972 resultados para tourism industry


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Surf Life Saving Queensland (SLSQ) is a leading authority on beach safety, providing patrol, education, and rescue services to both tourists and local residents along the coast of Queensland, Australia. SLSQ recognizes that tourists are a target group requiring special attention due to their unfamiliarity with ocean beaches and surfing activities, and in some cases having the additional challenge of poor swimming skills, language barriers, and disorientation in a foreign vacation environment. This article describes SLSQ initiatives to provide beach safety for tourists through a focus on service delivery and partnerships with the tourism industry and relevant government agencies. The positive involvement of SLSQ in tourism is a model for other coastal destinations, given that drowning is the second most frequent cause of injury death among international travelers.

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This thesis develops the requirements of the Cumbria Division of the MAFF to have detailed information on a number of rural topics of particular concern to the area's socia-economic advisory service. Information was generated upon the effects of road developments upon agriculture; the possibility of economic and employment growth through tourism, industry, forestry and agriculture; and upon their relationship with conservation and development control issues generally. A working conference was organised (The Whitbarrow Exercise) to review in specific terms a number of the above problems, in which representatives of the major groups active in rural policy formulation and implementation participated. The study was extended to consider these policy issues on a more prosperous agricultural estate; and in the county of Cumbria as a whole. An examination of the development and likely future impact of agricultural policy upon rural policy generally was also undertaken. All the research was set in the context of an extensive literature review. The results indicate that while state intervention to relieve those problems collectively known as rural deprivation still has an important place in modern rural policy, the scope for such intervention to be successful is limited. Opportunities for employment and wealth creation through tourism, forestry, industry and agriculture are limited for social and economic reasons; developments in these sectors can have adverse effects upon the environment; can compound existing problems; and are often resisted by local people. The lack of success of such ventures indicates continued structural change within rural communities, with some adverse effects for the less privileged members. Recognising this it is argued that fural policy seeks to adapt to, rather than attempt to fundamentally alter inevitable change, recognising that in the long term social and structural problems will resolve themselves. It is further argued that a reduction in state support for agriculture appears inevitable, and this can bring considerable conservation benefits, even in upland areas where positive links between agriculture and conservation have been found by some commentators. It is also argued that for social and economic reasons, and because of the declining importance of agricultural land, a vigorous landscape and ecological conservation policy is pursued by planning authorities and is reasonable. With regard to road developments on agricultural land, the research has shawn that although it is the norm far the agricultural community to experience severe difficulty during developments, these can be overcame by increasing the resources of professional expertise available to affected farmers. This indicates a possible important increased role for the MAFF in the development process.

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The improvement in living standards and the development of telecommunications have led to a large increase in the number of Internet users in China. It has been reported by China National Network Information Center that the number of Internet users in China has reached 33.7 million in 2001, ranting the country third in the world. This figure also shows that more and more Chinese residents have accepted the Internet and use it to obtain information and compete their travel planning. Milne and Ateljevic stated that the integration of computing and telecommunications would create a global information network based mostly on the Internet. The Internet, especially the World Wide Web, has had a great impact on the hospitality and tourism industry in recent years. The WWW plays an important role in mediating between customers and hotel companies as a place to acquire information acquisition and transact business.

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Developing The Ladder To Professionalism by Tom Baum, Manager, Curricula Development Unit and Patricia Reid, Training Advisor, Curricula Development Unit at the Council for Education, Recruitment and Training, State Agency for Hotels, Catering and Tourism in Dublin, Ireland: “Developments are currently in hand to promote increased professionalism in management within the hotel and catering industry in Ireland. The authors discuss the particular responsibility of educational agencies. Recent initiatives to provide a comprehensive and flexible career ladder encompassing craft training, in-service and “second-chance” education, as well as more conventional college-based initial management are reviewed, as are attempts by various industry associations to enhance the professionalism of members.” In this discussion, the authors have primarily devoted their attention to degree gaps in professionalism in the hospitality industry, and the measures that can be taken to mitigate these circumstances. “The hotel, catering, and tourism industry, in common with others involved in the service function, has been relatively slow to adopt modern approaches to management and technology at all levels,” Baum and Reid want you to know. The authors hail from Ireland and point to steps that the industry, in Ireland, is taking to address service problems. “Developments are taking place in Ireland toward professionalism in management in the context of the Irish hotel and catering industry; education and educationally related institutions have taken a role in contributing to the professionalization of work in this area,” say the authors. Baum and Reid point to CERT’s - The State Training Agency for Hotels, Catering and Tourism - involvement in promoting professionalism in the Irish hospitality industry, and provide a comprehensive graph to illustrate CERT’s paths to successful management. Worthy of note is, proprietor management is more common on that side of the Atlantic’, with most properties tending to be smaller than U.S. chain operations. That fact, by no means suggests that management style is indeed complete in the U.K, but it can be said that maybe such style is more congenial. “However, finding the balance between operationalism and the management and development functions seems to underpin perhaps the cardinal problems of professionalism in hotel and catering management in Ireland,” say the authors. “The dichotomy, clearly represented in the management of the industry, is equally evident within the educational and training system and also in the limited influence of associations…” Baum and Reid expand on that issue. The authors do concede that it is difficult to quantify what exactly constitutes good professionalism in the hospitality industry; it is, after all, a fairly subjective concept. They continue by describing some of the degree and sub-degree programs being offered in Ireland.

