Key success factors in bidding for hallmark sporting events

Hallmark sporting events often are commercially driven entertainment entities which represent an economically important part of the overall sport industry. Because of the high popularity of international sporting contests, hallmark sporting events attract significant commercial, media, and consumer attention. Cities around the world are beginning to understand the potential of using these events to draw attention to the host city, which is why the market for hallmark sporting events is becoming increasingly competitive. In order to award the hosting of the event to the most suitable organizer, event owners often require potential hosts to bid. The most important elements in this process have been largely based on logical assumptions rather than empirical data. This study focused on the bid process in order to ascertain the important elements essential in achieving a successful bid.

The role of the print media in informing the community about safety in public hospitals in Victoria, Australia: the case of `golden staph`

Objective. In this article the authors explore how the print media contribute to information and education of the community on issues of safety and quality in the health services, since this is an important avenue of such information and education for many members of the community. Study design. The authors undertook a qualitative study of a random sample of articles in the Australian print press between 1996 and 2004 where ‘golden staph’ was presented as a major issue of risk to the safety of consumers of health services. The content of each article was examined with reference to several criteria including title, the source of the article, and the metaphorical language employed by the journalist.
Results. Results show that while the articles are substantially accurate as sources of information on concrete events, they do not serve as sources of education on issues of safety, typically apportioning blame and serving to maintain the status quo.
Conclusion. The authors conclude that print media are not a good source of community education in areas of safety and quality and do not assist members of the community to participate in addressing issues of safety in health services.

Sport/cultural events : public and private perceptions of the hybrid event

This paper explores the public and private perceptions of events that amalgamate two different themes into one unified event. In this paper, we refer to this as a hybrid event. The paper is set within the context of Melbourne, Australia, where two hybrid events (specifically a sport/culture event) were delivered in 2006 and 2007. Media reports about the 2007 event were analyzed to capture the public perception of the sport/cultural event, and focus group data, collected from attendees of the events, were analyzed to explore the private perceptions of the hybrid event. The results indicate that there are a range of views about the sport/cultural event, which are not always consistent. The findings of this study indicate that the hybrid event has the capacity to wade through a cluttered marketplace, but that it does require strong branding to position itself in the marketplace for competitive advantage.

Understanding cross-cultural negotiation : A model integrating affective events theory and communication accommodation theory

Business interactions are increasingly crossing boundaries. Boundary crossing is a process of joining or parting people. Negotiation is the media of this process. This paper is an attempt to bridge the boundaries of strategic business negotiation, communication and emotion in a cross-cultural context. In particular, we argue that miscommunications are ‘boundary crossing mishaps’. Such mishaps are affected by negotiators’ understanding of the respective cultures of the parties, negotiation skill, affective cultural background of the parties, cultural differences, emotional awareness and regulation, negative affect and discrepancy in convergence divergence between the interactants. When too many of these hassles or mishaps occur, negotiation breaks down. In this way, it is the accumulation of many little things, many little misunderstandings, that break negotiation.

Deficient "disadvantage students" or media-savvy new meaning makers?: engaging new metaphors for redesigning classrooms and pedagogies.

Words work in powerful ways in the world. We work from and with an understanding that the ways we talk about people, places and practices matter. If this was ever in doubt, witness recent media reports of the 'attacks on America' and the aftermath of the 'war on terrorism': the world's people have been re-divided both metaphorically and materially in these phrases. Meaning is constructed in and through language as categories, metaphors, rationales, stories, and tropes (Game & Metcalfe, 1996) and, while these are just representations of ideas, practices and material events and circumstances (Hall, 1997), we nevertheless act on those meanings (Fairclough, 1989; Gee, 1999). For example, whether people are described as 'border crossers,' 'invaders,' 'nomads,' 'gypsies,' 'asylum seekers' or 'refugees' affects how they treated, what they can be and what they can do. And in education, whether it's the 'literacy hour' or 'catching children in the net' or reading 'recovery,' words are inevitably tied to programs and proposals for solutions. How the problems are described and defined are crucial in how decisions are made.

Children's eyewitness memory : participation, presentation media and the disruption effect

This research found that both younger and older children remembered eyewitness events better when presented live rather than on video. Active participation in live events enhanced recall memory. Disruptive incidents were remembered better than irrelevant incidents, but this finding depended on children's age and level of involvement in the event.

Reporting Iraq's cosmopolitan society in the Australian print media : The case of the Assyrian church bombings

A series of bomb blasts that targeted a number of Assyrian churches in Baghdad and Mosul last year were reported in the Australian media and seemed to hint at the complexity of Iraq’s cosmopolitan society. This paper seeks to compare and contrast the representation of these events in four of Australia’s leading newspapers (The Australian, The Courier-Mail, The Age and The Sydney Morning Herald) by using a multi-methodological approach. The analysis reveals that Australian print coverage falls short of detailing the complexities of Iraq’s cosmopolitan society and therefore engenders an Orientalist (Said, 1978) discourse that constructs the Assyrians as powerless and anonymous victims.

