959 resultados para Marginal lakes
Resumo:
In the advent of Customer Relationship Management, a more accurate profile of the consumer is needed. The objective of this paper is to show the usefulness of knowing consumer’s complete utility function through his/her marginal utilities. This approach allows one to form groups of individuals with similar preferences (as traditional segmentation methods do) and to treat them individually (which represents an advance). The empirical application is carried out, on a sample of 2,127 individuals, in the context of tourism, where the customer relationship management philosophy is gaining more and more relevance.
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Resumo:
This layer is a georeferenced raster image of the historic paper map entitled: A map of the north west parts of the United States of America, [by] John Fitch. It was published in 1785. Scale [ca. 1:3,000,000]. Covers the Old Northwest from the Great Lakes to Kentucky and the Mississippi River to the Allegany River and a portion of Lake Ontario. The image inside the map neatline is georeferenced to the surface of the earth and fit to the USA Contiguous Albers Equal Area Conic projection (Meters). All map collar and inset information is also available as part of the raster image, including any inset maps, profiles, statistical tables, directories, text, illustrations, or other information associated with the principal map. This map shows features such as human settlements, forts, Native American lands, roads, drainage, proposed state boundaries, and more. Relief shown by landform drawing. Includes descriptive notes. This layer is part of a selection of digitally scanned and georeferenced historic maps of New England from the Harvard Map Collection. These maps typically portray both natural and manmade features. The selection represents a range of regions, originators, ground condition dates, scales, and purposes.