175 resultados para consumerism


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The project consists of a live performance taking the 2005 IKEA riot as the starting point for a speculative history of a fictional future, culminating in a choreographed re-enactment of the original event. It is accompanied by a film series explores the possibility of collective action emerging from the capitalist relations inherent in the consumer riot. The performance, staged at the Berlin Biennale, continues this research into re-enactment and post-1989 politics, using a stage set made of flatpack furniture. Using the aesthetics of Modernism and the avant garde, the project transposes early twentieth century utopian ideology to a present day setting where mass uprisings are motivated by cheap commodities. By re-evaluating biomechanics and Bauhaus theatre theory, these explorations of consumerism and revolution propose that the mechanized movement developed in conjunction with industrial labour survives as a historical re-enactment in the wake of manufacturing work in the west. In the absence of a visual language apt to the contemporary, No Haus Like Bau uses re-enactment as a retrogarde tactic. Its purpose on the one hand is to invoke trajectories for alternate futures that never materialized at an originary moment. On the other hand, the clash of past forms with present content serves to accentuate the historical changes that have thrown into question these forms. Rather than reflecting the present, the projection of the past into a fictional future aims to destabilize the dominant narrative that suggests the current configuration of art, politics and human nature has always been this way. The project has been widely exhibited internationally and supported by Film London and Arts Council England. A theoretical essay on re-enactment as a strategy for performance has been published in Art Papers and in Memory [MIT]. The project also formed the basis of a solo exhibition at Te Tuhi Art Centre, Auckland.

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Monuments Should Not Be Trusted brings together over 30 leading artists and groups from the “golden years” of the Socialist Federal Republic of Yugoslavia - the period between the early 1960s and the mid 1980s. Over 100 artworks and artefacts illuminate the key contradictions of this single party state – built after WWII on socialist principles, yet immersed in “utopian consumerism.” This is the first time in the UK that the art of this period, which has attracted increasing attention, has been shown in the context of the social, economic and political conditions that gave rise to it. It draws on new and innovative research on this period, and features many of its most celebrated artists. The exhibition begins with the rise of consumerism, midway through President Josip Broz Tito’s 37 year presidency, and ends a few years after his death in 1980. As well as artists’ works in moving image, collage, photography, sculpture and painting, the exhibition encompasses music, TV clips and fascinating artefacts, such as gifts made by workers for President Tito’s birthday, and relay batons which were carried across the country and ceremonially presented to him.

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In a capitalistic market society, all individuals should have an equal opportunity to participate, with varying extents, in consumerism. Democracy entitles one to political participation but people have come to value consumer participation as having more importance as shopping and the exchange of goods and services have become an important part of everyday living. Yet not everyone can participate in consumerism and they end up suffering, especially the children living in poverty. These children internalize the message that since they cannot participate in a society based on material consumption, they cannot belong. Poverty not only causes individuals to experience their lives differently, but also affects the development of one’s physical, cognitive, social, and emotional identity. Many of the consequences of poverty have been scrutinized and studied to try to explain the experiences of such children. What has not been closely examined however is the relationship between the inability to participate in a consumer society and the bodily being, thoughts, actions, and feelings of impoverished children. I will discuss how these effects of poverty result in the inability of children to participate in society.

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In spite of the environmental consumerism in Brazil not to meet in levels as advanced as in Europe and in the United States, some sectors are emerging as precursors of environmental relationships with their markets. Cosmetic's sector is one of them. This study discusses the subject of the ethical consumerism, especially the environmental one. It is focused in the consumer-citizen's context, more specifically in the consumer of a company of cosmetic's sector in Rio de Janeiro. To carry out this study, we chose a company that clearly assumed its commitment with the investment in the preservation of the environment: O Boticário. Initially, we investigated the relevance attributed by the customers of O Boticário to the investment accomplished in the search by the preservation of the environment by companies of this sector, comparing these results with the importance that has been imputed by the customers to traditional attributes of the Marketing. Later, we have analyzed these customers' perception in respect of the investment accomplished by the company in the search for the preservation of the environment. In the preliminary phase of the research, fourteen customers of O Boticário were interviewed. A structured questionnaire was applied to 90 respondents that have declared themselves customers of the mentioned company. The information were treated with descriptive statistics. The software employed has been the SPSS 10.0. Although the field research has indicated the characteristics of the product as priority for the consumer, the relevance attributed to the investment of the company in the search for the preservation of the environment was considered significant, with more prominence than some attributes traditionally judged as attributes-key of the Marketing. However, this apparent sensibility for the environmental subject doesn't seem to influence in search of information on environmental conduct of cosmetics' companies. In fact, a great deal of customers of O Boticário has declared that they have been unknowing about the conduct in favor of the environment on the part of the company, and a number, even larger, was not aware of the existence of the Fundação O Boticário de Proteção à Natureza.