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The emergence of Web communications has given rise to complaint sites which serve as central forums for both consumers and employees to share their bad experiences. These complaint sites provide for cybergriping in various forms. This paper explores the concept of cybergriping and its relevance to the hospitality and tourism industry from employee and customer perspectives. Court cases in which cybergriping played a key role are reviewed, and recommendations are offered on how hospitality and tourism businesses can address the problem of cybergriping.

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Abstract Driven by the political and economic forces of cross-strait, Taiwan has become one of the major source markets for Hong Kong tourism industry since 1987. The major purposes of this study were to investigate the following factors (1) The influential factors of travel motivation, (2) The clusters of travel motivations, (3) The marketing segmentation of clusters of Taiwanese tourists to visit Hong Kong. Through ten travel agents, self-report surveys were distributed to collect data from 366 Taiwanese travelers. Hence, four push factors and six pull factors were identified as travel motivations through the factor analysis. Combined with the cluster analysis; five new groups were founded. Finally, five clusters which process unique profiles (location difference, visiting frequency, travel satisfaction, and destination loyalty) were addressed. The suggestions of developing effective market strategies to attract Taiwanese tourists to Hong Kong were also provided.

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The primary purpose of this study was to examine how much different types of media affect a tourist’s decision when choosing a destination to travel. Further, this study attempted to investigate the impact of the different types of media on a tourist’s behavioral intentions. A primary field survey was designed for this study to collect data and multivariate analysis of variance (MANOVA) was performed to analyze the data and test the hypotheses. As a result, the most influential media form for choosing a destination to travel was social media, while brochure ranked the last. Subsequently, demographic factors showed noticeable propensities for the different types of media. Lastly, media types had a significant impact on three behavioral intentions for traveling as well. Study findings are expected to provide valuable information to better utilize the media as a marketing tool for the tourism industry.

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The Internet is present in each step of a trip planning. The constant technological advances has made major changes in the tourism industry. This is noticeable by the growing number of people who share their travel experiences on the Internet. This study has aimed to analyze the factors that influence the use of the Online Travel Reviews (OTR) in choosing an accommodation. It was done an investigation into the comments available on the internet about information on touristic products and services, specifically about accommodations. The research proposed to understand the influencing factors of OTR, in the Brazilian context, through the Technology Acceptance Model, Motivational Theory, Similarity, and Trustworthiness. The methodology used was a descriptive-exploratory study, with a quantitative approach, and bibliographic research. The study used a Structural Equation Modeling technique called Partial Least Squares (PLS), to test and evaluate the proposed research model. Data collection was performed with 308 guests hosted in five hotels in Ponta Negra (Natal/RN), who have used the OTRs in choosing an accommodation. The research tested fifteen hypotheses, where nine were confirmed, and six were rejected. The results showed that guests have attitude and intention to use the OTRs to choose an accommodation.

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This research examines the development from educational to commercial tourism in Britain between the late-nineteenth and early-twentieth century by questioning whether this reflected a transformed understanding of the role of travel within society. It focuses on the Polytechnic Touring Association (PTA), a London-based originally philanthropic travel organisation that became a commercial firm. During this period the PTA moved from the project of contributing to the education of citizens to the market-led imperative of ‘harnessing’ a consumer desire. In examining this transformation via the PTA’s changing approach to the visual promotion of its Swiss tours, we suggest that the development of the tourism industry in Britain should also be explored in relation to changing ideas about travel’s contribution to social formation.

