979 resultados para Relação com a marca


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This paper deals with the fundamental elements of a curricular proposal aiming at the formation of alphabetizers of young and adults, as long as it concerns the relation between the academic knowledge and that one arising from the classroom experience. The empirical field of the research comes from the work of the teachers responsible for the formation of the alphabetizers of the GerAção Cidadã Program (2004-2005) linked, as an Extension Program, to Federal University of Rio Grande do Norte. Indeed, it tries to understand how these young and adult educators makers figure out the link between the experienced knowledge, which their lives give testimony of, with the scientific knowledge, which they are entitled to mediate in class. This work is funded in the principles of the Collaborative Research, which constitutes a kind of qualitative research. It makes use of procedures supported by qualitative research, especially those ones related to reflexive sessions, as well as to documental researches and semi-structured interviews. These spaces have afforded the group of alphabetizers the opportunity to talk over their practice, not only individually but also collectively, in order to work out contributive proposals having in view changes in the educative actions. As elaborated contributions, we present a discussion about the specificities in the making of educators to EJA, in their differentiated social roles. Reflecting on the experiences of the educators makers, we highlight those elements we regard as essential to the constitution of a formation proposal, like formative times and spaces, dialogue and social memory. The curricular organization is compreneded as part of an enlarged dimension that does not restraint itself to school; rather, it is visualized as a structuring instance that connects different knowledge surpassing community and university. Under this optics, we come to the conclusion that the connection the scientific knowledge establishes with the experienced one, which is immersed in the cultural practices of those who are involved in the formative process, is the basement to a curricular proposal of a formation course destined to educators committed with the need of changing society

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The present paper is a doctorate thesis, in the area of Education, that has as a goal to describe and to reflect on the construction/systematization of a relation between family and institution of Childhood Education, in favor of sharing the care and education actions of children, in the context of creation of a County Center of Childhood Education, located in the city of Natal-RN. Our intension with this paper is to share some of the ideas and actions collectively constructed by this experience, with the intention of bringing a contribution for the thematic debates concerning Childhood Education - as modality of education, in a general way; and the relations between families and Institutions of Childhood Education, in a more specific way. The paper presented here is endorsed by the postulates of the qualitative research with characteristics of a research-action, having as main instruments of the data construction the open or half-structuralized interviews, the personal notebook of registers, the participant s index cards characterizing the children and comments. Authors as Aries (1981); Bassedas, Huguet and Solé (1999); Bhering and Blatchford (1999); Brasil (1998); Bujes (2001); Didonet (2002 - 2003); Formosinho (2007); Gómez (2000); Heywood (2004); Kramer (2005); Marchesi and Martín (2003); Marschal and Zohar (2006); Thiollent (2004); Tiriba (2006), amongst others, had theoretically based this paper. The experience described here points to the possibilities of sharing the care and education actions between family and Institution of Childhood Education, emphasizing the relevance of participative praxis in the interior of the institution, so that its job can propitiate this sharing with the families, throughout activities as meetings, lectures, workshops, participation in didactic projects, open expositions to the community, commemorative parties and valuation of the local culture, amongst other chances of dialogue and interaction between the educative institution and the families

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This research reflects the relationship between Master and Disciple original from the Martial Arts, and anchors their focus on sensitive education that emerges from this relationship. The interest here is knowing how the tradition of millenarian teachings is passed through the years, and how it gives from the relationship of Master and Disciple. To that end, I lean me in that context and also reflect on my experience as a Disciple of the Martial Arts, to that end, I lean me in that context and also reflect on my experience as a Disciple of the Martial Arts, and is from the immemorial fund that can give voice to that experience, through my body attached in the world of significations in which the experience lived is narrated by the story. Anchored from the phenomenological attitude from the philosopher french Maurice Merleau-Ponty, I think this research on three central pillars to guide our study categories, namely: the lived experience, body and liberty. Still, as a form of highlighting this sensitive work, beyond the texts of the philosopher Merleau-Ponty, we bring our dialogue of the cinema, literature and the writings of some the Masters of Martial Arts. For that, I think this research as a journey, where it, Master and Disciple march together in the ways of Martial Arts, baptizing and celebrating this sensitive education from that relationship affective and empathic

