Procedimentos metodológicos em design gráfico voltados a jornais diários impressos: estudos e relatos de experiência

This paper summarizes a research that has been developed from the concern about a company’s strategic planning, once regarding the product development process and its methodological guidelines. Our goal was to check if there is an ideal methodology, peculiar to the graphic design, which could be applied to a printed newspaper condition. And then, we could deduce, according to the design practices in newspapers, its relevance. We did not intend to create a specific graphic design methodology for daily newspapers, nor the analysis of methods, but we wanted to emphasize that the familiarization with acknowledged methods in the field of visual communication, during the process of professional formation, might ease good choices in the work practice on design. The understanding of the gradual introduction of graphic design on printed daily newspapers brings about, thus, not only their visual improvement, but also allows that this kind of journalism (which depends on a graphic interface in order to make their product come true) reconsider the newspaper as a whole.

GeoGebra e o método de Briot & Bouquet para a resolução gráfica de equações cúbicas

In the mid-nineteenth century, french mathematicians Briot and Bouquet have proposed an intriguing graphical method for solving cubic equations "depressed" - the third degree equations that do not have the quadratic term. The proposal is simple geometric construction, though based on an ingenious algebra. We propose here the verification and testing graphical method through an instructional sequence using the software GeoGebra also present the ingenious algebraic development that resulted in this graphic method for determination of real roots of a cubic equation of the type x³ + px + q = 0 where p and q are real numbers. The method states that these solutions are summarized in the abscissas of the points of intersection of the circumference containing the origin and the center C (-q/2, 1-p/2) with the parable y = x².

Avaliação do ler e do escrever de surdos pela língua brasileira de sinais

The use of Brazilian Sign Language (BSL) in the education of deaf people is guaranteed by Brazilian laws, but its adoption in educational policies requires an adjustment in terms of stimulus and response modalities. This study aimed at characterizing reading and writing performances of four deaf students who are BSL users and are in early literacy phases. The assessment was performed through selection tasks – signaling and writing – using an evaluation and teaching procedure that is usually adopted with hearing children. The results replicated data that has been documented in hearing children: performance was satisfactory in copying and identity matching tasks among pictures and graphic stimulus; performance was lower in reading and dictation tasks. Data show that investment targets regarding reading and writing teaching conditions programming require adjustments that are more related to the communication modality than to the teaching procedures.

The cone loading test to estimate deformability moduli of a tropical soil

The Cone Loading Test (CLT) consists of the execution of a load test on the piezocone probe in conjunction with the CPT test. The CLT yields the modulus ECLT, a parameter that can be used in the estimative of foundation settlement. It is also presented here the interpretation and the process to determine ECLT values from the stress-displacement curves obtained from cone loading tests. Several CLT tests were conducted at the experimental research site of São Paulo State University, Bauru-SP-Brazil. The geotechnical profile at the studied site is a brown to bright red slightly clayey fine sand, a tropical soil common to this region which is lateritic, unsaturated and collapsible. The results of CLT tests satisfactorily represent the behavior of the investigated soil. The penetrometric modulus ECLT for each depth was calculated considering the elastic behavior in the initial linear segment of the soil stress-strain curve. The ECLT moduli obtained for the various tests were compared to moduli obtained from PMT and DMT test results performed at same studied site. The shear modulus degradation curves obtained from the CLT tests are also presented. The comparison to PMT and DMT results indicates the CLT test is a viable complementary test to the CPT in the quest for better understanding stress-strain behavior of soils. Further, the CLT test provides a graphic visualization of the degradation of the shear modulus with increasing levels of strain. As a hybrid geotechnical test, CPT+CLT can be valuable in the investigation of non-conventional collapsible soils, whose literature lack reference parameters for the prediction of settlement in the design of foundations.

As cores e sua influência no processo projetual

In current days, the technology in materials and compounds makes it possible to implement a wide range of colors in any production process is this graphic or product. Formerly the limitations of series production allowed a small variety of colors and reasons, and the consumer had access to few options at the time of purchase. Today the companies make use of color in ceaseless products in order to differentiate them from competitors, which awakens an alert during the creative process of designer: How To properly apply the colors to the products? This Article aims at helping these professionals to understand how it works the Chroma spectrum in their physiology and psychology in such a way as to demonstrate a method to create a palette of colors directed to the user to whom you want to reach. This methodological suggestion, among other possible, should facilitate the process of choice of colors by professional during the creative process and projectual.

Diretrizes para análise e desenvolvimento de identidade visual: contribuições para o design ergonômico

Currently, too much visual information present in all media is form vehemently, for example, in print media and interfaces used for publicity in conjunction with informational design. This visual information has great influence in the lives of human beings, since the vision of these individuals is the sense most used. Studies on visual identity have not explored this issue in a satisfactory manner, favoring thus the subject of this little development projects in the area. Note the need for analyzes to enable implementation principles of projective, making them accessible to the understanding of most individuals. This study aimed to propose an evaluation of visual identities, which were analyzed by means of visual concepts of usability, design methodologies and Gestalt. We contacted design firms specializing in visual identity projects, places where interviews were conducted to collect the marks allowed for analysis. The results point to a frequent demand the employment of visual usability principles, design methodologies and design in Gestalt visual identities.