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O presente trabalho analisa a formulação das políticas culturais no Brasil a partir da análise de dois casos bastante distintos: as leis de incentivo, formuladas no início da década de 1990, na esteira do neoliberalismo, e o Programa Cultura Viva, formulado no ano de 2004, no primeiro mandato do Presidente Lula. A partir da análise detalhada do contexto de formulação de cada uma das políticas culturais, bem como dos públicos efetivamente atendidos e dos valores disponibilizados, mostramos tratarse de duas formas de políticas culturais que apontam para diferentes horizontes em termos de cidadania cultural. Na questão das leis de incentivo, analisamos a passagem do modelo fordista de acumulação para a acumulação flexível, relacionando a importância das estratégias de branding para as novas formas da cultura do consumo. No caso do Programa Cultura Viva, analisamos quais os grupos privilegiados, delimitando os alcances e limites dessa política. Em nossa abordagem, apoiamo-nos no referencial gramsciano de hegemonia, relacionando-a fortemente com a cultura numa sociedade de classes. Dada à singularidade do conceito de sociedade civil na abordagem do pensador italiano, além da evidente relevância que essa esfera assume com o ideário neoliberal, faz-se necessário uma análise histórica de sua evolução, na busca de evidências que apontem para uma política emancipatória a partir das ações nessa esfera, e no seu relacionamento com o Estado e o mercado.

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Estuda o consumerismo, o consumerismo no Brasil e investiga o tratamento que as empresas de serviços públicos dispensam às reclamações, através de pesquisa a 3 universos: o PROCON, 9 executivos de 4 empresas governamentais de serviços públicos e ,40 consumidores reclamantes.

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It is an ethnographic work that has an objective of verifying devices throngh the residents of a low income suburban area, and the way they deal with their social relations through sonsumerism (and the aspiration connected to it), the symbolic character acquired through consumer goods, understood as one of the fundamental components for the comprehension of the web as relations that established, Though consumerism, individuais will reveal ways of communication, of the status, of creating new forms of action and identification. Using the principal that believes in a web of symbolic significance where own individuais develop their impressions, as a resource to look at their own bodies, a social order (yet unstable), and the process of inclusion in a broader society. In conclusion, the act of consuming is more than a perspective that establishes statistics on consumer goods, with their ways of production, circulation and economic functioning: it is also a way of perceiving a collection mapped by consumers individually and socially, and by those means organizing, classifying and identifyring the social world

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This thesis is the result of an investigation about the transversality of the environmental issues into the daily curriculum of High Schools (from first to eighth grade). The research field was the county of Santo Antonio de Jesus in the state of Bahia, Brazil. The investigation is related with the challenge that the present model of social development and organization has put to the school institution: to bring the regular discussion about Environmental Education (EE) to the school s daily life. Facing the complexity of the socio-environmental issues and the basic functions of Education, the object of study was restricted to the identification of the challenges and paradoxes of the EE inside the curriculum organization of Politic-Pedagogic Project of the schools and the teachers daily practices. About the methodology, we adopted different references for the qualitative research: sociology, history, economy, and education. As for the investigative procedures about the teacher s practices, we related the school s daily practices to the context of the community. We also adopted several investigative procedures, such as questionnaires, interviews, observations and formative intervention. The theoretical basis was organized based on references to curriculum organization, environmental culture, teacher education and also considering the pillars of a capitalistic system that is based on consumerism and that generates social exclusion. At the initial considerations, we contextualized the contemporary environmental issues in an attempt to interpret the conditions of the EE transversality into the school s daily practices, which are still oriented to the traditional Cartesian Education. Based on the collected data, we found the reasons for the teachers dilemma and reluctances to the insertion of the environmental issues into the organization of the work plan and into the management of a school. Nevertheless, the results also signed promising possibilities to the EE tranversality, in case the curriculum of the school could be more sensible towards the cultural and social-economical issues of a community. We especially questioned The National Curriculum Parameter s (PCN), which is considered highly insufficient to inform the teachers about the environmental issues, facing the actual local conditions of social and pedagogic work. The final considerations showed the role and the importance of this research as one strategy to organize the curriculum education into the perspective of the transversality of environmental issues inside the education of both teacher and student

