734 resultados para Destination image
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The success of tourism development depends on the capacity of a region’s tourism agents to establish and sustain networks, involving both private-sector companies and the public sector. Creating an attractive destination able to compete with others that are better positioned and consolidated requires cooperative behaviour among the various agents involved. This behaviour will facilitate both external and internal competition, which in turn will assure better product quality, continuous product renewal, a strong offer of unique experiences and the efficient use of endogenous resources. In this paper, the authors discuss the results of a survey of restaurant owners and of interviews conducted with the main institutional agents concerned with tourism promotion and the economic development of the Minho–Lima region. Such an approach, the authors argue, can be valuable in identifying the strengths and weaknesses of the area in question with regard to future tourism development. The authors work from the premise that the commitment of tourism agents constitutes a precondition for the success of the strategy to be defined. This is especially applicable to Minho–Lima, which to date has suffered from an absence of commitment and coordination on the part of those agents.
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Background: Regulating mechanisms of branching morphogenesis of fetal lung rat explants have been an essential tool for molecular research. This work presents a new methodology to accurately quantify the epithelial, outer contour and peripheral airway buds of lung explants during cellular development from microscopic images. Methods: The outer contour was defined using an adaptive and multi-scale threshold algorithm whose level was automatically calculated based on an entropy maximization criterion. The inner lung epithelial was defined by a clustering procedure that groups small image regions according to the minimum description length principle and local statistical properties. Finally, the number of peripheral buds were counted as the skeleton branched ends from a skeletonized image of the lung inner epithelial. Results: The time for lung branching morphometric analysis was reduced in 98% in contrast to the manual method. Best results were obtained in the first two days of cellular development, with lesser standard deviations. Non-significant differences were found between the automatic and manual results in all culture days. Conclusions: The proposed method introduces a series of advantages related to its intuitive use and accuracy, making the technique suitable to images with different lightning characteristics and allowing a reliable comparison between different researchers.
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Regulating mechanisms of branchingmorphogenesis of fetal lung rat explants have been an essential tool formolecular research.This work presents a new methodology to accurately quantify the epithelial, outer contour, and peripheral airway buds of lung explants during cellular development frommicroscopic images. Methods.Theouter contour was defined using an adaptive and multiscale threshold algorithm whose level was automatically calculated based on an entropy maximization criterion. The inner lung epithelium was defined by a clustering procedure that groups small image regions according to the minimum description length principle and local statistical properties. Finally, the number of peripheral buds was counted as the skeleton branched ends from a skeletonized image of the lung inner epithelia. Results. The time for lung branching morphometric analysis was reduced in 98% in contrast to themanualmethod. Best results were obtained in the first two days of cellular development, with lesser standard deviations. Nonsignificant differences were found between the automatic and manual results in all culture days. Conclusions. The proposed method introduces a series of advantages related to its intuitive use and accuracy, making the technique suitable to images with different lighting characteristics and allowing a reliable comparison between different researchers.
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In a time of fierce competition between regions, an image serve as a basis to develop a strong sense of community, which fosters trust and cooperation that can be mobilized for regional growth. A positive image and reputation could be used in the promotional activities of the region benefiting all the stakeholders as a whole. Mega cultural events are frequently used to attract tourists and investments to a region, but also to enhance the city’s image. This study adopts a marketing/communication perspective of city’s image, and intends to explain how the image of the city is perceived by their residents. Specifically, we intend to compare the perceptions of residents that effectively participated in the Guimarães European Capital of Culture (ECOC) 2012 (engaged residents), and the residents that only assisted to the event (attendees). Several significant findings are reported and their implications for event managers and public policy administrators presented, along with the limitations of the study.