Idosos e embalagens alimentares: avaliação do design ergonómico de informação

The packaging often presents faults that difficult the communication between product and consumer. The aim of this research is to study the interaction between a group of elderly people with five food packagings, that being illinterpreted, can bring them health problems. The results of this study evidence the importance of ergonomics in graphic design for food packaging.

Inclusão digital no ensino de iluminação natural

The teaching/learning activities of the daylighting built environment require from the Architecture and Urbanism undergraduate student the ability to abstract the effects of daylight distributed in three-dimensional space that is being designed. Several tools and techniques can be used to facilitate the understanding of the involved phenomena, among which the computational simulation. This paper reports the digital inclusion of the daylighting teaching in the Architecture and Urbanism undergraduate course at the School of Architecture, Arts and Social Communication of Bauru (FAAC) of UNESP – Sao Paulo State University, that began in 2010. The inclusion process involved free software use, specifically the programs DIALux and SketchUp+Radiance, both with graphical output for the illuminated scenes visualization and for result analysis. The graphic model is converted from SketchUp to Radiance by a plugin and a user-friendly interface for Windows was developed to simulate the lighting. The process of digital inclusion is consolidated, with wide acceptance by students, for which computational simulation facilitates understanding of relation between daylight and built environment and helps the design process of elements for daylighting control.

Simulação de modelagem qualitativa para avaliação preliminar da qualidade da água na Bacia do Ribeirão das Perdizes em Campos do Jordão/SP, como subsídio ao enquadramento

The purpose of this research was to present the principles for the implementation of a future water body classification program at the UGRHI-1 (Management Unit of Water Resources-1/São Paulo, Brazil) using qualitative and quantitative water modeling. Our study area was in Campos do Jordão, a city in the state of São Paulo, specifically in the Perdizes river watershed, which is included in the UGRHI-1. The water quality assessment used a modeling mehtodology that can support a future study for the classification of water bodies in the region. The behavior of DO and BOD parameters was assessed in the water quality scenarios, considering the variations of flows, loads, reductions in withdrawals and different efficiencies in sewage treatment. The model used was QUAL2E developed by USEPA (United States Environmental Protection Agency) that received a new graphic interface named QUAL2R model. The reference flows Q7,10, Q95% and Qm used were obtained through the DAEE (Department of Water and Electric Energy) hydrologic regionalization method. It was noted that of the 9 proposed scenarios, only scenario 6 that was predicted in the flow regime Qm with the existence of a treatment system capable of removing 93% of the BOD, in the Perdizes River remained 67.5% of the time in class 2. Scenario 8 predicted a 50% reduction in In scenario 8 a reduction of 50% in the flow captured in CA-04, associated with the efficiency of 93% of BOD removal keeping the river in class 2. In scenario 9 the minimum required efficiency in sewage treatment in the flow regime Q95% for keeping the river in class 2 was also calculated and the value of 94.7% was obtained.

Revista Senhor: a influência da ilustração na formação do design editorial no Brasil

Senhor Magazine’s editorial project was used as basis for several scientific studies as its content represents a turning point to national culture and it marks the decade of 1960 as one of the most significant projects of graphic design in Brazil. The present paper aims to analyze the illustration’s significance to the development of Brazilian’s editorial design and its object of study is Senhor Magazine due to the relevant connection between design and illustration. Therefore, a literature research addressing the history of editorial design in Brazil, as well as the influence of illustration in these projects was conducted. It was concluded that illustration was crucial for editorial design evolution in Brazil, and this relationship has been established since the early twentieth century. Therefore, only in the sixties it was accepted, and Senhor Magazine has become the biggest representation of this period.

A cidade e o sanduíche: análise da capa do primeiro exemplar da revista Traço (1987)

This paper conducts an analysis of the cover of the first issue of Trace magazine, conceived and edited by a group of graphic artists from Bauru (SP) published in November 1987 from the study proposed by Donald Norman (2008) especially through the visceral, behavioral and reflective approaches. This is a critical exercise, based on the study, of the use and application of the theory of Norman, which focuses on the development and focusing the scope of graphic design.

Net power optimization of an irreversible Otto cycle using ECOP and ecological function

This paper presents an analysis of an irreversible Otto cycle aiming to optimize the net power through ECOP and ecological function. The studied cycle operates between two thermal reservoirs of infinite thermal capacity, with internal irreversibilities derived from non-isentropic behavior of compression and expansion processes, irreversibilities from thermal resistance in heat exchangers and heat leakage from the high temperature reservoir to the low temperature reservoir. Analytical expressions are applied for the power outputs optimized by the ECOP, by the ecological function and by the maximum power criteria, in conjunction with a graphic analysis, in which some cycle operation parameters are analyzed for an increased comprehension of the effects of the irreversibilities in the optimized power.

Projeto gráfico de livros didáticos da educação de jovens e adultos: análise sob a perspectiva dos docentes de escolas de Bauru (SP) e de Avaré (SP)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Fanpage da rádio Unesp FM: convergência e interatividade em prol da cultura e cidadania

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

El Machete e A Classe Operária: a imprensa comunista mexicana e brasileira (1920-1940)

Pós-graduação em História - FCLAS