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In the Renaissance, the anatomy project a map of the body. Since then, the human body has been investigated for innumerable techniques, configuring new landscapes on the condition human being and the proper knowledge. In accordance with Merleau-Ponty (1975), All technique is body technique. It configures and extends the Metaphysical structure of our meat. In this direction, any intervention in the human body, a tattooing, a surgery or a performance, extends the perception and the directions of the existence of the subject. Merleau-Ponty (1975) still affirms, that all technique presents objective interventions. However, the body, ahead of these interventions, doesn t have to be considered only object, but subject that, from the interventions, attributes sensible and meanings through the movements, also being this its way of being in the world. Searching to extend this reflection on the discontinuities between the object body and the subject body, as well as, with the objective to reflect on the relation between the corporal techniques and the production of the subjectivity and the knowledge of the physical education, we reflect on the body art, as one technique of body that marks the exterior of the body, exteriorizing the subjectivity, to search new means to the body and that ahead of this, we believe being able to project innumerable directions for the corporal transformations in the contemporarily. As a method for our reflection in we will support them in the phenomenology. IT presents as a new ontology, in which distinction does not occur enters the operating paper of the citizen that knows and the influence of the known object. The phenomenological understanding of body will be able to contribute with the knowledge of the Physical Education, a time that gives us important arguments on the experience of the body in relation with the nature, the culture, history. To be a body is to be tied to a world that we do not possess completive, but that we do not cease to search it

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The mean values of hepatosomatic relation (HSR), splenosomatic relation (SSR) and relative condition factor (Kn) in Nile tilapia (Oreochromis nilolicus Trewavas, 1983); pacu (Piaractus mesopolamicus Holmberg, 1887); piauçu (Lepori-nus macrocephalus Garavello & Britski, 1988) and tambacu hybrid (P. mesopotamicus male x Colossoma macropomum Cuvier, 1818 female) are described. The experiment was carried out from feefishing farm situated in Franca, São Paulo State, Brazil. Nile tilapia showed the greatest HSR compared to pacu, piauçu and tambacu. Although, in the last three fishes the relation was similar. The SSR between tilapia and piausu was similar, but smaller than observed in pacu and tambacu. Nevertheless, SSR in pacu and tambacu was different. The hepatic weight/body weigth relation and hepatic weight/body length relation presented positive correlation in ali studied fishes. The splenic weight/body weigth relation and splenic weight/body length relation were not significam (P>0.05) in Nile tilapia, pacu and tambacu, but highly significant in piauçu (PO.01).

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A Clorose Variegada dos Citros (CVC), causada pela bactéria Xylella fastidiosa, é uma séria ameaça à citricultura brasileira, constituindo-se, atualmente, numa das principais doenças dos citros no Brasil. O objetivo desse trabalho foi avaliar cultivares de citros introduzidas quanto à suscetibilidade ou resistência à CVC, em condições de campo. O trabalho foi conduzido em Bebedouro-SP. Os materiais genéticos estudados foram cultivares de tangerinas e híbridos (tangores e tangelos) introduzidas de bancos de germoplasma da Itália, Portugal, Espanha e Córsega. O trabalho foi constituído por 56 parcelas, com três plantas das quais uma foi inoculada, empregando-se o método de encostia, utilizando-se de mudas previamente infectadas como fontes da bactéria. Foram avaliados os sintomas da doença mediante observação visual através de notas e teste de PCR, específico para Xylella fastidiosa. Os materiais genéticos que se apresentaram positivos ao PCR, mas não apresentaram sintomas, e os que foram negativos ao PCR, possuem um potencial de utilização em programas de melhoramento genético visando à resistência e/ou à tolerância à doença.

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Este trabalho objetivou avaliar atributos físicos e a correlação com a produção de grãos de soja e arroz de sequeiro em três níveis de compactação e dois conteúdos de água no solo (água retida na tensão de 0,05 e 0,01MPa), com três repetições. Foram utilizadas amostras de Latossolo Vermelho, textura média (LVd) e, Latossolo Vermelho, textura argilosa (LVef), coletadas na profundidade de 0-20cm e compactadas em camadas de 3cm, em vasos de 9,82L. Foram avaliados a porosidade total, macro e microporosidade, densidade do solo, resistência à penetração e a produção de grãos de soja e arroz de sequeiro. Os atributos físicos apresentaram correlações altas e significativas entre si, nos dois solos e conteúdos de água. As maiores correlações dos atributos físicos com a produção de grãos de soja e arroz foram obtidas no LVd e no conteúdo de água retida na tensão de 0,05MPa, condição em que ocorreu maior redução da produção de grãos com o aumento da compactação. As correlações foram positivas da macroporosidade e porosidade total e negativas da microporosidade, densidade do solo e resistência à penetração com a produção de grãos de soja e arroz.

