may differ from region to region, between sectors, or between individual enterprises within a sector. This paper tries to identify the various barriers faced by these units in raising finance and also try to identify the various sources of finance other than banks. The study is based upon the primary data collected from the 200 MSMEs owners in Kozhikode District of Kerala. The data has been analysed with the help of percentage. The study attempts to submit some recommendations to enhance the overall credit accessibility to MSMEs sector

La intuición estratégica como eje dinamizador en la toma de decisiones de las mipymes

El presente trabajo de investigación se centra en hacer un análisis exploratorio sobre la incidencia que tiene la intuición estratégica en el proceso de creación, organización y permanencia de las organizaciones caracterizadas por pertenecer a la categoría de micro, pequeña y mediana empresa (Mipyme) en Bogotá-Colombia. Con este propósito, el estudio se concentra en empresas (MiPyMe) de una muestra pequeña en la ciudad de Bogotá-Colombia que pertenezcan a un sector donde es más difícil contar con información para la toma de decisiones, de tal manera que, de encontrar una relación evidenciable con el uso de la intuición estratégica, se abra espacio para nuevas y más amplias investigaciones al respecto en el mercado Colombiano y Latinoamericano. El estudio se concentra en ver cómo las empresas observadas que se inician y perduran en el tiempo, lo hacen sin tener los respectivos estudios sistemáticos de diagnóstico de su entorno, tales como mercadeo, capacidad instalada, análisis financiero entre otros, pero que pese a esto, logran posicionarse en cada uno de sus mercados. Ante este contexto, se busca determinar si tal éxito obedece a una serie de cualidades, competencias o características de estos emprendedores, asociadas al marco general de la teoría de la intuición estratégica.

Política de competitividad y productividad en la internacionalización de las Mipymes en Colombia

La investigación “Política de Competitividad y Productividad en la Internacionalización de las micro, pequeñas y medianas empresas (Mipymes) en Colombia”, tiene como objetivo analizar el impacto que han tenido los nuevos modelos de gestión empresarial planteados desde la Política de Productividad y Competitividad en Colombia; para modernizarlas y proyectarlas en un entorno globalizado de manera rentable y sostenible. Para cumplir con este objetivo, se realiza una investigación con fuentes primarias y secundarias, entrelazando un marco teórico en el contexto de la Mipyme en Colombia, una dinámica histórica del modo de hacer negocios, la Política de Competitividad y Productividad con sus retos de exportación en productos de valor agregado, y el desempeño productivo y competitivo del sistema empresarial colombiano. Bajo este panorama, se toman dos casos de estudio: el Clúster de la Moda de Bogotá y el Conglomerado Antioqueño, que permiten determinar factores de éxito o fracaso en el desempeño productivo y competitivo de empresas, donde los resultados obtenidos permiten evidenciar la importancia de los modelos asociativos en la gestión empresarial y cómo se desarrollan las empresas cuando se toman decisiones asumiendo posiciones de gestión gerencial.

Las mipymes artesanales como un medio de desarrollo para los grupos rurales en México

La actividad artesanal sigue teniendo vigencia a nivel regional en muchos países, no sólo subdesarrollados, sino también del primer mundo, lo que permite a algunos grupos sociales tener una fuente de ingresos única o complementaria. En este trabajo se hace una descripción de este sector, comenzando con conceptos de los términos relacionados con la artesanía, su importancia económica y social dentro de las micro, pequeñas y medianas empresas, los tipos de productos artesanales en el mundo y en México. Se establecen, igualmente, las problemáticas y los retos que habrá de enfrentar, así como las contribuciones posibles desde los ámbitos gubernamental y académico.

Institutional analysis of strategic choice of micro, small, and medium enterprises : development of a conceptual framework

This paper presents a conceptual framework showing formal and informal institutions and their relationship with the strategic choice of micro, small, and medium enterprises (MSMEs) in a developing country setting. It emphasises how institutions at sub-national level (such as a region or city) influence the strategic orientations of MSMEs as many developing countries in Asia are undergoing decentralisation whereby sub-national government authorities are given more political, economic, fiscal, and administrative powers. Furthermore, it sheds more insights on the environmental (institutional) determinism-organisational (strategic) choice nexus. It offers propositions, questions as well as issues worth pursuing in empirical investigations in the future.

An institutional view of local entrepreneurial climate

This paper proposes a conceptual framework on the role of formal and informal institutional factors at the sub-national level (e.g. city) in shaping the climate conducive for the growth and success of micro, small, and medium enterprises (MSMEs). Extant literature reveals that institutional analyses tend to focus on either formal or informal institutions, in narrow and fragmented ways. Likewise, previous studies focused their analysis on national or country-wide institutional frameworks, ignoring the institutional heterogeneity of regions and cities within a given country. This study attempts to develop an integrated institutional approach at the city-level and stretch the conceptual boundaries of formal and informal institutions as they shape the local entrepreneurial climate – the set of tangible and intangible institutional factors that are shaping the performance of entrepreneurial firms in a geographically and politically defined area such as a city.

