Il modello green office come nicchia strategica per la transizione sostenibile del sistema universita the green office model as strategic niche for sustainability transition of hei systems

Nella prima parte di questo progetto di tesi, ho analizzato tutte le nozioni teoriche rilevanti in merito alla teoria della transizione. Il primo concetto condiviso in questa trattazione �� quello di transizione. Nella parte finale del capitolo, il focus si sposta sul ruolo, in una generica transizione, delle nicchie. Lo strumento centrale in questa struttura sono gli esperimenti di transizione, i quali forniscono un approccio alternativo ai progetti di innovazione classica che sono incentrati nell'ottenimento di soluzioni a breve termine. Vi �� dunque una forte relazione tra nicchia e sperimentazione. Infine la trattazione si concentra sul tema dello Strategic Niche Management. Nel secondo capitolo, analizzo il tema della sostenibilit�� inserita in un contesto universitario. Questa sezione si focalizza sulle strategie di alto livello richieste per dare avvio alla transizione universitaria verso la sostenibilit��, identificando gli ostacoli e gli elementi portanti, e definendo una vision al fine di concretizzarla. Il capitolo guida, passo per passo, le universit�� che tentano di mettere in pratica il proprio obiettivo e la vision di sviluppo sostenibile. Una delle problematiche principali per stimare gli sforzi verso la sostenibilit�� nelle universit�� �� costituita in modo particolare dagli strumenti di valutazione. Per questo motivo, �� stata sviluppata la valutazione grafica della sostenibilit�� nell'universit�� (GASU). Al fine di riassumere quanto detto fin qui ed avere un quadro generale pi�� chiaro dell'organizzazione di un campus universitario che mira a diventare sostenibile, ho utilizzato lo strumento gestionale della SWOT Analysis. Negli ultimi due capitoli, infine, analizzo nel dettaglio il modello Green Office. La teorizzazione di questo modello e l'elaborazione dei 6 principi del Green Office sono state effettuate da rootAbility. Le seguenti pagine presentano 3 casi studio di come i 6 principi dei Green Office sono stati adattati alle 3 unit�� di sostenibilit�� guidate da studenti e supportate da staff qualificato. L'oggetto della trattazione sono i principali GO affermatisi nei Paesi Bassi. A seguito dell'introduzione del modello relativo al Green Office e dell'illustrazione degli esempi presi in esame, �� stato sfruttato lo strumento della feasibility analysis al fine di giudicare se l'idea di business sia praticabile. Il mezzo con cui ho condotto l'analisi sotto riportata �� un questionario relativo al modello di Green Office implementato, nel quale viene chiesto di valutare gli aspetti relativi alla organizational feasibility e alla financial feasibility. Infine nella sezione finale ho considerato i Green Office come fossero un unico movimento. L'analisi mira a considerare l'impatto globale del Green Office Movement nei sistemi universitari e come, a seguito del loro consolidarsi nella struttura accademica, possano divenire prassi comune. La struttura proposta contiene elementi sia da il SNM (Strategic Niche Management) che dal TE (Transition Experiment).

Investigating the effect of construction management strategies on project greenhouse gas emissions using interactive simulation

The challenges posed by global climate change are motivating the investigation of strategies that can reduce the life cycle greenhouse gas (GHG) emissions of products and processes. While new construction materials and technologies have received significant attention, there has been limited emphasis on understanding how construction processes can be best managed to reduce GHG emissions. Unexpected disruptive events tend to adversely impact construction costs and delay project completion. They also tend to increase project GHG emissions. The objective of this paper is to investigate ways in which project GHG emissions can be reduced by appropriate management of disruptive events. First, an empirical analysis of construction data from a specific highway construction project is used to illustrate the impact of unexpected schedule delays in increasing project GHG emissions. Next, a simulation based methodology is described to assess the effectiveness of alternative project management strategies in reducing GHG emissions. The contribution of this paper is that it explicitly considers projects emissions, in addition to cost and project duration, in developing project management strategies. Practical application of the method discussed in this paper will help construction firms reduce their project emissions through strategic project management, and without significant investment in new technology. In effect, this paper lays the foundation for best practices in construction management that will optimize project cost and duration, while minimizing GHG emissions.