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A indústria turística tem-se focado na diversificação, de forma contínua, tornando-se um dos motores fundamentais para o progresso dos setores económicos de um país. Para tal, o desenvolvimento de um Produto Turístico de sucesso que visa oferecer ao público-alvo uma experiência memorável para satisfazer o seu desejo é essencial para que este consumidor venha a visitar um determinado destino. A nova era digital transformou a estratégia de marketing das empresas e esta nova conjuntura tem vindo a contribuir para o crescimento exponencial e para o desenvolvimento das técnicas e ferramentas que permitem promover a comunicação entre a empresa/marca e o consumidor, aspeto em que o marketing digital tem desempenhado um papel importante. Em tempos de valorização da experiência turística, o setor turístico de Cabo Verde pouco tem explorado e não tem tirado grande partido do marketing digital para dar a conhecer as potencialidades e as maravilhas do destino enquanto produto turístico, que ainda tem muito por descobrir por parte dos consumidores nacionais e internacionais. Como objetivos deste plano de comunicação Visit Cabo Verde pretende-se aumentar a notoriedade da marca Cabo Verde e captar novos turistas através da promoção de 4 ilhas: Santiago, São Vicente, Santo Antão e Boavista dividindo-as em 3 (três) subprodutos - cultura, natureza e praia. Com a realização deste projeto prevê-se que Cabo Verde atinja o público-alvo definido através da conceção das campanhas relevantes para os potenciais turistas e aumentar o fluxo dos turistas no arquipélago. As limitações deste plano de comunicação incidem sobre a variável produto que não é controlável, procurando este plano uma linha de orientação para a variável comunicação.

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Current demand for tourism is characterized by more frequent, shorter trips throughout the year. Such trends may have adverse effects on the hospitality industry but benefit the travel industry. Most current literature assumes that the variables that determine travel participation are identical to those that influence travel frequency, though there is no evidence to support this assumption. Therefore, the current study seeks to identify variables that influence travel frequency among Spanish senior tourists, who represent a key target market for the tourism industry. The results specify that gender, self-perceived economic status, and self-perceived time available variables strongly determine Spanish seniors' travel frequency.

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Actualmente el sector turismo se ha ido posicionando como una de las principales fuentes de prosperidad (en términos de empleo, bienestar y riqueza) por encima de grandes industrias como la automotriz y la petrolera, lo cual, es considerado por las Naciones Unidas como una gran oportunidad de desarrollo para los países emergentes. Colombia, es un ejemplo de esta situación por su gran potencial en turismo naturaleza, el cual está comenzando a incluirse en planes de desarrollo turístico como en Villavicencio, actual epicentro comercial de los llanos orientales y líder en el desarrollo turístico del Meta. El trabajo pretende ser un estudio de caso que evidencie los factores que han impedido que el desarrollo sostenible progrese de forma paralela al crecimiento turístico que se está dando en la región, enfocado en los alojamientos urbanos y rurales de la capital del Meta. A partir de esto, se realiza una encuesta a 42 hoteles, una vez vistos los resultados está, se analiza la manera en que es asimilada la sostenibilidad desde un punto de vista práctico. La información recopilada revela que los agentes turísticos presentan carencia de concientización, respecto al movimiento “verde” que se está dando a nivel mundial, no tienen como prioridad los temas sostenibles, desconocen las normas ambientales y no tienen claridad sobre los procesos de certificación

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This research aims to determine the dimensions of motivation and satisfaction, acquired, through the perception in context of job training, by future technicians (students) in the hospitality and tourism industry, particularly by technical courses in the hotel and restaurant sector. The methodology comprises three distinct stages. First were recovered instruments (questionnaires), already validated by other authors of motivation and satisfaction, which had the intention to replicate studies conducted in other scientific knowledge fields, such as tourism. Those instruments were recovered from the reviewed literature conducted about other themes. On second place the measuring instruments were submitted to a pre-test, or rather, were subject of a pioneer study, in order to verify other assumptions such as semantic errors or see if there was the possibility of some prepared questions to be consider invalidated by poor formulation or interpretation. Finally, were applied in three educational institutions who agreed to cooperate on the research, with the reservation that the interviewed needed a mandatory pre-requirement that consisted in conducting a minimum training in work context (TWC). Then, proceed the statistical analysis to support all the empirical part. The results show that, in general, motivation and satisfaction were present during the period of training in work context. To some people it meant a very important period of personal and professional life, concerning the interactions, emotions and involvement with touristic organizations but also the personal and social relationships.