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A reatividade da fração retida entre as peneiras nºs 50-60 (ABNT) de quatro calcários, com teores relativos de óxidos de cálcio decrescentes e de óxidos de magnésio crescentes, foi avaliada incubando-os , durante 100 dias, com três solos diferentes. O delineamento foi o de blocos casualizados com 6 tratamentos e 4 repetições. A avaliação, feita através das variações periódicas do pH e dos teores de alumínio, cálcio e magnésio trocáveis, mostrou que a relação entre os teores de cálcio e magnésio nos calcários não influi na sua reatividade, tanto quanto à correção da acidez dos solos como ao fornecimento de cálcio e de magnésio.

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The objective of this study was to evaluate the influence of methods of preparation in postharvest conservation of minimally processed products of cactus pear fruits. Ripe cactus pear fruits orange-fleshed, from a commercial orchard in the region of Valinhos, SP, Brazil, were used. After selection, the fruits were washed and the surface sanitized with a solution of dichloro s. triazinatriona sodium dihydrate (Sumaveg (R)) 200 mg 100g(-1) of free chlorine for 5 minutes. Fruits were then stored at 12 degrees C for 12 hours before processing. The first process was the removal of the shell and ends. Then, the fruits were cut longitudinally into two halves, peeled and sliced in 2 cm thick cross-sections. The whole fruit, halves and slices were packaged in polyethylene terephthalate containers (Neoforma (R) N-94). These units were stored at 3 degrees C for 16 days and analyses were performed every 4 days. The weight loss, the content of soluble solids (SS), the titratable acidity (TA), the ratio (SS / TA) and the ascorbic acid content were evaluated and the sensory analysis of products was performed. Whole fruits were preferred concerning the purchase intent and showed better results regarding the content of soluble solids, titratable acidity, soluble solids / titratable acidity and ascorbic acid content. The highest weight loss was observed in slices.

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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

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O valor de comercialização do pêssego é reflexo da demanda e de sua apreciação pelo consumidor. A compreensão da diferença de valor entre os frutos das diferentes cultivares e da sua relação com as características que determinam o gosto do fruto, torna possível o estabelecimento de uma estratégia de comercialização visando ao aumento no consumo e na receita do produtor, além de dar subsídios aos programas de melhoramento genético. Neste trabalho, foram avaliadas as características de gosto de duas cultivares, 'Douradão' e 'Tropic Beauty', e de duas séries de cultivares, 'Aurora' e 'Dourado', que são as cultivares de pêssego mais produzidas no município de Paranapanema, maior produtor do Estado de São Paulo. Trabalhou-se com os valores de comercialização do leilão reverso, ou veiling, da Cooperativa Agroindustrial Holambra, no período de maior oferta do produto, entre 15 de outubro a 15 de novembro de 2004. A caracterização do gosto dos frutos foi feita através da determinação dos conteúdos de sólidos solúveis (SS) e de acidez titulável (AT), e da relação SS/AT dos frutos comercializados no Entreposto Terminal de São Paulo da CEAGESP. As médias dos conteúdos de sólidos solúveis (SS) não se mostraram significativamente diferentes. A acidez titulável (AT) e a relação SS/AT apresentaram valores médios significativamente diferentes. A cultivar 'Douradão' apresentou a maior relação SS/AT, seguida das séries varietais 'Dourado' e 'Aurora' e da cultivar Tropic Beauty. As diferenças na relação SS/AT não determinaram diferenças significativas no valor dos frutos do mesmo calibre, nos quatro materiais estudados. O valor de comercialização dos produtos mostrou-se significativamente afetado pelos calibres.