El nuevo reto de relaci��n con los clientes: Social CRM

La evoluci��n de Internet al modelo Web 2.0, ha creado el nuevo sistema denominado Social Media, donde han proliferado un n��mero ingente de redes sociales, que han cambiado las formas de relaci��n y colaboraci��n entre los usuarios, as�� como la relaciones de ��stos y las empresas. En respuesta a estos dram��ticos cambios sociales y tecnol��gicos, que actualmente est��n dando forma a las relaciones negocio-empresa, las empresas est��n descubriendo que es necesario modificar la estrategia de utilizaci��n del CRM (Customer Relationship Management) con sus clientes y desarrollar nuevas capacidades que permitan la creaci��n de valor con los clientes. Y es aqu�� donde aparece el concepto de Social CRM, entendido como una estrategia centrada en entender, anticiparse y responder mejor a las necesidades de los clientes existentes o potenciales, aprovechando los datos sociales, para crear unas fuertes relaciones beneficiosas para ambas partes. En este trabajo se describe un modelo de adopci��n de Social CRM, aplicando un m��todo de an��lisis ���Top-Down���, y basado en el modelo de Gartner denominado ���The Eight Building Blocks of CRM��� [1]. El presente trabajo descompone el modelo de adopci��n descrito por Gartner, en los siguientes puntos. - Una decisi��n estrat��gica de la compa����a - Asomarse a la realidad social - Analizar las redes sociales. - Metodolog��a de adopci��n. - Despliegue y extensi��n en todos los departamentos de la compa����a y la adaptaci��n de los recursos humanos. - Selecci��n e integraci��n con las plataformas tradicionales de CRM - An��lisis de herramientas de monitorizaci��n de Social CRM El modelo propuesto tiene dos objetivos, por un lado pretende proporcionar la visi��n de c��mo CRM puede influir en los resultados empresariales en la era del cliente social, y por otro, proporcionar a los administradores c��mo las inversiones y los recursos existentes de CRM puede ser integrados con las nuevas tecnolog��as y procesos para formar capacidades que pueden mejorar el rendimiento del negocio. ABSTRACT. ���The Internet evolution to Web 2.0 model has created a new system called Social Media, where have proliferated a huge number of social networks which have changed the relationship and collaboration forms user-to-user and user-to-company. In response to these dramatic social and technological changes that are currently shaping the business-business relationships, companies are finding it necessary to modify the strategy for use of CRM (Customer Relationship Management) with customers and develop new capabilities to creating value with customers. And here is where the concept of Social CRM appears, understood as a focus on understanding, anticipating and responding to the needs of existing and potential customers strategy, leveraging social data to create a strong mutually beneficial relationships. In this paper describes an adoption model of Social CRM, using a "Top-Down" analysis method and based on the model of Gartner called "The Eight Building Blocks of CRM" [1]. This paper decomposes the adoption model described by Gartner in the following points. - A company strategic decision. - Look at social reality. - Analyze social networks. - Methodology adoption. - Deployment and extension in all departments of the company and the adaptation of human resources. - Selection and integration with traditional CRM platforms. - Analysis of monitoring tools for Social CRM. The proposed model has two objectives, firstly aims to provide insight into how CRM can influence business outcomes in the era of the social customer, and secondly, to provide administrators how investments and existing resources can be integrated CRM with new technologies and processes for developing capabilities that can increase business performance���.

E-CRM e a influ��ncia da digital analytics.

