Social cognitive theory and the adoption of e-book devices

The book publishing industry has been revolutionised by the technological innovations created by the Internet. Electronic book (e-book) devices such as Kindle by Amazon, Nook by Barnes and Noble and the iPad by Apple are relatively new technological innovations that will change the way individuals purchase and read books. The purpose of this paper is to examine the factors that will lead to a person adopting an e-book device. In this paper, a social cognitive theoretical framework is utilised to understand an individual’s intention to adopt an e-book device like the Kindle, Nook or iPad. A conceptual model is proposed, which focuses on the antecedents to a person’s adoption behaviour and is empirically tested through a survey of Australian youths. A portion of the conceptual model is supported. This suggests that marketing has an effect on a person’s intention to adopt an e-book device, which is mediated by their entrepreneurial orientation. The conceptual model proposed and tested has implications for the e-book industry as it demonstrates the internal and external environmental factors that influence adoption behaviour. The paper highlights for the book industry the important areas of e-commerce and m-commerce and how technological innovations are influenced by environmental factors. More recently, m-commerce has increased in usage as people can buy an electronic book via their e-book device anywhere in the world. E-book devices are a mobile device that people adopt in different ways depending on environmental factors

E-book devices and m-commerce : what might be the impact on organizational learning?

E-book devices are changing current organizational practices by providing a source of e-learning, in which organizations and their employees can more easily access information about current business developments that impact on their existing practices. E-book devices (also referred to as e-book readers or e-readers) use electronic ink technology to display written words from books, newspapers, magazines and other documentation. They are portable devices that are the size of a paperback book and are a new technology that has only been mass-marketed to the general population in the past year. Most importantly for an organization is that e-books could transform and will certainly influence their current technology practices and how people communicate and perform their job tasks.

Ethics, entrepreneurship and the adoption of e-book devices

Electronic books (e-books) are rapidly gaining popularity as a technological innovation that will change the way people read books. A social cognitive perspective to understand how a person adopts an e-book device is utilised in this paper to empirically test the results of a survey. A portion of the conceptual model is supported by the results of the survey that demonstrates the importance of an individual's ethics and entrepreneurial orientation to the adoption behaviour they have about e-book devices. This paper highlights for practitioners the importance of focusing on marketing the ethical and innovativeness of e-book devices.

Emerging technologies : Deakin's experience with mobile devices

Powerpoint presentation presenting an overview of the ebook readers trial based at Deakin University.

Individually tailored client-focused reports for ubiquitous devices : an experimental analysis

We describe results of a test of a method for tailoring communications based on the recipient’s preferred information processing style and dominant motivational attitude. Results indicate that the greater the match between the style of the report and the individual’s attributes, the more informed the reader feels about the subject of the report. This research has been conducted as part of a study into methods to design patient-centred medical using diabetic patients as an exemplar of chronic disease. The long term aim is to use reports personalised to the recipient to better inform patients about their disease and strengthen their motivation to follow the treatment plan.

The moderating influence of device characteristics and usage on user acceptance of Smart Mobile Devices

This study seeks to develop a comprehensive model of consumer acceptance in the context of Smart Mobile Device (SMDs). This paper proposes an adaptation of the Technology Acceptance Model (TAM) and the Unified Theory of Acceptance and Use of Technology (UTAUT2) model that can be employed to explain and predict the acceptance of SMDs. Also included in the model are a number of external and new moderating variables that can be used to explain user intentions and subsequent usage behaviour. The model holds that Activity-based Usage and Device Characteristics are posited to moderate the impact of the constructs empirically validated in the UTAUT2 model. Through an important cluster of antecedents the proposed model aims to enhance our understanding of consumer motivations for using SMDs and aid efforts to promote the adoption and diffusion of these devices.

Methods of usability evaluations of mobile devices

The usability of applications designed and developed for mobile devices integral user experience, particularly for current touch-screen mobile devices. This conceptual paper provides a profile of the ways in which mobile device usability evaluation methods are being adapted to better reflect technological. With an increasing capacity for greater user interactivity through a range of tasks and in a variety of contexts, the importance and impact of mobile device context-of-use components is of particular interest to researchers. This requires a need for a shift in evaluation method paradigms with a particular focus on methods involving the user, as part of the overall development process. Having a better understanding of the context-of-use may contribute to improvements in mobile device usability and the overall user experience.