965 resultados para National Reorganization Process


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Thesis submitted to the Instituto Superior de Estatística e Gestão de Informação da Universidade Nova de Lisboa in partial fulfillment of the requirements for the Degree of Doctor of Philosophy in Information Management – Geographic Information Systems

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The dynamic of the international business and its multidimensional nature requires the understanding of the complexities of different contexts dictated by cultural differences between countries. The purpose of this paper is to study, in depth howsmall and medium-sized companies develop their international marketing mix strategy in their overseas subsidiaries. We use the theoretical construct of Hofstede (1980, 1991) in the dimensions of Power Distance (PD), Uncertainty Avoidance (UA), Individualism (IND), Masculinity (MASC) and Long-Term Orientation (LTO) to assess the cross cultural differences between countries and the business practices to analyze the adaptation or standardization of the international marketing mix strategy of foreign Portuguese subsidiaries. Ourstudy uses an exploratoryand qualitative methodology. We conducted semi-structured interviews in order to achieve a good understanding ofinternational marketing mix strategy of four companies from different sectors. Our results show that the national cultural differences have great influence in the marketing strategy of the subsidiary. The business practices adjustments in the subsidiary company that proved to be necessary conditions for their performance are conducted by the products augmented offerings concerning the characteristics of the product, design and brand name in order to meet the requirements and specificities of the host country of the subsidiary.

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Relatório de Estágio apresentado à Escola Superior de Educação de Lisboa para obtenção de grau de mestre em Ensino do 1.º e do 2.º Ciclo do Ensino Básico

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Our aim was to analyse the impact of the characteristics of words used in spelling programmes and the nature of instructional guidelines on the evolution from grapho-perceptive writing to phonetic writing in preschool children. The participants were 50 5-year-old children, divided in five equivalent groups in intelligence, phonological skills and spelling. All the children knew the vowels and the consonants B, D, P, R, T, V, F, M and C, but didn’t use them on spelling. Their spelling was evaluated in a pre and post-test with 36 words beginning with the consonants known. In-between they underwent a writing programme designed to lead them to use the letters P and T to represent the initial phonemes of words. The groups differed on the kind of words used on training (words whose initial syllable matches the name of the initial letter—Exp. G1 and Exp. G2—versus words whose initial syllable is similar to the sound of the initial letter—Exp. G3 and Exp. G4). They also differed on the instruction used in order to lead them to think about the relations between the initial phoneme of words and the initial consonant (instructions designed to make the children think about letter names—Exp. G1 and Exp. G3 —versus instructions designed to make the children think about letter sounds—Exp. G2 and Exp. G4). The 5th was a control group. All the children evolved to syllabic phonetisations spellings. There are no differences between groups at the number of total phonetisations but we found some differences between groups at the quality of the phonetisations.

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A implementação da evolução tecnológica no setor da construção tem se caracterizado pelo aparecimento de novas tecnologias que dinamizam os processos de troca de informação entre os vários intervenientes no ciclo de vida do empreendimento. O surgimento da tecnologia Building Information Modeling - BIM assente na modelação paramétrica e na interoperabilidade suportada em ficheiros de padrão aberto (IFC) pressupõem um novo paradigma na forma como são tratados os processos de troca de informação entre os vários intervenientes no ciclo de vida dos empreendimentos. Com base no BIM o Construction Operations Building Information Exchange – COBie, é outra tecnologia recente que recolhe informações não geométricas associadas ao modelo e em conjunto com a informação geométrica produzida pelo BIM fazem parte dos documentos de entrega para a fase Facility Management – FM. O objetivo da presente dissertação centrou-se no estudo da evolução de um modelo BIM de construção para a gestão de empreendimento. Foi desenvolvido o estudo de um modelo protótipo que incidiu na utilização de softwares para verificação e aplicação das tecnologias COBie e BIM e também foi sincronizado com a fase FM. Da aplicação dos requisitos COBie e modelação BIM foram extraídas informações geométricas e não geométricas preenchidas nas folhas de trabalho COBie. As principais conclusões do estudo realizado foram que as tecnologias COBie e BIM têm pouca implantação a nível nacional e a sua integração dinamiza os processos, reduzindo custos e aumentando a qualidade da informação fornecida.