O mercado consumidor passou por diversas transforma����es ao longo do tempo devido principalmente �� evolu����o tecnol��gica. A evolu����o tecnol��gica proporcionou ao consumidor a possibilidade de escolher por produtos e marcas, e permite a oportunidade de colaborar e influenciar a opini��o de outros consumidores atrav��s do compartilhamento de experi��ncias, principalmente atrav��s da utiliza����o de plataformas digitais. O CRM (gerenciamento do relacionamento com o consumidor) �� a forma utilizada pelas empresas para conhecerem o consumidor e criar um relacionamento satisfat��rio entre empresa e consumidor. Esse relacionamento tem o intuito de satisfazer e fidelizar o consumidor, evitando que ele deixe de consumir a marca e evitando que ele influencie negativamente outros consumidores. O e-CRM �� o gerenciamento eletr��nico do relacionamento com o consumidor, que possui todas as tradicionais caracter��sticas do CRM, por��m com o incremento do ambiente digital. O ambiente digital diminuiu a dist��ncia entre pessoas e empresas e se tornou um meio colaborativo de baixo custo de intera����o com o consumidor. Por outro lado, este �� um meio onde o consumidor deixa de ser passivo e se torna ativo, o que o torna capaz de influenciar n��o s�� um pequeno grupo de amigos, mas toda uma rede de consumidores. A digital analytics �� a medi����o, coleta, an��lise e elabora����o de relat��rios de dados digitais para os prop��sitos de entendimento e otimiza����o da performance em neg��cios. A utiliza����o de dados digitais auxilia no desenvolvimento do e-CRM atrav��s da compreens��o do comportamento do consumidor em um ambiente onde o consumidor �� ativo. O ambiente digital permite um conhecimento mais detalhado dos consumidores, baseado n��o somente nos h��bitos de compra, mas tamb��m nos interesses e intera����es. Este estudo tem como objetivo principal compreender como as empresas aplicam os conceitos do e-CRM em suas estrat��gias de neg��cios, compreendendo de que forma a digital analytics contribui para o desenvolvimento do e-CRM, e compreendendo como os fatores cr��ticos de sucesso (humano, tecnol��gico e estrat��gico) impactam na implanta����o e desenvolvimento do e-CRM. Quatro empresas de diferentes segmentos foram estudadas atrav��s da aplica����o de estudo de caso. As empresas buscam cada vez mais explorar as estrat��gias de e-CRM no ambiente digital, por��m existem limita����es identificadas devido �� capta����o, armazenamento e an��lise de informa����es multicanais, principalmente considerando os canais digitais. Outros fatores como o apoio da alta dire����o e a compreens��o de funcion��rios para lidar com estrat��gias focadas no consumidor ��nico tamb��m foram identificados neste estudo. O estudo foi capaz de identificar as informa����es mais relevantes para a gera����o de estrat��gias de gerenciamento eletr��nico do relacionamento com o consumidor e identificou os aspectos mais relevantes dos fatores cr��ticos de sucesso.

Facility closure management:the case of Vauxhall Motors Luton

Purpose ��� The purpose of the paper is to present the findings of a study of factory closure management. It details the sequence and the results of the key strategic manufacturing management decisions made from the time of the announcement of the plant closure to the cessation of operations. The paper also includes an analysis of the human resource management (HRM) actions taken during this same time period and their consequences upon all those involved in the closure management process. Design/methodology/approach ��� The case study methodology consisted of two initial site visits to monitor closure management effectiveness (adherence to plan and the types and frequency of closure management communications). During these visits, documentary evidence of the impact of the closure decision upon production performance was also collected (manufacturing output and quality performance data). Following plant closure, interviews were held with senior business, production and HRM managers and production personnel. A total of 12 interviews were carried out. Findings ��� The case study findings have informed the development of a conceptual model of facility closure management. Information obtained from the interviews suggests that the facility closure management process consists of five key management activities. The unexpected announcement of a factory closure can cause behavioural changes similar to those of bereavement, particularly by those employees who are its survivors. In addition, similar reactions to the closure announcement may be displayed by those who choose to remain employed by the factory owner throughout the phased closure of the plant. Originality/value ��� Facility closure management is an insufficiently researched strategic operations management activity. This paper details a recommended procedure for its management. A conceptual model has also been developed to illustrate the links between the key facility closure management tasks and the range of employee changes of behaviour that can be induced by their execution.