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We seek consistency empirical and analytical rigor to the concept of touristification in the course of the contemporary arrangements of subjectivity and urbanity stations through a landscape of social (dis)encounters between residents and foreigners living in the capital of Rio Grande do Norte, Natal. In the last three decades the city has become a major destination country for national and international tourism, making tourism an important monitor of choreography in search of synchrony between cities and subjectivities, orchestrated by the cyclical crises and the relentless battle for systemic capitalistic expansion and survival. We proceed with an ethnographic and cartographic inspiration in Ponta Negra, where the waterfront redevelopment in 2000 conducted by the government, influenced the implementation of various establishments, services and practices related to the construction of Natal s major industry hub of tourism and entertainment. We proposed an arch-genealogy of touristification inspared on Michel Foucault analytical perspective, increased by authors in confluence or in different theoretical and methodological approaches, among which stand out Karl Marx, Gilles Deleuze and Felix Guattari, Michael Hardt and Antonio Negri. The reflections that initially turned to the advancement of the sphere of consumerism as the issue capable of articulating the developmental trajectory of the capitalist system and the practice of tourism, promoting some effects (un)desirable in the conflictual dynamics of the condition of the district of Ponta Negra, territory each again (re) produces the designs to meet the consumption by affluent portion of the population and foreign, encountering social exclusion and inclusion differentiated a growing trend. We go forward with an analysis of the "liberation of desire" phenomenal features of the process of producing subjective, providing a breakdown of the recent world s financial crisis initially, but proved social and political crisis also, through a plot derived from the operation of real estate speculation, which Natal is mainly caught through touristification, showing the outlines of a generalized crisis in establishing a new order buoyed by the emergence of a context "biopolitical" since it is a major route that uses the capital to survive and expand, while guiding the process of "strategic beautification" held in Ponta Negra, problematized by us. We conclude by assessing the appropriateness of proposing on further analysis to explore the establishment of a "new social ontology in terms of interference touristification ongoing and the constitution of a "new order" local/global, away from that characterize a system's capitalist overcoming, try to give emphasis in the current stage of the radicalization of a capitalistic utopia

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This study aims to identify the relation between adolescents in conflict with the penal law, who were convicted to assisted freedom (a socio-educative measure applied by the Juvenile Justice system as a sanction to adolescent offenders), and the school. The research was developed in the Community-based Assisted Freedom Program of Pastoral do Menor , in Fortaleza (capital city of Ceará State, Brazil). The study has engaged 21 adolescents, eight program professionals, three members of the Center for Defense of Child Rights in Ceará, five teachers and eight school principals and education managers from the schools attended by the adolescents in the neighborhoods of Pirambu, Tancredo Neves, Jardim Iracema e Bom Jardim. It intends, based on dialectical and historical method, to define the investigated adolescents as persons with a very singular insertion into the social structures of neoliberal capitalism. Their adolescence is subject to consumerism appeals, to the limits imposed by these appeals and to perverse ways of insertion in the system, such as criminalization, segregation and marginalization. It reveals that the school attended by the adolescents reproduces such conditions of insertion. At the same time, these conditions are elements of identity, by which the adolescents are characterized.

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Excessive specialization and the fascinating advances of technology and the sciences, particularly of mathematics, cause a false dichotomy between the sciences and technology and the arts and humanities. The survival of civilization is threatened. Clearly, the fragility of the current social organization allows for the exclusion of the larger part of the population from the benefits of progress. We need to revert this scenario, moving into a civilization without inequity, without uncontrolled consumerism and with respect for social and environmental conditions. In this paper, we discuss these issues and we illustrate with some examples how this can be achieved. We discuss the development of mathematics in Brazil, environmental crimes and its prevention through mathematical education, and a proposal for alternative educational models, using as an example the Waldorf Educational System.

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)