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A city’s image can serve as the basis upon which to develop a strong sense of community. This, in turn, fosters trust and cooperation which may attract tourists and investment, and drive regional economic growth. One strategy to enhance a city’s image is to host cultural mega-events. This study focuses on Guimarães, one of the European Capitals of Culture of 2012, and adopts a marketing communication perspective to explore issues of city image. The objective of the study reported was to understand whether images of Guimarães improved after it hosted the cultural mega-event. To attain this goal, we compare the perceptions of residents who participated in the event (engaged participants) and attendees. Several significant findings are reported and their implications for event managers and public policy administrators are presented, along with the limitations of the study.
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In 2012, Guimarães hosted the European Capital of Culture (ECOC). An evaluation of this event was needed because public, private, and community funds were involved. This analysis considers tourists as external and independent stakeholders who assessed the cultural activities developed during the event as well as the attributes of the city. The main objectives of the research conducted were to assess the visitors` motivations during the hosting of the Guimarães ECOC 2012, their perceptions towards the city and if national and international visitors kept different perceptions of it. For two months, in the summer of 2012, a survey was applied to 390 visitors. The results revealed that hosting the 2012 ECOC was a major contribution towards attracting new visitors to the city (though many of the visitors stayed only for a short period of time). Based on tourists’ perceptions, the tangible heritage was clearly detached from the set of attributes associated to Guimarães, whereas the intangible heritage was less noted. The Portuguese tourists seem to be more prone to value the tangible heritage than the foreign tourists. Overall, Guimarães received a very positive evaluation relating to the city’s image and, as stated by tourists, visiting it was declared to be highly recommended. Following the obtained empirical results, the need for changing the city’s promoted image emerges, which has been too centered on its tangible heritage. In doing so, it is believed that there will be longer overnight stays by visitors.
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This paper reviews the understanding I have gained from several years of research, and from several more years of ongoing discussions with industry leaders regarding the nature of competitiveness among tourism destinations. This understanding has been captured, in summary form, in the model of Destination Competitiveness/Sustainability (Ritchie and Crouch, 2003). This model contains seven (7) components which we have found to play a major role, from a policy perspective, in determining the competitiveness/sustainability of a tourism destination. In addition to the valuable understanding which these seven components provide from a policy perspective, the specific elements of each the major components provide a more useful/practical guidance to those who are responsible for the ongoing management of a DMO (Destination Management Organization). With this overview in mind, this paper will provide a detailed review and explanation of the model that I have developed with colleague, Dr. Geoffrey I. Crouch of Latrobe University in Melbourne, Australia. Based on previous presentations throughout the world, it has proven very helpful to both academics and practitioners who seek to understand the complex nature of tourism destination competitiveness/sustainability.
The Experience of the Religious through Silent Moving Image and the Silence of Bill Viola's Passions
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With the creationof the moving image at the end of the 19th century a new way of representing and expressing the Religious was born. The cinema industry rapidly understood that film has a powerful way to attract new audiences and transformed the explicit religious message into an implicit theological discourse of the fictional film. Today, the concept of "cinema" needs to be rethought and expanded, as well as the notion of "tTranscendental" since the strong reality effect of the film can allow a true religious experience for the spectator.