Organizational learning and emotion:constructing collective meaning in support of strategic themes

Missing in the organizational learning literature is an integrative framework that reflects the emotional as well as the cognitive dynamics involved. Here, we take a step in this direction by focusing in depth over time (five years) on a selected organization which manufactures electronic equipment for the office industry. Drawing on personal construct theory, we define organizational learning as the collective re-construal of meaning in the direction of strategically significant themes. We suggest that emotions arise as members reflect on progress or lack of progress in achieving organizational learning. Our evidence suggests that invalidation - where organizational learning fails to correspond with expectations - gives rise to anxiety and frustration, while validation - where organizational learning is aligned with or exceeds expectations - evokes comfort or excitement. Our work aims to capture the key emotions involved as organizational learning proceeds. �� The Author(s) 2012.

Green supply chain performance measurement using the analytic hierarchy process:a comparative analysis of manufacturing organisations

The main purpose of this research is to develop and deploy an analytical framework for measuring the environmental performance of manufacturing supply chains. This work's theoretical bases combine and reconcile three major areas: supply chain management, environmental management and performance measurement. Researchers have suggested many empirical criteria for green supply chain (GSC) performance measurement and proposed both qualitative and quantitative frameworks. However, these are mainly operational in nature and specific to the focal company. This research develops an innovative GSC performance measurement framework by integrating supply chain processes (supplier relationship management, internal supply chain management and customer relationship management) with organisational decision levels (both strategic and operational). Environmental planning, environmental auditing, management commitment, environmental performance, economic performance and operational performance are the key level constructs. The proposed framework is then applied to three selected manufacturing organisations in the UK. Their GSC performance is measured and benchmarked by using the analytic hierarchy process (AHP), a multiple-attribute decision-making technique. The AHP-based framework offers an effective way to measure and benchmark organisations��� GSC performance. This study has both theoretical and practical implications. Theoretically it contributes holistic constructs for designing a GSC and managing it for sustainability; and practically it helps industry practitioners to measure and improve the environmental performance of their supply chain. �� 2013 Copyright Taylor and Francis Group, LLC. CORRIGENDUM DOI 10.1080/09537287.2012.751186 In the article ���Green supply chain performance measurement using the analytic hierarchy process: a comparative analysis of manufacturing organisations��� by Prasanta Kumar Dey and Walid Cheffi, Production Planning & Control, 10.1080/09537287.2012.666859, a third author is added which was not included in the paper as it originally appeared. The third author is Breno Nunes.

Internet technologies, ECRM capabilities, and performance benefits for SMEs:An exploratory study

Research on large firms suggests that dedicated customer relationship management (CRM) software applications play a critical role in creating and sustaining customer relationships. CRM is also of strategic importance to small and medium-sized enterprises (SMEs), but most of them do not employ dedicated CRM software. Instead they use generic Internet-based technologies to manage customer relationships with electronic CRM (eCRM). There has been little research on the extent to which the use of generic Internet technologies contributes to SME performance. The present study fills the gap, building upon the literature on organizational capabilities, marketing, and SMEs to develop a research model with which to explore the relationships between generic Internet technologies, eCRM capabilities, and the resulting performance benefits in the SME context. A survey across 286 SMEs in Ireland finds strong empirical evidence in support of the hypotheses regarding these benefits. The study contributes to managerial decision making by showing how SMEs can use generic Internet technologies to advance their customer relationships and contributes to theory development by conceptualizing eCRM capabilities in an SME context.