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Dois experimentos foram realizados para investigar a relação cálcio (Ca):fósforo disponível (Pd) e o nível de fitase (UF) no primeiro e segundo ciclos de postura. No primeiro ciclo de postura, 128 aves foram distribuídas em arranjo fatorial 3 × 2 + 1, composto de três relações Ca:Pd (14:1 = 4,2% Ca e 0,30% Pd; 12:1 = 3,5% Ca e 0,30% Pd; e 9:1 = 3,5% Ca e 0,38% Pd), dois níveis de fitase (0 e 600 UF) e uma relação Ca:Pd controle (11:1 - 4,2% Ca e 0,38% Pd). No segundo ciclo de postura, 240 aves foram distribuídas em arranjo fatorial 2 × 2 × 2, composto de dois níveis de cálcio (3,5 e 4,2%), dois de fósforo disponível (0,30 e 0,38%) e dois de fitase (0 e 600 UF). No primeiro ciclo, entre as aves alimentadas com as rações sem fitase, o maior peso dos ovos (PO) foi obtido com a relação 9:1 (3,5% Ca e 0,38% Pd) e o menor, com a relação 12:1 (3,5% Ca e 0,30% Pd). A melhor massa de ovos (MO) e conversão alimentar por massa de ovos (CAMO) foram observadas nas aves alimentadas com a ração com relação Ca:Pd 14:1 e a pior, com a ração formulada com relação 12:1. Nas aves alimentadas com a ração com fitase, a melhor conversão alimentar por massa de ovos foi obtida com a relação 12:1 (3,5% Ca e 0,30% Pd) e a pior, com a relação 9:1 (3,5% Ca e 0,38% Pd). No segundo ciclo, o consumo de ração (CR) reduziu com o aumento dos níveis de cálcio (3,5 para 4,2%), fósforo disponível (0,30 para 0,38%) e fitase (0 para 600). As conversões alimentares por massa de ovos e por dúzia de ovos melhoraram, respectivamente, com o aumento dos níveis de fósforo disponível e de fitase, enquanto a gravidade específica melhorou com o aumento do nível de cálcio da ração. Para poedeiras no primeiro ciclo de postura, recomendam-se as relações 14:1 (4,2% Ca:0,30% Pd) sem fitase e 12:1 (3,5% Ca:0,30% Pd) com 600 UF e, para aves no segundo ciclo de postura, recomenda-se relação correspondente a 4,2% Ca e 0,38% Pd. A suplementação de rações deficientes em fósforo disponível com 600 UF melhora o peso dos ovos no segundo ciclo de postura.

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A análise fatorial de componentes principais (CP) foi usada no exame do relacionamento entre variáveis de um banco de dados da Empresa Brasileira de Pesquisa Agropecuária (EMBRAPA) Gado de Leite. As variáveis disponíveis foram relacionadas às vacas (dias em lactação, teores lácteos de gordura e extrato seco total, produção de leite, ordem de lactação, peso vivo e grau de sangue), ao manejo (dia de pastejo, disponibilidade e períodos de descanso da pastagem), ao ambiente (estação do ano, precipitação pluviométrica) e ao alimento (consumo de nutrientes do concentrado e da cana × uréia, consumo de MS de pastagem de capim-elefante, composição química e digestibilidade in vitro da pastagem e concentração fecal de PB, FDN e FDA). O primeiro CP (33,7% da inércia dos dados) representou o uso da suplementação volumosa (cana × uréia) da pastagem em resposta à redução sazonal da disponibilidade e do consumo de capim-elefante. O segundo CP (15,3% da inércia) foi relacionado ao consumo de nutrientes do concentrado. O terceiro CP (8,5% da inércia) representou efeitos do manejo sobre a composição química da pastagem. A interpretação gráfica dos resultados favoreceu a percepção mais dinâmica da intensidade da associação e do antagonismo entre as variáveis contextualizadas no estudo.

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This thesis deals with the factors affecting customer satisfaction, loyalty and recommendation in the health care sector. It is adapted a model proposed by Johnson et al. (2001) of quality and loyalty antecedent factors and it is conducted a survey with a sample of 109 customers of a hospital on the ambulatory in Natal city, a capital of a Northeastern State of Brazil. It is carried descriptive and multiple regression statistical analysis. The main findings related to satisfaction are that quality factors of doctor professionalism, clerical staff efficiency, consultancy room comfort, time to provide the medical consultancy but also hospital localization are the most significant factors affecting satisfaction. Regarding personal full loyalty, satisfaction with the hospital and affective commitment are the main factors yet for partial loyalty image and calculate commitment play the main role. For recommendation satisfaction, image and brand are the main factors. The overall model used fairly explains the satisfaction, loyalty and recommendation outcomes with varying factors regarding each final purpose, e.g. loyalty or recommendation

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This paper aims to investigate the factors that influence the satisfaction and fidelity of tennis´s users with the region southern city of Natal, capital of Rio Grande do Norte as the area of analyzing , using the national satisfaction index models as a tool to study. In this study was used the questionnaire as a tool for collecting data based on the new Norwegian customer satisfaction barometer model proposed by Johnson et. al. (2001). The data collection took place during the months of May and June 2008, when 450 tennis´s users were interviewed. The main results obtained by multiple regression analysis and logistic regression showed that the users' satisfaction with the tennis´s brand is influenced by the quality, comfort, material used in the manufacture and price, while fidelity is potentized by the image of the brand and the satisfaction degree with the user's tennis and with the brand of tennis. In relation to user satisfaction with the tennis, that satisfaction is influenced by the quality, comfort, weight and the material used, while fidelity is potentized by the satisfaction with the tennis´s brand, with the possibility of paying the same amount again and the emotional commitment. As the processing of claims there was no direct influence on satisfaction and consumers fidelity due to the low number complaints