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RESUMO: O presente estudo pretende analisar a imagem percebida de Lisboa como destino turístico por parte do mercado finlandês, considerando as seguintes perguntas de partida: a) quais os elementos que caracterizam a imagem percebida de Lisboa como destino turístico por parte dos turistas finlandeses; b) quais os factores com maior predominância na imagem percebida e c) qual o perfil do turista finlandês que visita Lisboa. Para atingir os objectivos deste estudo, foi realizado um inquérito por questionário a turistas finlandeses em Lisboa, de forma autoministrada, nos meses de Maio, Junho, Setembro e Outubro de 2008, no último dia da sua estada. Para além de questões que visaram compreender a imagem percebida de Lisboa como destino turístico, por parte dos inquiridos, o questionário incluiu perguntas sobre as suas características sócio-demográficas. Os resultados confirmaram as três componentes da imagem propostas no modelo de Echtner e Ritchie: psicológica-funcional, atributos-holística e comum-única. Os mesmos permitem também concluir que os inquiridos valorizam principalmente as características históricas e estéticas da cidade, como também o bom clima e a simpatia da população local. Por sua vez, os aspectos relativos à programação, eventos, diversão nocturna, interacção com a população local e preços, são os factores menos associados à cidade pelos inquiridos. As qualidades e as características únicas de Lisboa foram destacadas, tendo-se também verificado um elevado grau de satisfação com a visita à cidade e um vasto leque de sugestões dos inquiridos para melhorar Lisboa como destino turístico. ABSTRACT: This study aims to analyze the perceived image of Lisbon as a tourist destination by the Finnish market, considering the following questions: a) what are the elements that characterize the perceived image of Lisbon as a tourist destination by Finnish tourists b ) what features/attributes are most predominant in the perceived image c) what is the sociodemographic profile of the Finnish tourist who visits Lisbon. Data was collected in May, June September and October 2008. The questions were used seeking to identify the image of Lisbon of the respondents as a tourist destination, as well as the socio-demographic characteristics of the tourists. The results identified the three components of the image model proposed by Ritchie and Echtner: psychological-functional, attributes-holistic and commonunique. The results also allowed to conclude that respondents identify and value particularly historical and aesthetic characteristics, as well as the good weather and the friendliness of the local people whereas factors of the city such as the events, the nightlife, the interaction with the local population and the price level, didn’t particularly convinced the respondents. The qualities and the unique characteristics of Lisbon were highlighted, having also noticed a high degree of satisfaction on the visit to the city and a wide range of suggestions obtained from respondents to improve Lisbon as a tourist destination. TIIVISTELMÄ: Perehdyin tutkielmassani suomalaisten kokemusperäiseen mielikuvaan Lissabonista matkakohteena. Tutkimuksen tavoitteena oli selvittää, millaisia kokemuksia ja mielikuvia suomalaisilla matkailijoilla on Lissabonista matkakohteena. Tutkimus pyrki vastaamaan kolmeen kysymykseen: a) mitkä tekijät luonnehtivat suomalaisten matkailijoiden kokemusperäistä mielikuvaa Lissabonista matkakohteena, b) mitkä ominaisuudet hallitsevat kyseistä mielikuvaa sekä c) mihin sukupuoli-, ikä-, koulutus- ja yhteiskuntaluokkaan Lissabonissa vierailevat suomalaiset matkailijat kuuluivat. Tiedot kerättiin touko-, kesä-, syys- ja lokakuussa 2008. Kyselyssä keskityttiin pääosin matkailijoiden kokemuksiin ja mielikuviin Lissabonista sekä matkan ominaisuuksiin ja matkailijoiden matkakohdetta koskeviin tietoihin. Lisäksi matkailijoita pyydettiin kirjoittamaan, miten Lissabonin asemaa matkakohteena voitaisiin parantaa. Alkuperäisen olettamuksen mukaan tulokset osoittivat Echtnerin ja Richien ehdottaman mallin mukaisesti mielikuvien muodostuvan kolmesta osatekijästä: toiminnallinen-psykologinen, attribuutti-kokonaisvaltainen ja yleinenainutlaatuinen. Tulokset osoittivat vastaajien yhtyvän mielikuvissaan ensisijaisesti kaupungin toiminnallisiin osatekijöihin. Sen sijaan kaupungin tapahtumiin ja yöelämään tai vuorovaikutukseen paikallisten kanssa taikka hintatasoon liittyviä ominaisuuksia ei koettu erityisen merkittäviksi. Vastauksista tulivat selvästi esille Lissabonin vetovoimatekijät ja ainutlaatuiset ominaisuudet matkakohteena. Lisäksi vastaukset osoittivat matkailijoiden olleen suurimmaksi osaksi erittäin tyytyväisiä vierailuunsa kaupungissa. Vastauksiin sisältyi myös useita ehdotuksia Lissabonin aseman parantamiseksi matkailukohteena.