Competence requirements for managing supply in interorganizational networks

The authors address the growing call for research into the management of supply networks serving the public sector. Building on prior action research, this empirical paper focuses on the management of supply in interorganizational, health sector networks identifying the competence requirements (skills, knowledge, traits, and behavioural indicators) associated with effective team performance. Drawing on empirical data, the authors present a competence framework that aims to capture a team���s tacit understanding of strategic supply management. Competence indicators are organized into six themes: network understanding; developing network position; relationship management; learning, knowledge and knowledge management; strategy formulation; strategy implementation. Finally, the relevance of the framework to boundary spanning personnel outside the purchasing function and to other organizations is considered.

Promoting competitive markets:the role of public procurement

The study presented here examines how public procurement agencies address establishing and maintaining competitive markets; a topic still in its academic infancy. Cases are used to address impediments and improve understanding of strategic priorities in managing for competitive markets. Public policy academics have observed many competing policies in the wider public sector. Specifically, this paper identifies a need for research on supplier incentives at a market level, on the post contract management of suppliers and as an important sub-set, key supplier relationship management, along with professional development.

Data Mining for Software Development Life Cycle Quality Management

Computer software plays an important role in business, government, society and sciences. To solve real-world problems, it is very important to measure the quality and reliability in the software development life cycle (SDLC). Software Engineering (SE) is the computing field concerned with designing, developing, implementing, maintaining and modifying software. The present paper gives an overview of the Data Mining (DM) techniques that can be applied to various types of SE data in order to solve the challenges posed by SE tasks such as programming, bug detection, debugging and maintenance. A specific DM software is discussed, namely one of the analytical tools for analyzing data and summarizing the relationships that have been identified. The paper concludes that the proposed techniques of DM within the domain of SE could be well applied in fields such as Customer Relationship Management (CRM), eCommerce and eGovernment. ACM Computing Classification System (1998): H.2.8.

Introduction to performance improvement management software (PIM-DEA)

This chapter provides information on the use of Performance Improvement Management Software (PIMDEA). This advanced DEA software enables users to make the best possible analysis of the data, using the latest theoretical developments in Data Envelopment Analysis (DEA). PIM-DEA software gives full capacity to assess efficiency and productivity, set targets, identify benchmarks, and much more, allowing users to truly manage the performance of organizational units. PIM-DEA is easy to use and powerful, and it has an extensive range of the most up-to-date DEA models and which can handle large sets of data.

A szolg��ltat��sok ell��t��si l��nc��nak speci��lis menedzsmentjellemz��i (Management specialties of supply chain of services)