Clarifying the link between social capital and MSME innovation performance : the role of absorptive capacity

A conceptual framework is proposed in this article showing how the social capital of a community shapes the innovation performance of micro, small and medium enterprises (MSMEs) through the exercise of absorptive capacity as the mediating phenomenon between the two. Its significance stems from the unprecedented effort of explaining how community social capital matters in the innovation performance of MSMEs, a departure from previous studies which typically examined market-related or hierarchical social capital in the form of formal networks and directly linking them to firm innovation without due regard to knowledge management within the firm as an antecedent of organizational innovation. The aim is to stimulate further thinking and empirical research on the subject of social capital of a community in an MSME and/or entrepreneurial context.

Proposta de diretrizes para desenvolvimento coletivo de melhoria contínua em micro, pequenas e médias empresas de arranjos produtivos locais

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Paving the Way for Micro-, Small- and Medium-Sized Enterprises in the Southern Mediterranean. CEPS Policy Brief No. 314, 14 January 2014

The upheavals of the Arab Spring in the southern Mediterranean led to domestic and international demands on the governments in the region to implement reforms aimed at enhancing business and investment conditions especially for micro, small- and medium-sized enterprises (MSMEs), which carry out an overwhelming majority of the region’s economic activity. A comprehensive survey among some 600 high-growth potential MSMEs in Algeria, Egypt, Morocco and Tunisia identified and ranked the key obstacles impeding their high-growth potential. This Policy Brief summarises the main results and policy recommendations that can be drawn from this survey, which has been analysed in depth by Ayadi & De Groen (2014).

Micro-, Small- and Medium-Sized Enterprises with High-Growth Potential in the Southern Mediterranean: Identifying Obstacles and Policy Responses. CEPS Paperbacks. January 2014

The Arab Spring, which took root in Tunisia and Egypt in the beginning of 2011 and gradually spread to other countries in the southern Mediterranean, highlighted the importance of private-sector development, job creation, improved governance and a fairer distribution of economic opportunities. The developments led to domestic and international calls for the region’s governments to implement the needed reforms to enhance business and investment conditions, modernise their economies and support the development of enterprises. Central to these demands are calls to enhance the growth prospects of micro-, small- and medium-sized enterprises (MSMEs), which represent an overwhelming majority of the region’s economic activity.

The significant role of third-party logistics (3pl) operators as fosterers of organizational performance in colombian companies

La eliminación de barreras entre países es una consecuencia que llega con la globalización y con los acuerdos de TLC firmados en los últimos años. Esto implica un crecimiento significativo del comercio exterior, lo cual se ve reflejado en un aumento de la complejidad de la cadena de suministro de las empresas. Debido a lo anterior, se hace necesaria la búsqueda de alternativas para obtener altos niveles de productividad y competitividad dentro de las empresas en Colombia, ya que el entorno se ha vuelto cada vez más complejo, saturado de competencia no sólo nacional, sino también internacional. Para mantenerse en una posición competitiva favorable, las compañías deben enfocarse en las actividades que le agregan valor a su negocio, por lo cual una de las alternativas que se están adoptando hoy en día es la tercerización de funciones logísticas a empresas especializadas en el manejo de estos servicios. Tales empresas son los Proveedores de servicios logísticos (LSP), quienes actúan como agentes externos a la organización al gestionar, controlar y proporcionar actividades logísticas en nombre de un contratante. Las actividades realizadas pueden incluir todas o parte de las actividades logísticas, pero como mínimo la gestión y ejecución del transporte y almacenamiento deben estar incluidos (Berglund, 2000). El propósito del documento es analizar el papel de los Operadores Logísticos de Tercer nivel (3PL) como promotores del desempeño organizacional en las empresas colombianas, con el fin de informar a las MIPYMES acerca de los beneficios que se obtienen al trabajar con LSP como un medio para mejorar la posición competitiva del país.

Diseño de un plan de mejora de la capacitación y la comunicación orientados a la optimización del desempeño de los empleados en la Comercializadora Franco Echeverry S.A.S.

Colombia muestra una actividad económica apoyada en empresas donde las PYMES, sumadas a las microempresas, representan el 90% del parque empresarial del país y generan el 63% del empleo nacional y el 53% de la producción bruta de los sectores industrial, comercial y de servicios. Debido a esta caracterización, es de gran importancia conocer más a fondo acerca de sus procesos tanto gerenciales como operativos ya que de estos se desprende la óptima operación y el buen desempeño, en términos de competitividad, de las empresas colombianas tanto a nivel nacional como internacional (Jaramillo Naranjo, 2003). En la medida que se brinde conocimiento sobre la forma de operar de las MIPYMES, la comunidad académica podrá aportar más en el buen desarrollo del sector empresarial colombiano.