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An optically addressed read-write sensor based on two stacked p-i-n heterojunctions is analyzed. The device is a two terminal image sensing structure. The charge packets are injected optically into the p-i-n writer and confined at the illuminated regions changing locally the electrical field profile across the p-i-n reader. An optical scanner is used for charge readout. The design allows a continuous readout without the need for pixel-level patterning. The role of light pattern and scanner wavelengths on the readout parameters is analyzed. The optical-to-electrical transfer characteristics show high quantum efficiency, broad spectral response, and reciprocity between light and image signal. A numerical simulation supports the imaging process. A black and white image is acquired with a resolution around 20 mum showing the potentiality of these devices for imaging applications.
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A two terminal optically addressed image processing device based on two stacked sensing/switching p-i-n a-SiC:H diodes is presented. The charge packets are injected optically into the p-i-n sensing photodiode and confined at the illuminated regions changing locally the electrical field profile across the p-i-n switching diode. A red scanner is used for charge readout. The various design parameters and addressing architecture trade-offs are discussed. The influence on the transfer functions of an a-SiC:H sensing absorber optimized for red transmittance and blue collection or of a floating anode in between is analysed. Results show that the thin a-SiC:H sensing absorber confines the readout to the switching diode and filters the light allowing full colour detection at two appropriated voltages. When the floating anode is used the spectral response broadens, allowing B&W image recognition with improved light-to-dark sensitivity. A physical model supports the image and colour recognition process.
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We report in this paper the recent advances we obtained in optimizing a color image sensor based on the laser-scanned-photodiode (LSP) technique. A novel device structure based on a a-SiC:H/a-Si:H pin/pin tandem structure has been tested for a proper color separation process that takes advantage on the different filtering properties due to the different light penetration depth at different wavelengths a-SM and a-SiC:H. While the green and the red images give, in comparison with previous tested structures, a weak response, this structure shows a very good recognition of blue color under reverse bias, leaving a good margin for future device optimization in order to achieve a complete and satisfactory RGB image mapping. Experimental results about the spectral collection efficiency are presented and discussed from the point of view of the color sensor applications. The physics behind the device functioning is explained by recurring to a numerical simulation of the internal electrical configuration of the device.
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Large area hydrogenated amorphous silicon single and stacked p-i-n structures with low conductivity doped layers are proposed as monochrome and color image sensors. The layers of the structures are based on amorphous silicon alloys (a-Si(x)C(1-x):H). The current-voltage characteristics and the spectral sensitivity under different bias conditions are analyzed. The output characteristics are evaluated under different read-out voltages and scanner wavelengths. To extract information on image shape, intensity and color, a modulated light beam scans the sensor active area at three appropriate bias voltages and the photoresponse in each scanning position ("sub-pixel") is recorded. The investigation of the sensor output under different scanner wavelengths and varying electrical bias reveals that the response can be tuned, thus enabling color separation. The operation of the sensor is exemplified and supported by a numerical simulation.
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In recent works large area hydrogenated amorphous silicon p-i-n structures with low conductivity doped layers were proposed as single element image sensors. The working principle of this type of sensor is based on the modulation, by the local illumination conditions, of the photocurrent generated by a light beam scanning the active area of the device. In order to evaluate the sensor capabilities is necessary to perform a response time characterization. This work focuses on the transient response of such sensor and on the influence of the carbon contents of the doped layers. In order to evaluate the response time a set of devices with different percentage of carbon incorporation in the doped layers is analyzed by measuring the scanner-induced photocurrent under different bias conditions.
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An optimized ZnO:Al/a-pin SixCl1-x:H/Al configuration for the laser scanned photodiode (LSP) imaging detector is proposed. The LSP utilizes light induced depletion layers as detector and a laser beam for readout. The effect of the sensing element structure, cell configuration and light source flux are investigated and correlated with the sensor output characteristics. Experimental data reveal that the large optical gap and the low conductivity of the doped a-SixC1-x:H layers are responsible by an induced inversion layer at the illuminated interfaces which blocks the carrier collection. These insulator-like layers act as MIS gates preventing image smearing. The physical background of the LSP is discussed.