Attention to health cues on product packages

The objectives of the study were (a) to examine which information and design elements on dairy product packages operate as cues in consumer evaluations of product healthfulness, and (b) to measure the degree to which consumers voluntarily attend to these elements during product choice. Visual attention was measured by means of eye-tracking. Task (free viewing, product healthfulness evaluation, and purchase likelihood evaluation) and product (five different yoghurt products) were varied in a mixed within-between subjects design. The free viewing condition served as a baseline against which increases or decreases in attention during product healthfulness evaluation and purchase likelihood evaluation were assessed. The analysis revealed that the only element operating as a health cue during product healthfulness evaluation was the nutrition label. The information cues used during purchase likelihood evaluation were the name of the product category and the nutrition label. Taken together, the results suggest that the only information element that consumers consistently utilize as a health cue is the nutrition label and that only a limited amount of attention is devoted to read nutrition labels during purchase likelihood evaluations. The study also revealed that the probability that a consumer will read the nutrition label during the purchase decision process is associated with gender, body mass index and health motivation.

Mercado dos suplementos nutricionais à base de plantas em Portugal

O interesse acentuado por um estilo de vida saudável e uma alimentação equilibrada têm sido a base para melhoria na saúde e deste modo, na qualidade de vida. Esta motivação, cada vez mais presente na população, tem levado a um crescente interesse pelos suplementos nutricionais, onde se incluem os suplementos à base de plantas. As plantas medicinais têm sido usadas há milhares de anos devido às propriedades benéficas que possuem, sendo vistos como produtos de boa qualidade, seguros e com poucos efeitos secundários. Contudo, a baixa incidência de efeitos secundários nestes produtos nem sempre corresponde à realidade. Assim, compete ao profissional de saúde, em particular ao farmacêutico aconselhar o utente na aquisição destes produtos, uma vez que este tem as competências que lhe permitem prestar o aconselhamento adequado ao doente, que visa ponderar os benefícios versos os potenciais efeitos adversos destes suplementos. O elevado preço dos suplementos nutricionais em comparação com os medicamentos, que são comparticipados (situação que não se verifica, por exemplo nos Estados Unidos), e ainda a situação económica complicada que se vive em Portugal, tem feito com que a aquisição destes tenha sido severamente afetada. Não sendo considerados produtos essenciais são procurados principalmente quando os sintomas ocorrem ou quando recomendados pelo médico. No presente trabalho, será feita uma análise do mercado de todo o contexto económico que engloba os suplementos nutricionais à base de plantas assim como a previsão de venda dos mesmos de modo a entender se é uma mais-valia para as empresas apostarem na produção/venda desses produtos e da mesma maneira compreender se os consumidores têm a ganhar com a compra desses suplementos.

Distortion product otoacoustic emissions in children with profound sensorineural hearing losses

This paper presents information on the reliability of distortion product otoacoustic emissions in children with profound sensorineural hearing losses.

The comparison of tympanometric results to distortion product otoacoustic emissions

This paper presents a study investigating the relationship between tympanometry measures of the middle ear and Distortion Product Otoacoustic Emissions (DPOAE) screening, suggesting that using a combination of the two methods in pediatricians’ offices would result in fewer inappropriate referrals for comprehensive hearing evaluations.

Test-retest reliability of distortion product otoacoustic emissions in high-risk registry neonates

This paper studies the test-retest reliability of distortion product otoacoustic emissions (DPOAE) in newborns in a neonatal intensive care unit.

The characterization of distortion product otoacoustic emissions in the Sprague-Dawley rat during development

This paper describes a project which set up a system to measure distortion product otoacoustic emissions (DPOAEs) in the Sprague Dawley rat and to conduct a pilot study to measure the development of DPOAEs as a function of age.

Distortion product otoacoustic emissions in high-risk neonates

This paper discusses a study done of neonates to determine the differences between ABR and DPOE for hearing screening.

Noise exposure in high school aged youths and distortion product otoacoustic emissions

This paper discusses the effect of noise exposure on high school aged boys' hearing levels and how to measure the effects.

Variability in distortion product otoacoustic emissions among normal ears

This paper studies the relationship between hearing sensitivity and the presence of otoacoustic emissions by examining the variability of same ear emissions in a group of normal-hearing subjects.

Effects of time averaging on noise floor in distortion product otoacoustic emissions

This paper examines distortion product otoacoustic emissions (DPOAEs) used to test peripheral auditory function, and how noise level in the ear affects the detectability of DPOAEs. The study examines the clinical feasibility of different time averages at different frequencies on the noise floor.

Measurement of distortion product emissions in chinchilllas

This paper is a review of a study on distortion product emissions in normal hearing chinchillas.

Changes in distortion-product otoacoustic emissions in chinchilla after intermittent noise exposure

This paper discusses the distortion-product otoacoustic emissions (DPOAE) of chinchillas when exposed to noise.

Distortion product otoacoustic emissions in the bullfrog

Recovery of distortion product otoacoustic emissions in the bullfrog after noise exposure does not correlate with hair cell damage noted on the amphibian papilla.

ICT for growth: a targeted approach. Bruegel Policy Contribution 2012/10, June 2012

This Policy Contribution assesses the broad obstacles hampering ICT-led growth in Europe and identifies the main areas in which policy could unlock the greatest value. We review estimates of the value that could be generated through take-up of various technologies and carry out a broad matching with policy areas. According to the literature survey and the collected estimates, the areas in which the right policies could unlock the greatest ICT-led growth are product and labour market regulations and the European Single Market. These areas should be reformed to make European markets more flexible and competitive. This would promote wider adoption of modern data-driven organisational and management practices thereby helping to close the productivity gap between the United States and the European Union. Gains could also be made in the areas of privacy, data security, intellectual property and liability pertaining to the digital economy, especially cloud computing, and next generation network infrastructure investment. Standardisation and spectrum allocation issues are found to be important, though to a lesser degree. Strong complementarities between the analysed technologies suggest, however, that policymakers need to deal with all of the identified obstacles in order to fully realise the potential of ICT to spur long-term growth beyond the partial gains that we report.