Az elm��lt ��vtizedekben a gazd��lkod��studom��ny kit��ntetett figyelemmel k��s��rt k��t ��� mind a makrogazdas��g, mind az egyes v��llalatok m��k��d��s��nek sikere szempontj��b��l meghat��roz�� fontoss��g�� ��� jelens��get, egyr��szt a szolg��ltat��soknak a hagyom��nyos termel��ssel szembeni egyre er��teljesebb t��rnyer��s��t, m��sr��szt a fogyaszt��i ��rt��k teremt��se szempontj��b��l n��vekv�� jelent��s��g�� ell��t��si l��ncoknak, illetve azok menedzsmentj��nek k��rd��sk��r��t. Ugyanakkor igen kev��s elemz��s, de kev��s le��r�� jelleg�� munka is sz��letett a k��t jelens��get ��s menedzsmentprobl��m��t ��sszekapcsol�� ter��letr��l, azaz a szolg��ltat��sok ell��t��si l��nc��r��l, ezen ell��t��si l��ncok kezel��s��nek speci��lis probl��m��ir��l. A szerz��k cikk��kben a szolg��ltat��sok ell��t��si l��nc��nak ��s menedzsmentj��nek jellegzetess��geit, a klasszikus term��ket el����ll��t�� ell��t��si l��ncokhoz viszony��tott saj��toss��gait foglalj��k ��ssze a nemzetk��zi szakirodalom alapj��n. Ennek sor��n bemutatj��k, hogy az ��n. tiszta szolg��ltat��sok sz��les k��rben ismert jellemz��i hat��ssal vannak a szolg��ltat��sok el����ll��t��s��t ��s ��rt��kes��t��s��t v��gz�� ell��t��si l��ncok m��k��d��s��re is. Ezek a hat��sok ��s specialit��sok megjelennek az ell��t��sil��nc-menedzsment irodalm��ban kiemelten t��rgyalt mindh��rom probl��mak��rben, r��nyomj��k teh��t b��lyeg��ket mind az ell��t��si l��nc fel��p��t��s��re, mind az ell��t��si l��ncban egy��ttm��k��d�� partnerek kapcsolat��nak kezel��s��re ��s v��g��l, de nem utols��sorban az ell��t��sil��nc-menedzsment folyamatok kezel��s��re. _________ In the last decades scholars have paid a lot of attention to both service operation and supply chain management. There is still limited research on the overlapping field of theses two management areas, on service supply chain specialties. This article gives a structured overview on the latest research results on this topic. Doing so the paper would like to draw attention of the Hungarian researchers to this field and facilitate these empirical researches. As described in the paper traditional service specialties (intangibility, perishability, inseparability, heterogeneity and the importance of human capital) create special management problems concerning (i) the structure of these supply chains, (ii) their relationship management and (iii) the management of supply chain processes.

Towards an Understanding of Lodging Asset Management and its Components

Lodging asset management has emerged as one of the most important areas of strategic hotel management. Increasingly, lodging companies are soliciting the services of asset management firms or developing internal asset management competencies. This article synthesizes and discusses the essential components of dynamic lodging asset management. The article provides a detail background on asset management and its importance and explains the role of lodging asset managers and their working relationships with ownership and operators. The article also discusses the competencies and skills of asset managers.

Political strategy, leadership, and policy entrepreneurship in Japanese defense policy and politics: A comparison of three prime ministerships

Since the end of the Cold War, Japan's defense policy and politics has gone through significant changes. Throughout the post cold war period, US-Japan alliance managers, politicians with differing visions and preferences, scholars, think tanks, and the actions of foreign governments have all played significant roles in influencing these changes. Along with these actors, the Japanese prime minister has played an important, if sometimes subtle, role in the realm of defense policy and politics. Japanese prime ministers, though significantly weaker than many heads of state, nevertheless play an important role in policy by empowering different actors (bureaucratic actors, independent commissions, or civil actors), through personal diplomacy, through agenda-setting, and through symbolic acts of state. The power of the prime minister to influence policy processes, however, has frequently varied by prime minister. My dissertation investigates how different political strategies and entrepreneurial insights by the prime minister have influenced defense policy and politics since the end of the Cold War. In addition, it seeks to explain how the quality of political strategy and entrepreneurial insight employed by different prime ministers was important in the success of different approaches to defense. My dissertation employs a comparative case study approach to examine how different prime ministerial strategies have mattered in the realm of Japanese defense policy and politics. Three prime ministers have been chosen: Prime Minister Hashimoto Ryutaro (1996-1998); Prime Minister Koizumi Junichiro (2001-2006); and Prime Minister Hatoyama Yukio (2009-2010). These prime ministers have been chosen to provide maximum contrast on issues of policy preference, cabinet management, choice of partners, and overall strategy. As my dissertation finds, the quality of political strategy has been an important aspect of Japan's defense transformation. Successful strategies have frequently used the knowledge and accumulated personal networks of bureaucrats, supplemented bureaucratic initiatives with top-down personal diplomacy, and used a revitalized US-Japan strategic relationship as a political resource for a stronger prime ministership. Though alternative approaches, such as those that have looked to displace the influence of bureaucrats and the US in defense policy, have been less successful, this dissertation also finds theoretical evidence that alternatives may exist.