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As políticas públicas na área do turismo tornaram-se uma prioridade dos governos dos países desenvolvidos e menos desenvolvidos a partir da década de 1970, quando os organismos estatais ligados ao sector do turismo deram início à definição de amplas agendas nacionais para o desenvolvimento da indústria do turismo para períodos de longo prazo, com descrições claras sobre a posição que o turismo ocupa no âmbito do desenvolvimento da economia nacional; sobre as metas que se pretendem alcançar e a forma como elas serão atingidas. O enorme crescimento do turismo, o envolvimento dos governos e os impactos negativos do turismo que foram registados nos países em desenvolvimento ajudou a trazer ao debate académico a análise sobre as políticas públicas do turismo no final dos anos 80 e início de 90 do séc. passado. Neste estudo inventariou-se o quadro legislativo das políticas públicas do turismo em Angola e fez-se o enquadramento sociológico da Política Nacional e do Plano Diretor do turismo em Angola; identificaram-se os atores que intervêm na execução das políticas públicas do turismo em Angola e o seu sentido social, assim como os fatores centrais propiciadores do desenvolvimento social e económico em contexto local (Huíla). Isto permitiu determinar o perfil e tipologias resultantes da contribuição do quadro de Políticas Públicas de turismo para o nível de promoção do desenvolvimento social local em Angola, ajudando-nos a tentar perceber até que ponto as políticas públicas do turismo em Angola se constituem como fator de desenvolvimento social local. Partindo do perfil e tipologias resultantes da contribuição do quadro de Políticas Públicas de turismo e com base nos resultados obtidos através da análise de conteúdo das entrevistas, construiu-se uma proposta de modelo de políticas públicas de turismo propiciadoras do desenvolvimento local sustentável em Angola baseada numa lógica de ação coletiva, capaz de salvaguardar a sustentabilidade económica, política, social e territorial; ABSTRACT: Public policies in tourism became a priority of developed country governments and less developed countries from the 1970s, when the state bodies linked to the tourism sector began the definition of a broad national agenda for the development of the tourism industry for long-term periods, with clear descriptions of the position that tourism occupies in the national economic development; on the goals they want to achieve and how they will be achieved. The tremendous growth of tourism, the involvement of governments and the negative impacts of tourism were registered in developing countries and helped to bring the academic debate analysis on public tourism policies, in the late 80s and early 90s of the past century. In the legislative framework, we inventoried public tourism policies in Angola that later became the sociological framework of the National Policy and Plan for tourism in Angola; we identified the actors involved in the execution of public tourism policies in Angola and its social meaning, as well as the central factors conductive to social and economic development in the local context (Huila). This allowed to determine the profile and types resulting from the tourism Public Policy framework contribution to the level of promotion of local social development in Angola, helping us in this way to try to understand to what extent public tourism policies in Angola work as a local social development factor. From the profile and types resulting from the tourism Public Policy framework contribution and based on the results obtained from the interviews, we constructed a proposed model of public policies which encourage a more sustainable local development kind of tourism in Angola, based on a logic of collective action, able to safeguard the economic, political, social and territorial capitals.

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En el presente artículo el lector podrá encontrar algunos aspectos  relacionados  con el turismo como actividad económica y su expresión concreta en las comunidades de Tambor y Montezuma de Cóbano, provincia de Puntarenas, Costa Rica. Pero además y es la parte fundamental del mismo se hace referencia aquí al impacto que ha tenido este sector en la convivencia comunal y cotidianidad de esas comunidades. Este impacto se analiza en tres dimensiones específicas: la socioeconómica, la cultural y la ambiental. En síntesis y como producto de los efectos del turismo, la zona analizada sufre una transformación importante que engloba la convivencia comunal; convivencia que en sus manifestaciones generales coincide en cierta medida con el contexto nacional y mundial, pero que también tiene su particularidad. En este sentido, se nota una re-dimensión en la individualidad de actor y sector social, pero además en la totalidad de la convivencia comunal. Esta re-dimensión, si bien es producto de actividades económicas  de sistemas productivos y de nuevas estrategias de desarrollo globalizantes, se manifiesta en lo social, en lo cultural y en la relación sociedad naturaleza ó ambiente a nivel local, como un producto más divertido de la actividad turística.   Abstract: This paper discusses the effects of the tourism industry in the communities of Tambor and Montezuma, Cobano, province of Puntarenas, Costa Rica. If focuses in the impact and tourism in peoples everyday life from on three- fold perspective: socio-economic, cultural and evironmental. Regarding the impact of tourism in the socioeconomic dimensión the study revels an important change in the labor market, which was traditionally related to farming and fishing, now oriented to the production of goods and services for tourists and other economic activities take place in medium and small scales and involve men and women, Young  and adults. They generate different social and interpersonal relations, which contribute to change comunal daily coexistence. In the cultural discussion tourism had changed daily like in these communities and patterns of social coexistence. Among the most significant changes are customs and holidays, clothing styles, the loss of traditional forms of communication, the beginning of different ways of dialoging and new relationships among neighbors, and even of the way people talk and how and whit they eat. In relation to the environment the new ways to relate to nature and of trying to manage and handle the natural resources the awareness and the new attitude in regard to the environmental situation, as well as the wormiest for conservation. For having clean and healthy surroundings, among others, had the collective levels. To summarize as a result of the effects of tourism an important transformation is talking place in the communities under study that coincides with the national and global context to a certain extent, but to also has its own particularities. In this sense, it is noticeable a re-definition of the individuality of each actor and social sector and in the totality of the communal identify as well. Eventhough that redefinition is the result of economic activities, of economic systems and new globalized developmental strategies, also effects in the social and cultural aspects and in the relation men-nature in a local level.