Marketing communications for special events : analysing managerial practice, consumer perceptions and preferences

Purpose – Relatively little is known about marketing communications within the context of special events. The aim of this paper is to begin to address this gap in knowledge by analysing managerial practice, consumer perceptions and preferences in relation to marketing communications for this market offering.
Design/methodology/approach – A case study analysis of Festival Melbourne 2006 was undertaken using marketing communications collateral, ethnographic (participant observations) and interview (in-depth and focus group) data.
Findings – A centralised approach to marketing communications was adopted for this event, but was difficult to implement. In addition, it was found that the marketing communications in situ did not assist attendees to make the most of their event experiences. It was also found that research participants prefer to receive information about special events passively.
Practical implications – With the increasing levels of globalisation and standardisation in the event sector there is a need to attain a balance between centralisation and adaptation in relation to marketing communications strategies and their implementation. Furthermore, it is imperative that marketing communications are integrated across all stages of consumption.
Originality/value – This study adds to the body of knowledge about marketing communications, and more generally within events. It also adds to the debate surrounding the integration of marketing communications.

Eventscapes : visualizing events over time with emotive facets

The scale and dynamicity of social media, and interaction between traditional news sources and online communities, has created challenges to information retrieval approaches. Users may have no clear information need or be unable to express it in the appropriate idiom, requiring instead to be oriented in an unfamiliar domain, to explore and learn. We present a novel data-driven visualization, termed Eventscape, that combines time, visual media, mood, and controversy. Formative evaluation highlights the value of emotive facets for rapid evaluation of mixed news and social media topics, and a role for such visualizations as pre-cursors to deeper search. Copyright 2011 ACM.

Application of computational media aesthetics methodology to extracting color semantics in film

Using film grammar as the underpinning, we study the extraction of structures in video based on color using a wide configuration of clustering methods combined with existing and new similarity measures. We study the visualisation of these structures, which we call Scene-Cluster Temporal Charts and show how it can bring out the interweaving of different themes and settings in a film. We also extract color events that filmmakers use to draw/force a viewer's attention to a shot/scene. This is done by first extracting a set of colors used rarely in film, and then building a probabilistic model for color event detection. We demonstrate with experimental results from ten movies that our algorithms are effective in the extraction of both scene-cluster temporal charts and color events.

Event extraction using behaviors of sentiment signals and burst structure in social media

Significant world events often cause the behavioral convergence of the expression of shared sentiment. This paper examines the use of the blogosphere as a framework to study user psychological behaviors, using their sentiment responses as a form of ‘sensor’ to infer real-world events of importance automatically. We formulate a novel temporal sentiment index function using quantitative measure of the valence value of bearing words in blog posts in which the set of affective bearing words is inspired from psychological research in emotion structure. The annual local minimum and maximum of the proposed sentiment signal function are utilized to extract significant events of the year and corresponding blog posts are further analyzed using topic modeling tools to understand their content. The paper then examines the correlation of topics discovered in relation to world news events reported by the mainstream news service provider, Cable News Network, and by using the Google search engine. Next, aiming at understanding sentiment at a finer granularity over time, we propose a stochastic burst detection model, extended from the work of Kleinberg, to work incrementally with stream data. The proposed model is then used to extract sentimental bursts occurring within a specific mood label (for example, a burst of observing ‘shocked’). The blog posts at those time indices are analyzed to extract topics, and these are compared to real-world news events. Our comprehensive set of experiments conducted on a large-scale set of 12 million posts from Livejournal shows that the proposed sentiment index function coincides well with significant world events while bursts in sentiment allow us to locate finer-grain external world events.

Introduction : women as cause – media, gender, responsibility

Introduces the five chapters on Australian media representations of women and men, with a current events related examination of today's news, especially in relation to Prime Minister Julia Gillard's now famous "Misogyny Speech" in Federal Parliament in 2012.

One tweet does not a revolution make : technological determinism, media and social change

This paper discusses the problematic influence of technological determinism in popular news media coverage and analysis of the Arab Spring events of 2010-11.

The purpose is to develop insights into how and why elements of a ‘soft’ technological determinism inflect both journalistic practice and news discourse in relation to the Arab Spring. In particular it discusses how the ‘bias of convenience’ and a journalistic obsession with the ‘continuous present’ connect with this determinist inflection to create a potential distortion in the journalists’ ‘first rough draft’ of history in relation to significant and complex events such as social revolution.